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Air Canada Named Official Airline Of YVR Olympics  
User currently offlineRP TPA From United States of America, joined Oct 1999, 852 posts, RR: 0
Posted (7 years 3 months 3 weeks 9 hours ago) and read 4077 times:

No major shocker, as this has been speculated for some time now.

http://micro.newswire.ca/release.cgi...ey=1504052615&view=13213-0&Start=0

28 replies: All unread, showing first 25:
 
User currently offlineJayce From Canada, joined Nov 1999, 520 posts, RR: 0
Reply 1, posted (7 years 3 months 3 weeks 5 hours ago) and read 3958 times:

I don't think there was any real competition for this. The only other options would have have been WestJet or Harmony. WS probably wouldn't have worked as a low-fare, domestic carrier and HQ (before thier closing), had a limited network. Though they were YVR-based which would have been nice.


"Trying is the first step towards failure" -Homer Simpson
User currently offlineSwissy From Switzerland, joined Jan 2005, 1734 posts, RR: 4
Reply 2, posted (7 years 3 months 3 weeks 5 hours ago) and read 3930 times:

Jup a no brainer, just a other reason for WS to finally get their WB LH program going!!!! Big grin

Cheers,


User currently offlineMultimark From Canada, joined Jul 2006, 796 posts, RR: 0
Reply 3, posted (7 years 3 months 3 weeks 5 hours ago) and read 3930 times:

Excellent news, hopefully we will see a ramping up of services into YVR, and a continued increase after 2010.

User currently offlineBicoastal From , joined Dec 1969, posts, RR:
Reply 4, posted (7 years 3 months 3 weeks 5 hours ago) and read 3928 times:

Westjet would have had problems flying athletes in from around the world. Many stops required on flights from, let's say, Mumbai to Vancouver on a 737. Big grin

AC with its Star Alliance network was an obvious choice. I wonder how many millions it's costing Air Canada for this privilege?


User currently offlineSebring From Canada, joined Jul 2004, 1663 posts, RR: 14
Reply 5, posted (7 years 3 months 3 weeks 5 hours ago) and read 3921 times:

Quoting Multimark (Reply 3):
Excellent news, hopefully we will see a ramping up of services into YVR, and a continued increase after 2010.

You're seeing new services all the time. A new YVR-SYD nonstop, a second YVR-PEK flight this summer, new transborder markets like SMF. YVR-CAN is in queue, awaiting a Canada-China tourism agreement.


User currently offlineTOLtommy From United States of America, joined Dec 2003, 3288 posts, RR: 4
Reply 6, posted (7 years 3 months 3 weeks 5 hours ago) and read 3893 times:

Quoting Bicoastal (Reply 4):
I wonder how many millions it's costing Air Canada for this privilege?

Probably not as much as it would if the games were in another city or country with competing int'l carriers. Just imagine the battle that will be brewing between VS, BA, and BM to be the official airline for the London games!


User currently offlineSebring From Canada, joined Jul 2004, 1663 posts, RR: 14
Reply 7, posted (7 years 3 months 3 weeks 5 hours ago) and read 3880 times:

I've seen estimates of a top tier Olympic sponsorship run from C$15-50 million. How much of this would be contra, I cannot say.

User currently offlineBicoastal From , joined Dec 1969, posts, RR:
Reply 8, posted (7 years 3 months 3 weeks 5 hours ago) and read 3880 times:

Wasn't Emirates the official of the World Cup in Germany last year? Is there a requirement that an Olympic Organizing Committee choose an airline from its own country?

User currently offlineLuv2fly From United States of America, joined May 2003, 12090 posts, RR: 49
Reply 9, posted (7 years 3 months 3 weeks 5 hours ago) and read 3867 times:

Quoting Sebring (Reply 7):
I've seen estimates of a top tier Olympic sponsorship run from C$15-50 million. How much of this would be contra, I cannot say.

You hit the nail on the head, it has to do with what your willing to pay for the honor of being the official carrier than what schedules you offer.



You can cut the irony with a knife
User currently offlineRobsawatsky From Canada, joined Dec 2003, 597 posts, RR: 0
Reply 10, posted (7 years 3 months 3 weeks 5 hours ago) and read 3867 times:

Quoting Bicoastal (Reply 4):
Westjet would have had problems flying athletes in from around the world. Many stops required on flights from, let's say, Mumbai to Vancouver on a 737.

Cute joke but the official olympic airline doesn't get rights to transport anyone but Canadian athletes.

"The six-year partnership includes sponsorship rights and transportation for the Canadian Olympic teams participating at the Beijing 2008, Vancouver 2010 and London 2012 Olympic Games."


