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Malta's Own First LCC...  
User currently offlineBBADXB From , joined Dec 1969, posts, RR:
Posted (9 years 7 months 1 week 4 days 23 hours ago) and read 1841 times:

It's called BritishJet.com.

It plans fly daily to LGW from MLA (with convenient schedules), 4 times weekly to MAN, and once weekly to BHX, EMA and LBA, using a swiss MD90 with Swiss wet-leased cockpit crew and Maltese cabin crew.

No comments about the name, but I find their livery cheap.

Link to sources:
http://www.timesofmalta.com/core/article.php?id=174964
http://www.britishjet.com

[Edited 2005-01-15 12:09:28]

17 replies: All unread, jump to last
 
User currently offlinePe@rson From United Kingdom, joined Jan 2001, 19205 posts, RR: 52
Reply 1, posted (9 years 7 months 1 week 4 days 23 hours ago) and read 1751 times:

What happens when the carrier wants to fly to elsewhere bar Britain? Not a very clever name.

How does the M80 compare to the 737/319 in terms of costs and efficiency?

Surely BHX, EMA and LBA could support more than a once-weekly flight.



"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
User currently offlineGKirk From UK - Scotland, joined Jun 2000, 24926 posts, RR: 56
Reply 2, posted (9 years 7 months 1 week 4 days 23 hours ago) and read 1709 times:

Pe@rson, not when they only have 1 a/c they cant  Big grin


When you hear the noise of the Tartan Army Boys, we'll be coming down the road!
User currently offlineRJ100 From Switzerland, joined Nov 2000, 4118 posts, RR: 29
Reply 3, posted (9 years 7 months 1 week 4 days 22 hours ago) and read 1685 times:

Seems like the MD-90 is wet-leased from Swiss company Hello.
Well done Hello and good luck BritishJet.  Smile

RJ100



none
User currently offlinePe@rson From United Kingdom, joined Jan 2001, 19205 posts, RR: 52
Reply 4, posted (9 years 7 months 1 week 4 days 22 hours ago) and read 1682 times:

What happens when that ONE aircraft has a problem? Not a sensible decision to start with one aircraft.

They should build up routes which can sustain a daily service, like London, Milan, Rome, Frankfurt, Brussels, Paris, Amsterdam, etc. In one day, an aircraft could, for instance, fly:

MLA at 0600, LGW at 0815
LGW at 0845, MLA at 1250

MLA at 1315, CIA at 1445
CIA at 1510, MLA at 1640

MLA at 1705, STN at 1925
STN at 1950, MLA at 2330

Six legs per day is still good aircraft and staff utilisation. Instead of flying to LGW and STN once-daily each, you could double it to LGW x2 or STN x2 and just serve one airport in London.

Another aircraft could fly:

MLA at 0600, CRL at 0910
CRL at 0935, MLA at 1215

MLA at 1240, HHN at 1520
HHN at 1545, MLA at 1810

MLA at 1835, BGY at 2040
BGY at 2105, MLA at 2305

All once-daily on a no-frills, low-cost basis.

[Edited 2005-01-15 12:48:42]


"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
User currently offlineGKirk From UK - Scotland, joined Jun 2000, 24926 posts, RR: 56
Reply 5, posted (9 years 7 months 1 week 4 days 22 hours ago) and read 1665 times:

I believe it will be operating on behalf of a British tour company mainly, so it's more of a scheduled charter airline than LCC. Also some talks of getting a 2nd MD90


When you hear the noise of the Tartan Army Boys, we'll be coming down the road!
User currently offlinePe@rson From United Kingdom, joined Jan 2001, 19205 posts, RR: 52
Reply 6, posted (9 years 7 months 1 week 4 days 22 hours ago) and read 1662 times:

Even so, a no-frills, low-cost airline would work perfectly well in MLA, assuming a deal could be struck with the handling agents at MLA - aka KM.


"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
User currently offlineThomasCook From United Kingdom, joined Aug 2004, 795 posts, RR: 8
Reply 7, posted (9 years 7 months 1 week 4 days 22 hours ago) and read 1644 times:

Hi,

I had heard they would be a subsidiary of Air Malta but in fact they are owned by Tour Operator - 'Malta Bargains'.

