Sponsor Message:
Civil Aviation Forum
My Starred Topics | Profile | New Topic | Forum Index | Help | Search 
Swiss Multi-Lingual Colours?  
User currently offlineCambrian From United Kingdom, joined Sep 2003, 620 posts, RR: 4
Posted (12 years 1 week 1 day 17 hours ago) and read 1939 times:

A questions for my fellow Swiss fans out there:

Swiss colours show the various words for Swiss in each language spoken in Switzerland, with English being used for the largest title.

I have seen in Swiss publicity material depictions of aircraft where one of the other languages (Suisse, Schweiz, Svizzera, Svizra) replace "Swiss" as the largest word.

But I have never actually seen a Swiss aircraft that does not have "Swiss" as the main title on the fuselage.
Are any aircraft actually painted in this way, or is this just a marketing gimmick to appease the various linguistic groups in Switzerland?

7 replies: All unread, jump to last
User currently offlineVoodoo From Niue, joined Mar 2001, 2175 posts, RR: 0
Reply 1, posted (12 years 1 week 1 day 16 hours ago) and read 1877 times:

If I recall correctly, they started out with the concept of multi-lingual graphics, but dropped the idea as `too confusing' and stuck with the English titles.

` Yeaah! Baade 152! Trabi of the Sky! '
User currently offlineSupersonic78 From Switzerland, joined May 2004, 146 posts, RR: 1
Reply 2, posted (12 years 1 week 1 day 16 hours ago) and read 1867 times:

Dear cambrian...

you are right, its just a marketing gimmick... i haven't seen any other painting on an aircraft then SWISS...

hey but BTW, how was your trip anyway ??? i was desperatly waiting for your infos....


User currently offlineUnique From Switzerland, joined Mar 2003, 1703 posts, RR: 32
Reply 3, posted (12 years 1 week 1 day 16 hours ago) and read 1808 times:

Voodoo is absolutely right! Couldn't have said it better...  Big thumbs up

User currently offlineKEno From Malaysia, joined Feb 2004, 1842 posts, RR: 25
Reply 4, posted (12 years 1 week 1 day 14 hours ago) and read 1719 times:

It's very common in Switzerland to name an event or a product in english rather than multiple names in all 3 languages (rumantsch always get left behind) or a single german or french name. An example that I can give is the annual National Day tradition of "Brunch" (breakfast + lunch) - http://www.brunch.ch/. There is no alternative name in either german, french or italian for this event.

But it's different for the national railways. In german speaking areas, the station is marked only with name SBB, or CFF in french-speaking, or FFS in Ticino. However, all trains are labelled with SBB CFF FFS.

User currently offlineCambrian From United Kingdom, joined Sep 2003, 620 posts, RR: 4
Reply 5, posted (12 years 1 week 1 day 5 hours ago) and read 1538 times:

Hi guys,

Thanks for clearing that up- although it would be nice to see other languages shown- the big white cross on the tail is a bit of a giveaway, so I don't see why Swiss didn't go ahead with painting their aircraft in different languages.
Anyone know if any planes were ever painted that way when Swiss was created?

Keno, thanks for pointing that out- you are right about Swiss railways appearing in different languages. I know that because I am wearing my Mondaine Swiss railway watch today!

Supersonic 78, I was meaning to get back to you! Thank you so much for getting those seats for me. I was drinking a toast to you on both journeys!

I hope to get around to a trip report, but just to let you know, I had a great time in Geneva and stayed in a lovely hotel overlooking the Jet d'Eau.
As you know, we went out on BA- Mistake! Our flight was cancelled!  Pissed

That meant that we spent 4 hours in the lounge at T4 and eventually left LHR at 1.15. Typical BA attitude from the ground staff- the flight is cancelled, tough shit. No apology or explanation at all, and nothing even closely resembling customer service. When I asked the lounge attendant why it was cancelled, she gave me the illuminating response that the aircraft had "gone tech" and then carried on reading a newspaper. Thanks for the information- not.

The flight out was ok, quite rushed as 2 flights were consolidated, so the plane was almost full. Service and meal were nothing special- usual BA matrons who would rather die than smile or make eye contact. Why do people rave about BA in Europe? They are crap. If that is Club, God help economy passengers. BA are great in First and Club long haul, but forget Europe.

