Concorde001 From United Kingdom, joined Jan 2005, 1230 posts, RR: 3 Posted (8 years 2 weeks 2 days 21 hours ago) and read 3896 times:
I have just received an email from Virgin Atlantic in which they are promoting the new Premium Economy cabin and offering 50% flying clubs. But just look at what got my attention!
Why is the bmi logo and tail displayed on official VS marketing? Could this mean something? Don't VS need BD's permission to display their logo?
I know VS and BD have had an arrangement regarding mileage on FF accounts for a long time now, and that is mentioned on the email. VS also have an agreement with Eurostar, also mentioned on the email but their logo and corporate identity is not displayed. Could this mean something? Or am I reading too much into something which is insignificant.
StarGoldLHR From Heard and McDonald Islands, joined Feb 2004, 1529 posts, RR: 1
Reply 6, posted (8 years 2 weeks 2 days 2 hours ago) and read 3286 times:
Quoting BA787 (Reply 5): BMI, VS wont happen easily, and it would mean the loss of BMI name. And I think LH are more likely to snap up BMI and sort BD out, cos to be blunt, if they keep going like they are they are fucked.
Exactly... LH is sitting on the option for a BD buyout at an already agreed price... basically if BD went down the toilet tomorrow, LH can be forced to buy bmi for a certain figure.. basically the LHR slots.
Which means at some point BMI will become LH-UK guarenteed, it's a matter of when. At that point your BD miles lose 50% of their value, gold status goes purely to CEO's and you need 100K a year for gold and the airfare doubles.
So far in 2008 45 flights and Gold already. JFK, IAD, LGA, SIN, HKG, NRT, AKL, PPT, LAX still to book ! Home Airport LCY
Noelg From , joined Dec 1969, posts, RR:
Reply 7, posted (8 years 2 weeks 2 days 1 hour ago) and read 3223 times:
Quoting BA787 (Reply 5): and it would mean the loss of BMI name.
What BMI name?
BMI lost its identity six years ago when the British Midland name went!
BMI need VS and vice versa. It is a logical match - VS long haul combined with BD short haul and like others have said it's a huge competitor to BA, especially outside of London where BMI and the Regional arm are important players. It would also give VS a low cost arm if they kept WW, which would be an area VS are already a part of in the Australasia region, and trying to get into in the US.
I hope they merge and we have a super-sized VS flying all around the UK - they could then truly be "Britain's Flag Carrier"!