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The New United Commercials  
User currently offlineMlsrar From United States of America, joined Mar 2000, 1417 posts, RR: 8
Posted (10 years 8 months 3 days 17 hours ago) and read 3632 times:

Just wanted to see what the general opinion was out there about the new United Commercials being displayed in the U.S.

I have seen them on the History Channel and CNN throughout the past few weeks, ending with the tag line, "It time to fly"

Personally, I feel they are classy, and a tribute to the carrier's attempt to emerge to fiscal stability and its position of years' past.



I mean, for the right price I’ll fight a lion. - Mike Tyson
18 replies: All unread, jump to last
 
User currently offlineDucker From United States of America, joined Jun 1999, 137 posts, RR: 0
Reply 1, posted (10 years 8 months 3 days 16 hours ago) and read 3537 times:

Agreed, the ads are gorgeous, and 'Rhapsody in Blue' makes it really classy. I only wonder if the viewers will remember the advertised product. I like 'em though.

User currently offlineGigneil From United States of America, joined Nov 2002, 16347 posts, RR: 85
Reply 2, posted (10 years 8 months 3 days 16 hours ago) and read 3528 times:

They're great... all by Academy Award winning animators, too.

N


User currently offlineMlsrar From United States of America, joined Mar 2000, 1417 posts, RR: 8
Reply 3, posted (10 years 8 months 3 days 16 hours ago) and read 3449 times:

Certainly has a bent appeal to the high-yield passenger they are trying desperately to attract as well.


I mean, for the right price I’ll fight a lion. - Mike Tyson
User currently offlineFlairport From , joined Dec 1969, posts, RR:
Reply 4, posted (10 years 8 months 3 days 16 hours ago) and read 3433 times:

i like the brinnging back of Raphsody...it was very catchy during the 90s and even before the commercials, i associated it with united...and I am a musician!

the rest of the commercial, sux!


User currently offlineTommy767 From United States of America, joined Aug 2003, 6844 posts, RR: 9
Reply 5, posted (10 years 8 months 3 days 15 hours ago) and read 3397 times:

They are very catchy. I'm always happy to see one on TV. Rhapsody in blue is great!


"KEEP CLIMBING" -- DELTA
User currently offlineAirVB From United States of America, joined Aug 2003, 268 posts, RR: 0
Reply 6, posted (10 years 8 months 3 days 15 hours ago) and read 3393 times:

They're nice and I do like the "Rhapsody in Blue" again, but the "Lightbulb" one is not very effective in my opinion. The original one is much better.

User currently offlineThrust From United States of America, joined Sep 2003, 2690 posts, RR: 10
Reply 7, posted (10 years 8 months 3 days 15 hours ago) and read 3335 times:

The Lightbulb Confused

The Rhapsody in Blue Confused

I'm confused. Is one of these the commercial where the man has two different colored shoes on? And I saw a second one, forgot what it was. Tune to the History Channel, and you are bound to catch at least one per five commercial breaks or so...maybe even less than that. United is definently resurfacing Big grin



Fly one thing; Fly it well
User currently offlineFlairport From , joined Dec 1969, posts, RR:
Reply 8, posted (10 years 8 months 3 days 14 hours ago) and read 3282 times:

double post....for some reason, i opened the window an hour later and thought it just didn't go through...sorry!

[Edited 2004-03-31 06:06:50]

User currently offlineCospn From Northern Mariana Islands, joined Oct 2001, 1643 posts, RR: 0
Reply 9, posted (10 years 8 months 3 days 14 hours ago) and read 3219 times:

Why Would United Hire someone that puts on two different shoes..???

Like he won't notice and Buy some new matching shoes before the interview..!

Stupid waste of money they could of used it to show the new paint Job or Pictures of Tokyo, Rio, or Hong Kong..or promote TED...I hope they didn't pay much for it United has lots to talk about they need to dump that crappy cartoon..


User currently offlineYEGaircanada From Canada, joined Mar 2004, 48 posts, RR: 1
Reply 10, posted (10 years 8 months 3 days 14 hours ago) and read 3196 times:

Is there anywhere online where the Commercials can be viewed?


