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Airbus Launches A380 Publicity Drive  
User currently offlineOA260 From Ireland, joined Nov 2006, 27305 posts, RR: 60
Posted (7 years 10 months 2 weeks 2 days 9 hours ago) and read 15089 times:

Airbus is to show off A380 to journalists in TLS today with flight also.

http://news.bbc.co.uk/1/hi/business/default.stm

Video is 3 quarters of the way down

74 replies: All unread, showing first 25:
 
User currently offlineScouseflyer From United Kingdom, joined Apr 2006, 3402 posts, RR: 9
Reply 1, posted (7 years 10 months 2 weeks 2 days 9 hours ago) and read 15105 times:

Full steam ahead for the A380 now - they must but very, very, very sure that there will be no more delays

User currently offlineNAV20 From Australia, joined Nov 2003, 9909 posts, RR: 35
Reply 2, posted (7 years 10 months 2 weeks 2 days 9 hours ago) and read 15021 times:

Quoting Scouseflyer (Reply 1):
they must but very, very, very sure that there will be no more delays

You never know with publicity/advertising types. It's equally possible that they're trying to put over the idea that it's going to be so GOOD when (if?) it finally arrives that a further 'minor' delay won't matter.  Smile



"Once you have flown, you will walk the earth with your eyes turned skywards.." - Leonardo da Vinci
User currently offlineOA260 From Ireland, joined Nov 2006, 27305 posts, RR: 60
Reply 3, posted (7 years 10 months 2 weeks 2 days 8 hours ago) and read 14963 times:

Todays a day I wish I were a journalist!!!! Cant wait to get onboard.

User currently offlineSlz396 From , joined Dec 1969, posts, RR:
Reply 4, posted (7 years 10 months 2 weeks 2 days 8 hours ago) and read 14901 times:

From an Air France press release, today:

Today, Wednesday February 7, three managers from Air France's Cabin Crew division will join the crew on board an A380 flight organized by Airbus for the press.

Air France is the first European airline to operate the Airbus A380 and has placed a firm order on 10 aircraft, with another 4 on option. It will take delivery of the first three aircraft during 2009 IATA summer season.

Air France has chosen the GP7200 engine, specially developed by Engine Alliance (a joint venture between General Electric and Pratt & Whitney), to power this four-engined, new-generation aircraft, and a cabin configuration of 538 seats in three classes. The A380 will operate on flights to Asia and North America.


User currently offlineToulouse From Switzerland, joined Apr 2005, 2759 posts, RR: 57
Reply 5, posted (7 years 10 months 2 weeks 2 days 7 hours ago) and read 14712 times:

Yeah I was wondering about this. I was at Toulouse airport at around 10am this morning and saw a stand set up in arrivals saying "A380 MEDIA FLIGHT". I also noticed one of the 380's parked at the new Airbus Delivery Centre with an airbridge connected to it, so they'll also be showing off their new delivery centre.


Long live Aer Lingus!
User currently offlineNAV20 From Australia, joined Nov 2003, 9909 posts, RR: 35
Reply 6, posted (7 years 10 months 2 weeks 2 days 7 hours ago) and read 14629 times:

Best joke (well, more accurately, 'thoughtful comment') I ever heard about publicity was from a lecture given by a British 'industry leader' when I was a student:-

"I have been convinced for some time that fully half of my own company's publicity budget is wasted. All I have to do now is decide WHICH half......."

Forget his name (he was Lord Someone). But, for my money, he was dead right..........



"Once you have flown, you will walk the earth with your eyes turned skywards.." - Leonardo da Vinci
User currently offlineBurkhard From Germany, joined Nov 2006, 4409 posts, RR: 2
Reply 7, posted (7 years 10 months 2 weeks 2 days 6 hours ago) and read 14563 times:

I would not count packing journalists into an A380 and flying them around as a good candidate for the wasted half. Most liekly they will come out and say that it is big.

Airbus is in need on good press now, especially in Germany and France where there is much more concern about loosing jobs than about A380 delivery dates.


