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Why No Virgin Drinks On All Virgin Airlines?  
User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Posted (8 years 8 months 6 days 11 hours ago) and read 4666 times:

Hi all,

I was just browsing on the airlinemeals.net website and I noticed that Virgin Blue and Virgin Express are serving Coca Cola products, but Virgin Atlantic is serving Virgin Coke.

Why don't all Virgin airlines serve Virgin drinks? Is VS the only airline in the world which serves Virgin drinks onboard?

Just curious!

Patrick

36 replies: All unread, showing first 25:
 
User currently offlineLHZXF From United Kingdom, joined May 2005, 26 posts, RR: 0
Reply 1, posted (8 years 8 months 6 days 11 hours ago) and read 4625 times:

Perhaps because they suck?

User currently offlineEDDM From Germany, joined Feb 2005, 222 posts, RR: 0
Reply 2, posted (8 years 8 months 6 days 11 hours ago) and read 4619 times:

Virgin Coke sucks back?

User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 3, posted (8 years 8 months 6 days 11 hours ago) and read 4610 times:

Quoting LHZXF (Reply 1):
Perhaps because they suck?

I can't comment because I never drunk it (unfortunately).

But when only Virgin Coke is onboard, the people have to drink it (and pay for it at least on Virgin Express and Virgin Blue) when they want to have a coke.

Patrick


User currently offlineLHZXF From United Kingdom, joined May 2005, 26 posts, RR: 0
Reply 4, posted (8 years 8 months 6 days 11 hours ago) and read 4595 times:

I couldn't say the last time I seen virgin coke in a store in the UK. Perhaps more popular in mainland Europe?

User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 5, posted (8 years 8 months 6 days 11 hours ago) and read 4576 times:

Quoting LHZXF (Reply 4):
I couldn't say the last time I seen virgin coke in a store in the UK.

I was wondering myself about this, I looked in shops in London, Manchester, and Birmingham but I couldn't find it anywhere. When I asked: "Do you sell Virgin Coke?", everyone told me: "No, sorry".

Quoting LHZXF (Reply 4):
Perhaps more popular in mainland Europe?

I never saw it in shops in other European countries either. Damn, I want to drink this stuff one day, I am already searching long enough for it!  Angry

Patrick

PS. Or Branson is serving it on VS only because he wants that I buy a plane ticket.  Wink


User currently offlineMtnmanmakalu From Ireland, joined Nov 2004, 515 posts, RR: 3
Reply 6, posted (8 years 8 months 6 days 11 hours ago) and read 4544 times:

Quoting LHZXF (Reply 1):
Perhaps because they suck?

I agree- Virgin Cola tastes like flat RC Cola in the USA!!!

mtnman  crazy 



I do, I don't, whatever.......
User currently offlineUAalltheway From , joined Dec 1969, posts, RR:
Reply 7, posted (8 years 8 months 6 days 10 hours ago) and read 4496 times:

Not sure about the initial question of this thread (sorry)- but when I was on VS and had the Virgin Diet Cola I thought it was pretty good.. kind of like a British thing, almost. It seems like everything tastes different in Europe (well.. at least London)- even the ketchup and BBQ sauce taste the same... (no offence intended). So once again, maybe it's just a british kind of way of making it or something...

uaalltheway


User currently offlineFlyLondon From United Kingdom, joined Feb 2004, 377 posts, RR: 0
Reply 8, posted (8 years 8 months 6 days 10 hours ago) and read 4467 times:

Virgin Cola is not part of Virgin group, just a franchise of the Virgin brand, so there is no automatic reason to use it on board particuarly if a competitor is offering a better deal.

User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 9, posted (8 years 8 months 6 days 10 hours ago) and read 4451 times:

Quoting FlyLondon (Reply 8):
Virgin Cola is not part of Virgin group, just a franchise of the Virgin brand, so there is no automatic reason to use it on board particuarly if a competitor is offering a better deal.

Ahhhh.... thanks for the information, now it makes sense!

