Gnomon From , joined Dec 1969, posts, RR: Posted (12 years 1 month 5 days 21 hours ago) and read 3795 times:
Will AirTran use the delivery this summer of its first 73Gs to launch a new livery? If the company were going to revise their current scheme, it would seem an opportune time to do so. Granted, the current scheme is fairly young, in airline years...
PanAm330 From United States of America, joined Mar 2004, 2766 posts, RR: 8
Reply 1, posted (12 years 1 month 5 days 21 hours ago) and read 3752 times:
The scheme has been around for a minute amount of time, even compared to DL . It wouldn't actually be a smart business decision, IMHO. AirTran has finally built up a great reputation for the folks in ATL. New planes, great service, and low fares.
Their current tan & green scheme, with the "a" on the tail, may not excite spotters, but it definitely it recognizable to businesses and such- definitely something that any company wants. Also, they just painted a bunch of ex- TWA and ex- Hawaiian (HA?) 717's into their current scheme.
Joe Leonard would be stupid to introduce a new scheme for AirTran, while the airline is at the height of it's popularity (so far).
BR715-A1-30 From , joined Dec 1969, posts, RR:
Reply 6, posted (12 years 1 month 5 days 15 hours ago) and read 3357 times:
If you haven't noticed. Colors fade. Braniff's did too. They had to repaint them often. That is why many airlines are going for Eurowhite. Less time between paints, but they still need to wash them more frequently. FL uses Tan which fades just as quick as.. say.. Blue. So, if FL were to go to white, they would not appear to be faded as much.
AA737-823 From United States of America, joined Mar 2000, 6281 posts, RR: 10
Reply 7, posted (12 years 1 month 5 days 13 hours ago) and read 3266 times:
I have to disagree, BR715. Southwest used tan (even a darker shade, where fading would be more noticeable) until recently. It was, at the time, nothing for Southwest to get 10 years out of a paintjob on their planes.
I think a lot of Airtran's problem is that it is off-white to begin with; in certain light conditions, it looks faded. But most of the time, it's not really faded.
Flyer732 From United States of America, joined Nov 1999, 1394 posts, RR: 20
Reply 8, posted (12 years 1 month 5 days 13 hours ago) and read 3214 times:
We all have our wishful thinking, but I don't think it'll happen. We've sat around at work saying "wouldn't it be cool if..." many nights. I think the most recent one we discussed was "wouldn't it be cool if we reversed the teal and the tan, and made the 'A' blue..."
But again, I don't see this as something that we should expect. Especially since the ATL station manager, and a few other people in ATL have 737-700 models in their office in the current scheme.
Aerokiwi From New Zealand, joined Jul 2000, 3038 posts, RR: 5
Reply 10, posted (12 years 1 month 5 days 11 hours ago) and read 3103 times:
I hope they change it. It has to be one of the most hideous liveries out there at the moment. I mean, tan and teal?! Come on! With a bright blue and red trim? It looks like it fell out of 1978 and threw up on itself as it landed. A horrible scheme.
Great airline, just such a pity about the colours. and what kind of name in 'Air Tran' anyway? What does it actually mean? then again, what does Jet Blue mean? Does it signify anything at all?
Flashmeister From United States of America, joined Apr 2000, 2926 posts, RR: 6
Reply 12, posted (12 years 1 month 5 days ago) and read 2898 times:
Despite all of this, a livery has very-near-zero impact on consumer choice. Peeling paint? Perhaps... But if old-looking liveries mean empty planes, explain that to American now or Delta a few years ago.
Nwa747-400 From United States of America, joined Sep 2000, 1337 posts, RR: 4
Reply 13, posted (12 years 1 month 4 days 23 hours ago) and read 2852 times:
I doubt AirTran will change livery. There is no reason to do so.
I agree that consumer choice is not impacted too heavily by the livery. But I think sometimes the livery does something to the corporate culture. I am basically thinking about NW. With the new paint job it seems to portray a technology savvy-smart image versus the old style-conservative bowling shoe look.
Fly the red tails. Northwest Airlines. Now you're flying smart.
BR715-A1-30 From , joined Dec 1969, posts, RR:
Reply 14, posted (12 years 1 month 4 days 23 hours ago) and read 2800 times:
It is actually one of the more appealing liveries in the world of Eurowhite, and this is just my opinion. even Valujet had a little Eurowhite, but cut it short towards the tail when they added a little blue with a yellow stripe, and a careless cartoon on the side.
TRAVATL, and Flyer732. I have heard this from others, and I would like you to set me straight if I am wrong, but is it true that if you looked at the DC9s in the right way, you could still see the critter? Personally I think it is B.S. because they had to take the other paint off before they could re-paint them... or did they? I actually believed this at one point until I never saw it no matter which way the sun was shining.
I can, however, remember flying an FL DC9, and I could see the Critter Shadow on the faded bulkhead where the critter logo used to be.
Midway2airtran From United States of America, joined Jul 2003, 864 posts, RR: 2
Reply 18, posted (12 years 1 month 4 days 19 hours ago) and read 2541 times:
I think the livery is unique and so is my airline, its here to stay for many years to come ugly or not. It reminds me of Florida which brings in a large portion to the revenues system wide, not to say the headquarters being at MCO. To add to the new look of the interior, the B737's will also feature all leather seating (Biz/coach) and the new XM radio to boot. Several efforts are also underway right now to keep the new aircraft cleaner and interiors in better shape over the long-run.