Jetpixx From St. Lucia, joined Jul 2004, 907 posts, RR: 1 Posted (10 years 4 months 2 weeks 6 days 16 hours ago) and read 3087 times:
How long do you think it will be in an overly commercialized, marketing-crazy society that like in professional sports - which has been bastardized - that we see airports selling naming rights to their buildings to generate revenue?
I would not be shocked or surprised to see this - such as Orlando Disney Worldgate or Atlanta Coca-Cola International Worldport.....something dumb like that.
Indy From United States of America, joined Jan 2005, 4617 posts, RR: 16
Reply 3, posted (10 years 4 months 2 weeks 6 days 15 hours ago) and read 3053 times:
Thanks for sharing that Jonny
It will happen one day I'm sure. Honestly I can't believe that it isn't being done already on at least some level. But then again...
Like in DTW... they could name the terminal Ford International or something like that. But I think the airports like having the city name in the title instead of a sponsor. And if anyone is going to get a name in then it will be an airline. Then again I hope they do better with that then they did with stadium sponsorships.
Anyway... best chance is at building naming versus airport naming. Just think.. you could have concourses Mickey, Donald, Pluto and Daisy at MCO God that would be confusing. Did you arrive at gate Mickey 21 and park in Donald 3 or was it arrive in Pluto 3 and park in Mickey 5? By the time you get to Disney you will need prozac.