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New AeroSvit Livery - Yikes! - Your Opinion?  
User currently offlineB735 From Denmark, joined Oct 2010, 69 posts, RR: 0
Posted (3 years 10 months 2 weeks 2 days 17 hours ago) and read 8071 times:

Recently AeroSvit of Ukraine revealed new livery and it is, to be fair, a total disaster! See for you self:


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Photo © Vyacheslav Smigunov




This livery follow the new liveries from Donbassaero and Vindrose, which are somewhat simlilar, only colors are different.


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Photo © Erezms
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Photo © Trevor Mulkerrins



Seriously think that the Ukranian airlines need to hire a new advertising company to create their corporate profile.

What do you guys think?

B735

32 replies: All unread, showing first 25:
 
User currently onlineMEA-707 From Netherlands, joined Nov 1999, 4388 posts, RR: 35
Reply 1, posted (3 years 10 months 2 weeks 2 days 17 hours ago) and read 8031 times:

At least it's different from most of the new boring liveries (Finnair *cough* Malaysian *cough* , JAL)
It's very 1970s, I actually like these shouty bright liveries like Aero Peru, Braniff, Ecuatoriana or Surinam Airways had.



nobody has ever died from hard work, but why take the risk?
User currently offlineDalavia From Australia, joined Feb 2005, 550 posts, RR: 1
Reply 2, posted (3 years 10 months 2 weeks 2 days 17 hours ago) and read 8010 times:

I don't mind it at all.

It shows Ukraine's distinctive national colours, it stands out among the dozens of near-all-white planes at the airport, and it demands attention.

That sounds like a marketing dream!


User currently offlineIndianicWorld From Australia, joined Jun 2001, 3042 posts, RR: 0
Reply 3, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7998 times:

Are all these carriers owned by the same company?

Seeing as Donbassaero also operates in the same market as AeroSvit, and I thought was a seperate carrier, seems strange to see this carrier use a similar livery template.


User currently offlineSuperfly From Thailand, joined May 2000, 40162 posts, RR: 74
Reply 4, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7983 times:

Quoting B735 (Thread starter):
What do you guys think?

I like it.

Quoting MEA-707 (Reply 1):
At least it's different from most of the new boring liveries (Finnair *cough* Malaysian *cough* , JAL)

  
Amen to that!

Quoting MEA-707 (Reply 1):
It's very 1970s, I actually like these shouty bright liveries like Aero Peru, Braniff, Ecuatoriana or Surinam Airways had.

I agree.

Quoting Dalavia (Reply 2):
It shows Ukraine's distinctive national colours, it stands out among the dozens of near-all-white planes at the airport, and it demands attention.

All very positive things!

Kudos to AeroSvit!   



Bring back the Concorde
User currently offlineJoKeR From Serbia, joined Nov 2004, 2252 posts, RR: 9
Reply 5, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7972 times:

Very sobering colours and design  Wow!   


Kafa, čaj, šraf?
User currently offlineburkhard From Germany, joined Nov 2006, 4424 posts, RR: 2
Reply 6, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7972 times:

Its unique, but badly done in detail. As example you cannot recognize the flag, the curvature in the front top is not smooth...

User currently offlineenzedder From New Zealand, joined Aug 2005, 53 posts, RR: 0
Reply 7, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7971 times:

definetely different. and unusual. but i also like it - i think.   

enzedder


User currently offlinetravelavnut From Netherlands, joined May 2010, 1725 posts, RR: 7
Reply 8, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7865 times:

It looks like they used MS Paint to create this. I'm not a fan, to put it mildly.


Live From Amsterdam!
User currently offlineburkhard From Germany, joined Nov 2006, 4424 posts, RR: 2
Reply 9, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7800 times:

Quoting travelavnut (Reply 8):
It looks like they used MS Paint to create this.

You can do better with MS Paint, even the old XP version. To put it mildly. On the other hand, it is easier to make a paint in MSPaint than to actually paint such a livery. Whenever you start to make something round, costs go up.


