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AM/MX, Your Own 5yr Biz Plan Proposal  
User currently offlineXA744 From Mexico, joined Mar 2004, 734 posts, RR: 3
Posted (10 years 6 months 2 days 1 hour ago) and read 2997 times:

Howdy Fellows:

I am quite aware this issue could turn into a complicated and controversial thing but never mind. I would like to invite all of you out there aviation maniacs, to submit your own ideas, suggestions and proposals that you thing could be contained in a 5 year ( 2005-2010 ) business plan for Aeromexico and Mexicana separately.

For those of us that have dreamed of starting our own airline ( I promise you to launch "Inter Air Mexico" or something like that in the after life ), this is a nice opportunity to speak our minds and maybe even get heard at management level with CINTRA, AM and MX, you never know. Lets assume for a minute that this can really happen, while we have a great brainstorming session that we can enjoy to the limit !

The objective of this thread is to highlight the importance of having in Mexico a truly competitive commercial aviation, something absolutely representative of what this country has to offer the world.

Kindly present here only constructive opinions and remarks and avoid confrontation by all means. Would be great to stick to the KISS principle when ever possible, but of course you can always elaborate on any topic you might consider critical.

I would like to begin by saying that before anything else, a Corporate Vision should be defined for each airline. My proposal is as follow:

Aeromexico: To be the largest, most successful and most respected airline in Latin America.

Mexicana: To be the most dynamic and fastest growing airline in the world.

Your proposals should always have in mind the following guidelines that any business plan should comply with:

1.- Market Overview ( Macro Characteristics of markets currently served )
2.- Customer behavior ( FFP's, Internet Booking, E Tkts, etc. )
3.- Competition ( Other products in the market )
4.- Market Segmentation ( Ethnic, VFR, Leisure, MICE, Students, etc. )
5.- Marketing Strategies ( Fares, Loyalty programs, IFE, Meals, )
6.- Sales Action Plan ( Agency sales, Website, etc. )
7.- Marketing Support
8.- Alliances / Code Shares / SPA´s
9.- SWOT Analysis ( Strengths, Weaknesses, Opportunities, Threats now being faced by both AM and MX )
10.- Expansion opportunities ( fleet and network )

Looking forward to having your inputs.

Best regards


No matter how you fly...just never get your wings clipped !
30 replies: All unread, showing first 25:
 
User currently offlineGhost77 From Mexico, joined Mar 2000, 5225 posts, RR: 51
Reply 1, posted (10 years 6 months 2 days ago) and read 2983 times:

Very nice topic! I'll try to give a full answear tomorrow. And I'll team up with LeoDf and Mx330!

Ricardo APM  Smile




Ricardo Morales - flyAPM - ¡No es que maneje rapido, solo estoy volando lento!
User currently offlineEddieDude From Mexico, joined Nov 2003, 7613 posts, RR: 42
Reply 2, posted (10 years 6 months 2 days ago) and read 2963 times:

For all those with too much free time on your hands and armchair CEO delirium, here's the topic you have been waiting all these years. By the way, ever heard of the Myth of Sisyphus?


Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineJoseMEX From Mexico, joined Oct 1999, 1539 posts, RR: 24
Reply 3, posted (10 years 6 months 1 day 23 hours ago) and read 2953 times:


> I'll team up with LeoDf and Mx330!<

Go for it, guys! Many of us will sure like to see what you come up with (then again, I'm quite sure some others won't).  Wink/being sarcastic


User currently offlineAnthsaun From Mexico, joined Apr 2004, 544 posts, RR: 3
Reply 4, posted (10 years 6 months 1 day 22 hours ago) and read 2934 times:

This is a good game.

I'll post something later on.



Over 80 years in business say a lot about success
User currently offlineBritmex From Mexico, joined Nov 2000, 207 posts, RR: 0
Reply 5, posted (10 years 6 months 1 day 22 hours ago) and read 2926 times:

All right:

Well this topic will get really HOT!!!!!!!!!!! I can feel it.

Anyway I`ll clarify som of my points first.

1- I`m not a CINTRA defender any more. It is a monopoly and it is not
letting the market grow naturally.

2- CINTRA was a necessary thing to keep our aviation alive. Otherwise
there would be LAN Mèxico or Aero Continente Mexico just waiting to
take off. Or worst of all, TAESA would be doing MX), Mexico">MEX-CDG`s!!!!!!!!