Patrick


User currently offlineN808NW From United States of America, joined Aug 2004, 374 posts, RR: 5
Reply 10, posted (8 years 8 months 6 days 10 hours ago) and read 4452 times:

I brought a 6 pack home with me and saved the cans  biggrin  BTW, I got it in a Tescos. I also had it at a pub next to FAB.

-Jason  swirl 



All flights have great IFE...get yourself a window seat, thats something no PTV can beat! flew 808 Pacific an Atlanic
User currently offlineMariner From New Zealand, joined Nov 2001, 24655 posts, RR: 86
Reply 11, posted (8 years 8 months 6 days 9 hours ago) and read 4383 times:
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Quoting Sabena332 (Thread starter):
Why don't all Virgin airlines serve Virgin drinks?

It is because Virgin does not own all the Virgin airlines.

They don't own Virgin Blue and they don't own Virgin Express (they have minority holdings), and I think their stake in Virgin Nigeria is limited to 49%.

cheers

mariner



aeternum nauta
User currently offlineIRelayer From United States of America, joined Jul 2005, 1073 posts, RR: 2
Reply 12, posted (8 years 8 months 6 days 9 hours ago) and read 4349 times:

I bought it in a 7/11 (convinience store) here in San Diego (USA). Surprised to see it there. It tasted ok...I noticed that it had half the sugar content of Coke. Which is pretty good. Coke is REALLY sweet.

-IR


User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 13, posted (8 years 8 months 6 days 9 hours ago) and read 4332 times:

Quoting Mariner (Reply 11):
It is because Virgin does not own all the Virgin airlines.

They don't own Virgin Blue and they don't own Virgin Express (they have minority holdings), and I think their stake in Virgin Nigeria is limited to 49%.

Ah, I didn't know that!

Ok, your reply combined with the following reply makes actually sense:

Quoting FlyLondon (Reply 8):
Virgin Cola is not part of Virgin group, just a franchise of the Virgin brand, so there is no automatic reason to use it on board particuarly if a competitor is offering a better deal.

But when I even only have a minority holding or a "franchise" in any of these companies, I would make sure that both of them sell combined as many of my products as possible, or?

Patrick


User currently offlineMariner From New Zealand, joined Nov 2001, 24655 posts, RR: 86
Reply 14, posted (8 years 8 months 6 days 9 hours ago) and read 4315 times:
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Quoting Sabena332 (Reply 13):
But when I even only have a minority holding or a "franchise" in any of these companies, I would make sure that both of them sell combined as many of my products as possible, or?

Why would "Patrick Inc.", as the central brand name, demand that a franchise (Patrick Cola) sells to a franchise (Patrick Belgian Airlines)?

You, "Patrick Inc.", would not earn any more money, you would still get the same franchise fee from each company.

cheers

mariner



aeternum nauta
User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 15, posted (8 years 8 months 6 days 9 hours ago) and read 4301 times:

Quoting Mariner (Reply 14):
Why would "Patrick Inc.", as the central brand name, demand that a franchise (Patrick Cola) sells to a franchise (Patrick Belgian Airlines)?

You, "Patrick Inc.", would not earn any more money, you would still get the same franchise fee from each company.

That makes economical sense but I would just love it when the name of my company can be seen on every product.  Wink

Seriously, you are right.

Thanks again for all the replies!

Patrick


User currently offlineHKGKaiTak From Australia, joined Jun 2005, 1050 posts, RR: 0
Reply 16, posted (8 years 8 months 6 days 8 hours ago) and read 4259 times:

I didn't even know Virgin Cola was still in production ... here in Oz they promoted it many many years ago and then nothing happened.

On DJ flights at least, only Coca-Cola products are sold.



4 Engines 4 LongHaul
User currently offlineLincoln From United States of America, joined Nov 2004, 3887 posts, RR: 8
Reply 17, posted (8 years 8 months 6 days 8 hours ago) and read 4253 times:

Quoting Mariner (Reply 14):
Why would "Patrick Inc.", as the central brand name, demand that a franchise (Patrick Cola) sells to a franchise (Patrick Belgian Airlines)?

