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Multiple Alaska Airlines Liveries  
User currently offlineJunction From United States of America, joined Mar 2005, 766 posts, RR: 0
Posted (8 years 7 months 1 week 12 hours ago) and read 1370 times:

The Alaska Airlines liveries used before singling out for the current Eskimo scheme were great. When exactly did AS choose to only use the Eskimo, and why? The others would look great on 738s today, don't you think?

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Photo © Bob Harrington - Bobqat Photographs
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Photo © Bob Harrington - Bobqat Photographs



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Photo © Bob Harrington - Bobqat Photographs



3 replies: All unread, jump to last
 
User currently onlineCF-CPI From Canada, joined Nov 2000, 1043 posts, RR: 0
Reply 1, posted (8 years 7 months 6 days 17 hours ago) and read 1249 times:

I've heard that the multiple tails caused something of an identity crisis and they wanted to reduce it to a single design for consistent branding, or whatever the marketing people call it. As I recall, they conducted a survey and the eskimo was by far the most popular graphic, so he was picked to represent the airline. However, I think they painted a smile on his face (the original guy frowned).

The totem pole is my favorite.

Personally I like multiple tails (including BA), and these would have looked sharp on something like a Convair 880 (which conceivably could have still been around in 1971/72 when the 'Alaska tails' came in).

I think AS had an old 707 or 720 that was painted on some modified form of the eskimo, but the stripe lacked the gold and didn't look as nice as the ones shown above.


User currently offlineJunction From United States of America, joined Mar 2005, 766 posts, RR: 0
Reply 2, posted (8 years 7 months 6 days 14 hours ago) and read 1208 times:

Quoting CF-CPI (Reply 1):
I've heard that the multiple tails caused something of an identity crisis

Thanks for the info. I suppose it might have been viewed as an identity crisis at the time, but now that AS is a major carrier I think it could work pretty well. Especially with the retro scheme popularity of today. It would be great to see these again.


User currently offlineDw9115 From United States of America, joined Dec 2005, 449 posts, RR: 2
Reply 3, posted (8 years 7 months 6 days 14 hours ago) and read 1202 times:

I like the multiple schemes kind of like Frontier. Hell I like Alaska Airlines period I try and fly them as much as possible.

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