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What If Frontier And Jetblue Merged?  
User currently offlineDLKAPA From , joined Dec 1969, posts, RR:
Posted (10 years 10 months 3 weeks 2 days 12 hours ago) and read 3494 times:

Okay, this is just a random question...

If F9 and B6 did merge, what would the airline name and livery be?

picture this: An A319 comes in to land at (insert airport here) and you see in clear blue titles across the Fuselage THE BLUE FRONTIER. On the tail would be an (insert animal here), and the slogan would read (Insert slogan here).

Any thoughts

DLKAPA

21 replies: All unread, jump to last
 
User currently offlineElwood64151 From United States of America, joined Feb 2002, 2477 posts, RR: 6
Reply 1, posted (10 years 10 months 3 weeks 2 days 12 hours ago) and read 3453 times:

Actually, people have talked about the possibility of a B6-F9 merger on this forum many times. However, no one has asked what it might be called.

I like Blue Frontier, though I'd probably just stick to the very popular and well known JetBlue, keeping its image and all.

The only problem I see with a merger is JetBlue taking on F9's A318s, which they seem to have rejected.



Those who fail to learn history are doomed to repeat it in summer school.
User currently offlineDLKAPA From , joined Dec 1969, posts, RR:
Reply 2, posted (10 years 10 months 3 weeks 2 days 12 hours ago) and read 3445 times:

Elwood, Could you post a link to these threads?

I would appreciate it greatly.

DLKAPA


User currently offlineElwood64151 From United States of America, joined Feb 2002, 2477 posts, RR: 6
Reply 3, posted (10 years 10 months 3 weeks 2 days 12 hours ago) and read 3442 times:

Unfortunately, no. Since I am no longer able to search archived data (not a First Class Member!), I can't post them. Perhaps someone else can.

And why is that? We're asked not to post duplicate topics, but we can't search properly for previously posted information!



Those who fail to learn history are doomed to repeat it in summer school.
User currently offlineDLKAPA From , joined Dec 1969, posts, RR:
Reply 4, posted (10 years 10 months 3 weeks 2 days 12 hours ago) and read 3449 times:

Good call man, That whole not being able to search, and not being able to post threads that have already been discussed. A bit Contradictory?

AND PLUS WE ALL LOOK LIKE IDIOTS!

DLKAPA


User currently offlineGigneil From United States of America, joined Nov 2002, 16347 posts, RR: 85
Reply 5, posted (10 years 10 months 3 weeks 2 days 10 hours ago) and read 3358 times:

They'd end up with a fleet of diverse engine types, for starters.

But I think the Denver hub could greatly benefit jetBlue.

N


User currently offlineTiger119 From United States of America, joined Sep 2003, 1919 posts, RR: 0
Reply 6, posted (10 years 10 months 3 weeks 2 days 9 hours ago) and read 3354 times:

Not knowing that much about Airbus aircraft (Ok, I know nothing about Airbus), how much difference is there really between A318 and A320 besides size of aircraft and number of seats? Could the flight crews be common typed in both aircraft types? Are the galleys similar enough for the attendants to operate in? And the A/Ps, would there be commonality between flight systems?


Flying is the second greatest thrill known to mankind, landing is the first!
User currently offlineMotorhussy From New Zealand, joined Mar 2000, 3221 posts, RR: 9
Reply 7, posted (10 years 10 months 3 weeks 23 hours ago) and read 3292 times:




WILD BLUE YONDER


Facetiously yours
MH



come visit the south pacific
User currently offlineDLKAPA From , joined Dec 1969, posts, RR:
Reply 8, posted (10 years 10 months 3 weeks 23 hours ago) and read 3286 times:

WILD BLUE WHAT??

where did you pull YONDER from. Try this: WILD BLUE FRONTIER

DLKAPA


User currently offlineGigneil From United States of America, joined Nov 2002, 16347 posts, RR: 85
Reply 9, posted (10 years 10 months 3 weeks 23 hours ago) and read 3271 times:

Could the flight crews be common typed in both aircraft types? Are the galleys similar enough for the attendants to operate in? And the A/Ps, would there be commonality between flight systems?

There would be 100% commonality between the two craft.

N


User currently offlineMariner From New Zealand, joined Nov 2001, 25409 posts, RR: 86
Reply 10, posted (10 years 10 months 3 weeks 23 hours ago) and read 3195 times:
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It might be great for JetBlue, but there's nothing in it for Frontier.

Frontier would simply disappear.

Yuk.

cheers

mariner



aeternum nauta
User currently offlineMotorhussy From New Zealand, joined Mar 2000, 3221 posts, RR: 9
Reply 11, posted (10 years 10 months 3 weeks 22 hours ago) and read 3178 times:

DLKAPA

As stated, I was being facetious. Wild blue yonder refers to the great unknown, something that is in the future - and none of us know whether this merger will occur.

Further, Yonder is another term for Frontier!

WILD BLUE YONDER - capiche?

MH



come visit the south pacific
User currently offlineFlashmeister From United States of America, joined Apr 2000, 2900 posts, RR: 6
Reply 12, posted (10 years 10 months 3 weeks 19 hours ago) and read 3091 times:
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How can you say that there wouldn't be anything in it for jetBlue? Right now, jetBlue is hemmed in on the west coast at LGB. It will never, ever be as effective a hub as JFK is for them, because of the slot constraints.

Get F9, and you get 2nd billing in DEN. No LCC competition to speak of (don't even mention Ted), a mainline carrier who will be on the ropes for a while, a facility that can expand when necessary, a loyal passenger base who would continue to be loyal post-merger, a new route mix that includes very little overlap, not to mention a quick fleet and option boost.