Coming back was of course a totally different experience on Swiss. It was one of the best flights I ever had, and even my colleague who doesn't know one end of a plane from the other said that the difference was remarkable.

Going to the airport in GVA, the taxi driver assumed we were on BA. When I told him that I prefer Swiss he was amazed and then started complaining about Swiss. I hear this all the time from Swiss colleagues and I cannot understand it!

Everything about the Swiss flight was outstanding- from the appearance of the cabin to the food, presentation and service. I really like the fact that Swiss still offer timetables to passengers, and postcards. I wrote one during the flight and gave it to the crew to post for me. These small details make the experience of flying Swiss special for me.

My comparison as follows:


Pre-flight champagne------------------No pre-flight drinks
Pre- flight chocolates-----------------"Sit down and shut up"
Aperitif after take off-----------------"Eat up, we'll be landing soon"
Excellent food, well presented---------Comparable to Swiss
Lots of wine and bread refills----------Bread, but no wine refills
Chocolates and Digestif---------------"Dream on..."

The cabin crew on Swiss were attentive and we really felt that they were trying to please the passengers. We had such a good flight that my colleague has written to Swiss in Basle to thank them since we got back. (My brainwashing paid off!  Acting devilish )

I will never take a BA codeshare flight again if I am on a Swiss ticket!

Thanks again for sorting out our seat allocations- as I said, we were toasting you on both flights.

I am already looking forward to flying Swiss again, and I wish people would stop bellyaching about Swiss.

[Edited 2004-05-19 22:23:48]

User currently offlineSupersonic78 From Switzerland, joined May 2004, 146 posts, RR: 1
Reply 6, posted (12 years 1 week 1 day 4 hours ago) and read 1512 times:

oh i fell so happy, i was really nervous and i hoped that everything is going well... as i see it did, despite of the BA terror  Smile/happy/getting dizzy

thank you very much for the compairson and the excellent vote... well this thing about the taxi driver.. believe this is the most annoying thing at work, swiss people just tend to think negative, you see this especially in politics...

but anyway, we keep on performing the best we can, and BTW Swiss has very good results for the first Q.... and they are very good booked during summer, so lets hope we can make the negative mouths shut....


User currently offlineCambrian From United Kingdom, joined Sep 2003, 620 posts, RR: 4
Reply 7, posted (12 years 1 week 1 day 4 hours ago) and read 1460 times:

Hi Supersonic 78,

I am glad that I made your day. It is good to hear that Swiss are doing well at the moment. It is a shame that there is only the JFK flight long haul out of GVA these days. At times GVA seems like a very under used airport, but it is nice from the traveller's point of view.

I also stocked up on Swiss products at the ticket counter in GVA, so my desk at work is now just one big advertisement for Swiss, with mouse pad, note bloc etc etc.

Thanks again, and keep up the good work.

Top Of Page
Forum Index

This topic is archived and can not be replied to any more.

Printer friendly format

Similar topics:More similar topics...
Where Will The Swiss A330-200 Go? posted Tue Aug 25 2009 09:50:36 by Iqbuero
KLM B77W In SkyTeam Colours posted Sun Aug 23 2009 12:42:44 by Seemyseems
First E170 In BA Colours... Any Info? posted Wed Aug 12 2009 13:29:31 by BALHRWWCC
Need Help In Identifying Swiss 737 At IAH posted Tue Aug 4 2009 07:00:14 by Ozark1
Swiss End Of Cheap Fare Policy? posted Tue Aug 4 2009 03:57:33 by Dtswi
Will We See 747-200s In New Delta Colours? posted Mon Aug 3 2009 13:31:30 by PillowTester
Swiss Aviation Thread #21 posted Fri Jun 19 2009 06:50:13 by DALCE
Swiss (LX) New Business Class Completion? posted Sun Jun 7 2009 08:46:54 by TatTVC
Profitability Of Multi-stop Itineraries? posted Thu May 28 2009 07:42:03 by LHCVG
Swiss Aviation Training Entry Tests posted Tue May 26 2009 08:09:33 by Timlin88