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BMI - Virgin When Will They See Sense And Merge?  
User currently offlineEi2ksea From Ireland, joined Jul 2004, 576 posts, RR: 0
Posted (9 years 5 months 3 weeks 3 days 21 hours ago) and read 2409 times:

This is beginning to really bug me, you have two excellent UK carriers with PERFECTLY complementary route networks based on LHR, each one which would potentially feed into the other's. Meanwhile you have BMI with international ambitions being repeatedly frustrated by regulations precluding them from flying from their main hub of LHR. They also both have a heavy Airbus sourced fleet and links with Star (BMI being a full member and Virgin being part-owned by Singapore).

It seems like such a perfect fit, how come they dont even codeshare(????). Just thought id find out your opinions...

Regards
Ph


Next Flight: BOS-SFO (B6), OAK-KOA (AK), KOA-OGG (YV), OGG-HNL (HA), HNL-ATL-BOS (DL)
3 replies: All unread, jump to last
 
User currently offlineMonkeyboi From United Kingdom, joined Oct 2004, 457 posts, RR: 3
Reply 1, posted (9 years 5 months 3 weeks 3 days 21 hours ago) and read 2382 times:

I think the answer is pretty simple....bmi is still a privately owned airline, the chairman with the majority holding. Virgin approached bmi in the past but just wasn't willing to offer enough money for the chairman to sell up. Also, while there networks complement one another, their business philosophy doesn't! Virgin is very innovative and markets its 'fun and cheeky' element while bmi is more serious and conservative in it's approach.

User currently offlineJamotcx From United Kingdom, joined May 2004, 1037 posts, RR: 25
Reply 2, posted (9 years 5 months 3 weeks 3 days 20 hours ago) and read 2333 times:

Virgin holidays use BMI out of MAN for their new services to Las Vegas, Barbados and St Lucia.

Ok this isnt Virgin Atlantic, but it is the Virgin Brand.


Jamo


User currently offline7lbac111 From United Kingdom, joined Jul 2004, 2566 posts, RR: 36
Reply 3, posted (9 years 5 months 3 weeks 3 days 19 hours ago) and read 2301 times:

Also under discussion here: http://www.airliners.net/discussions/general_aviation/read.main/1793204/




Debate is what you put on de hook when you want to catch de fish.
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