User currently offlineAH332 From Algeria, joined Mar 2007, 276 posts, RR: 0
Reply 11, posted (7 years 3 months 3 weeks 2 hours ago) and read 3729 times:

Hi,

Quoting Jayce (Reply 1):
don't think there was any real competition for this. The only other options would have have been WestJet or Harmony.

TS could have been a good choice.

Cheers,
Imad



Bledi Heya Al Djazaeer! // Next Flights: AB MIA-DUS-ORY, AF ORY-MRS-ALG
User currently offlineSebring From Canada, joined Jul 2004, 1663 posts, RR: 14
Reply 12, posted (7 years 3 months 3 weeks 2 hours ago) and read 3713 times:

Why would Transat be a good choice? It's a charter airline whose planes will fly full anyway, it doesn't serve Asia, the South Pacific, Africa or Latin America. It has no international codeshares and it doesn't fly domestically.

User currently offlineAS739X From United States of America, joined Apr 2003, 6086 posts, RR: 24
Reply 13, posted (7 years 3 months 3 weeks ago) and read 3613 times:

You mean its not going to be Harmony?  sarcastic 

ASLAX



"Some pilots avoid storm cells and some play connect the dots!"
User currently offlineVV701 From United Kingdom, joined Aug 2005, 7383 posts, RR: 17
Reply 14, posted (7 years 3 months 3 weeks ago) and read 3568 times:

Quoting TOLtommy (Reply 6):
Just imagine the battle that will be brewing between VS, BA, and BM to be the official airline for the London games!

I understand the cost is US $80 million. So my guess is that VS, BA and BD will leave the field clear for EK. After all EK paid a lot of money for this:

View Large View Medium
Click here for bigger photo!

Photo © Chaity


But LH bought a few pots of black paint and gave a lot of their aircraft a new, low cost nose job:

View Large View Medium
Click here for bigger photo!

Photo © Wim Callaert - Brussels Aviation Photography


while I expect dba were richly rewarded by Puma for this:

View Large View Medium
Click here for bigger photo!

Photo © Konstantin von Wedelstaedt



User currently offlineViscount724 From Switzerland, joined Oct 2006, 24796 posts, RR: 22
Reply 15, posted (7 years 3 months 2 weeks 6 days 23 hours ago) and read 3546 times:

I recall a few years ago AC dropped all their sports-related sponsorships. They said they weren't generating enough revenue to offset the related costs. For example they used to be one of the major sponsors of the Montreal Grand Prix Formula 1 race. The new arena in downtown Montreal where the NHL's Montreal Canadiens play was also originally called the Air Canada Centre. They dropped both of those sponsorships, and I think there were a few others.

I guess that was also during the period when AC was in serious financial trouble and on the verge of bankruptcy.


User currently offlineSebring From Canada, joined Jul 2004, 1663 posts, RR: 14
Reply 16, posted (7 years 3 months 2 weeks 6 days 23 hours ago) and read 3522 times:

Quoting Viscount724 (Reply 15):
I recall a few years ago AC dropped all their sports-related sponsorships. They said they weren't generating enough revenue to offset the related costs. For example they used to be one of the major sponsors of the Montreal Grand Prix Formula 1 race. The new arena in downtown Montreal where the NHL's Montreal Canadiens play was also originally called the Air Canada Centre. They dropped both of those sponsorships, and I think there were a few others.

The Montreal arena was the Molson Centre before it became the Bell Centre. It was never the Air Canada Centre. The formula 1 sponsorship was dropped because of CCAA and because as an ongoing event, it didn't generate the revenues from air travel that justified the high annual cost. The publicity halo around the race was not nearly as great as the halo around the Olympics. Air Canada never considered dropping naming rights for the Air Canada Centre in Toronto, and it continues to be a sponsor of junior hockey. You will see Air Canada's ads on the boards of all Canadian NHL arenas, and that continued uninterrupted throughout CCAA.


User currently offlineViscount724 From Switzerland, joined Oct 2006, 24796 posts, RR: 22
Reply 17, posted (7 years 3 months 2 weeks 6 days 23 hours ago) and read 3479 times:

Quoting Sebring (Reply 16):
The Montreal arena was the Molson Centre before it became the Bell Centre. It was never the Air Canada Centre.

Thanks for the correction. I must have been confused with the Grand Prix sponsorship. I just had it in my mind that there was an arena or stadium somewhere that at one time had the AC name which was later dropped but must be thinking of something else.

Just remembered now that the new arena in YYC built prior to the 1988 Winter Olympics and originally called the Olympic Saddledome (and home of the Calgary Flames NHL team) was renamed the Canadian Airlines Saddledome when CP got involved in a sponsorship deal in 1996. YYC was of course CP's headquarters then. AC decided not to maintain the sponsorship when they took over CP in 2000 and the arena's name changed again.