User currently offlineLeelaw From , joined Dec 1969, posts, RR:
Reply 8, posted (7 years 10 months 2 weeks 2 days 5 hours ago) and read 14363 times:

Quote:
Around 200 journalists boarded the fourth of five dedicated Airbus A380 test aircraft earlier today for the programme's first public flight. It comes as launch customer Singapore Airlines (SIA) confirms it Singapore-Sydney will be the first route to use the ultralarge airliner in revenue service, to be followed by Singapore-London.

At around 13:00 manufacturer's serial number 007 took off from Toulouse with journalists from several countries and media for a 2h flight over the Atlantic Ocean. The aircraft (thought to have been given the registration F-WWJB in reference to its 007 serial number and nicknamed "James Bond" in Airbus circles) had previously been used for the April 2006 Hamburg evacuation trials, when it was kitted out with a high-density cabin incorporating 853 passenger seats...

http://www.flightglobal.com/articles...ey-route-will-be-worlds-first.html


User currently offlineFlying-Tiger From Germany, joined Aug 1999, 4166 posts, RR: 36
Reply 9, posted (7 years 10 months 2 weeks 2 days 5 hours ago) and read 14346 times:

Quote:
Leahy told Reuters on board the plane that Airbus expects to sell 800 or 900 A380 aircraft over the life of the programme.

Leahy said he did not expect further A380 cancellations after U.S. express service FedEx (FDX.N: Quote, Profile , Research) cancelled 10 planes last year.

http://today.reuters.com/news/articl...A380-UPDATE-1.XML&rpc=66&type=qcna

The wording does not exclude the conversion of an existing order into other types, but in general it seems that Airbus is more or less through this affair.



Flown: A319/320/321,A332/3,A380,AT4,AT7,B732/3/4/5/7/8,B742/4,B762/763,B772,CR2,CR7,ER4,E70,E75,F50/70,M11,L15,S20
User currently offlineAstuteman From United Kingdom, joined Jan 2005, 10233 posts, RR: 97
Reply 10, posted (7 years 10 months 2 weeks 2 days 5 hours ago) and read 14241 times:
Support Airliners.net - become a First Class Member!

Quoting Flying-Tiger (Reply 9):

EADS at E25.40 per share today - would have been a good investment last July at E18.00 ....  Wink

Regards


User currently offlineLeelaw From , joined Dec 1969, posts, RR:
Reply 11, posted (7 years 10 months 2 weeks 2 days 4 hours ago) and read 14193 times:

Quoting Astuteman (Reply 10):
EADS at E25.40 per share today - would have been a good investment last July at E18.00 ....

Not as good as "selling short" on 3/27/06 when EADS was trading for Eu35.42, particularly if you "covered" on 6/14/06 when the stock sunk to Eu16.75.  Smile


User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 12, posted (7 years 10 months 2 weeks 2 days 4 hours ago) and read 14176 times:

Quoting Flying-Tiger (Reply 9):
The wording does not exclude the conversion of an existing order into other types, but in general it seems that Airbus is more or less through this affair.

"Count not thy chickens lest they get Avian flu and thou be unable to sell the wire netting", should be the new phrase especially in relation to new airplanes!

Still you would hope that after all the stumbles backwards, it might be time for one forwards. And as for:

Quoting Astuteman (Reply 10):
EADS at E25.40 per share today

we are left with the choices of the market knows all and the market is stupid. Anyone else for a game of two up?


User currently offlineLeelaw From , joined Dec 1969, posts, RR:
Reply 13, posted (7 years 10 months 2 weeks 2 days 3 hours ago) and read 14036 times:

Flight International has published photos from the 519 seat cabin of MSN007 (F-WWJB):







http://www.flightglobal.com/articles...irst-public-flight-today-from.html

[Edited 2007-02-07 15:40:16]

[Edited 2007-02-07 15:42:07]

User currently offlineAstuteman From United Kingdom, joined Jan 2005, 10233 posts, RR: 97
Reply 14, posted (7 years 10 months 2 weeks 2 days 3 hours ago) and read 13960 times:
Support Airliners.net - become a First Class Member!

