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I'm Linda! Fly Me!  
User currently offlineBFS From United Kingdom, joined Nov 2001, 743 posts, RR: 2
Posted (8 years 10 months 2 weeks 2 days 18 hours ago) and read 17961 times:

Hey folks, wondering if anyone can help me.

I'm writing an essay on advertising and I cannot remember what airline had the "Fly me" slogan. I have a feeling it was National, but does any know for sure. Also, would anybody know where I could find some imagery relating to this?

Thanks a million,
Patrick

44 replies: All unread, showing first 25:
 
User currently offlineClrd2go From United States of America, joined Feb 2003, 1000 posts, RR: 0
Reply 1, posted (8 years 10 months 2 weeks 2 days 18 hours ago) and read 17931 times:

National Airlines, it was! I don't have any links to imagery, unfortunately.



Jim



What a long strange trip it's been
User currently offlineUAL#1fan From United States of America, joined May 2001, 88 posts, RR: 0
Reply 2, posted (8 years 10 months 2 weeks 2 days 18 hours ago) and read 17927 times:

You are correct, sir. It was National Airlines that used this slogan in '60s advertisements. Pretty risque, huh?


United Air Lines -Mainliners Coast to Coast
User currently offlineNWA757boy From United States of America, joined Aug 2005, 676 posts, RR: 4
Reply 3, posted (8 years 10 months 2 weeks 2 days 18 hours ago) and read 17876 times:

you can do a search in google or yahoo....search for National Airlines...there is a website created by the former emplyoees and it's very interesting and enjoyable to read...great airline

User currently offlineMagyarorszag From , joined Dec 1969, posts, RR:
Reply 4, posted (8 years 10 months 2 weeks 2 days 18 hours ago) and read 17857 times:

The link to one NA web page:

http://www.geocities.com/nationalairlines1/

Cheers.

M.


User currently offlineM404 From United States of America, joined Nov 2003, 2229 posts, RR: 5
Reply 5, posted (8 years 10 months 2 weeks 2 days 17 hours ago) and read 17659 times:
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Were all the National acft given female names? Think I flew a -10 named Nancy once or twice.


Less sarcasm and more thought equal better understanding
User currently offlineSpartanmjf From United States of America, joined Nov 2005, 511 posts, RR: 0
Reply 6, posted (8 years 10 months 2 weeks 2 days 17 hours ago) and read 17596 times:

Try this one:

http://www.nationalsundowners.com/decades/70savd.php

A good site!



"Nuts to the man in 21D!"
User currently offlineLTBEWR From United States of America, joined Jan 2004, 13170 posts, RR: 15
Reply 7, posted (8 years 10 months 2 weeks 2 days 17 hours ago) and read 17551 times:

I am old enough to remember those now PC incorrect ads on TV and radio. That was back in the day when f/a's were almost all female, under 30, good looking, wore short skirts/sexier tops and with strict weight and appearance rules.
Back then blantent 'sexual' suggestion to the men whom dominated many purchases was used to sell all kinds of products. Branniff and many international airlines in that era also had ads, uniforms for f/a's and so on with similar sexual overtones (think of the 'Singapore Girls' ads used until recent years). I even recall one of the last ads for British Calolinia in the mid-1980's in the UK where they had ads that showed businessmen in airline seats and with the line "I wish they were all Caladonia Girls", a play on the 1960's Beach Boys song "California Girls". Even by then such ads were losing favor due to pressures from women due to their sexist nature and not acknolging the the idea that women were increasly business flyers and making airline and other purchase decisions were sexual selling wouldn't be effective.
National mainly operated on the east coast of the USA with some other trancon and international routes. I believe in the 1970's and into the 1980's the tails of the aircraft had a sunburst design. It was taken over by Pan Am in the early 1980's (?) to gain domestic routes although it proved to be a bad move.


User currently onlineLawnDart From United States of America, joined May 2005, 972 posts, RR: 3
Reply 8, posted (8 years 10 months 2 weeks 2 days 16 hours ago) and read 17376 times:

Also, check out http://www.airchive.com/ look under the timetables section.

National Airlines was a great airline to fly with - the two 747s were named Linda and Patricia. I think one DC-10 was named Bud, for Bud Maytag, the chairman, after National came under fire for using their sexist "Fly me" campaign.

But it was one of the most memorable, and therefore effective, ad campaigns by an airline in the U.S.


