TCXDegsy From United Kingdom, joined Jan 2006, 510 posts, RR: 1 Posted (7 years 6 months 2 weeks 5 days 17 hours ago) and read 4108 times:
In reference to another thread, re Gay Airline ads, what's everyone's favourite airline ad, real or spoof, or filmed onboard?
I've already linked a couple, but to kick us off, here's an old and award-winning UK Ad from 1979, featuring Joan Collins! It's not for an airline, but had an airline cabin setting. Was voted the UK's 2nd favourite Ad of all time last year!
JayDavis From United States of America, joined Jan 2001, 2000 posts, RR: 17 Reply 3, posted (7 years 6 months 2 weeks 5 days 16 hours ago) and read 4076 times:
That is a cool commercial, PLUS, thanks for putting the link on, very cool!
Two classics in my opinion, involve Lamar Muse.
First one is when Southwest was first starting service and Braniff and Texas International were DESPERATELY trying to put Southwest out of business. They cut the fare from Dallas to Houston to $13.00 one way! Well, Lamar Muse, the president of Southwest Airlines at the time, went straight to their ad agency and the time and came up with an ad that basically said, "No one is going to shoot Southwest Airlines out of the sky for a lousy $13 bucks" !! The promotion has been studied many times in case studies at the university level in my American colleges. What Southwest did was still charge the normal fare of $26.00 each way, plus gave a free "fifth" of whiskey, rum, vodka, scotch, etc.....to the people who continued to pay the full fare of $26.00. For one month, Southwest Airlines was the LARGEST liquor distributor in the State of Texas !! It was a classic move, no doubt!
Second one involving Lamar Muse was when he started up Muse Air after losing a board-room struggle with Rollin King, the gentleman who had the idea of starting up Southwest Airlines. For this new ad campaign for Muse Air, the ad copy said, "Big Daddy is Back" and it had a huge picture of Lamar Muse. In his book which was published a couple of years ago, he said he didn't really feel comfortable with the ad campaign, but I really liked the boldness of the campaign. To me, if we hadn't had the PATCO strike and if Michael Muse hadn't made Muse Air into REVENGE Air, Muse Air might have made it if they had been able to make Hobby their hub instead of fighting Southwest route for route.......hindsight is ALWAYS 20/20
Last one was the National Airlines campaign of, I'm (female name), Fly Me! It was at the height of the sexual revolution and the wild times of the 70's if I'm not mistaken..............there were tons of sexually suggestive ads that National ran during this campaign. Of course, tons of women's groups like NOW protested to high heaven........I have a t-shirt from SkyShirts that has a picture of a National DC-10 on the front and the shirt says, "I'm National, Fly Me" !! One of my favorite t-shirts!
Don't want to hijack this thread, but you brought up good points about MuseAir.
Even as an 18 year-old at the time, I thought it was an asinine game-plan; going route for route with Southwest.
The only thing they had going for them was that they were all non-smoking, and that became moot within a few years anyway.
Oh, and they had MD-80s, however I don't remember them ever selling the fact that more of their seats were either window or aisle.
Favorite Airline Commercials.
Western Airlines. The Only Way to Fly.
I liked the feel of the American Airlines campaigns of the early 80's. Remember the theme music the most. I was living in Dallas at the time and they spent a ton of money in the market. It was still the honeymoon period for them having just moved the HQ down from NYC.
It also had much to do with Dallas/Ft Worth too at the time being a very dynamic market with American, Braniff, Delta, Texas International, Southwest, and even lowly Frontier ver 1.0 and Continental for a time duking it out all over the TV, Radio and Newspapers.
But it was those "Something Special In The Air" spots that have lasted the test of time.
Even though I never lived in a Southern market, I saw some of their ads in a class a long time ago....they were very clever and funny...but thats all I can remember.
Other than that...much of the airlines advertising had little effect on me.....don't know why.....maybe cause most of it was LAME....like that New York Air commercial.
I like the song, loved their color scheme, but very average commercial. (That was a local ad...any one know from what market it was from? Wherever it was had a "Shuttle" to NY for...$39/$29. DC? Boston? Could have been both actually....don't think that would have aired in RDU, CLE, DTW for those prices...?
