Soontobepilot From United States, joined May 2000, 271 posts, RR: 0 Posted (6 years 9 months 1 week 4 days 22 hours ago) and read 1073 times:
Hi all,
I was wondering if anybody was interested in a plan I thought of. Somebody gets a Airliner World mag subscription and gets the magazine in the first place. They read it, keeping it in good condition, then send it to me. I pay them a certain amount per magazine, saving them money off the subscription cost, and I get to read the magazine! More or less, the subscription cost would be split. I was thinking of paying in the $3.50 range per magazine, which is over 50% of the cost. This is because you would get to read when it was in new condition and hot off the press, but I would get to keep it in the long run.
Why don't I just buy one at the newstand monthly or get a subscription??? My nearest newstand that sells them is 1 hour and a $20 ferry ride away. Subscriptions to the US are just to expensive. So, I am looking for an alternative way because it is the best airplane mag IMO. Anybody interested?
I am also looking for the March 2002 issue of Airliner World because it has an article about SEA. If anybody has it, I would buy it from you. I just don/t want to pay the $12 or around there that the Airliner World site wants to charge me in order to send it to the US.
LH526 From Germany, joined Aug 2000, 1917 posts, RR: 19 Reply 2, posted (6 years 9 months 1 week 4 days 7 hours ago) and read 845 times:
AIRLINERS.NET CREW FORUM MODERATOR
just out of curiosity .. what should be illegal about it? Legally it would be just the same as reselling the magazines, and I doubt that's forbidden. It's the same like buying a DVD, watching it and sell it again.
i see nothing wrong
Mario
LH526
Trittst im Morgenrot daher, seh ich dich im Strahlenmeer ...
Demoose From United Kingdom (England), joined Mar 2001, 1951 posts, RR: 39 Reply 3, posted (6 years 9 months 1 week 4 days 7 hours ago) and read 853 times:
Dont' think it's illegal, the whole of Ebay is based on a similar principle!
Backfire From Germany, joined Oct 2006, 0 posts, RR: 1 Reply 5, posted (6 years 9 months 1 week 4 hours ago) and read 766 times:
Every magazine measures its popularity in two distinct ways:
Circulation - this is the official number of copies distributed to recipients.
Readership - the total number of people who actually pick up the magazine and go through it.
While circulation is usually specifically measured (through a BPA audit, for example) in order to present evidence of widespread distribution to potential advertisers, the readership figure is much harder to assess. But typically it ranges from around four times the circulation for a business magazine, to around ten times or more for a popular "coffee table" consumer title.
The upshot of all this is that your magazine is expected to be read by far more people than the one who actually buys it.
BUT - your idea is only fair game if you're passing the magazine to people who wouldn't have otherwise gone to buy it.
If sharing your magazine means that you're actually stopping people buying their own then you're not only cutting down the circulation (which hurts the magazine) but you're also cutting down the readership (because a single magazine passed between mates won't be picked up by 'outsiders' as many times as several separate magazines bought individually).
Backfire From Germany, joined Oct 2006, 0 posts, RR: 1 Reply 7, posted (6 years 9 months 6 days 18 hours ago) and read 763 times:
If I was out to help the magazine get a bigger profit, I would never had made this post
It's not just a question of bigger profit. There used to be an interesting news publication about on-board airline entertainment, but many readers stopped buying it because they realised they could get it as a photocopy from other people. You can guess what happened - the money dried up and the publication closed down.
So yes, it's cheaper for you. Until you kill it for everyone by forcing the magazine out of business. It's not exactly a great economic climate for publications at the moment.
Magazines don't make any vast profits from the cover price - but they depend on that income to cover the expense of getting it to the shops.