ARGinLON From Vatican City, joined Jun 2005, 614 posts, RR: 0 Posted (10 years 7 months 3 weeks 1 hour ago) and read 7697 times:
Is this has been discussed recently please guide me to the topic.
I was wondering how airlines negotiate with Movie studios when they get mentioned/featured in films.
Does this works as pure advertising?
This came to my mind since over the weekend I watched a little bit of "Reality Bites" and CO was all over the place (understandable since the movie takes place in Houston)/ They are other examples like "The Terminal" (UA).
I also remember Russell Crowe laying in BA's First on a 772 in "Proof of life" .
Hawk44 From United States of America, joined Jan 2005, 759 posts, RR: 3
Reply 12, posted (10 years 7 months 2 weeks 6 days 23 hours ago) and read 7399 times:
UA in the terminal
PA in Catch Me If You Can along with TWA
AA in Home alone movies
NW in NRT in Black Rain, Michael Douglas actually is running around the 747
BA and PA were frequently shown in some of the James Bond movies
And a few airlines are mentioned in Pushing Tin
AirWest From , joined Dec 1969, posts, RR:
Reply 14, posted (10 years 7 months 2 weeks 6 days 21 hours ago) and read 7289 times:
NW is in "North by Northwest," with Cary Grant, shows Grant walking across the ramp with a large four engine prop plane in the background, I can't remember if it is a DC-6, DC-7 or a Connie. NW is also in "The Firm," a DC-9 and a NW gate at MEM is shown.
RoseFlyer From United States of America, joined Feb 2004, 11166 posts, RR: 52
Reply 15, posted (10 years 7 months 2 weeks 6 days 20 hours ago) and read 7278 times:
There is a difference between advertising and using an airline's name for real reasons. In movies like the Terminal and Castaway, UA and FX paid big bucks to be featured. Movie studios do this all the time. Have you noticed how many times you see a Coke or Pepsi bottle in movies blatantly placed with the label to the camera? These are typical contracts that help aid in funding movies.
However when you see Pan Am and TWA in movies like the Aviator, then that is not advertising. The movie likely paid the owners of the Pan Am and TWA brands to use it in the movie since it was essential to the plot.
Also you will see a lot of airplanes in movies where the logos are edited out. This is because other than clothing, you usually have to pay to use the logo of a company in a movie or tv show. Or sometimes the movie production companies will try to seek compensation for showing logos, and companies are often not willing to be shown. In every airplane disaster movie, it is always a fake airline name, since no airline wants to be seen in that light, and usually all the other planes that the fake airplane is taxing around have their logos blanked out even though it is often easy to tell which airline it is based on the livery since it is stock footage.
If you have never designed an airplane part before, let the real designers do the work!
It's got lots of good shots, and is fairly accurate for the time.
I might add; the film is highly regarded by aviation historians.
"Bullitt", while considered highly for it's car chase scenes...has as equally entertaining chase scenes; but on foot, throughout the taxiways, runways, and terminals of SFO (circa 1968). Exciting to watch McQueen run under a passing PanAM 707.
LTBEWR From United States of America, joined Jan 2004, 13843 posts, RR: 17
Reply 23, posted (10 years 7 months 2 weeks 6 days 19 hours ago) and read 7134 times:
Sometimes, airlines (like other products) allow the use of their logos, name, equipment for a small rights fee as a form of advertising for them. Sometimes the placing company has to pay to be in the film or program. This has become controversial over the years, especially with cigarettes, alcoholic beverages and other products.
One of the most unusual references to an Airline in a film has to be in '2001 A Space Odyssey' where commercial aircraft flight into space are operated by Pan Am. About the time of the movie's release, Pan Am was selling slots for flights to the Moon as a publicity stunt. Of course, they would cease to exist in it's original form about 10 years short of 2001.