3- There have not been true aviation entrepreneurs in Mexico, in other
industries within our country they are scarce, yet we are FULL of old
fashioned "caciques" and "tycoons" who think they are aviation
know-it-all. FE: Mr. Abed.

4- WE NEED LEADERS like SW`s Mr. Kelleher, Freddie Laker or Richard
Branson. Someone willing to risk his arse together with all employees!!!

5- WE NEED also someone who sells the idea to the government that
a contry NEEDS a well developed transport network (TRAINS, roads,
airports all linked together and working for EACH OTHER)


when at least some of this points are met I`ll start my own airline. Meanwhile I`m going to have a good time planning it.

britmex

ps finally I decided ...I`M GOING TO BE MEXICO`S RICHARD BRANSON!!!!!

so "NO WAY AM /MX"



Aeromexico, la linea aerea que va para arriba
User currently offlineAdriaticus From Mexico, joined May 2004, 1140 posts, RR: 19
Reply 6, posted (10 years 6 months 1 day 9 hours ago) and read 2864 times:

EddieDude: << By the way, ever heard of the Myth of Sisyphus? >>

I've remembered Albert Camus repeatedly, just from reading so many self-torturing threads and posts displaying the same impotency and desperation of intellectual creation he brilliantly talked about...

Granted, I most certainly hope some planning, strategy and administration officials of our beloved carriers are reading these posts!!

Plus I'm glad I was not the only one thinking... "What in the world is going on here? What's all the ruckus about?"

__Ad.



A300/18/19/20/21 B721/2 B732/3/G/8 B741/2/4 B752 B762/3/4 B772/3 DC8/9/10 MD11 TU134/154 IL62/86 An24 SA340/2000 E45/90
User currently offlineXA744 From Mexico, joined Mar 2004, 734 posts, RR: 3
Reply 7, posted (10 years 6 months 1 day 2 hours ago) and read 2811 times:

Britmex,

I like points 4 and 5 in your posting.

Can someone explain to me like if I were a 6 year old kinder gardener, why in the name of god our neoliberal politicians, brilliant, glorious and magnanimous in every possible way, have not yet realized that Mexico needs for its development a strong, dynamic and diversified aviation industry ?

P.S. You can use apples or tangerines to facilitate your presentation.




No matter how you fly...just never get your wings clipped !
User currently offlineFLY2HMO From , joined Dec 1969, posts, RR:
Reply 8, posted (10 years 6 months 1 day 2 hours ago) and read 2804 times:

XA-744 that's obvious:

The country is run by pendejos.

And yes, delete this if you want to.

Have a nice day....



[Edited 2004-05-28 03:59:14]

User currently offlineXA744 From Mexico, joined Mar 2004, 734 posts, RR: 3
Reply 9, posted (10 years 6 months 1 day 2 hours ago) and read 2799 times:

Yes FLY2HMO, we all know that and I do appreciate you having gone directly to the point. However, some analysis is needed in order to understand what is really behind our failed aviation industry....

.... and I think there´s no need to delete what adds a spicy touch to this issue.




No matter how you fly...just never get your wings clipped !
User currently offlineJoseMEX From Mexico, joined Oct 1999, 1539 posts, RR: 24
Reply 10, posted (10 years 6 months 1 day 1 hour ago) and read 2782 times:



>The country is run by pendejos.<

For all of you non-spanish speakers out there:

"pendejos" = "a*sholes"

 Big grin


User currently offlineFLY2HMO From , joined Dec 1969, posts, RR:
Reply 11, posted (10 years 6 months 1 day ago) and read 2768 times:

O.K. glad nobody's offended.  Big thumbs up

I'll think of some business plan to contribute to this thread.

Saludos  Smile

[Edited 2004-05-28 06:17:25]

User currently offlineGhost77 From Mexico, joined Mar 2000, 5225 posts, RR: 51
Reply 12, posted (10 years 5 months 4 weeks 1 day 8 hours ago) and read 2743 times:

2005-2010

This is our 5 year proposal (2005-2010) for MX/AM by LeoDf and Ghost77.

Corporate vision for each airline:

Mexicana & AeroMexico: Rank on the Top 5 list of best airlines in the American Continent.

1.- Market Overview ( Macro Characteristics of markets currently served )

In case of still be owned by CINTRA holding:
Mexicana and AeroMexico need to make a route system standardization. This is work together on the Mexican internal market. AM should drop ORD. And on the International market we would reinforce the presence worldwide.

In case both airlines are already sold:
Mexicana should focus more on the ethnic/leisure travelers. Therefore MX doesn’t need to change their current system network to the US and Canada.