You, "Patrick Inc.", would not earn any more money, you would still get the same franchise fee from each company.

Depends on how the license was structured  Smile

It's not inconceiveable (to me, at least) that a portion of the franchise/license fee would be based on percentage of gross revenues... In which case it would make tons of sense for Lincolnco to make Lincoln Airlines purchase Lincoln Cola as a condition of license, and I would then have additional income from those purchases and, indirectly, disadvantage the cola franchisee's compeitiors (by slightly reducing market share, not earning the revenue from the sale of product to Lincoln Airlines) and strengthening trhe position of the cola franchise  Smile

No... I have no formal business education so this may be implausable in so many ways, but...

Lincoln



CO Is My Airline of Choice || Baggage Claim is an airline's last chance to disappoint a customer || Next flts in profile
User currently offlineMariner From New Zealand, joined Nov 2001, 24655 posts, RR: 86
Reply 18, posted (8 years 8 months 6 days 8 hours ago) and read 4213 times:
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Quoting Lincoln (Reply 17):
It's not inconceiveable (to me, at least) that a portion of the franchise/license fee would be based on percentage of gross revenues.

It is not inconceivable. Some franchises probably do operate that way.

With the Virgin Group, it gets incredibly complex, though. Where would, for example, Virgin Money stand in all this, and would it apply to all countries where the franchise exists?

If Patrick Corporation (who own Virgin Blue, at least at the moment) decided they could make more money selling Koala Cola instead of Virgin Cola, I doubt SRB would have stood in their way.

Note that Virgin Blue may not use the "Virgin" part outside Australia because Singapore doesn't want any brand dilution of Virgin Atlantic.

So the NZ and Pacific services of Virgin Blue are operated by Pacific Blue. Since SRB doesn't own either of them (at the moment), why should Pacific Blue sell Virgin Cola?

It gets complicated.  Smile

cheers

mariner



aeternum nauta
User currently offlineRicci767 From United Kingdom, joined Mar 2005, 151 posts, RR: 0
Reply 19, posted (8 years 8 months 5 days 20 hours ago) and read 4009 times:

Virgin coke rocks!!! Closely followed by Coca Cola. Pepsi just plain sucks.

User currently offlineWunala From Australia, joined Mar 2005, 949 posts, RR: 0
Reply 20, posted (8 years 8 months 5 days 19 hours ago) and read 3935 times:

Quoting HKGKaiTak (Reply 16):
I didn't even know Virgin Cola was still in production ... here in Oz they promoted it many many years ago and then nothing happened.

On DJ flights at least, only Coca-Cola products are sold.

Thats what I thought. I can say that I can never remember seeing the grey bottles over here. I have never flown DJ to comment on what they serve on board. I am a QF person. I think they serve Coke on board too. Can't be sure, I only drink somethng with a % vol on the label.


User currently offlineBongo From Colombia, joined Oct 2003, 1863 posts, RR: 5
Reply 21, posted (8 years 8 months 5 days 19 hours ago) and read 3877 times:

Not really aviation, but also I noticed that they don't sell Virgin Cola anymore in all of their Virgin Megastores in the USA ... I wonder why?


MDE: First airport in the Americas visited by the A380!
User currently offlineN1120A From United States of America, joined Dec 2003, 26196 posts, RR: 76
Reply 22, posted (8 years 8 months 5 days 19 hours ago) and read 3877 times:

Quoting Sabena332 (Thread starter):
Virgin Atlantic is serving Virgin Coke.

The term Coke as used for a soft drink is trademarked by The Coca-Cola Company and cannot be used for any other brand name. Hence it is Virgin Cola. Just a technicality there

Quoting IRelayer (Reply 12):
I noticed that it had half the sugar content of Coke. Which is pretty good.

Check again that you weren't comparing a bottle of Virgin Cola, which will list the sugar content of an 8 oz serving, to a can of Coca-Cola which will list a 12 oz serving. It is better to compare two plastic bottles.

