JoKeR From Serbia, joined Nov 2004, 2212 posts, RR: 9 Posted (7 years 2 weeks 4 days 22 hours ago) and read 6433 times:
JAT's PR Machine has been quite active recently, covering up some of its... well you know...
The Management of Serbia's terminally ill "giant" has done a pretty good job in shutting down Centavia and Master Airways, leaving this country of almost 10 million people, in the heart of Europe, with one monopolistic carrier.
But, JAT is not to be defeated!
Despite debt totalling hundreds of millions of Euro, the Management has announced that the "dots" livery will be dropped early next year and that JAT's Boeing's and ATR's will finally get a splash of colour. They did not comment much on the new design, just hinting that the Serbian coat-of-arms may be the dominating feature on the tails. (Etihad, make sure you charge 'em commission )
Besides abandoning their "ghost airlines" image, they will apparently refurbish all their aircraft with brand new interiors, featuring in-seat in-flight entertainment systems in business class and introducing a new "low cost, no frills section" (here's a failure in the making!) in economy section. New menu's are also on the cards.
Fleet wise, here's a joke, apparently the A319's may join the fleet afterall, now that Airbus has earned a nice little interest on the US$ 20 million deposit made in '99 thanks to JAT's stupidity, the Management have admitted that they are seriously considering exercising their option on 8 aircraft. They are also still drumming about the 767's and CRJ's joining the fleet as well (will believe it when I see it!)
Tomorrow, they relaunch HAM again (4th time lucky perhaps!), which simultaneously means the commencement of the much-publicized "code-share" agreement with Emirates on the HAM-JFK route (bear in mind that there is no mention, what-so-ever of this on EK's website!) while also reviving some of its other dropped routes, such as BSL and bringing INI into its schedules. All INI flights are subsidized by the government (as confirmed by Minister Ilic).
As a Serbian tax-payer, I am helplessly frustrated at JAT's Management and their inability to do anything concrete and profitable and at the same time very sad that AGX, 7N and Master are now gone thanks to this ruthless and bureaucratic machine.
CY319 From Cyprus, joined Apr 2006, 392 posts, RR: 13 Reply 2, posted (7 years 2 weeks 4 days 20 hours ago) and read 6248 times:
Wow Joker!!! I am impressed with your sense of humour and your writing style.
The new 'coat of army' livery doesnot match with the European livery trends indeed. As for no-frills Y class...it sounds a very risky plan for being a national airline (e.g. OS and LX failures when they tried to do something similar). The general public associates flag carriers with good service standards. Jat already lacks of appeal to the public...just imagine what would happen if they try the low-cost model in Y class.
VV701 From United Kingdom, joined Aug 2005, 7046 posts, RR: 17 Reply 4, posted (7 years 2 weeks 4 days 9 hours ago) and read 5963 times:
There are often debates as to what a 'flag carrier' is. What JoKeR describes is surely a true 'flag carrier'. It is a government owned and operated airline where carrying passengers and making a profit are fairly low down on the list of strategic objectives. Carrying its country's flag or even its coloured dots to other countries is much higher up the list.
CRJ900 From Norway, joined Jun 2004, 2131 posts, RR: 1 Reply 5, posted (7 years 2 weeks 4 days 8 hours ago) and read 5898 times:
Quoting JoKeR (Thread starter): They are also still drumming about the 767's and CRJ's joining the fleet as well
An article on www.flightglobal.com about "growing number of idle regional jets" mention that 5 x CRJ700 are in storage. They should try to get their hands on them... I'm sure they'll get those aircraft for a song.
Adria From , joined Dec 1969, posts, RR: Reply 6, posted (7 years 2 weeks 3 days 22 hours ago) and read 3321 times:
Quoting UN_B732 (Reply 1): Wow. Well spoken. Jat is just too proud and won't give up. I hope some day the Government gives up on them, and they die.. like they should.
And make more people lose their jobs?? So why didn't your government let United, Delta, US,... just die??
But back to topic, the airline will be in a bad shape as long as it is government owned and probably things won't change that much in the near future. Maybe a step-by-step privatisation could help the airline to survive...but the current colour sheme is truly awful
Adria From , joined Dec 1969, posts, RR: Reply 10, posted (7 years 2 weeks 3 days 9 hours ago) and read 2963 times:
Quoting JoKeR (Reply 7): Adria you have to understand that retrenching and "decently" compensating these people would be a better "investment" of tax-payers money than what is being done at the moment.
ok, make a suggestion on how this could look like. Closing a company is a radical step and you cannot just make all the people unemployed and give them a "decent" compensation (so what is decent to you and what to politicians that decide on the subject?)...it's wishful thinking (only works in theory). I think that the government should invest in JAT and should make a restructuring plan that would make the airline stronger...
Adria From , joined Dec 1969, posts, RR: Reply 13, posted (7 years 2 weeks 3 days 1 hour ago) and read 2692 times:
Quoting JoKeR (Reply 11): I'm no expert in airline management, but I'll give it an "amateur" shot
Day 1 - Sell-off all profitable divisions, leaving JAT a bone-bare airline. Sell-off all JAT aircraft. Retrench everyone. From revenue earned, compensate all retrenched staff from JAT (airline).
Day 2 - Declare JAT bankrupt. Employ a single administrator and a very senior and experienced airline professional.
Day 3 - Register JAT Serbian Airlines. Hire a top corporate design (branding) company to create a world-class image (livery, uniforms, website, inflight service etc)
Day 4 - Recruit only essential and mission-critical staff.
Day 5 - Lease a "new" fleet of aircraft:
2 X Boeing 757-200 ER
3 X Boeing 737-800
5 X Embraer E-170
1 X Boeing 757-200 Freighter
Day 6 - Reactivate 25 most profitable destinations. Negotiate with an alliance to become a regional partner, enabling indirectly a wide-global network.
Day 7 - Start running an airline in a commercial and economical way. Place the entire airline on the Belgrade Stock Exchange - making it a public company.
Right, now that I have solved all of JAT's problems, I'm off to mow my lawn
So you want to fire everyone first and the recruit them back, sell everything and then buy back? That doesn't make sense does it? You can make radical steps with the existing company and use the money the government gives to the airline for all those steps (but not so fast ).