User currently offlineEagleboy From Niue, joined Dec 2009, 1964 posts, RR: 2
Reply 10, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7800 times:
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Quoting Dalavia (Reply 2):
It shows Ukraine's distinctive national colours, it stands out among the dozens of near-all-white planes at the airport, and it demands attention.

That sounds like a marketing dream!

Similar thought from me. The livery should be distinctive and this definitely delivered the message of AeroASvit being a Ukrainian airline. I'm a fan of the EI livery and it always stands out in airports as the green top is distinctive.

I agree that the actual design could be better, the yellow enclosing the blue on the main body seems odd. Perhaps having the blue joined up to the tail would look a bit better. And perhaps making the curvature at the front match the shape of the B767 nose?


User currently offlineSevernaya From Russia, joined Jan 2009, 1450 posts, RR: 1
Reply 11, posted (3 years 10 months 2 weeks 2 days 16 hours ago) and read 7766 times:

Quoting B735 (Thread starter):
What do you guys think?

I think it's pretty and suits good to an airline from Ukraine.

Quoting Dalavia (Reply 2):
It shows Ukraine's distinctive national colours

  



Всяк глядит, да не всяк видит.
User currently offlineA340Spotter From United States of America, joined Jul 2003, 1983 posts, RR: 23
Reply 12, posted (3 years 10 months 2 weeks 2 days 13 hours ago) and read 7366 times:

As an Airbus and NASCAR fan, I love it...reminds me of the old Dale Earnhardt (Sr.) Wrangler colors!

Beats the Finnair redesign for sure...
JSD



"Irregardless, it's a Cat III airplane, we don't need an alternate!"
User currently onlinejfk777 From United States of America, joined Aug 2006, 8612 posts, RR: 6
Reply 13, posted (3 years 10 months 2 weeks 2 days 13 hours ago) and read 7314 times:
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Love the yellow background and Blue. What is so exciting about whites, dark blue and gray used by so many airlines.

User currently onlinepetertenthije From Netherlands, joined Jul 2001, 3408 posts, RR: 11
Reply 14, posted (3 years 10 months 2 weeks 2 days 13 hours ago) and read 7151 times:

What a shame they could not go for the Windrose livery. They have (had?) a really smart livery.


Attamottamotta!
User currently offlinekgaiflyer From United States of America, joined Jul 2008, 4344 posts, RR: 1
Reply 15, posted (3 years 10 months 2 weeks 2 days 12 hours ago) and read 7039 times:
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Quoting B735 (Thread starter):
What do you guys think?

What!

No Euro-white airframes? Perhaps the UN can convene a committee on this matter.

How dare those AeroSvit people -- thinking for themselves rather than following everyone else.


User currently offlineSuperfly From Thailand, joined May 2000, 40162 posts, RR: 74
Reply 16, posted (3 years 10 months 2 weeks 2 days 12 hours ago) and read 6982 times:

Quoting kgaiflyer (Reply 18):
What!

No Euro-white airframes? Perhaps the UN can convene a committee on this matter.

How dare those AeroSvit people -- thinking for themselves rather than following everyone else.

  
Best post in this thread!

Quoting jfk777 (Reply 16):
Love the yellow background and Blue. What is so exciting about whites, dark blue and gray used by so many airlines.

I have no idea but I hope there is a trend against the generic white fuselage & panted tail look.



Bring back the Concorde
User currently offlineKiwiRob From New Zealand, joined Jun 2005, 8094 posts, RR: 6
Reply 17, posted (3 years 10 months 2 weeks 2 days 12 hours ago) and read 6965 times:

Much improved over the previous livery, I like it.

User currently offlinefrancoflier From France, joined Oct 2001, 3897 posts, RR: 11
Reply 18, posted (3 years 10 months 2 weeks 2 days 12 hours ago) and read 6910 times:

That's quite the livery. Definitely a departure from the so-called understated generic euro white bleh.