BTW, anyone else think that the reason Virgin Cola is used on VS and not the others is that it is more easily catered in the UK than anywhere else and the other two airlines are not UK based?

[Edited 2005-08-23 16:20:25]


Mangeons les French fries, mais surtout pratiquons avec fierte le French kiss
User currently offlineAIR MALTA From Malta, joined Sep 2001, 2464 posts, RR: 1
Reply 23, posted (8 years 8 months 5 days 19 hours ago) and read 3858 times:

Well if you want to drink Virgin Cola, you have to go to Tunisia. There you will find Virgin Colas in all colors  Wink


Next flights : BRU-ZRH-CAI (LX)/ BRU-FCO-TLV (AZ)
User currently offlineSabena332 From , joined Dec 1969, posts, RR:
Reply 24, posted (8 years 8 months 5 days 18 hours ago) and read 3841 times:

Quoting N1120A (Reply 22):
The term Coke as used for a soft drink is trademarked by The Coca-Cola Company and cannot be used for any other brand name. Hence it is Virgin Cola. Just a technicality there

You are right, I should actually know that. It happened to me very often in the USA that I ordered a "coke" but then the waiter told me sometimes: "Sorry, we don't have Coke, only Pepsi". Here in Germany we don't make a big deal about this, we just order a "Cola" and don't care if it is Coca-Cola or Pepsi (or even Afri).

Quoting N1120A (Reply 22):
BTW, anyone else think that the reason Virgin Cola is used on VS and not the others is that it is more easily catered in the UK than anywhere else and the other two airlines are not UK based?

That could be also a reason, I can't imagine that they send Virgin Cola to Belgium and Australia only to sell the stuff on Virgin planes.

Patrick

Edit:

Quoting AIR MALTA (Reply 23):
Well if you want to drink Virgin Cola, you have to go to Tunisia. There you will find Virgin Colas in all colors

Really? But it was introduced there in the last few years, or? I remember that you only got Coca-Cola everywhere when I was in Tunisia in 1990. I remember the bottles and cans with the Arabic writing:



[Edited 2005-08-23 16:36:07]

25 IRelayer : It was most definately a 20oz plastic bottle, and I checked the serving sizes. It was an opaque gray bottle with a black label with Virgin Cola on it
26 BAViscount : The only place I can ever recall seeing Virgin Cola is on Virgin Trains in the UK - it's the only type they sell. Can't honestly remember what I had o
27 Swisskloten : I've been to London and searched every Tesco I could find. Nobody had it. I've drunk it before. It tastes pretty good. You would enjoy it if you were
28 Post contains images N1120A : That stuff is absolutely horrible That is easy, get tea or leave the place Actually, that is quite common in the US South. There was a map on here a
29 777ER : Virgin coke wouldn't even be knowen in Australia, Nigeria etc
30 Pictues : I've had Virgin Coke here in Vancouver, doesn;t taste that good, Western Family Coke is better (One of the local grocery store's brands here in YVR).
31 Sq212 : No. PR serves Virgin beverages in 3 flavors: red, white, and blue. Cheers[Edited 2005-08-24 09:59:09]
32 Post contains images Sabena332 : Actually I like Afri Cola, the bottle looks very stylo: In the past I prefered Pepsi but somehow has the stuff become too sweet in my opinion. Yes, I
33 PanHAM : I am sure they would serve you a Virgin Mary, but most people prefer some booze in it.
34 N1120A : That is a cool looking new bottle, but that stuff tastes horrid So sweet that Diet Pepsi tastes like toxic waste. Then again, we know how much you li
35 VirginFlyer : Regarding Virgin Blue, I think the primary factor would be that Virgin Cola is not distributed in Australia. For interest's sake, Qantas serves Coca-C
36 Soups : Actually Virgin cola was served on Virgin Nigeria flight LON-LOS but NOT on the ABV, PHC and ACC routes
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