Regards
ThomasCook



A380 Crew
User currently offlineCapital146 From United Kingdom, joined Jun 2003, 2125 posts, RR: 44
Reply 8, posted (9 years 7 months 1 week 4 days 20 hours ago) and read 1589 times:

MD90 at LBA? Can't wait to catch that one!  Big thumbs up

Have heard stories about this new airline for the past few weeks, it was rumoured than an A320 would be used. Much better for us enthusiasts to hear it will be something much more interesting!



Like a fine wine, one gets better with age.
User currently offlineAngelairways From United Kingdom, joined Nov 1999, 502 posts, RR: 0
Reply 9, posted (9 years 7 months 1 week 4 days 19 hours ago) and read 1556 times:

Very interesting! I intend to take advantage of their low fares as soon as possible.

My only concern is whether Bargain Holidays has enough cash to keep it going through their first few months because anyone who has seen Bargain Holidays' Office in Qawra will know just how small they really are.

On teh other hand, BH's small size means ultra-low overheads hence low cost base.

The MD90 being powered by IAE V2500s would have similar efficiency and fuel consumption to the A320 yet it has much lower lease rates.

As for the name and the livery - it's rubbish.. I'd have expected something more Maltese - maybe MelitaJet Big grin but it looks like they want to appeal to British holidaymakers.

It will be a fragile start with very strong seasonal variations but CAN work out well and if I were Air Malta I'd be sweating with worry...


User currently offlineOrion737 From , joined Dec 1969, posts, RR:
Reply 10, posted (9 years 7 months 1 week 4 days 18 hours ago) and read 1544 times:

Malta is a bit far for 'no frills' flights. Have to have a meal at the airport before making that flight!

User currently offlineAngelairways From United Kingdom, joined Nov 1999, 502 posts, RR: 0
Reply 11, posted (9 years 7 months 1 week 4 days 18 hours ago) and read 1519 times:

While flight costs would be reduced, high-quality service would be maintained, with passengers being offered a hot meal during the trip, he said.

they will be serving meals... it's not really a major cost anyway.


User currently offlineHorus From Egypt, joined Feb 2004, 5230 posts, RR: 59
Reply 12, posted (9 years 7 months 1 week 4 days 17 hours ago) and read 1485 times:

but in fact they are owned by Tour Operator - 'Malta Bargains'.

Yeah, I used them last June with Bargin being the operative word. We paid £47 for our holiday which included flights (KM from LGW), 3 nights stay at a 4* hotel, full board with all the transfers. It's was more like a giveaway. I hope BritishJet offer these 'competitive' prices.

Horus



[Edited 2005-01-15 18:41:33]


EGYPT: A 7,000 Year Old Civilisation
User currently offlinePe@rson From United Kingdom, joined Jan 2001, 19205 posts, RR: 52
Reply 13, posted (9 years 7 months 1 week 4 days 16 hours ago) and read 1472 times:

"Malta is a bit far for 'no frills' flights."

Nonsense. MLA is only a few hundred nms further than both PMO and FAO and 100-150 nms shorter than ATH, all of which are operated to on a no-frills basis.

'They will be serving meals... it's not really a major cost anyway.'

Ignorance at its peak! Imagine it cost $10 per head for food and drink - including a main meal and tea, coffee, alcohol, cans, etc. - and the aircraft held 130 passengers. (You must remember that they also have to pay for all the food and drink to be carried to the plane, loaded on, taken off, etc.) Imagine it flew four legs per day. That would mean that it would cost $5,200 for food and drink per day. On a weekly basis that would mean $36,400, on a monthly basis $145,600 and on an annual basis $1,747,200. This would be for just FOUR legs! Evidently, serving food and drink is a big and, on such a flight, avoidable cost. Imagine your bill if you had 10 aircraft each flying 4 legs per day - nearly $17.5 million a year just for food and drink!



"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
User currently offlineAngelairways From United Kingdom, joined Nov 1999, 502 posts, RR: 0
Reply 14, posted (9 years 7 months 1 week 4 days 15 hours ago) and read 1438 times:

Pe@rson...

Yes, On a weekly, monthly and annual basis it may seem like a lot of money but if you look at it on a per-flight basis it is not that much percentage-wise...

let me elaborate... Assuming that it costs the airline £3.50 to provide a meal each way* (average between £5 and £2.50 due to cheaper catering in Malta) which is very realistic since UK charter companies charge similar amounts, and the average one-way ticket costs around £60** one way excluding tax, the catering amounts to roughly 5.8% of the ticket price. Ok, not super low but its not a killer and pax are happy that they get a full meal and good service.

