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EasyJet TV Ad (UK)  
User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Posted (9 years 5 months 1 week 2 days 19 hours ago) and read 2607 times:

Hey, just saw the EZY add for the first time, and i mist say, for the first TV add that they have done (or at least shown where I am), it is pretty boring!

21 replies: All unread, jump to last
 
User currently offlineKateAA From United States of America, joined Nov 2004, 89 posts, RR: 3
Reply 1, posted (9 years 5 months 1 week 2 days 19 hours ago) and read 2590 times:

Its EZY, did you think they would have spent any money on it?

Quite a few of my British friends have told me that loads of people have stopped using them, how's their PAX figures?

I must admit I have flown with them once and after being delayed for over six hours I promised myself I would never do it again.

Kate


User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Reply 2, posted (9 years 5 months 1 week 2 days 19 hours ago) and read 2586 times:

well, in faburary, it will be my first ever EZY flight. im quite looking forward to it. it depends who you ask in the UK-to some they are a fun quirky company-and that image just didnt come accross in the TV ad-it was actually quite naff!

I think EZY are doing well, and they are a relative newcomer to NCL, and they keep ading on new routes! they are one of the most successful airlines in Europe, and best of all-they are British  Smile/happy/getting dizzy


User currently offlineArsenal@LHR From United Kingdom, joined Mar 2001, 7792 posts, RR: 20
Reply 3, posted (9 years 5 months 1 week 2 days 19 hours ago) and read 2574 times:
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I haven't seen the Easyjet advert yet, so i'll reserve judgment on that. I've seen the new British Airways advert though, it's nice and slick as usual like most BA adverts over the years.




In Arsene we trust!!
User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Reply 4, posted (9 years 5 months 1 week 2 days 18 hours ago) and read 2562 times:

yeah, you can always count on BA for a good advert  Smile/happy/getting dizzy

User currently offlineEZYAirbus From United Kingdom, joined Sep 2003, 2458 posts, RR: 52
Reply 5, posted (9 years 5 months 1 week 2 days 18 hours ago) and read 2547 times:

Passenger figures are very high at the moment, the highest ones are the sunny destinations, i.e Malaga, Palma, Faro and Alicante, soon we be seeing very high numbers on Geneva, Basle etc for people going off skiing.

Glenn



http://www.glenneldridgeaviation.com
User currently offlineTombezza From United Kingdom, joined Nov 2000, 85 posts, RR: 0
Reply 6, posted (9 years 5 months 1 week 2 days 17 hours ago) and read 2480 times:

Quite a few of my British friends have told me that loads of people have stopped using them, how's their PAX figures?

See: http://www.easyjet.com/EN/News/20041105_01.html

I think quite a few of your British friends are wrong! easyJet have had a pretty turbulent year until recently. Share prices tumbled amid profit warnings and rising fuel prices, but recent figures seem to have pleased most, with the shares climbing again and a fairly big buy-in by Icelandair Group.

I haven't seen the U2 advert on television, but I did once see one in a cinema which was less than impressive. Very boring. But then, as has been mentioned, they're not going to chuck in wads of cash to produce a Hollywood-style commercial, are they?

tombezza


User currently offlineGAWZU From United Kingdom, joined May 2002, 235 posts, RR: 1
Reply 7, posted (9 years 5 months 1 week 2 days 16 hours ago) and read 2432 times:

... and what's with the terribly tacky "come on, let's fly!" new slogan on the website?


User currently offlineDelboy From United Kingdom, joined Jun 2001, 725 posts, RR: 0
Reply 8, posted (9 years 5 months 1 week 2 days 16 hours ago) and read 2410 times:


Well I have to admit that I now use Monarch Schedule when we go to the holiday retreat in Marbella because they are cheaper than EZY. You can also book your Summer flights much earlier with MON than EZY.

The only rub is that MON have stopped the free meal/drink service next summer, will look comical when everone opens up the home made sarnies.


User currently offlineAlcregular From , joined Dec 1969, posts, RR:
Reply 9, posted (9 years 5 months 1 week 2 days 14 hours ago) and read 2325 times:

I've just seen the advert, and I must say, I thought it would have been more exciting than that, very boring.

User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Reply 10, posted (9 years 5 months 1 week 1 day 22 hours ago) and read 2202 times:

yeah, i agree, its very boring! infact, its crap, worst airline ad ive seen here!

User currently offlineAviationfreak From Netherlands, joined Nov 2003, 1166 posts, RR: 42
Reply 11, posted (9 years 5 months 1 week 1 day 14 hours ago) and read 2108 times:

Didn't see the UK ad, but I find the EZY ads out here in the Netherlands always funny. They are always picking on KLM. One ad showed a swan boarding an EZY a/c with the following Dutch expression as a comment: "Why should you pay yourself blue?" Just hilarious!  Big thumbs up

Sander



I love both Airbus and Boeing as much as I love aviation!
User currently offlineACAfan From United States of America, joined Apr 2004, 710 posts, RR: 6
Reply 12, posted (9 years 5 months 1 week 1 day 13 hours ago) and read 2083 times:

Anyone remember the AUS $10,000,000 advert that Qantas was putting together? What happened to that?


