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What's New About The New Alitalia Livery?!  
User currently offlineGh123 From , joined Dec 1969, posts, RR:
Posted (8 years 1 month 3 weeks 10 hours ago) and read 9179 times:

I just read that Alitalia has a new livery. Call me stupid but I'm failing to see whats actually new about it.

If someone would be happy to give me some pointers I'd appreciate it.

Thanks.

New:


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Photo © Giorgio Adamo



'Old':


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Photo © Andrea Mugni - SpotIT



Actually apart from the stripe.

14 replies: All unread, jump to last
 
User currently offlineSK736 From United Kingdom, joined Aug 2006, 538 posts, RR: 0
Reply 1, posted (8 years 1 month 3 weeks 9 hours ago) and read 9139 times:
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The stripe is lower down, the tail logo now extends down the fuselage, the word 'Alitalia' is in a new typescript and the black radome has gone. What more do you want? Big grin

User currently offlineSolnabo From Sweden, joined Jan 2008, 858 posts, RR: 2
Reply 2, posted (8 years 1 month 3 weeks 9 hours ago) and read 9103 times:

Italy are famous for design but this "new" livery is ridiculous, one green stripe under the windows....woow!

Micke//  Yeah sure



Airbus SAS - Love them both
User currently offlineUAL777UK From United Kingdom, joined Nov 2005, 3356 posts, RR: 1
Reply 3, posted (8 years 1 month 3 weeks 9 hours ago) and read 9089 times:

A complete waste of time, effort and most importantly money!!

User currently offlineBreiz From France, joined Mar 2005, 1920 posts, RR: 2
Reply 4, posted (8 years 1 month 3 weeks 9 hours ago) and read 9089 times:

Some more about it here:
New AZ Livery: Now In Service (by Nycfly75 Oct 24 2006 in Civil Aviation)


User currently offlineBoeing777/747 From Belgium, joined exactly 13 years ago today! , 643 posts, RR: 0
Reply 5, posted (8 years 1 month 3 weeks 9 hours ago) and read 9033 times:

Quoting Solnabo (Reply 2):
Italy are famous for design but this "new" livery is ridiculous, one green stripe under the windows....woow!

Exactly the same I thought of when I saw it for the first time few days ago. Unbelievable for such a country with a tradition in class and finest design. This is a misser 'first class'.


User currently offlineGh123 From , joined Dec 1969, posts, RR:
Reply 6, posted (8 years 1 month 3 weeks 8 hours ago) and read 8953 times:

Personally I think it is a pathetic attempt. All the things one is able do with paint these days and this is what they come up with.

It is as bland as eating spaghetti without any sauce! But then again, that's alitalia right?


User currently offlineSK736 From United Kingdom, joined Aug 2006, 538 posts, RR: 0
Reply 7, posted (8 years 1 month 3 weeks 6 hours ago) and read 8877 times:
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Quoting Gh123 (Reply 6):
It is as bland as eating spaghetti without any sauce! But then again, that's alitalia right?

Spaghetti without sauce sounds yummy to me, and Alitalia's revised livery doesn't look that bad.


User currently offlineBx737 From Ireland, joined Sep 2001, 687 posts, RR: 3
Reply 8, posted (8 years 1 month 3 weeks 6 hours ago) and read 8857 times:

At least they didn't go for the all too common and highly boring white livery

User currently offlineGh123 From , joined Dec 1969, posts, RR:
Reply 9, posted (8 years 1 month 3 weeks 4 hours ago) and read 8790 times:

They could at least be more imaginative. What about the blue they use for their football team!

Look they are a failing airline - if they are going to repaint thair aricraft they might as well have a go at a image change - they need to.

If you look at Etihad or Gulf Air (two airlines I have not flown on) I image a smart interior and I would be more inclined to fly with them.

I know they say don't judge a book by its cover but we all do!


User currently offlineAviatorTJ From United States of America, joined Jul 2003, 1838 posts, RR: 7
Reply 10, posted (8 years 1 month 3 weeks 4 hours ago) and read 8748 times:

They got rid of everything good about it. The high cheatline and black radome.  Sad

User currently offlineVV701 From United Kingdom, joined Aug 2005, 7737 posts, RR: 17
Reply 11, posted (8 years 1 month 3 weeks 4 hours ago) and read 8718 times:

Have AZ actually fanfared this as a new or even revised livery? Or is just an unheralded change like that that BA introduced unannounced:

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Photo © Alexandre Pontes - Lisbon Spotters
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Photo © Mark Kopczak


or the adapted Varig livery:

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Photo © Oliver Sleath
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Photo © Viktor Dreger


Personally I see the 'new' AZ livery as a revised version of the old livery just as the small changes to the BA and slightly larger changes to the RG liveries are revisions.
As for it being

Quoting UAL777UK (Reply 3):
A complete waste of time, effort and most importantly money!!

It is a waste of time if it was announced with a great fanfare. But I do not see where the effort was made. But otherwise . . . Well AZ certainly did not spend a small fortune with a design bureau and I guess there is a saving in the cost of green paint partly balanced by a rise in the cost of red paint.


User currently offlineSteeler83 From United States of America, joined Feb 2006, 9268 posts, RR: 21
Reply 12, posted (8 years 1 month 3 weeks 4 hours ago) and read 8692 times:

If it was me in charge of designing a new livery concept, I would have a red stripe going up the front side of the tail fin, with the back part of it being solid red. I would have "Allitalia Airlines" in big font times new roman across the sides of the fucelage, with "Allitalia" being in red and "Airlines" being in green paint... This would not exactly be an all-white livery, and it certainly would not cost too much I don't think, but that's just me...


Do not bring stranger girt into your room. The stranger girt is dangerous, it will hurt your life.
User currently offlineExFATboy From United States of America, joined Jul 2003, 2974 posts, RR: 9
Reply 13, posted (8 years 1 month 3 weeks 3 hours ago) and read 8684 times:

Well, it's a small incremental change, not a major rebranding - they couldn't really afford that right now. I'm sort of "eh" about the whole thing - I'm a big fan of window-level cheat lines, and I liked the "Snoopy nose." That said, it's not a bad evolutionary design, and at least they didn't go "Eurowhite."

User currently offlineGh123 From , joined Dec 1969, posts, RR:
Reply 14, posted (8 years 1 month 3 weeks 3 hours ago) and read 8642 times:

Quoting ExFATboy (Reply 13):
Eurowhite

Euro White?

Very generalistic - don't you think?!

Please don't put us Brits into the same bracket as Air France!

Anyway - more importantly - at least we keep out planes clean!


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