User currently offlineEHHO From Bulgaria, joined Dec 2005, 815 posts, RR: 7
Reply 9, posted (8 years 10 months 2 weeks 2 days 16 hours ago) and read 17342 times:

Quoting LTBEWR (Reply 7):
such ads were losing favor due to pressures from women due to their sexist nature

I know what you mean, sir.. but it's the way you say it! It's good there aren't many girls around here!  duck 



"Get your facts first. Then you may distort them as much as you please" -- Mark Twain
User currently offlineType-Rated From , joined Dec 1969, posts, RR:
Reply 10, posted (8 years 10 months 2 weeks 2 days 16 hours ago) and read 17310 times:

This campaign ran all the way to the end of National in 1980. I remember on the side of a building in Greenway Plaza in Houston there was a National Fly Me advert the size of the building. I think towards the end it just had a photo of a F/A and all it said was "Fly Me, Fly National"
Many non-airline people have forgotten about National already, but many, many still remember the "Fly Me!" campaign. When released, the National Organization of Women (NOW) went totally beserk!
I personally thought it was a great campaign, the television adverts were some of the raciest of the time.. "I'm going to fly you like you've never been flown before!" said a girl in a sting bikini on the beach.....


User currently offlineSlamClick From United States of America, joined Nov 2003, 10062 posts, RR: 68
Reply 11, posted (8 years 10 months 2 weeks 2 days 16 hours ago) and read 17277 times:

Quoting LTBEWR (Reply 7):
Back then blantent 'sexual' suggestion to the men whom dominated many purchases was used to sell all kinds of products.

You might remember the slick magazine ads for a brand of bedding?

It showed an attractive female native American climbing out of a hammock on which an exhausted male native American still lay. The caption was their slogan: "A buck well-spent on a Springmaid Sheet"

It would never fly today, not for the sexual inuendo but for the "Buck" reference.



Happiness is not seeing another trite Ste. Maarten photo all week long.
User currently offlinePanHAM From Germany, joined May 2005, 9676 posts, RR: 31
Reply 12, posted (8 years 10 months 2 weeks 2 days 16 hours ago) and read 17123 times:

When I saw the headline and before opening the thread my guess was National. Took me 10 seconds to remember those ads from the beautiful days when the US was a bit more free than it is today with the PC, where you are not allowed to say what you think, and books like COFFEE, TEA OR ME sold well and even were filmed.

National was a great airline and the major shareholder was the Maytag family, their repair men had so much free time that they could double as airline mechanics.

And for those of you guys who suffer from PC, we offer asylum in Europe, where you can still watch ads like that on TV.

Just crosses my mind, is Sir Richard allowed to use his 346 which has the sticker "mine is longer" on US routes?


 Wink  Wink



E's passed on! That parrot is no more! He has ceased to be! E's expired and gone to meet 'is maker!
User currently offlineDc863 From Denmark, joined Jun 1999, 1558 posts, RR: 2
Reply 13, posted (8 years 10 months 2 weeks 2 days 15 hours ago) and read 17082 times:

National started the Fly Me campaign in Oct 1971. It lasted till 1975/76. Barbara was the name of their first DC-10-10 and the actress Kim Basinger was used on TV spots to advertise that same aircraft in 1971/72.

User currently offlineDutchjet From Netherlands, joined Oct 2000, 7864 posts, RR: 57
Reply 14, posted (8 years 10 months 2 weeks 2 days 15 hours ago) and read 17010 times:

Those were fun commercials, and eventhough the Fly Me campaign annoyed many members of NOW (National Organization of Women), the campaign was a huge commercial success and helped establish National as a major player on the NYC-Florida routes where competition was tough with much larger Eastern Airlines and Delta Airlines flying similiar routes. National, at the time, was flying 2 741s per day on the JFK-MIA route and numerous DC10s on routes from LGA/JFK/EWR to MIA/FLL/PBI/MCO.....lots of capacity.

Eventually, male and female names were used on the National fleet. Later National campaigns included: We"re National, and we are going to fly you live you have never been flown before, and then, National....take me, I am yours. All rather controversial, but attention grabbing slogans.


User currently offlineMaury From United States of America, joined May 2005, 532 posts, RR: 2
Reply 15, posted (8 years 10 months 2 weeks 2 days 13 hours ago) and read 16797 times:

My sister was a Fly Me girl...a 25-year NA/PA f/a (wow...now that's geek-speak!) She never got to see "Candi" on a plane, but did know a few of the women who did have their names emblazoned over the L1 and R1 doors of various 727s and DC-10s and 747s. (I can't remember--were the DC-8s still around for that campaign?)

And now the damned song is stuck in my head: "I'm National fly meeeee..in the great blue sky..."

Personally, I thought "Coast to coast to coast" was more clever...


User currently offlineDutchjet From Netherlands, joined Oct 2000, 7864 posts, RR: 57
Reply 16, posted (8 years 10 months 2 weeks 2 days 13 hours ago) and read 16752 times:

Quoting Maury (Reply 15):
(I can't remember--were the DC-8s still around for that campaign?)