NBC(vanguard)student
User currently offlineDantiger From United States of America, joined Nov 2003, 92 posts, RR: 0
Reply 11, posted (10 years 8 months 3 days 13 hours ago) and read 3180 times:

Sorry, but I thought American used Rhapsody in Blue? I know it is on their hold music when calling for reservations. The best Golden Oldie was Pan Am's "Wouldn't you like to fly in my beautiful balloon." Done by the 5th Dimension. Please correct me if I am wrong. Thanks Dan.

User currently offlineSyncmaster From United States of America, joined Jul 2002, 2039 posts, RR: 10
Reply 12, posted (10 years 8 months 3 days 13 hours ago) and read 3166 times:
Support Airliners.net - become a First Class Member!

YEGaircanada...

Yes! Visit http://www.unitedrhapsody.com

available in Windows Media and QuickTime

You can also see the print ads.


User currently offlineAzjubilee From United States of America, joined Apr 2000, 3990 posts, RR: 27
Reply 13, posted (10 years 8 months 3 days ago) and read 3056 times:

They remind me of the little cartoon bear family that star in the charmin toilet paper commercial. I do like however the tag line "It's time to fly" and the return of the classic Rhapsody in Blue. I knew instantly it was a UA commercial when I heard the music. However, I just couldn't get my mind off toilet paper. It's a very abstract way of selling an airline. I think they could have done better. I'm not in advertising, but I am a consumer and it doesn't sell United to me. It sells toilet paper.


AZJ


User currently offlineERJ From United States of America, joined Nov 2001, 245 posts, RR: 2
Reply 14, posted (10 years 8 months 2 days 23 hours ago) and read 3021 times:

I think the new commercials are cute, but I don't get the point. I too had the thought of the toliet paper ads. It's good to hear some Gershwin again, though. United's been so absent from commercials that watching this, I was thinking, "Hey, United... I remember those guys. They were big, like back in the '90's. Fly the friendly skies and stuff. Wow. For some reason I feel like buying toliet paper now..."

User currently offlineOmShanti From United States of America, joined Jan 2004, 65 posts, RR: 0
Reply 15, posted (10 years 8 months 2 days 23 hours ago) and read 2986 times:

I love the commercial and loved United service but sad to say don't think I would fly them..they are TOOO EXPENSIVE.

Everythime Ive looked on online websites for flights, whether its domestic to Orlando or international to Heathrow, United is the last one listed and with the craziest number..recently VS was $398 and UA showed up as $3000 on orbitz...whats up with that?

Best Regards

Omshanti


User currently offlineDesertJets From United States of America, joined Feb 2000, 7802 posts, RR: 16
Reply 16, posted (10 years 8 months 2 days 23 hours ago) and read 2966 times:

I personally really like the new commericials. Especially the "interview" one. The animation is beautiful and the use of "Rhapsody in Blue" was smart, as most people still associate that song with United airlines.

While it maybe abstract, it gets the point across. It is a message that I connect with b/c I just went through the interview process and got the job. And flew United for the trip.

"It's time to fly" is also a very good slogan.



Stop drop and roll will not save you in hell. --- seen on a church marque in rural Virginia
User currently offlineCayman From Canada, joined Aug 2003, 905 posts, RR: 9
Reply 17, posted (10 years 8 months 2 days 22 hours ago) and read 2914 times:

Gershwin was probably spinning in his grave but a few years ago I remember a not too sophisticated colleague of mine hearing Rhapsody in Blue on the radio and commenting "hey they are playing the 'United Song'"--it was a good association to use that song and I agree it's nice to see it back--brings a little positivity and elegance to them-

If memory serves it used to play in the connecting corridor in the United terminals at ORD.

The 2 mismatched shoes is just a little campy--but hey I'm prepared to cut them a little slack as they try to reclaim a little dignity--


User currently offlineUnitedFirst From United States of America, joined Jun 2001, 478 posts, RR: 2
Reply 18, posted (10 years 8 months 2 days 21 hours ago) and read 2861 times:

If memory serves it used to play in the connecting corridor in the United terminals at ORD.

I was in O'Hare recently and they certainly have some sort of alt version of "Rhapsody in Blue" playing in that connecting corridor between the B and C concourses of the United termainl.

Derek


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