Freddie Laker ... May be at peace with his maker ... But he is a persona non grata ... with IATA
User currently offlineLowsonboy From United Kingdom, joined Aug 2001, 275 posts, RR: 0
Reply 13, posted (9 years 5 months 1 week 1 day 9 hours ago) and read 2024 times:

EZY seem to be trying to market themselves as a friendly, cuddly and quirky LCC, as opposed to, eg. Ryanair who simply strongly promote their low fares. A whole load of new posters have appeared behind EZY check-in at LGW telling staff to always treat customers with utmost respect and empathy, etc.... somehow I can't see FR doing that!!

User currently offlineAnsettB727 From Australia, joined Mar 2004, 215 posts, RR: 0
Reply 14, posted (9 years 5 months 1 week 1 day 6 hours ago) and read 2004 times:

Which one are you talking about ACAfan?

There was a new "I Still Call Australia Home" ad on at superbowl time this year.

Those ads, the one before done with the Australian Girls' Choir, was the most ambitious ad ever made for an Australian company I believe. I don't know if it cost them AUD$10m, but it cost them a lot. Still sends shivers up my spine: it's the best ad.


User currently offlineSevenair From United Kingdom, joined Feb 2001, 1728 posts, RR: 0
Reply 15, posted (9 years 5 months 1 week 20 hours ago) and read 1970 times:

lowson-i agree, but i think EZY have to work hard to get away from the negative image portrayed on Airline-sure it does EZY good by highlighting problems passengers bring (thus reducing them in the future!), but i think FR problems would be worse-that coupled with the Hitler-esque staff would cause commotion. 'cute and cuddly' is a message i tihjhnk EZY are trying to get accros

User currently onlinePe@rson From United Kingdom, joined Jan 2001, 19097 posts, RR: 53
Reply 16, posted (9 years 5 months 1 week 20 hours ago) and read 1953 times:

"A whole load of new posters have appeared behind EZY check-in at LGW telling staff to always treat customers with utmost respect and empathy, etc.... somehow I can't see FR doing that!!"

What you - and everyone else - must remember is that probabl 99% of all passengers flown by both FR and U2 are probably treated perfectly well. You only hear the 'bad' stories and cases, because they're the most newsworthy.

I'll have to consult my book for the exact figure, but FR now offers its employees an incentive - like £100 or something - if they go above and beyond what is expected of them when dealing with customers. This, I think, goes someway to illustrate that FR does indeed take its customer service seriously, which is why you'll almost certainly receive a friendly, happy smile and professionalism onboard its flights.



"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
User currently offlineRwylie77 From United Kingdom, joined May 2004, 367 posts, RR: 2
Reply 17, posted (9 years 5 months 1 week 16 hours ago) and read 1901 times:

At the end of the day Ryanair and EasyJet are doing a great job opening up air travel to people who couldn't previously afford it. In this weeks Airline Weekly magazine there is an article stating that over 60% of EasyJet customers are new customers created by the low fare.

User currently offlineHorus From Egypt, joined Feb 2004, 5230 posts, RR: 60
Reply 18, posted (9 years 5 months 1 week 13 hours ago) and read 1865 times:

Just seen the ad now. It's not too bad but I expected alittle more. Having said that I still think U2 are the best LCC around and I always go for them whe possible.

Horus




EGYPT: A 7,000 Year Old Civilisation
User currently offlineJaspike From United Kingdom, joined Feb 2008, 1 posts, RR: 2
Reply 19, posted (9 years 5 months 1 week 13 hours ago) and read 1863 times:

The advert could be better... but I wouldn't say it's very bad. Some of the techniques in it are quite clever.. but the 'come on, let's fly' slogan is awful  Laugh out loud

The new website design is much better than the old one  Big thumbs up

Tom


User currently offlineFLVILLA From United Kingdom, joined Jun 2004, 394 posts, RR: 2
Reply 20, posted (9 years 5 months 1 week 10 hours ago) and read 1832 times:

I definatly thought it was quite tatty actually and a bit sad.

Obviously have'nt quite got hold of the people making the VS or the BA ones yet.



I hope in life i can work to live, not live to work
User currently offlineThowman From United Kingdom, joined Jul 2004, 363 posts, RR: 3
Reply 21, posted (9 years 5 months 1 week 9 hours ago) and read 1825 times:

Why do they need to advertise on TV? I would of thought they get enough airtime from the show "airline". How many years has it been going now?

Even though it is not always in a favourable light, the old adage applies, all publicity is good publicity..... and I would personally never go anywhere near EZY's customer service desk at LPL after watching it!



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