Bruce From United States of America, joined May 1999, 5084 posts, RR: 14 Posted (12 years 8 months 7 hours ago) and read 4784 times:
This is a tough one, because it's so "intangible". you can't count the issues printed...it's the web! and in the process of creating an html website the photo may even be downsized and occupy a small space on the webpage.
So how do you even start to figure out how much to charge someone who wants to use the photo on their COMPANY website? (this is a business/commercial site).
I really need some ideas - maybe some of you have soold photos for use on the web?
Bruce Leibowitz - Jackson, MS (KJAN) - Canon 50D/100-400L IS lens
Ckw From UK - England, joined Aug 2010, 810 posts, RR: 15
Reply 3, posted (12 years 8 months 4 hours ago) and read 4718 times:
I think when selling a picture for the web, it is better to think in terms of selling a "licence". Specify exactly the terms under which the picture can be used - and perhaps just as importantly, where it can't be used (eg. in printed publications for instance) without obtaining a subsequent agreement from the photographer.
I would suggest trying to be reasonably flexible in your terms - as an author of websites, I'm not interested in purchasing images which would force me to re-negotiate terms every time I want to do a redesign! What I would want is a licence to use and modify an image as and where I see fit on the site.
As for charges - I wouldn't disagree with Dimitry's figures, but rather than going through the hassle of working out a figure in each instance, sit back and work out how much you want to make from your images, then settle on a standard fee which you apply to most cases (there will of course always be exceptions). It is true that some organisations will pay more than others, but constantly trying to 2nd guess how much you could get out of company X is a pain, and I think, unprofessional.
You have created a product so, while you must obviously take into account the market place factors, it is up to you to decide on the price for your product.
Jwenting From Netherlands, joined Apr 2001, 10213 posts, RR: 17
Reply 4, posted (12 years 8 months 3 hours ago) and read 4714 times:
Always sell a license!
Price depends on not only on the size of the picture on the site but also on where on the site it appears and for how long.
A picture on the frontpage costs more than one that is 1 level down (and that one would cost more than a picture 2 or more levels down).
Contract is usually determined per month (with a discount for 6 month or more).
Most professional photographers' organisations have a pricelist that has all the standard prices for their area.