Two DC8 Super 60s were in the NA fleet during the FLY ME era, and were named......the Super 60s generally flew from Florida cities to MSY and IAH and sometimes on to the West Coast once the DC10s were introduced.

Quoting Maury (Reply 15):
And now the damned song is stuck in my head: "I'm National fly meeeee..in the great blue sky..."

Funny, me too! Come on and Fly Me, together we'll fly high, etc etc.....


User currently offlineMakeMinesLAX From United States of America, joined Dec 2003, 566 posts, RR: 0
Reply 17, posted (8 years 10 months 2 weeks 2 days 12 hours ago) and read 16584 times:

Quoting Dutchjet (Reply 14):
Eventually, male and female names were used on the National fleet

Among the former are the following:

-Jerry Lewis (DC-10-10, N64NA)
-Bing Crosby (DC-10-30, N80NA)
-Sammy Davis Jr. (DC-10-30, N82NA)

Now if the people of France had a say, they'd be up in arms that Mr. Lewis was short-changed. Only a series -10! Sacre bleu!  hissyfit 

View Large View Medium
Click here for bigger photo!

Photo © Howard Chaloner


BTW, there's also the unisex "Chris" (727-235, N4752), but the remainder are women's names. (source - JP Airline Fleets, 1978)


User currently offlineUpperDeck79 From Finland, joined Feb 2005, 1139 posts, RR: 2
Reply 18, posted (8 years 10 months 2 weeks 2 days 12 hours ago) and read 16204 times:

You can still FlyMe in Scandinavia:

http://www.flyme.com/en

:D



AY and ANA rock!
User currently offlineLH459 From United States of America, joined Aug 2005, 886 posts, RR: 1
Reply 19, posted (8 years 10 months 2 weeks 2 days 12 hours ago) and read 15980 times:

Quoting MakeMinesLAX (Reply 17):
BTW, there's also the unisex "Chris" (727-235, N4752), but the remainder are women's names

Wow, I never knew I had my own "Fly Me" 727!!!!  cheeky   bouncy   bigthumbsup 



"I object to violence because when it appears to do good, the good is temporary; the evil it does is permanent" - Ghandi
User currently offlineHatTrick From United States of America, joined Nov 2005, 110 posts, RR: 0
Reply 20, posted (8 years 10 months 2 weeks 2 days 11 hours ago) and read 15764 times:

I used to love the National ads. There was a clever one touting their service to Florida. They made a jigsaw puzzle of the United States, pulled out Florida and turned it into a little airplane by adding wings. You have to admit Florida does look like a little plane!

Speaking of PC incorrect; does anyone remember the Continental slogan "We really move our tail for you"?

[Edited 2006-01-18 02:04:39]

User currently offlineLGA777 From United States of America, joined Jul 2003, 1149 posts, RR: 19
Reply 21, posted (8 years 10 months 2 weeks 2 days 11 hours ago) and read 15203 times:

Actually most of the regular DC-8's where around long enough to get the Fly Me treatment, and there is I think a Great video for sale on the above mentioned national sundowners web-site, that includes dozens of the fly me commercials, among other gems from the 70's. National was my favorite airlines as a child and had many wonderful flights on 727's, DC-8's and DC-10's. And just for fun here is the DC-10 name list, do not remember the later re-names
to Bob Hope, Sammy Davis, Dinah Shore etc, anyway here goes.

N60NA Barbara then Suzanne
N61NA Dorothy
N62NA Francis then Cecile
N63NA Phylis
N64NA Geraldine (named for the Character on the Flip Wilson TV Show)
N65NA Eileen
N66NA Shirley
N67NA Joyce
N68NA Jamie
N69NA Betty
N70NA Wisty
N80NA Tammy (see note below)
N81NA Renee
N82NA Marienne
N83NA Timmi

I apologize if I misspelled a few as they are from memory from a long time ago
An interesting side note about N80NA Tammy. Named after NAL F/A Tammy Sabin
who I saw a photo of and was Super Model/Movie Star Goddess Beautiful. Anyway her
then boyfriend was the Highbidder on a MIA area PBS stations telethon for charity
to win the rights to name a NA DC-10 after whoever the highbidder wanted, Wisely
he chose his girlfriend !

Cheers

LGA777


User currently offlineLincoln From United States of America, joined Nov 2004, 3887 posts, RR: 8
Reply 22, posted (8 years 10 months 2 weeks 2 days 10 hours ago) and read 14689 times:

Quoting LTBEWR (Reply 7):
I even recall one of the last ads for British Calolinia in the mid-1980's in the UK where they had ads that showed businessmen in airline seats and with the line "I wish they were all Caladonia Girls", a play on the 1960's Beach Boys song "California Girls".

