Lite From , joined Dec 1969, posts, RR:
Reply 6, posted (8 years 4 months 3 weeks 1 day 20 hours ago) and read 4382 times:
The sky is thought of by the mass public, myself included, as being generally blue, with "blue skies" being a very positive image of holidays or something being trouble-free. I'd imagine that is what most marketing people think of when they use the word "blue" in the name of a company. When they use it on the liveries, uniforms and interiors of airlines - I'd say it's because blue, particularly a navy shade, always looks very professional.
VC10DC10 From United States of America, joined Apr 2006, 1047 posts, RR: 3
Reply 8, posted (8 years 4 months 3 weeks 1 day 20 hours ago) and read 4372 times:
I think another part of the answer is that a few years ago "blue" was a very popular word in the marketing world in general. I remember a few restaurants around that time in my city with the word in their names -- they don't exist anymore.
NorthStarDC4M From Canada, joined Apr 2000, 3137 posts, RR: 36
Reply 9, posted (8 years 4 months 2 weeks 2 days 23 hours ago) and read 4319 times:
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Blue is also a cold color, meaning it stands out to the eye more than warm colors like green... it also renders best between reflective (say the airplane) and luminescent (monitors) than any other real color (grey scale not counted).
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