I'm concerned about how the color will stand the test of time though. Vivid colors on airplanes tend to fade and stain faster, espacially when painted on the 'roof' of the fuselage where it's exposed to the sun and rain directly and constantly.

On the OP picture, the topside yellow looks a bit duller than underneath, although that could be a light effect, since the livery is new.

Still, it's bold, brave and stands out like a d#&@ on a horse. Kudos to them.



Looks like I picked the wrong week to quit posting...
User currently offlineBirdwatching From Germany, joined Sep 2003, 3858 posts, RR: 51
Reply 19, posted (3 years 10 months 2 weeks 2 days 12 hours ago) and read 6870 times:

All 3 of those liveries are EXCELLENT. Love how they painted the engines too.

Soren   



All the things you probably hate about travelling are warm reminders that I'm home
User currently offlineenilria From Canada, joined Feb 2008, 7915 posts, RR: 15
Reply 20, posted (3 years 10 months 2 weeks 2 days 11 hours ago) and read 6811 times:

Quoting B735 (Thread starter):
Donbassaero and Vindrose

Hope they don't plan on flying to China, I don't think any Chinese will get on a red plane. Doesn't it mean death in their culture? I don't even want to get on those planes and I'm not superstitious. Maybe the red is to hide leaking hydraulic fluid.  


User currently onlineA388 From Netherlands Antilles, joined May 2001, 10059 posts, RR: 15
Reply 21, posted (3 years 10 months 2 weeks 2 days 11 hours ago) and read 6781 times:

Quoting Dalavia (Reply 2):
I don't mind it at all.

It shows Ukraine's distinctive national colours, it stands out among the dozens of near-all-white planes at the airport, and it demands attention.

That sounds like a marketing dream!

Well said, this new livery demands attention and it certainly stands out at any airport. A job well done in my opinion.

A388

[Edited 2011-03-22 13:08:47 by srbmod]

User currently offlineMH017 From Netherlands, joined Apr 2005, 1695 posts, RR: 30
Reply 22, posted (3 years 10 months 2 weeks 2 days 11 hours ago) and read 6855 times:

Looks very Ukranian with the yellow and blue; very similar to the Irish green of Aer Lingus...

I like it because it's very destinctive (and different)...



don't throw away tomorrow !
User currently offlineSpunker From United States of America, joined Aug 2010, 34 posts, RR: 0
Reply 23, posted (3 years 10 months 2 weeks 2 days 10 hours ago) and read 6440 times:

I really like them what a refreshing change from all white.

User currently offlinerampart From United States of America, joined Aug 2005, 3174 posts, RR: 6
Reply 24, posted (3 years 10 months 2 weeks 2 days 9 hours ago) and read 6023 times:

Quoting JoKeR (Reply 5):
Very sobering colours and design

"Sobering" is not a term I would use. That much color is anything but sober.

But I like it.

-Rampart


25 DanTaylor2006 : I actually quite like it. The only thing I would change is the font and position of the 'Ukrainian Airlines' text, and move the reg to below the windo
26 luckyone : But isn't red supposed to mean good luck in many Asian cultures??
27 Post contains images AbleToFly : If you haven't noticed, the Chinese flag is all red with yellow symbols
28 airevents : Absolutely stunning! I am a big fan of these new liveries, all of them, and hope to fly in one of these aircraft soon. To me, the livery is a bit "bli
29 Aeroflot777 : I think it's awesome. National colors are prominent and now make the airline easily recognizable. Congrats to them! Aeroflot777
30 United_fan : I like it ! Certainly better than JL's new livery!
31 AeroWesty : While your design is better (seems smoother, somehow), this style of livery is the first one (along with its sister airlines' planes) that would make
32 nonimaus : I'm not sure the effect of effectively painting a smaller fuselage shape on the aircraft in any colour looks all that great - the red and sea green/bl
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