F9's load factor increases over the past year have been tremendous. They're moving a ton of people. Their ASM increases have largely been responsible for UA nearly losing a majority of DEN passengers. Last I heard, UA's share in DEN was 51%, down dramatically, and the lowest in years. It's only a matter of time until it dips below 50%. jetBlue could come in and crank up the pressure in DEN even further.

Now, jetBlue would probably pay quite a premium for F9 -- their stock is doing fairly well these days and there would need to be a lot of money on the table to make it happen, but it would propel jetBlue into the big-leagues pretty quickly...

October 2003 ASMs:
jetBlue: 1,222,292
Frontier: 577,910
Combined: 1,800,202

That would put them below America West and ahead of Alaska in terms of capacity, the 9th largest airline by that measure. They're currently the 11th.

Basically, buying F9 would shave a year off of their trend to being a major, which by some measures they already are... but it accelerates their current position and lets them grow faster than they would have alone. The average growth between F9 and B6 is 30% or so. If they continued to grow at 30% post-merger, you could see them get to be the size of USAirways within 2-3 years. That's all without factoring in the Embraers, which would work well for jetBlue in the west, if they had a good base for them.

Buying a year could be well worth it, especially when you have US still on the ropes big time and most of the rest of the majors hurting badly. It's a good time to strike.


User currently offlineMariner From New Zealand, joined Nov 2001, 25409 posts, RR: 86
Reply 13, posted (10 years 10 months 3 weeks 19 hours ago) and read 3047 times:
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Flashmeister:

As I said, it might be good for JetBlue, but there'snothing in it for Frontier.

Your very good post listed all the advantages for JetBlue. But nothing for Frontier, except extinction into the wild (jet) blue yonder.

cheers

mariner



aeternum nauta
User currently offlineFlashmeister From United States of America, joined Apr 2000, 2900 posts, RR: 6
Reply 14, posted (10 years 10 months 3 weeks 8 hours ago) and read 2986 times:
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Not necessarily, Mariner - I'd bet that a lot of FRNT shareholders (myself included) would be interested if the price was right. Even if it was a stock deal, jetBlue will likely continue to be the darling of the industry, and hence, their stock wouldn't be bad to have.

Plus, it'll be an interesting year. If Ted goes anywhere (unlikely), then maybe we'll see something put together.

Again, it's all about the price. If it's worth jetBlue's while to catapult up faster, anything's possible.


User currently offlineGoingboeing From United States of America, joined Dec 1999, 4875 posts, RR: 16
Reply 15, posted (10 years 10 months 3 weeks 6 hours ago) and read 2971 times:

If JetBlue merged with Frontier, they might as well call the end result "People Express".

User currently offlineFunFlyer From United States of America, joined Aug 2003, 866 posts, RR: 0
Reply 16, posted (10 years 10 months 3 weeks 5 hours ago) and read 2959 times:

What about jetFRONTIER or
FRONTIERjet or
FrontBLUE

just random thaughts



Who cares about status?
User currently offlinePiedmontGirl From United States of America, joined Nov 2003, 1124 posts, RR: 13
Reply 17, posted (10 years 10 months 3 weeks 5 hours ago) and read 2932 times:

Frontier would simply disappear. It would also leave one less airline to compete.

As for jetBlue being "hemmed in" in LGB why doesn't it just go somewhere else from there. Do you think they can't compete with Frontier so the only thing they can do is buy them?


User currently offlineMariner From New Zealand, joined Nov 2001, 25409 posts, RR: 86
Reply 18, posted (10 years 10 months 3 weeks 1 hour ago) and read 2894 times:
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Flashmeister:

I'm a shareholder in Frontier as well - since early 1999. If a deal happened, obviously I'd have to lump it.

I don't have to like it, though. As I said in post #10, and as PiedmontGirl says in post #17, Frontier would simply disappear.

So I still don't see what's in it for Frontier - the airline - as opposed to FRNT - the stock.

As the recent stock price action has proved, JetBlue isn't invincible. It is also unlikely that it will remain the darling of the industry forever and all time. That's the trouble with infatuations - they pass.

What has happened on Wall Street since George Soros sold a big part of his investment in JBLU might - stress might - suggest that this process has begun.

IF - stress if - it happened, I'd simply take the money and run. And be sad that Frontier's individuality had disappeared - for the second time.

cheers

mariner



aeternum nauta
User currently offlineCtbarnes From United States of America, joined Mar 2000, 3491 posts, RR: 50
Reply 19, posted (10 years 10 months 3 weeks ago) and read 2889 times:

... and they could call their friquent flyer program True Blue Ridge Summit. Big grin

Charles, SJ



The customer isn't a moron, she is your wife -David Ogilvy
User currently offlineAa757first From United States of America, joined Aug 2003, 3350 posts, RR: 8
Reply 20, posted (10 years 10 months 2 weeks 6 days 23 hours ago) and read 2829 times:

I think that jetBlue would prevail. The remaining 737s would be retired more quickly. Now what about the LGB focus city? I would probably guess they would close that, because now they have a hub in DEN. They would close LGA. Then what about the A319s and A318 interiors? They don't have leather. As for mottos and such, I think everything F9 would be phased out? What about the F9 Frequent Flyer club. Don't they have a Visa card? B6 doesn't. Just my thoughts.

AAndrew


User currently offlineDLKAPA From , joined Dec 1969, posts, RR:
Reply 21, posted (10 years 10 months 2 weeks 6 days 19 hours ago) and read 2776 times:

When I started this thread I did with the intention that F9 would keep their name, and B6 would probably lose theirs, or it could be combined. However, seeing the posts in this thread, I would have to say that a merger would be a very bad Idea, Frontier would lose everything... Again...

DLKAPA



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