Quoting Leelaw (Reply 13):
Flight International has published photos from the cabin of MSN007 (F-WWJB):

9-abreast economy on the main-deck, according to the article, in a 519 seat layout.....  cloudnine 

Bovine luxury, indeed  Smile

Thanx for the link.

Regards


User currently offlineSlz396 From , joined Dec 1969, posts, RR:
Reply 15, posted (7 years 10 months 2 weeks 2 days 3 hours ago) and read 13874 times:

Quoting Astuteman (Reply 14):
9-abreast economy on the main-deck, according to the article, in a 519 seat layout.....

Bovine luxury, indeed

I think this is an aspect one needs to see with his own eyes to fully grasp, since seat configurations are bull matter when looked at on paper.

One of the reasons why Airbus has invited the press to fly on this A380 too, in my view: to get a more critical view on the 748i seat count and comfort claims of Boeing.


User currently offlineLeelaw From , joined Dec 1969, posts, RR:
Reply 16, posted (7 years 10 months 2 weeks 2 days 3 hours ago) and read 13765 times:

Clever for Airbus to take only 200 journalists/media for a ride, if there were 519 butts in the seats the impressions of the reporters regarding the flight may be quite different.

User currently offlineBoomBoom From , joined Dec 1969, posts, RR:
Reply 17, posted (7 years 10 months 2 weeks 2 days 2 hours ago) and read 13587 times:

Quoting Slz396 (Reply 15):
One of the reasons why Airbus has invited the press to fly on this A380 too, in my view: to get a more critical view on the 748i seat count and comfort claims of Boeing.

How are they going to be able to draw a comparison, unless they ride on a 748 too?

Do you really think the purpose of this flight is to get journalists to write 748 bashing stories?

Quoting Flying-Tiger (Reply 9):
Leahy told Reuters on board the plane that Airbus expects to sell 800 or 900 A380 aircraft over the life of the programme.

 rotfl   rotfl   rotfl   rotfl   rotfl   rotfl 


User currently offlineSlz396 From , joined Dec 1969, posts, RR:
Reply 18, posted (7 years 10 months 2 weeks 2 days 1 hour ago) and read 13526 times:

Quoting Astuteman (Reply 14):
9-abreast economy on the main-deck, according to the article, in a 519 seat layout.....

If one were to install an equal number of identical F and C class seats on a 748i and fill the rest of the cabin with economy seats of similar width as those on the A380, what would be the seat count????


User currently offlineRedFlyer From United States of America, joined Feb 2005, 4376 posts, RR: 28
Reply 19, posted (7 years 10 months 2 weeks 2 days 1 hour ago) and read 13463 times:

Quoting Slz396 (Reply 18):
If one were to install an equal number of identical F and C class seats on a 748i and fill the rest of the cabin with economy seats of similar width as those on the A380, what would be the seat count????

You just asked this same question in another thread here.
What is the point you're trying to make?



My other home is a Piper Cherokee 180C
User currently offlineAirportGal From United States of America, joined Feb 2005, 73 posts, RR: 0
Reply 20, posted (7 years 10 months 2 weeks 2 days 1 hour ago) and read 13015 times:

is this the same flight that had a "bumpy" landing???
http://www.flightglobal.com/articles...s-media-flight-of-airbus-a380.html


User currently offlineTravelin man From United States of America, joined Mar 2000, 3556 posts, RR: 0
Reply 21, posted (7 years 10 months 2 weeks 2 days ago) and read 12737 times:

Sorry to interupt the usual bashing.

But will Airbus fly the A380 to the US any time soon? Considering airlines ARE planning on using it to the US, I'd think this would be a natural tour stop for publicity.

I'm anxious to see it at LAX...

(BTW, nice user name A3 -- that's my car...)  Wink


User currently offlineSANChaser From United States of America, joined Jan 2007, 33 posts, RR: 0
Reply 22, posted (7 years 10 months 2 weeks 2 days ago) and read 12945 times:

Quoting Ikramerica (Reply 25):
That 9 abreast Y config is a joke on the A380. Nobody is going to waste that much space on Y pax, especially in a high density configuration.