Boeingguy1 From Ireland, joined Jan 2006, 415 posts, RR: 1 Reply 8, posted (7 years 6 months 2 weeks 5 days 16 hours ago) and read 4025 times:
My favourite would have to be the AA Engine and Way of Life commercials- I wish i had a link to them... they were very inspirational for AA, especially after 9/11. I wonder why they dont play them today compared to the crap "We Know Why you Fly"... who gives a s!!! why we fly... AA needs to bring back those old commercials... and fly AA, Because They're something special in the air!
Some special crap maybe.... thanks for my bags AA, wtf were they in DFW for? I was in ORD!
My fav commercial is the UA one from iirc 91 where its a bussinessman talking about lost clients because they dont meet face to face anymore. so he then hands out tickets to all his execs and himeslf to pay a visit to them all to win them back.
Doors open, right hand side, next stop is Springfield.
Btriple7 From United States of America, joined Sep 2005, 1156 posts, RR: 9 Reply 11, posted (7 years 6 months 2 weeks 5 days 15 hours ago) and read 3952 times:
I have loads of airline commercials saved to my computer. I particularly like the new United ads. However my favourite ad has to be THIS (you'll need RealTime Media Player installed) old British Caledonian ad called: "I Wish They All Could Caledonian."
I also like the Airbus commercials, but I think everyone has seen those.
Btriple7 From United States of America, joined Sep 2005, 1156 posts, RR: 9 Reply 14, posted (7 years 6 months 2 weeks 5 days 15 hours ago) and read 3936 times:
Does anyone know where I can find that old (1960s) Lufthansa commercial called: "Animals Are People Too." I remember someone posted it here on A.net a while ago, but I can't seem to find it again. It was in German but still very funny. It would be great if someone could post a link here again.
ER757 From Cayman Islands, joined May 2005, 2344 posts, RR: 7 Reply 15, posted (7 years 6 months 2 weeks 5 days 15 hours ago) and read 3924 times:
My favorite of all time only aired a couple times, I wonder how many remember it. It was a UA commercial with a 744 filled with water and whales swimming through the cabin. It was meant to show how roomy the interior of the plane was, but got negative feedback as too many thought it was in poor taste - possibly suggesting a ditching in the ocean.
Say what you will. "Engine" and "Way of Life" commercials were-and STILL are- inspirational, and are very good at conveying to the American people that AA was "with them too" during all of this.... and its something AA should be proud of.
Cadet57 From United States of America, joined Jul 2005, 9085 posts, RR: 32 Reply 20, posted (7 years 6 months 2 weeks 5 days 14 hours ago) and read 3841 times:
Quoting Boeingguy1 (Reply 19): Say what you will. "Engine" and "Way of Life" commercials were-and STILL are- inspirational, and are very good at conveying to the American people that AA was "with them too" during all of this....
Funny, i guess they forgot that in 2003 when they lost my familys bags in DFW whilst we were sitting in a ground stop in ORD....
Doors open, right hand side, next stop is Springfield.
Boeingguy1 From Ireland, joined Jan 2006, 415 posts, RR: 1 Reply 21, posted (7 years 6 months 2 weeks 5 days 14 hours ago) and read 3834 times:
Quoting Cadet57 (Reply 20): Funny, i guess they forgot that in 2003 when they lost my familys bags in DFW whilst we were sitting in a ground stop in ORD....
I was refering to the 9/11 attacks... not your petty problem with bags... and why, per say are you judging an airline because they lost your bags? It happens to every airline at some point. deal with it .
I personally apologize for this small deviation from the main thread.
SeeTheWorld From United States of America, joined Dec 2005, 1296 posts, RR: 4 Reply 22, posted (7 years 6 months 2 weeks 5 days 13 hours ago) and read 3779 times:
UA used to have ads back in the mid-1970s with crew singing a snappy song. There was a flight attendant in a 747 engine singing. I loved them, but they only lasted a couple of month. They even had a song and issued one of those cheesey rubber records that came in the mail. Anyone else remember them?