This is one of my favorite (if politically incorrect) commercials (Delta's Adiemus commercials are also up there)...

You can view the commercial at using RealPlayer by clicking here

"I've flown with US Airlines
and the girls are really nice
and those Beautiful far-Eastern girls
do splendid things with rice.

ooh...

German girls are so correct
and the planes are never late
But there's only one girl we want to see
as we reach the departure gate

I wish they could all be Caledonian...
I wish they could all be Caledonian...
I wish they could all be Caledonian girls.

British Caledonian. We never forget that you have a choice"

(Could you be more politically incorrect in 50 seconds?)



CO Is My Airline of Choice || Baggage Claim is an airline's last chance to disappoint a customer || Next flts in profile
User currently onlineGentFromAlaska From United States of America, joined Feb 2005, 3245 posts, RR: 1
Reply 23, posted (8 years 10 months 2 weeks 2 days 10 hours ago) and read 14588 times:

Here's some more on National I & II http://www.airchive.com/SITE%20PAGES/TIMETABLES-NATIONAL.html


Man can be taken from Alaska. Alaska can never be taken from the man.
User currently offlineRICARIZA From United States of America, joined Apr 2005, 2393 posts, RR: 26
Reply 24, posted (8 years 10 months 2 weeks 2 days 9 hours ago) and read 14344 times:



A pic of "Linda" from the database, check the captions:


View Large View Medium
Click here for bigger photo!

Photo © Ray Pettit



Some articles that could help you:

http://www.time.com/time/archive/preview/0,10987,903213,00.html

http://grochowski.casinocitytimes.com/articles/708.html

http://www.salon.com/tech/col/smith/.../05/16/askthepilot41/index_np.html

Some marketing specialists consider the campaign the reason for PANAM to get interested in National Airlines..



I miss ACES, I am proud of AVIANCA & I am loyal to AMERICAN
25 WDBRR : I was an early teen when National was absorbed into Pan Am, I do remember one of their commericals in the late 70's. something like "You're a National
26 Hmmmm... : Gawd, America was better back then - before people with deep-seated issues started to have their way. What happened?
27 SX36 : Amen
28 Dc863 : All of NA's DC-8s: -20s, -50s, and -61s wore names. Cheryl Fioravante was the most famous of the National stews.
29 Post contains images Maury : N70NA...Wisty. That was my sister's roommate. She's how I got a free baseball. Some guy wrote all over it though: "Maury, best wishes, Mickey Mantle."
30 Dc863 : Maury i flew Wisty(no pun intended) from IAH to MIA in August 1972.
31 Dreamflight767 : I'd love to fly you Linda, but shouldn't we do dinner first?
32 DeltaGator : I might be stretching here but isn't Springmaid also associated with the Wamasutta brand which to me sounds more Indian (damn that's un-PC!) than Buc
33 Post contains links Cricket : Check this out for risque, and these are from 2005! http://www.lynxjet.com/ OK, so its not a 'real' airline but......
34 Post contains links Speedbirdcrew : Take a look at Pam Ann some sketches on the fly me theme Donna is my favorite, her and Mona!: http://www.seeitfirst.co.uk/pamann/pamann.html
35 PanHAM : Can someone tell Heidi to drop the shield? In German . Heidi - lass das Schild fallen!!!
36 B707Stu : National was the first domestic US carrier I flew in 1970, JFK-PHL-DCA, yes, at 14 I purposely chose a flight with a stop! Nice orange juice and muffi
37 Post contains images ZakHH : Oh yeah... those were the days...
38 RayPettit : Nobody has mentioned the 10cc record "I'm Mandy, Fly Me" which charted here in England here early in 1976. It got to No.6. Was it a hit in the states?
39 Post contains images FlyMeToTheMoon : Ahem.... that would be my logo
40 DL Widget Head : Remember when Gloria Steinem (women's rights activist) told Bud Maytag (NAL CEO) to "go fly himself" because she thought the ads implied sexual innuen
41 Gib : Don't think that was a hit over here. "The Things We Do For Love" was a big one. Ah, memories of flying NA. 1st widebody ever for me. 7/76 = MIA-MSY
42 Archer : I flew "on" Marcia years ago. Did not get the N number. It seems to me either Airways Magazine or Airliners magazine had an article in the last year o
43 Dc863 : That Pam Ann material is hilarious!!
44 WDBRR : I got a kick out of "Chantelle"....she is doing the Braniff space bubble look. can't tell if Pam is someone in drag, seems kind of campy gayish.
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