AeroMexico should focus on the business travelers market. AM should instead look for stronger markets like SAT and Texas instead of loosing the time and money in BOS.

2.- Customer behavior ( FFP's, Internet Booking, E Tkts, etc. )

We would leave it the way it is now. Both are solid in these aspects. Probably we would add more publicity on the internet. (i.e. websites)

3.- Competition ( Other products in the market )

Right now with the government behind our ass there’s not real market competition. Therefore we don’t know what it really is to be in the Mexican Aviation Industry with market competition. We would let the others do what they have to do and our selves would work hard to be the best in the market!

4.- Market Segmentation ( Ethnic, VFR, Leisure, MICE, Students, etc. )

See point 1.

5.- Marketing Strategies ( Fares, Loyalty programs, IFE, Meals, )

Mexicana And AeroMexico
Fares: LOWER THE FARES!
Loyalty Programs: Give free tickets or fare specials to those who are really loyal to the airline.
IFE: On all our medium/long haul aircraft.
Meals: If Aviacsa and Azteca offer meals with those cheap fares WE would also offer meails on board!

6.- Sales Action Plan ( Agency sales, Website, etc. )

They should value what the agencies do for them... without the agencies their sales would dramatically decrease and without the airlines agencies would not exist. As a hint… 85 to 90% of the sales come from the Travel Agencies. 10 to 15% come from their own sale offices. We would raise Commissions to Travel Agencies again to a 10%. If this was possible and profitable for the airlines years ago, why not doing it again?

7.- Marketing Support

Marketing is currently doing fine.

8.- Alliances / Code Shares / SPA´s

Mexicana
Everything is find, but to make it better, we would enter to OneWorld. And we would drop all other agreements with Star Members.

9.- SWOT Analysis ( Strengths, Weaknesses, Opportunities, Threats now being faced by both AM and MX )

Mexicana:

Strengths: Obviously our fleet, Experience, Partners, Destinations, Name reputation
Weaknesses: HIGH FARES, Burocracy (government owned), Lack of Efficiency
Opportunities: Partners and their nice and efficient network. The new administration
Threats: COMPETITION. OPEN SKIES IN MEXICO. LACK OF VISION IN THE MARKET, AND THEY NEVER RISK.

AeroMexico:
Strenghts: Partners, Name reputation.
Weaknesses: HIGH FARES, Fleet, Burocracy. Lack of Efficiency. UNIONS.
Opportunities: Skyteam Partners and the new administration.
Threats: COMPETITION. INTERNAL OPEN SKIES. LACK OF VISION IN THE MARKET, AND THEY DON’T RISK.

10.- Expansion opportunities ( fleet and network )

Mexicana

Network: 53 International and domestic destinations including AeroCaribe. And we would add:
Schedule FROM MEXICO CITY

Canada: YYC (5x) and YHM (3x).
Charters during the winter to: YWG.

USA: DFW (2x daily), PHL (7x), BWI (7x), SEA (7x), IAD(7x) , SJU(4x) and HNL.(1 weekly)
Caribbean and Central America: SDQ (4 weekly), PUJ (2 weekly), VRD (7x), PTY (7x), SXM (1 weekly).

South America: UIO(4x), GRU (7x), GIG (7x), SCL.(7x).

Europe: LHR (4x), AMs (4X), MAD (7x), BCN (3x), FRa (7x), MUC (3x), MXP (4).

From Monterrey

USA: MIA (we would try to gain Aviacsa’s currently market)

Central America: GUA (3x), SJO (3x), PTY (3x).

Europe: MAD (4x) BCN (3x).

From Cancún

South America: SCL (1x) EZE (1x)

Europe: LHR (3x), LGW (3x), MAN (3x), DUS (2x), FRa (2x) MUC (2x). MXP (3x). ORY (3x), MAD (3x), LIS (1 weekly), ZRH (1 weekly).

Total: 31 new destinations.

Current Fleet:

09x Dc9
10x F100
16x A319
25x A320
09x B757
01x B767

With the new destinations, fleet would be like this:

10x F100
10x A318
20x A319
25x A320
12x B752
18x B763

During all this process we have taken complete control of AeroCaribe. New brand is Mexicana Inter wearing the same scheme on the fleet with additional titles of ‘Inter’ using the F100s and offering lower fares.

AeroMexico

From MEXICO CITY

South America: LIM (7x) GRU (10x), GIG (7x), SCL.(7x).

