Aguilo From United States of America, joined Apr 2004, 243 posts, RR: 0 Posted (9 years 1 month 1 week 6 days 12 hours ago) and read 2806 times:
US AIRWAYS UNVEILS 'DOT COM' AIRCRAFT LIVERY
Aircraft are Part of Year-Long "No booking fees. No brainer."
Web Site Initiative
ARLINGTON, Va., March 4, 2004 -- US Airways today unveiled a specialized aircraft livery to promote the consumer benefits of booking travel online at usairways.com. Approximately 10 aircraft will wear the ‘Dot Com’ livery.
Aircraft with the usairways.com logo and the tagline “No booking fees. No brainer.” are part of a US Airways multi-media campaign encompassing the airline’s Web site, electronic statements to Dividend Miles members, print advertising, onboard video announcements, in-airport promotions and other marketing communications that will be seen in coming months.
“We want to significantly raise awareness of the consumer benefits of buying at usairways.com, including the fact that we do not charge service fees like many other sources,” said B. Ben Baldanza, US Airways senior vice president of marketing and planning. “This isn’t rocket science or revolutionary, as competitors like Southwest and JetBlue have effectively used their Web sites to sell a greater percentage of their tickets to help drive down distribution costs. Our push to promote our Web site is part of our strategic plan to lower distribution costs by doubling consumer use of usairways.com. In conjunction with that effort, we are also investing in upgrades, redesigns and new features that will make usairways.com the preferred stop for our customers who wish to conduct a ticket purchase transaction themselves.”
US Airways is taking advantage of an opportunity to introduce new alternative liveries on a planned basis due to a combination of factors, including a requirement to soon paint aircraft in the Star Alliance livery; a need to re-paint some aircraft whose cosmetics are showing age; and an industry-wide Boeing inspection program for a limited number of 737 aircraft.
http://usair.com/about/press/nw_04_0304.htm
(I think its pretty darn ugly, but I guess its all they can afford now)
Mir From United States of America, joined Jan 2004, 19687 posts, RR: 56 Reply 5, posted (9 years 1 month 1 week 6 days 11 hours ago) and read 2608 times:
Looks like the old USAir somewhat. I can't decide whether that's a good or bad thing.
7 billion, one nation, imagination...it's a beautiful day
Haveric From United States of America, joined Jan 2001, 1247 posts, RR: 5 Reply 10, posted (9 years 1 month 1 week 6 days 8 hours ago) and read 2420 times:
Well, US didnt have many options here. They have to keep the planes clear of paint, and they've been stripped and repainted so many times that it's hard to get a good shine. So, at least they tried to be creative...
Flyguyclt From United States of America, joined Aug 2005, 537 posts, RR: 9 Reply 11, posted (9 years 1 month 1 week 6 days 8 hours ago) and read 2396 times:
In all honesty it really does look good in person. Well at least here in Charlotte with the Carolina Blue Sky in the back round
Tripseven From United States of America, joined Mar 2001, 72 posts, RR: 0 Reply 12, posted (9 years 1 month 1 week 6 days 7 hours ago) and read 2328 times:
Why do they need to keep their planes clear of paint? Is it a joke (or serious) reference to the idea that it is easier to sell a plane stripped of paint in case of US liquidation?
Aguilo From United States of America, joined Apr 2004, 243 posts, RR: 0 Reply 13, posted (9 years 1 month 1 week 6 days 7 hours ago) and read 2284 times:
I think it looks awful. Looks like a complete after thought - like they spent all of 5 minutes coming up with the design. But, hey, any innovation at USAirways is an achievement in itself. Not the most "cutting-edge" airline out there by any stretch!
SlamClick From United States of America, joined Nov 2003, 10062 posts, RR: 71 Reply 14, posted (9 years 1 month 1 week 6 days 7 hours ago) and read 2280 times:
Pretty sure this was discussed earlier.
Seems that "outsourced" aircraft painters used metal tools to scrape paint out of lap joints, causing scratches in the sheet metal that pose a fatigue-failure risk. You will hear more about this in the future.
Happiness is not seeing another trite Ste. Maarten photo all week long.
Litz From United States of America, joined Dec 2003, 1745 posts, RR: 0 Reply 15, posted (9 years 1 month 1 week 1 day 19 hours ago) and read 2029 times:
I remember reading about this several months ago.
The affected areas a) cannot be repaired or b) don't require skin replacement?
Sucks to be an airline w/a full-body paint scheme when you're forced by something like this to come up with a bare-metal scheme due to someone's MX goof.
A330323X From United States of America, joined Oct 2003, 3039 posts, RR: 48 Reply 16, posted (9 years 1 month 1 week 1 day 17 hours ago) and read 1839 times:
The affected areas a) cannot be repaired or b) don't require skin replacement?
Well there's nothing really wrong with the affected areas, per se, but they need to be inspected as often as every 250 hours to make sure that nothing goes wrong.
Any other airlines suffer the same problem?
Well there was an AD issued, so it is theoretically an industry-wide thing. It just happens that the only aircraft that have been identified so far as meeting the criteria of the AD are about 10 B737-301's operated by US.
I'm the expert on here on two things, neither of which I care about much anymore.
ORD2PHL From United States of America, joined Oct 2003, 310 posts, RR: 0 Reply 17, posted (9 years 1 month 1 week 1 day 8 hours ago) and read 1711 times:
Definitely reminds me of the old US livery, maybe they pulled some old A/C out of storage and could only afford the new blue paint on the tail.
OK so I'm sure that isn't what happened, but wow is that ugly looking!
Trident2e From , joined Dec 1969, posts, RR: Reply 18, posted (9 years 1 month 1 week 1 day 7 hours ago) and read 1648 times:
Boeing777/747 - if you read the first post again (this time right to the end!) you will see that it clearly states it is an interim measure - it's not a new livery for the entire US Airways fleet.
Dalmd88 From United States of America, joined Jul 2000, 2365 posts, RR: 15 Reply 19, posted (9 years 1 month 1 week 1 day 3 hours ago) and read 1494 times:
I can't understand why this plane in the picture needs repetative inspections. The top lap seam in the one from the press release has what looks like the final repair. I can't imagine them only fixing one while keeping others on the plane at such a tight reinspect interval. We have set up a mod line at DL to do the ones in our fleet that are not due for Heavy Check. The last plane took about a month to do.
7E72004 From United States of America, joined Mar 2004, 3585 posts, RR: 1 Reply 20, posted (9 years 1 month 1 week 1 day 3 hours ago) and read 1475 times:
Just bring back the old livery---the good old orange and red!!
The next generation of aircraft is just around the corner!
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