You can't call that "Ignorance at it's peak!"



*they will charge for drinks, as charter airlines do and as they did until now when operating the flights on Astraeus. Airline food alone bought in bulk can comfortably cost £5 per serving in the UK and £2.50 in Malta.

** If you look at their website and look at the fares which are all listed you will see that is the average fare (being about £50 one way in winter and £70 in summer)

P.S. in response to an earlier post - they would not be able to support daily service to Charleroi, while Hahn is questionable. They are very wisely indeed focussing on the UK, being the main source of tourism. (Yet Germany comes close).

I also noticed that they are offering the lowest fare buckets to Maltese citizens on the Maltese site while the Brits get the middle and higer-end fares. (although they also get 85% of the seats whereas Maltese get 15%)
How does that go with EU regulations???


User currently offlineBBADXB From , joined Dec 1969, posts, RR:
Reply 15, posted (9 years 7 months 1 week 4 days 13 hours ago) and read 1426 times:

Wow guys!!! I didn't think this thread would evolve so much... sounds like an encouraging start already! Big grin

The article mentions that they intend to get a second MD90 by around July 1st, and that although it is an LCC, it's not a no-frills operation.

And yes - it is a lease from the Swiss operator HELLO. Something along these lines was reported in The Times of Malta in November or December 2004.

Bargain Holidays wanted to start its own airline with 2 A320s a couple of years ago, but due to the competition and the perceived threat this would have posed to Air Malta, the Government did not grant them any rights. Then, Bargain Holidays examined the possibility of starting the company in the UK, but as some of us know, the flights were eventually contracted to and operated on behalf of Bargain Holidays by Sabre, then by Excel, and then by Astraeus (all using B737 derivatives).

Since Malta joined the EU, the Government cannot do anything to stop Bargain Holidays from finally creating Malta's second airline.

I do not like the name of this new carrier, not because I'm anti-British or something like that (I have an English aunt and English cousins), but just as was mentioned above, I would have preferred something more appealing and with some sort of a Maltese connotation.

With regards to their livery... I agree 100% that it is one of the crappiest things I have ever seen painted on an a/c. What a shame! I hope that they change it asap.

It's going to be interesting to see which destinations BritishJet starts next.

Although some may think that this new startup may harm Air Malta, I'm very confident that Air Malta will keep doing well. I believe that Malta needs and can support a second carrier. It's going to be interesting to see who fares best. GB Airways this summer will be operating 11 weekly flights to MLA from LGW using A320 and A321 a/c. It will also operate 5 weekly flights to MLA from MAN (using A320/A321 equipment).

LH is starting a 3 times weekly A319 service from MUC to MLA with very convenient schedules for connecting traffic at MUC, and there will be Condor B763 flights on Mondays from DUS and FRA (in addition to the usual A320/A321/AB6 LH daily flight to MLA from FRA). IIRC MUC will have 2 Condor A320 flights to MLA on Mondays and sometimes, this MUC Condor operation will revert to a single flight operated by B753s or B763 equipment.

Scandinavian will stop its once weekly scheduled service to MLA from CPH and replace with a once weekly service from ARN. I wonder if they will have any additional charter flights apart from the present GOT/ARN operation on Saturdays.

Interesting times ahead!  Wink/being sarcastic Big grin


User currently offlineAlcregular From , joined Dec 1969, posts, RR:
Reply 16, posted (9 years 7 months 1 week 4 days 13 hours ago) and read 1397 times:

This was discussed last week as well:

http://www.airliners.net/discussions/general_aviation/read.main/1899412/


User currently offlineDelta777jet From Germany, joined Jun 2000, 1249 posts, RR: 3
Reply 17, posted (9 years 7 months 1 week 4 days 11 hours ago) and read 1372 times:

Angelairways: The MD-90 has a lower lease rate than a A 320 ? Yes and no, if we talking about a brand new A 320 you are correct but compared to an older model its roughly the same plus you have a big dissadvantage that not so many JAR-145 maintenance facilities are available for MD-90 in europe. For a wet-lease & charter provider like Hello its a problem to open many bases spread over europe. If you have a model like the A 320 you can sub-contract this work cheap to other JAR maintenance providers. But in general the MD-90 is a nice aircraft.

Regarding the business model itsself I guess that will fail since Air Malta will take care that nothing will happen on their main market. They have already created their low-cost model and will just drop the prices in case they will get too strong.



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