Europe: LHR (4x), AMs (4X), MAD (14x), CDG (14x) FCO (7x), ZRH (4x).

Asia: NRT (7x), HKG (7x), ICN (3x). ALL THIS FLIGHTS VIA TIJ w. 772ER.

From Monterrey

Europe: MAD (7x), CDG (7x)

From Guadalajara

Europe: MAD (4x)

Total: 31 new destinations.

Current Fleet:

22x 340
03x 145
03x Dc9
16x M87
26x M88
07x B737
06x B757
06x B767

With the new destinations, fleet would be like this:

30x 145
15x B736
15x B737
15x B738
12x B739
10x B767
10x B777

Aerolitoral brand would also disappear and it we would rename it as AeroMexico Regional.

.



Ricardo Morales - flyAPM - ¡No es que maneje rapido, solo estoy volando lento!
User currently offlineLeoDF From Mexico, joined Aug 1999, 359 posts, RR: 5
Reply 13, posted (10 years 5 months 4 weeks 1 day 8 hours ago) and read 2701 times:

This reply had us hours discussing and planning everything! Hope you enjoy it!!



Lloyd Aereo Boliviano
User currently offlineBritmex From Mexico, joined Nov 2000, 207 posts, RR: 0
Reply 14, posted (10 years 5 months 4 weeks 1 day 6 hours ago) and read 2684 times:

it is interesting to notice that in our ASSA yearly contract negotiations there were no problems at all and the deal was signed even before the deadline; 31 May. I think the unoin problems with AM may be a thing past. We are all tired of strikes, marching and other plitical issues. However, BOS was a carefully planned route. The market is there, I think the airline needs a more clever publicity.

COncerning MX, the airline must go completely Airbis. It is a whole different system, tooling, training and philosophy. The 757 may still be a good airliner but MX must rather have more A320`s, A330`s and A340`s. Otherwise all training, tooling and even fleet management will get complicated.

britmex

ps my plan is on the making



Aeromexico, la linea aerea que va para arriba
User currently offlineXA744 From Mexico, joined Mar 2004, 734 posts, RR: 3
Reply 15, posted (10 years 5 months 4 weeks 1 day 4 hours ago) and read 2645 times:

Ghost77, LeoDF:

Very neat presentation !

I like very much your vision in regards to placing Mexicana as a more regional airline, consolidating its strong presence in Mexico, the U.S.A., Canada and Central America / Caribbean. Mexicana, the most dynamic and fastest growing airline in the world !... Yes, looking forward to seeing that in the very near future !

As per Aeromexico, I have always thought that its scope as a long range carrier should be maintained and additionally increased. Yes, you guys are right when saying that Aeromexico should focus in the corporate and business market segments. More attractive and really competitive front end products have to be introduced quickly. AM across the Pacific ?. Well, I think that´s a risky business like I have mentioned in previous posts. However, "I would place all my beef tenderloins on the grill" and start a MEX-TIJ-PVG, what the hell !. If the Brazilians and even the Argentinians are doing, why can´t we ?

Best regards



No matter how you fly...just never get your wings clipped !
User currently offlineEddieDude From Mexico, joined Nov 2003, 7613 posts, RR: 42
Reply 16, posted (10 years 5 months 4 weeks 1 day 4 hours ago) and read 2647 times:

AM is already very strong in IAH and its prospects for ticket sales may improve thanks to the codeshare with CO. DFW has one problem in my opinion and it is schedules; the current schedule benefits neither U.S. business travelers nor Mexican business travelers, so a change of time should be considered. Flying to SAT (which is a 95% leisure market) would be harakiri; MX practically owns the market and can afford to offer good fares. In any case, perhaps AM and CO should cut a deal in the SAT-MEx market so that CO flies the route with mainline jets rather than with regional jets and AM gets the chance to sell a large number of tickets all over the fare spectrum in CO's flights between SAT and MEx.

Just my 2 cents.



Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineXA744 From Mexico, joined Mar 2004, 734 posts, RR: 3
Reply 17, posted (10 years 5 months 4 weeks 1 day 4 hours ago) and read 2638 times:

I concur with EddieDude, AM is way too strong in Houston as they have been serving it for about 40 years already. However, I think Aeromexico should drop DWF and give way for Mexicana to develop a strong market at this station. MX/AA code share agreement needs to be pushed to the limit !


