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British Airways Back In The Black - More Or Less!  
User currently offlineEg777er From United Kingdom, joined Feb 2000, 1844 posts, RR: 13
Posted (15 years 6 months 3 weeks 4 days 9 hours ago) and read 3831 times:

From the BBC:

Monday, 6 November, 2000, 10:55 GMT BA to sell Go airline as profits surge

British Airways has announced plans to sell its no-frills airline Go, saying it wants to focus on the business it understands best, being a full-service carrier.
BA also announced a better-than-expected surge in profits, up by 125%, in a sign that the recovery of the much-troubled airline is well underway.
In the spring, the company sacked its chief executive Bob Ayling and replaced him with Australian Rod Eddington, as the airline plunged deep into the red.
Now the carrier is well back into profitablity, despite the pressure from high oil prices. Second-quarter operating profit rose to £264m ($383m) - up from £117m a year ago.
Analysts had expected profits of £140m-190m.
'Ruthless approach'

Rod Eddington wants to close unprofitable routes
Speaking to the BBC, Mr Eddington did not confirm newspaper reports that the airline planned to drastically cut its regional network in the UK.
However, in a company statement, he said the company would be "taking a ruthless approach towards poorly performing routes and assets".
"Those not adding value are being removed. It is imperative that each of our aircraft generates shareholder value," he said.
In the past year, BA has been hit by a series of setbacks including high fuel prices, the collapse of merger talks with Dutch carrier KLM, increased competition from low-cost airlines in Europe and the grounding of its fleet of Concorde aircraft.
It has even been damaged by its own low-cost operator, Go, which has competed with its parent on several European routes.
Go: Key facts
Started in 1998 with £25mFlies to 20 destinations from London, StanstedMain competitors include Ryanair and EasyJetValued by analysts at £300mAnalysts interpreted the latest figures as a sign that BA's new strategy focused on flying smaller planes with bigger proportions of higher-paying passengers was delivering results.
The airline's yield - a measurement of how much it makes on each passenger - increased 8.7% in the second quarter in its biggest ever year-on-year improvement.
Fuel costs were £61m more than in the corresponding period last year but unit costs overall were only 0.8% higher, BA said.
Shares rise
Mr Eddington said the results were "encouraging" but there were still challenges ahead for the airline.
The sale of Go forms part of plans to return BA's European operations to profitability after a loss of £310m last year.
BA's overall operations had posted their first loss since privatisation in 1987.
BA's shares responded positively to the results announcement, climbing 13 pence, or 3.9%, to 343p by 1050 GMT.

Got to give it to the Ozzie - or is he presiding over what Ayling started?

1 replies: All unread, jump to last
User currently offlineA student From , joined Dec 1969, posts, RR:
Reply 1, posted (15 years 6 months 3 weeks 4 days 9 hours ago) and read 3820 times:

Who will buy Go? I love that airline....

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