Trident2e From , joined Dec 1969, posts, RR: Posted (7 years 11 months 1 week 2 days 10 hours ago) and read 1359 times:
Well, bmi are now selling bmiBaby fares on their mainline services - all part of their new 'strategy'. I just looked at a day return flight from MAN to LHR on the 16th August - the return fare is a very reasonable £8 - but the taxes and charges are a whopping £42.40, more than FIVE times the base fare! So, the fare actually paid (£50.40) is no different to the fares bmi were offering under their old 'strategy'. Has bmi completely lost its way?
Ahlfors From Canada, joined Oct 2000, 1318 posts, RR: 5 Reply 2, posted (7 years 11 months 1 week 2 days 9 hours ago) and read 1325 times:
Sometimes I really think it should be illegal to advertise a fare that does not include all the money due excluding taxes. Taxes are taxes and they go to the government, but all these "fuel surcharges" and others fees go straight to the airline, and should be included in the advertised fare, as they are included in the sum of money that the airline gets from the sale.
Demoose From United Kingdom, joined Mar 2001, 1952 posts, RR: 26 Reply 3, posted (7 years 11 months 1 week 2 days 9 hours ago) and read 1330 times:
I've often found bmi mainline fares to be consistently cheaper than bmibaby fares in the past, how they get away with calling themselves the airline with 'tiny' fares i don't know! £50 return on MAN-LHR is still very reasonable, its been the same price for many years now. I wouldn't be surprised if having bmibaby fares on mainline bmi services actually increases the average cost of flights.
Personally I think Bmi should just sell off bmibaby and concentrate on its longhaul and feeder services throughout Europe, instead of trying to be all things to all people, as clearly this is not working. BA tried it with Go, saw the light and sold it off, allowing it to concentrate on what it does best. As for what Bmi does best is debatable, but I never hear a bad word about their longhaul product.
Trident2e From , joined Dec 1969, posts, RR: Reply 4, posted (7 years 11 months 1 week 2 days 9 hours ago) and read 1283 times:
Quoting Demoose (Reply 3): As for what Bmi does best is debatable, but I never hear a bad word about their longhaul product.
Despite my original criticism I do actually think bmi provides a good service, particularly its Diamond Club lounges. I just think it's a shame that bmi seems unclear about what it wants to be. Perhaps it's time for a change at the top?
BA319-131 From United Kingdom, joined Jan 2001, 8263 posts, RR: 56 Reply 6, posted (7 years 11 months 1 week 2 days 8 hours ago) and read 1255 times:
The have a large billboard on the elevated A4 section as you pass Chiswick advertising this, I only got a glance but though baby were literally comming to LHR!! - No way I thought, are they totally mad?
Still, they may well be as the game plan keeps changing so often!
Cornish From United Kingdom, joined Feb 2005, 8187 posts, RR: 56 Reply 7, posted (7 years 11 months 1 week 2 days 8 hours ago) and read 1257 times:
Quoting Trident2e (Thread starter): Well, bmi are now selling bmiBaby fares on their mainline services - all part of their new 'strategy'. I just looked at a day return flight from MAN to LHR on the 16th August - the return fare is a very reasonable £8 - but the taxes and charges are a whopping £42.40, more than FIVE times the base fare!
Actually they've been doing that for a long time at least on services out of LHR. They've not been calling them baby fares, but on the non-peak services you could get those £8 pretax fares to UK and Euro destinations.
[Edited 2005-06-17 14:51:18]
Just when I thought I could see light at the end of the tunnel, it was some B*****d with a torch bringing me more work
Trident2e From , joined Dec 1969, posts, RR: Reply 8, posted (7 years 11 months 1 week 2 days 7 hours ago) and read 1225 times:
Quoting Cornish (Reply 7): you could get those £8 pretax fares to UK and Euro destinations
Actually, the pre-tax fare is £40 in my original example as the only tax that has to be paid is the £10 UK APD, the rest is manufactured by the airline.
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