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Future Of WW?  
User currently offlineBDKLEZ From Ireland, joined Jun 2005, 1735 posts, RR: 10
Posted (8 years 12 months 3 days ago) and read 1515 times:

I was advised recently by a friend and ex-colleague of mine, ideally placed to source accurate information from with the British Midland group, that there will be major redundancies announced within a relatively short period of time. This relates to the "removal" of WW from the group.

Whether this removal will be through a sale, or an external acquisition/merger is not yet apparent to my source, but it has been suggested that it will only be a matter of time until WW parts company with the BD group.

Can anyone shed any further light/clarification on this, and if this will actually be the case, what is the likely future for WW? I'd be interested to hear your thoughts.

 scratchchin   scratchchin   scratchchin 


Trespassers will be shot; survivors will be shot again!
5 replies: All unread, jump to last
 
User currently offlineBDKLEZ From Ireland, joined Jun 2005, 1735 posts, RR: 10
Reply 1, posted (8 years 12 months 2 days 23 hours ago) and read 1451 times:

No-one have any thoughts then on the possibilities for bmibaby in the future?


Trespassers will be shot; survivors will be shot again!
User currently offlineCV580Freak From Bahrain, joined Jul 2005, 1033 posts, RR: 0
Reply 2, posted (8 years 12 months 2 days 23 hours ago) and read 1435 times:

Not sure there is any future for BD or WW as they have totally lost all direction and change their plans like other people change their boxers.....


One day you are the pigeon, the next the statue ...
User currently offlineBDKLEZ From Ireland, joined Jun 2005, 1735 posts, RR: 10
Reply 3, posted (8 years 12 months 2 days 23 hours ago) and read 1424 times:

I agree, and to be honest, a sale of bmibaby could be used to invest in trying to reinstate a quality BD mainline product as it used to be, and concentate on being an airline again instead of a directionless white elephant.


Trespassers will be shot; survivors will be shot again!
User currently offlineCV580Freak From Bahrain, joined Jul 2005, 1033 posts, RR: 0
Reply 4, posted (8 years 12 months 2 days 23 hours ago) and read 1418 times:

Ahhhh Diamond Class ........


One day you are the pigeon, the next the statue ...
User currently offlineBDKLEZ From Ireland, joined Jun 2005, 1735 posts, RR: 10
Reply 5, posted (8 years 12 months 2 days 22 hours ago) and read 1464 times:

Quoting CV580Freak (Reply 4):
Ahhhh Diamond Class ........

You mean, Diamond Service I think. Regardless, I can't see any airline going back to the very high quality standards of those days, but just please bring us back to pre-transatlantic shambles, pre-LCC shambles and concentrate on core UK/Euro markets.

In my opinion, BD have left it too late to do what they should have done years ago. Set up various hubs around the UK, GLA/EDI, BFS, EMA, BRS, MAN/LPL and try to capture as much of the domestic market as they can.

Of course, we now have U2/FR/BE who between them more or less have encapsulated the entire domestic UK market. Such a move now by BD would end up with them being a poor second or even third behind the above airlines unless they offer a subtantially superior product but maintain a similar fare base as their competitors. Highly unlikely in these days.

But what they can do, is invest in their current UK routes, bring back a level of service which we (I worked for them for 8 years) used to be proud of, and proud to present to the passengers. Bring back business class across Europe, manage a sustainable route network and not just 4x weekly LHR-LYS, that's hardly going to get the high-rollers excited. Dump transatlantic from MAN, concentrate on regular high quality service out of LHR for the wide-body fleet. LHR-BOM that has recently taken off is an example. What about the much talked about LHR-CPT/JNB or maybe LHR-HKG, LHR-ATH, LHR-MOW....

 scratchchin 



Trespassers will be shot; survivors will be shot again!
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