No matter how you fly...just never get your wings clipped !
User currently offlineGhost77 From Mexico, joined Mar 2000, 5225 posts, RR: 51
Reply 18, posted (10 years 5 months 4 weeks 23 hours ago) and read 2612 times:

It is interesting to notice that in our ASSA yearly contract negotiations there were no problems at all and the deal was signed even before the deadline; 31 May.

It was about time! After two consecutive years of going on strike I'm glad they got to an agreement on May 26th. Perhaps, Flores was the reason!

The 757 may still be a good airliner but MX must rather have more A320`s, A330`s and A340`s.

The problem is that the 757 its too perfect to fly out from hot and high airports in Mexico and almost all America! I've always said, Boeing is for America as Airbus was made for Europe. AC flies the 321 because they got a similar wx to Europe. US flies 321s to sea level destinations. Air Jamaice same! The A321 its not a good climber out of MEx! And A330 its too big! I think MX made a mistake back in 92 but Airbus probably offered a good deal. Now we have the consequences. No real substitution for the 757.

"I would place all my beef tenderloins on the grill" and start a MX), Mexico">MEX-TIJ-PVG, what the hell !. If the Brazilians and even the Argentinians are doing, why can't we ?

MX and AM are afraid to risk! I think that's the main reason. RG and AR have been always the first Latin carriers to put the example to the others, that's nothing new! And now Lan Chile...! And going stronger! And in those better days Avianca and Viasa are another good example! Even AV had a larger 767 fleet, with N535AW departure they currently got 5, but for 3 years they had a larger 767 fleet compared to AM.

Ricardo APM  Smile




Ricardo Morales - flyAPM - ¡No es que maneje rapido, solo estoy volando lento!
User currently offlineBritmex From Mexico, joined Nov 2000, 207 posts, RR: 0
Reply 19, posted (10 years 5 months 4 weeks 21 hours ago) and read 2598 times:

Boeing for America and Airbus for Europe?
I don`t agree with that. It is just the same as saying that American cars (which happen to be complete rubbish) are more suited than European ones for our roads, just look around and see that most cars in MExico are European.
Airbus aircraft are very versatile and almost tailored to each airline requirements. That is one of the big reasons the Airbus consortium was formed since in the past most European made aircraft were so tailored to specific users (fe the Vickers VC-10 to BOAC or HS Trident to BEA ) that no market was left for them outside Europe. After learning the lesson they combined their resources and were succesfully introducing fisrt their A300 and then the A320 in the North American market. Inneficient aircraft? Well, ask FedEX about their Airbuses, they are increasing their fleet almost daily.

Although I hold Boeing in great regard they are sleeping in their laurels while Airbus is already showing us the future. The fact that the A320 is the best selling (NOT the most sold) single-aisle aircraft nowadays should tell something to the arrogant Boeing executives.

britmex

ps vive L`Europe!!!!!!!!!




Aeromexico, la linea aerea que va para arriba
User currently offlineEddieDude From Mexico, joined Nov 2003, 7613 posts, RR: 42
Reply 20, posted (10 years 5 months 4 weeks 13 hours ago) and read 2582 times:

The efficiency of the A32x's notwithstanding (by the way, I love them), it is very true that 752's are better suited to Mexican carriers because of their range, climb rate and performance from hot & high airports. As nice as the A321 is, it is no match for the 752 and, to that extent, Ghost has a very good point; MX should have at some point acquired/leased more 752's.


Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineGhost77 From Mexico, joined Mar 2000, 5225 posts, RR: 51
Reply 21, posted (10 years 5 months 4 weeks 12 hours ago) and read 2568 times:

Britmex,

I'm sorry. Reply 18 should read like this:

"Boeing 757 for America and Airbus A321 for Europe".

I was not behind specific but if you read the context you'll see that i was only writing about the B757 and A321. Other Airbus aircraft work fine in all the continent!

MX should have at some point acquired/leased more 752's.

I'm sure MX at the end will do. Hopefully Condor/Thomas Cook get rid of them and MX lease a few more.

