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Lufthansa.com Livery  
User currently offlineChootie From Germany, joined May 2007, 290 posts, RR: 0
Posted (4 years 10 months 1 week 3 days 5 hours ago) and read 2622 times:

Hi to all!!!

Is it just me, or is it that LH is really trying to go the way of LCC´s?

Saw two A320´s with the wording "Lufthansa.com" painted above the last few windows of the fuselage.

To me it looks cheap, and awful.  ill   ill 

What are you thoughts?

BTW who doesn´t know how to find a website these days....go figure..  thumbsdown   thumbsdown 


chootie
8 replies: All unread, jump to last
 
User currently offlineShamrock350 From Ireland, joined Mar 2005, 6363 posts, RR: 14
Reply 1, posted (4 years 10 months 1 week 3 days 4 hours ago) and read 2613 times:

It always looks a bit tacky to me and unfortunately more and more airlines are choosing to do it.

Aer Lingus started adding them during their low fare airline transformation but new aircraft are being delivered without the logo and older aircraft and being repainted without it:


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Photo © Knut Raddatz



Emirates is another airline that does it:


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Photo © Mehdi Nazarinia



Etihad also has a website logo:


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Photo © Bastian Ding



Shamrock350


User currently offlineLTU932 From Germany, joined Jan 2006, 13864 posts, RR: 50
Reply 2, posted (4 years 10 months 1 week 20 hours ago) and read 2512 times:


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Photo © Konstantin Von Wedelstaedt

I don't like that sticker either.


User currently offlineViscount724 From Switzerland, joined Oct 2006, 25871 posts, RR: 22
Reply 3, posted (4 years 10 months 1 week 20 hours ago) and read 2510 times:



Quoting Chootie (Thread starter):
who doesn´t know how to find a website these days....

It's probably a good idea for airlines with a URL that's not the one you would guess, like Olympic or SAS, where the "olympic.com" and "sas.com" addresses were taken first by other companies. That used to be the case for a few other airlines also. I remember when "delta.com" took you to the large U.S. plumbing fixtures company. DL made a deal to take over their URL, mo doubt for a significant payment. If memory correct, CO had the same problem at one time.


User currently offlineHorizonGirl From Canada, joined Mar 2005, 807 posts, RR: 15
Reply 4, posted (4 years 10 months 1 week 19 hours ago) and read 2503 times:



Quoting Viscount724 (Reply 3):
It's probably a good idea for airlines with a URL that's not the one you would guess

I agree, this is a good idea. But for airlines with simple URLs that anyone would easily guess, it just looks tacky. Even the classiest looking liveries can't pull this one off.  Sad

Devon



Flying high on the Wings of the Great Northwest!
User currently offlineSoon7x7 From , joined Dec 1969, posts, RR:
Reply 5, posted (4 years 10 months 1 week 15 hours ago) and read 2479 times:

Same goes for Air France new look...I would not like to see that junk grace those wonderful schemes...If you don't know how to book a flight on either, perhaps you should be on the "no fly list"...  confused 

User currently offlineLuke From United Kingdom, joined Apr 2005, 181 posts, RR: 0
Reply 6, posted (4 years 10 months 1 week 4 hours ago) and read 2450 times:

It does often look tacky, but since airline websites are usually now one of the main booking channels for airlines they are a crucial front end of the business and need to be solidly promoted by the airline.

User currently offlinePlaneguy727 From United States of America, joined Mar 2007, 1252 posts, RR: 1
Reply 7, posted (4 years 10 months 1 week 3 hours ago) and read 2431 times:

Despite the progress in booking engines housed in the airline sites, many people still use other sources for finding airfares - especially if s/he is seeking the lowest possible cost. As such a company needs to remind travelers there are benefits to booking directly with the airline. And I firmly believe that airlines are doing this to try and keep traffic away from the other sites.

If you remember, many airlines offered bonus ff miles for booking on their website (at least in the USA). US brought this back recently, though only for the first flight booked on the new site and only if you registered for the bonus.

Quoting Luke (Reply 6):
airline websites are usually now one of the main booking channels for airlines they are a crucial front end of the business and need to be solidly promoted by the airline.

Exactly - it's a business decision. And by putting it on the plane it can, potentially, be seen by a wider audience.



I want to live in an old and converted 727...
User currently offlineNA From Germany, joined Dec 1999, 10807 posts, RR: 9
Reply 8, posted (4 years 10 months 6 days 23 hours ago) and read 2411 times:

Webadresses usually look tacky, cheap and like an afterthought on aircraft.
But LH does it in a subtle way, same colour, same typeface as the logo.
Not that I think this is necessary. To find LHs website is the easiest thing. Someone must be quite stupid to need the webaddress on the plane to find it on the net.
Anyway, as much as I heard every LH mainline aircraft will soon carry this sticker.


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