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Should Ryanair Update Their Livery?  
User currently offlineBBADXB From , joined Dec 1969, posts, RR:
Posted (6 years 10 months 3 weeks 23 hours ago) and read 4660 times:

Yesterday I was in India and I must say that I really liked the Air India Express 738s in their very smart, fresh, bright, yet spicy and sexy liveries. I then thought of how boring and dull Ryanair's 738s look in comparison. Ryanair does not lack imagination, in my opinion, when it comes to marketing tactics, but I find that their livery lacks imagination and in need of an update and a fresh new bright and sexy look. Is it high time Ryanair updated its imagine and livery?

17 replies: All unread, jump to last
 
User currently offlineGkirk From UK - Scotland, joined Jun 2000, 24964 posts, RR: 56
Reply 1, posted (6 years 10 months 3 weeks 23 hours ago) and read 4653 times:

Quoting BBADXB (Thread starter):
Is it high time Ryanair updated its imagine and livery?

Perhaps make the chest on the tail bigger....again?

[Edited 2008-02-01 02:22:42]


When you hear the noise of the Tartan Army Boys, we'll be coming down the road!
User currently offlineACEregular From United Kingdom, joined Aug 2003, 676 posts, RR: 1
Reply 2, posted (6 years 10 months 3 weeks 23 hours ago) and read 4610 times:


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Photo © Szabo Gabor

THE BEFORE


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Photo © Szabo Gabor

THE AFTER


Ryanair are are still currently updating thier fleet to the sleeker blue underbelly and billboard titles and as Gkirk mentioned, the lady has undergone some curvy breast enlargements.


User currently offlineGlareskin From Netherlands, joined Jun 2005, 1308 posts, RR: 1
Reply 3, posted (6 years 10 months 3 weeks 22 hours ago) and read 4542 times:

Ryanair was ok and is still ok. Now let's talk about their American counterpart Southwest. Was ugly is ugly.  yuck 


There's still a long way to go before all the alliances deserve a star...
User currently offlineStickers From South Africa, joined Sep 2007, 105 posts, RR: 0
Reply 4, posted (6 years 10 months 3 weeks 22 hours ago) and read 4534 times:

Their Livery is still way better than Eurowhite and many of the other boring liveries out there. They at least have some colour on their aircraft. I agree its not the most inspirational scheme ever invented, buts its a lot nicer to look at than some other 737's, IMO. That being said, i must also say that it always saddens me when companies spend all the money for new liveries and then only make minor changes, that the average Joe Public doesn't even notice.

User currently offlinePlaneWasted From Sweden, joined Jan 2008, 538 posts, RR: 0
Reply 5, posted (6 years 10 months 3 weeks 22 hours ago) and read 4521 times:

While Ryanair's livery isn't the best out there, it's certainly one of the better. No need for change IMO.

User currently offlineBramble From , joined Dec 1969, posts, RR:
Reply 6, posted (6 years 10 months 3 weeks 21 hours ago) and read 4467 times:

Like the airline itself- the livery does exactly what its supposed to. I can't see them needing (or wanting) an update anytime soon. Perhaps they may reinstate the advertising liveries they previously had.

User currently offlineBabybus From , joined Dec 1969, posts, RR:
Reply 7, posted (6 years 10 months 3 weeks 21 hours ago) and read 4447 times:

I wish Ryanair's image was as lively and fresh as easyJet's. There's something very dark, bargain-basement / dungeon about it. The interiors look a bit naff as well.

It wouldn't take much more paint to give it a slicker image. IMO


User currently offlineBA787 From United Kingdom, joined Jun 2006, 2596 posts, RR: 7
Reply 8, posted (6 years 10 months 3 weeks 17 hours ago) and read 4277 times:

I quite like the FR 738s in the billboard livery, they look clean and fresh, even quite smart.

Personally, I'm not a fan of LS's livery and although on A319s U2's livery looks nice, on 737s I don't think it has the same effect.

My $0.02

BA787


User currently offlineTdscanuck From Canada, joined Jan 2006, 12709 posts, RR: 80
Reply 9, posted (6 years 10 months 3 weeks 16 hours ago) and read 4203 times:



Quoting Babybus (Reply 7):
It wouldn't take much more paint to give it a slicker image.

I think the killer is cost. The crucial question for Ryanair (or any LCC)...is this going to bring me any more revenue? Obviously, no. So how do you justify the cost?

Tom.


User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Reply 10, posted (6 years 10 months 3 weeks 15 hours ago) and read 4169 times:

I think it should say RYANAIR.COM. Afterall most bookings, and anciliary revenues (excluding onboard sales) are purchased on ryanair.com. So promoting it would be a plus.

User currently offlineA3 From Greece, joined Oct 2006, 262 posts, RR: 8
Reply 11, posted (6 years 10 months 3 weeks 15 hours ago) and read 4125 times:

God NOOOOOOOOO  Cool

I don't think the passengers would like another (Paint??)surcharge  Smile



Don't spend your money on airlines that don't respect your business.
User currently offlineOA260 From Ireland, joined Nov 2006, 27295 posts, RR: 60
Reply 12, posted (6 years 10 months 3 weeks 15 hours ago) and read 4109 times:



Quoting A3 (Reply 11):
God NOOOOOOOOO

I don't think the passengers would like another (Paint??)surcharge

LOL....very good  Big grin


User currently offlinePlobax From France, joined Jan 2008, 116 posts, RR: 0
Reply 13, posted (6 years 10 months 3 weeks 14 hours ago) and read 4084 times:

May be they should fly the planes in the green primer. it would save cost and customers would get money from FR instead of paying 0,01 EUR for a leg.

User currently offlineGiosetti From Germany, joined May 2007, 83 posts, RR: 0
Reply 14, posted (6 years 10 months 3 weeks 12 hours ago) and read 3995 times:

EasyJet's livery is definitely a lot more imaginative, JetBlue's more sober. AirBerlin's has won now that the red has become brighter whereas Southwest remains so lala. I guess Ryanair livery has now a very good memo value and therefore will remain as it is.

By and large it appears remarkably conservative for a company like their's at least seen in regard of their marketing plots and the dust MOL stirs up. Same is true for the costumes of their female FAs. But I don't find it too bad. If only the yellow was softer. But the company and their strategy are truly hip.



I play all the right notes but not necessarily in the right order
User currently offlineBALHRWWCC From , joined Dec 1969, posts, RR:
Reply 15, posted (6 years 10 months 3 weeks 8 hours ago) and read 3888 times:

If they were to change it don't suprised if O'Leary adds a Livery Charge to go with the check in charge and the ludicrise wheelchair levy that FR charge all pax even if you don't have need a wheelchair.

User currently offlineOHLHD From Finland, joined Dec 2004, 3962 posts, RR: 25
Reply 16, posted (6 years 10 months 3 weeks 8 hours ago) and read 3883 times:



Quoting A3 (Reply 11):
I don't think the passengers would like another (Paint??)surcharge

 Big grin

No, no need for an update or a new livery. As long as they do not turn in to flying ads again.  Smile


User currently offlineReidYYZ From Kyrgyzstan, joined Sep 2005, 536 posts, RR: 0
Reply 17, posted (6 years 10 months 3 weeks 7 hours ago) and read 3858 times:



Quoting Stickers (Reply 4):
i must also say that it always saddens me when companies spend all the money for new liveries and then only make minor changes

Better yet, when they spend an unbelievable amount of cash (approx. $100,000.00)on a brand marketing consultant, for what amounts to:


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a black tail (no, it's a green tail! No, it's a black tail! No it's a green tail...........)


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