Prebennorholm From Denmark, joined Mar 2000, 6017 posts, RR: 55 Posted (9 years 2 months 3 weeks 1 day 18 hours ago) and read 1852 times:
Maersk Air is a Danish airline operating a load of 737s (mostly -700s) from two Danish airports to 28 European destinations.
Beginning with the summer 2004 schedule they change to one class only. But then you buy additional leg room at a decent price.
With standard price you get 29" pitch. For $33 extra you get 33", and $66 extra gives you 37".
$233 extra will give you wide seats - four abreast - and 37 inches.
I think it's a great idea.
Just because we happen to have long legs doesn't automatically mean that we are in the mood to pay $600 for free champagne. And still the midgets don't have to pay for more than what they need.
The various seat categories are simply called S, M, L and XL, something everybody understands right away.
Does anybody know if other airlines have similar pricing schemes?
Maersk Air is one of the smallest subsidiaries of the Danish Maersk Group which is by far the largest company in the country and controlled by Mr. Maersk McKiney Moeller.
Maersk Air had a very disappointing 2003 result, and Mr. Moeller is normally considered a very impatient man (even if he lately turned 90 years of age) when it comes to low performing subsidiaries.
Anyway he lately ingested quite some money, a new CEO Mr. Finn Oelund (former Air Greenland CEO) and a new sales manager Mrs. Anne von Glasow (former KLM).
I think that after this change Maersk Air will become my first choice when they are an option to me. My company will gladly pay $33 or $66 for saving my knees and make it possible to me to do some job on my laptop.
But they won't pay $600 for that free champagne. In fact they have forbidden me drinking even the slightest drop of alcohol when on a business trip.
Maersk Air normally has rather good prices even if they are not considered an LCC. For instance all tickets are one way tickets and fully flexible - can be changed up to three hours prior to departure. And when it comes to punctuality, then they have repeatedly been honored as the most punctual airline company at for instance AMS.
What do you think? Is Maersk Air pioneering the future way of air travel? One class, pay for your service, pay for your legroom, everything at fair and understandable prices.
Happy landing, Preben Norholm
Always keep your number of landings equal to your number of take-offs, Preben Norholm
Prebennorholm From Denmark, joined Mar 2000, 6017 posts, RR: 55 Reply 2, posted (9 years 2 months 3 weeks 1 day 17 hours ago) and read 1785 times:
Dear GLAGAZ, Maersk Air had a subsidiary Maersk Air UK Ltd, which operated mostly as a BA franchiser. It was an economic disaster and was closed down last year.
They may have done charters for Air Scotland, but I doubt that Maersk Air does that today.
Always keep your number of landings equal to your number of take-offs, Preben Norholm
EddieDude From Mexico, joined Nov 2003, 7171 posts, RR: 45 Reply 5, posted (9 years 2 months 3 weeks 1 day 14 hours ago) and read 1718 times:
I think that offering the option of different pitch lengths at fixed prices on top of the corresponding fare is a very good idea. I just don't know about the wider seats (2-2 abreast config.) for $233; after all, even the flights to the Canarias are not that long. But hey, if people think differently from me, then they will maybe buy that.
Prebennorholm From Denmark, joined Mar 2000, 6017 posts, RR: 55 Reply 6, posted (9 years 2 months 3 weeks 19 hours ago) and read 1669 times:
I agree with you, Eddie, $233 for sitting four abreast is never an option I would consider.
But from "the old days of separate business class" their planes have a few rows up front where three seats on each side of the aisle by some mechanical manipulation can be transformed into two wider seats with separate armrests. They are simply going to utilize the hardware they already have.
On many flights they will most likely not be used at all in the four abreast configuration.
But in case people want it, then the option is there.
And yes, the Canaries are probably the farthest Maersk Air will ever go. But that will be charter flights with planes where by far the most seats are with 29" pitch.
This new scheme is mostly made for their scheduled European network with flights of one hour up to just over two hours duration. And with a very high percentage of business travelers.
Happy landing, Preben Norholm
Always keep your number of landings equal to your number of take-offs, Preben Norholm
Sponsor Message: 
From Denmark, joined Mar 2000, 6017 posts, 
From UK - Scotland, joined Feb 2004, 1965 posts, 
From , joined Dec 1969, posts, 
I wish them all the best 
From Mexico, joined Nov 2003, 7171 posts, 
Printer friendly format 