Ricardo APM  Smile




Ricardo Morales - flyAPM - ¡No es que maneje rapido, solo estoy volando lento!
User currently offlineBritmex From Mexico, joined Nov 2000, 207 posts, RR: 0
Reply 22, posted (10 years 5 months 4 weeks 10 hours ago) and read 2549 times:

Ok, I got your point:

Yes the 757 may be a good aircraft for Mexican carriers but so far Airbus didn`t plan the A321 as its rival. People tend tu put them against each other due to their quite similar configuration. However, the a321 has smaller range, power, and it is more suited for high density short7medium range operations. The 757 was the repalcement of 707 and Dc-8 which were still used intensively by many of the world`s airlines when it was launched.
In AM`s own situation the 757 was a very good aircraft as cost and performance were concerned, however most complains about comfort (lack of) came from 757 passengers. Also, since a 767 is more versatile since it can be used to both MX), Mexico">MEX-JFK and MX), Mexico">MEX-MD), Spain">MAD or MX), Mexico">MEX-GRU with the same flexibility. Should Am open more routes like MTY-CDG the 767`s would be ready for the challenge.
The 757 is still good as a charter airliner and for some US carriers who fly them in long thin segemnts like ATL-LAX or ORD-MIA. However the A321 is more a rival of the 737-900 which are almost configured like the same thing. In AM`s case the 737-900ERX will replace the 757 and have all the flexibility to be used in a MX), Mexico">MEX-MTY or a MX), Mexico">MEX-BOS, or even a MX), Mexico">MEX-LIM.
Personally I`m sad to see the 757, one of my favourites, out of production, but in today`s avaition costs rule.

Regarding MX, I don`t think the A330-200 is too big for them. Actually is on the same size of a 767-300 yet it holds more cargo, has more power and more range. Also, it has enough flexibility to be cost effective in a MX), Mexico">MEX-LAX (on high season) and then deploy it in a MX), Mexico">MEX-EZE. Should MX start flights to Europe they would already have the advantage of previous experience with the type.

My fleet proposal for both AM and MX is this:

AEROMEXICO

B777-200 4
B767-300 8
B767-200 8
B737-900ERX 10
B737-800 25
B737-700 30
MD-88/82 15
B717-200 20

Why the 717? The MD 87 will eventually need replacement for a more cost effective aircraft and the 717 is the best option. The MD 88 and the newest 82`s in AM`s fleet are still modern.

MEXICANA

A-340 300 5
A-330 200 8
A-320 45
A-319 20
A-318 15

Why not boeings for MX? I don`t see the point of having duplicate tooling and fleet philosophies. Besides an all Airbus fleet will save thousands in crew training.

Britmex




Aeromexico, la linea aerea que va para arriba
User currently offlineEddieDude From Mexico, joined Nov 2003, 7613 posts, RR: 42
Reply 23, posted (10 years 5 months 4 weeks 9 hours ago) and read 2531 times:

In connection with Britmex' comments (right on target the A321 vs. 752 comment I.M.O.), I always wonder why the 752 is currently without competition. I agree there is a big gap in Airbus' lineup between the A321 and the A332 and very much doubt that Airbus will come up with an extended range version of the A321 ever. On the other hand, Boeing will come up with an extended range version of the 739 (cool!) but mostly expects the 7E3 to be the replacement of choice of the 752. I don't see anything wrong with Boeing touting the 7E3 as the 752 replacement other than the fact that its asking price might be too expensive for many airlines to consider and that its double-aisle configuration might result in additional crew-related expenses for airlines considering it as a 752 replacement.


Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineNAVEGA From United States of America, joined Nov 1999, 741 posts, RR: 0
Reply 24, posted (10 years 5 months 4 weeks 2 hours ago) and read 2502 times:

I like the postings but differ in that Mexicana be considered
more a regional airline. I live in the US and Mexicana is
considered the International airline of Mexico. Although
Aeromexico flys to Europe and 2 or 3 cities in South America, if you look at their route system, they are by
far a more domestic/regional airline of Mexico as Mexicana
has far more International destinations.

I would rather see Aeromexico as more regional and Mexicana as more International as they are percieved this
way outside of Mexico.


25 EddieDude : I think that there is no contradiction in both airlines positioning themselves in different international markets. As long as they are both owned by C
26 LeoDF : NAVEGA: Mexicana has always had a strong image on the US, it is still the airline that carries more passengers between Mexico and the US. Still, Aerom
27 Post contains images CessnaLady : Ghost77& LeoDF: you have done a great job. I agree on all the bottomlines. I don't particularly agree with your ideas about holding on to MX's B752's.
28 Post contains images Ghost77 : I don't particularly agree with your ideas about holding on to MX's B752's. MX B757s are newer than AM's, the oldest mfd. in 94 and the most recent wa
29 Adriaticus : Goodness!! So many well-informed "doctas" opinions here... And I have been out of the forum for a while. Ricardo, Leo, you did an outstanding job... A
30 EddieDude : Nah, wasn't me. I mentioned the possible 739 extended-range (I think 739X is the development name) that Boeing is theoretically developing and that mi
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