Pilottim747 From United States of America, joined Jul 2001, 1607 posts, RR: 5
Reply 2, posted (9 years 7 months 1 week 1 day 10 hours ago) and read 2099 times:
I'll top that. I've got all three 2002 commercials available off my website. I downloaded them back when they were available off of AA's website. They're good commercials. I've also uploaded a 2002 commercial for Latin American markets called Brazos.
Blink182 From Azerbaijan, joined Oct 1999, 5476 posts, RR: 15
Reply 3, posted (9 years 7 months 1 week 1 day 9 hours ago) and read 2044 times:
I really like the above, but after looking at tm advertising(the firm that does AAdvertising), I watched "The Great American Get-Together" commercials from right around the time of Engine, Way of Life, and Effort. The Great American Get-Together ads are completely different from the typical AAds. I also saw some of AA's print ads there, I never saw any of them in publications, but they looked really cool.
go to tm.com to see them.
Give me a break, I created this username when I was a kid...
Moman From United States of America, joined Aug 2004, 1054 posts, RR: 4
Reply 5, posted (9 years 7 months 1 week 19 hours ago) and read 1909 times:
Speaking of commercials, does anyone have the TWA commercial from 2000 that shows cattle going through a chute, making fun of Southwest. I would love to see that one again. the main line was "you're not a cow, so why fly a cattle car airline".
KKMolokai From United States of America, joined Feb 2000, 760 posts, RR: 2
Reply 7, posted (9 years 7 months 1 week 16 hours ago) and read 1834 times:
The new "We Know Why You Fly" commercials are now available on AA's employee website. I've tried downloading them, but haven't been successful. DVDs are being mailed out to all employees which include the print ads and commercials. I'll try to upload it here, once I receive the DVD.
We are the people of American Airlines. And we know why you fly.
JetBlue From United States of America, joined Sep 2004, 392 posts, RR: 5
Reply 10, posted (9 years 7 months 1 week 12 hours ago) and read 1779 times:
Thank you all so much for the wonderful information! I can't wait to download them and have them in my computer. When I worked for American and would be discouraged or something, I'd just play the "Engine" and "Way of Life" commercials on my computer and feel so energized. I can't wait to have them available again.
Thanks again for the excellent replies!
We know for you it's not just a seat on a flight to a place. It's a seat on a flight to your life.
Iflewrepublic From United States of America, joined Jun 2000, 537 posts, RR: 3
Reply 11, posted (9 years 7 months 1 week 9 hours ago) and read 1731 times:
It is Enya in the background of that commercial. I was working at my desk earlier today listening to some random music and heard that. I thought to myself, "Now, why did the computer start playing that American Airlines commercial?" I looked up, and it wasn't playing it...it was playing the song.
The Engine and Way of Life commercials are some of the best airline commercials to be created. I love the fact that they used actual airline employees for them.
"We are an airline...that is proud to bear the name...American."
Aviation is proof that, given the will, we have the capacity to achieve the impossible.
As far as "Engine" and "Way of Life" are concerned, I agree they are some of the best airline advertising around. I, too, wish they'd come back. In the original post about them a couple of years ago, a lot of posters commented the footage looked old. Well, it was. AA decided to use all stock footage, even of employees, to minimize the cost of producing the ads. So, interestingly enough, those were probably the cheapest ads AA has ever produced, but probably the most poignant and remembered of all.
You can still catch the ads every so often on CBS Eye On American, one of the inflight entertainment options.
The views expressed are mine alone and do not necessarily reflect my employer’s views.