Is it just me or didn't SQ say they will have 474 seats on their A380? So, why is this one with 519 seats with 9-abreast Y config a joke?


User currently offlineLeelaw From , joined Dec 1969, posts, RR:
Reply 23, posted (7 years 10 months 2 weeks 2 days ago) and read 12975 times:

"Flying on the A380: like an A340 on top and a 747 below" by Brendan Sobie of Airline Business:

http://www.bizbuzzmedia.com/blogs/airline/archive/2007/02/07/6875.aspx


User currently offlineSAS A340 From Sweden, joined Jul 2000, 788 posts, RR: 0
Reply 24, posted (7 years 10 months 2 weeks 2 days ago) and read 12780 times:

Quoting Travelin man (Reply 29):
Sorry to interupt the usual bashing.

But will Airbus fly the A380 to the US any time soon? Considering airlines ARE planning on using it to the US, I'd think this would be a natural tour stop for publicity.

I'm anxious to see it at LAX...

Thank,s for taking this discussion on track again,it,s quality was getting lower and lower.....  bigthumbsup 



It's not what u do,it's how u do it!
25 Dougloid : Did you add up the number of seats the media guy said were in the airplane? 307 lower deck and 136 upper deck....unless he said "370" that adds up to
26 RedFlyer : " target=_blank>http://www.bizbuzzmedia.com/blogs/ai....aspx "I felt like I was on an A340-500 or -600 with a noticeably better and quieter takeoff pe
27 Post contains links Bbobbo : According to these these two threads, JFK on March 19 and ORD on March 28: A 380 IN JFK March 19TH A380 Test FRA-ORD
28 Khobar : Something isn't right here - those seat's don't look 20+" wide, and the aisle shown actually looks quite narrow. Huh? Perhaps it's just the way the p
29 Post contains links Leelaw : WSJ: "Demo Flight of Airbus's New A380 Gives a Feel for Flying En Masse" http://online.wsj.com/article/SB117086948048101122.html (Subscription)
30 BoomBoom : I imagine every story to come out of this will be a mix of good press and bad press. For example the WSJ article Leelaw linked to mentions: Hey, but
31 Khobar : Yup. Incredible. One wonders, though, why even with only 9-abreast seating, the interior offers passengers little sense of the jetliner's massive cap
32 Post contains links Khobar : Ah, we have the answer to my "something isn't right here" comment. 3+4+3=10, not 9. "Downstairs there were three economy sections in a 3-4-3 configur
33 HB88 : I don't know, stuff that makes the FAs lives easier can't be a bad thing. In that domain, it's the little things not being quite right that drives pe
34 Post contains images Khobar : Long haul, short haul - yes I know how some things can annoy an FA, but this reation just reinforces so many stereotypes about FA's. As for the feeli
35 Post contains links Jacobin777 : Like I said, aside for the few people up in front, this is basically going to be flying on a "typical" plane...I think the B787 and A350 will provide
36 Gbfra : Just some observations as some people are musing about this flight. I was on it and it was a unique experience. To make no journalist feel better or w
37 OA260 : For me who will proberbly be down the back 70% of the time it will be a much better experience on the A380 than either the A350 or 787 to be honest.
38 Gbfra : The A380 is definitely not a "typical" plane. It's in a world of it's own, whatever you think of this world. Just fly on one and you can see and feel
39 EI321 : Well they say you should never meet your childhood heros, cause you will only be dissapointed. I just dont think the 787 or A350 will be anywhere as
40 OA260 : As I posted in the other A380 thread , normal everyday people on the street are asking me about the A380 and are genuinely interested in it. The main
41 Post contains links BoomBoom : Have you been on one yet? I'll take the word of the reporter who flew today: http://online.wsj.com/article/SB117086948048101122.html
42 Planecrazy2 : I wonder why there are A340 bins on the rear main deck and 777 bins in all the other pictures.
43 Wjcandee : Leahy, of course, told AP that the 540-seat version that they were flying in wouldn't really be the one used by most airlines, because they would "fo
