Richardw From United Kingdom, joined May 2001, 3709 posts, RR: 0 Posted (8 years 6 months 1 week 6 days 5 hours ago) and read 3032 times:
is the new slogan for their TV commercials in the UK, which is the first time they have advertised on TV. Go Fly did do a bit of TV advertising but I think this is a first for easyJet, also they have just started releasing their Summer 2005 flights for sale, which is slightly earlier than the usual December release. Looks like they are looking for some early positive cash in flow.
JGPH1A From , joined Dec 1969, posts, RR: Reply 2, posted (8 years 6 months 1 week 6 days 4 hours ago) and read 2941 times:
U2 have new poster ads up in the NCE area as well, showing a 23 year old male FA called Antoine, saying "Nice to see you on board" or some such simpering crap. Up all round the airport parking areas, and in the Easyjet boarding area in zone A at NCE T2. Not too impressed.
I think U2 are releasing their flights next summer because they have a reasonably settled route network now. Most "normal" airlines have a sales detail period between 300 and 365 days before departure, so why shouldn't LCC's ? The answer for carriers like WW and others, is that they don't know from one week to the next where they'll be flying in a month's time, so to publish flights too far out means having to cancel bookings when the flight is discontinued or in some cases not operated at all. U2 seem to be able to plan and execute a route without second-guessing themselves, and so opening next summers flights sooner means more early bookers, which means more seats sold at higher rates because the cheap seats will sell out quicker.
Gilesdavies From United Kingdom, joined Dec 2003, 2884 posts, RR: 1 Reply 4, posted (8 years 6 months 1 week 5 days 22 hours ago) and read 2773 times:
I think the adverts are really good.
Showing how their cheap fares have enabled people to fly regularly and have more holidays.
It also shows the airlines "human" side and is using their staff as the face of the airline. I could barely imagine Ryanair doing the their cabin crew would frighten passengers away and would probably not be allowed to be shown before the 9pm water-shed.