44 B707Stu : Somehow that logic didn't work for the Concorde. The most popular and sort after plane to fly yet how many actually flew?
45 EI321 : More than Boeing and Tupelovs SSTs. The point Im making here is that the concorde was not produced in large numbers for many reasons, none of which h
46 EBJ1248650 : Definitely not. Airbus would do well on this occassion to refrain from even mentioning Boeing and centering all that they say on a positive pitch reg
47 Post contains images Jacobin777 : Well I'm glad its going to have that effect on you....nothing wrong with that... I for one have signed on SQ's website a while ago to get on the plan
48 OA260 : Well a ticket on Concorde was three to four times the amount of a ticket on the A380 so there is a big difference!!
49 Post contains links OA260 : BBC have a very good look inside the A380 from yesterday http://www.bbc.co.uk/mediaselector/c...ws=1&nbwm=1&bbram=1&nbram=1&bbwm=1 >
50 Post contains images Aerosol : And that is the point where I bought them . singned: A believer in the A380!
51 Post contains links Leelaw : Here's the trip report from the Associated Press: "Airbus lets media kick the tires of its repeatedly delayed A380" http://seattlepi.nwsource.com/busi
52 EI321 : I think its EK.
53 Post contains links and images Leelaw : Here a link to Kieran Daly's trip report published in the Flight International Blog: http://www.bizbuzzmedia.com/blogs/fl...ional/archive/2007/02/07/6
54 Post contains links OA260 : A good write up in the UK's Guardian newspaper today. http://www.guardian.co.uk/airlines/story/0,,2008114,00.html
55 Gbfra : Thank you for the link. The author was my neighbor on the flight.
56 Multimark : Judging by the reception the A380 got in YVR , it's not hard to garner a lot of attention for the aircraft. There were live news broadcasts of its lan
57 BoomBoom : Which will make zero difference in the long run.
58 DfwRevolution : Not the best argument to make. The A380 will never achieve the iconic status of the 747. Jet travel was still new and exotic when the 747 debut, and
59 Post contains images Zeke : The 747-8i is still a 747 cross section, I am sure people are more than capable of comparing, especially from a room and noise view point.
60 LordHowe : Icons come and icons go ... we'll know for sure in the future. Regards, LordHowe
61 Trent900 : People are always asking me "when is it entering service" etc. A heck of a large percentage of the public do know about this aircraft mainly because
62 NAV20 : Just as a matter of interest, Trent900, how do you answer that question? Presumably you have to say something like, "Not until towards the end of thi
63 Post contains images Baroque : Yes, just awful. And it includes selling more A32xs than any large plane made in Europe other than in times of war. So things are really grim. Esp wi
64 Gbfra : If I recall the reactions from readers our reports on the A380 media flight didn't cause a PR disaster for Airbus. Many people are just interested in
65 CXfirst : Did anyone see the other BBC video linked when seeing the video? Leahy mentions that he expects to sell the A380 to at least one low cost carrier flyi
66 NAV20 : Who was that, Gbfra?
67 EI321 : Anybody notice a lot of A380 documentaries and news features on TV this week?
68 Multimark : LOL, don't let your Airbus-hating cloud your judgement. The title of the thread is Airbus Launches Publicity Drive. My post merely reported a fact th
69 ATLflyer : Thanks for the links! The A380 looks extremely comfortable...even in economy. I can't wait to fly on it...
70 OA260 : Anybody notice a lot of A380 documentaries and news features on TV this week? No I didnt. What TV stations and days etc.... Id hate to miss them.
71 Gbfra : Documentaries need a thorough preparation which can take weeks, sometimes even months. Also, TV stations are planning their programmes usually for mo
72 BEYauty : Here's a video taken by reporters in flight...
73 Post contains links BEYauty : Here's another from NBC with Leahy speaking... http://video.msn.com/v/us/msnbc.htm?...4&rf=http://www.msnbc.msn.com/&fg=
74 Flyboyseven : That was what I call a rough landing!
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