Does anyone remember whether AC was the official carrier for previous Olympics held in Canada, e.g. the 1988 Winter Games in YYC or the 1976 Summer games in YUL?


User currently offlineAirCop From , joined Dec 1969, posts, RR:
Reply 18, posted (7 years 3 months 2 weeks 6 days 22 hours ago) and read 3479 times:

Although Air Canada is the official airline of the Vancouver Games, doesn't stop other countries from being the official airline of the various Olympics teams. Wasn't UA the official airline of the US teams in Sydney and Delta for SLC and ATH? I would hope that Air Canada didn't spend to much on this, since they are the really the only game in Canada.

User currently offlineJAL777 From , joined Dec 1969, posts, RR:
Reply 19, posted (7 years 3 months 2 weeks 6 days 22 hours ago) and read 3460 times:

Quoting TOLtommy (Reply 6):
Just imagine the battle that will be brewing between VS, BA, and BM to be the official airline for the London games!

Apprently, the London IOC can't seem to get any of them to care.... BA told them that for $80MM, they can shove it.


User currently offlineTOLtommy From United States of America, joined Dec 2003, 3288 posts, RR: 4
Reply 20, posted (7 years 3 months 2 weeks 6 days 22 hours ago) and read 3452 times:

Quoting Robsawatsky (Reply 10):

Cute joke but the official olympic airline doesn't get rights to transport anyone but Canadian athletes.

Thats two different sponsorships. If I recall correctly, DL was the official airline of the ATL games, but UA was the official airline of the US Olympic team. AC being the official airline of the games probably has nothing to do with who carriers canadian athletes.

Quoting Viscount724 (Reply 15):
I recall a few years ago AC dropped all their sports-related sponsorships. They said they weren't generating enough revenue to offset the related costs.

Of course the trip thru bankruptcy had nothing to do with the convenient opportunity to break contracts.....


User currently offlineScrubbsYWG From Canada, joined Mar 2007, 1495 posts, RR: 0
Reply 21, posted (7 years 3 months 2 weeks 6 days 20 hours ago) and read 3306 times:

Quoting Viscount724 (Reply 15):

added correction, the arena in YYZ, where the leafs and raptors play is, and always has been, called the Air Canada Centre,


User currently offlineRobsawatsky From Canada, joined Dec 2003, 597 posts, RR: 0
Reply 22, posted (7 years 3 months 2 weeks 6 days 18 hours ago) and read 3243 times:

Quoting TOLtommy (Reply 20):
Cute joke but the official olympic airline doesn't get rights to transport anyone but Canadian athletes.

Thats two different sponsorships. If I recall correctly, DL was the official airline of the ATL games, but UA was the official airline of the US Olympic team. AC being the official airline of the games probably has nothing to do with who carriers canadian athletes.

Yes, two different but one in the same for 2010 (since it is in Canada). Specifically:

"Official airline of the Vancouver 2010 Olympic and Paralympic Winter Games"
"Official transportation provider for canadian olympic teams to Beijing 2008, Vancouver 2010 and London 2012"

Being the official airline doesn't include anything more than naming rights/publicity and an opportunity (along with every other airline that has the proper route authority) to carry athletes from other countries. The agreement to actually carry athletes is made with the individual national teams.


User currently offlineNorthStarDC4M From Canada, joined Apr 2000, 2990 posts, RR: 37
Reply 23, posted (7 years 3 months 2 weeks 6 days 10 hours ago) and read 3107 times:
AIRLINERS.NET CREW
CHAT OPERATOR

Quoting ScrubbsYWG (Reply 21):

added correction, the arena in YYZ, where the leafs and raptors play is, and always has been, called the Air Canada Centre,

Nah, thats just the tourist name... everybody calls it the Hangar... and it does look like one.



Those who would give up Essential Liberty to purchase a little Temporary Safety, deserve neither Liberty nor Safety.
User currently offlineNYC2theworld From United States of America, joined Mar 2007, 662 posts, RR: 0
Reply 24, posted (7 years 3 months 2 weeks 6 days 9 hours ago) and read 3079 times:

Quoting TOLtommy (Reply 20):
Thats two different sponsorships. If I recall correctly, DL was the official airline of the ATL games, but UA was the official airline of the US Olympic team. AC being the official airline of the games probably has nothing to do with who carriers canadian athletes.

Usually the "hometown" airline is the official carrier of the games. Mainly because it allows the teams who don't have special deals made with another carrier to book contract rates on the airline. In addition, I wouldn't be suprised of a vast majority of the air/hotel/ticket packages are on AC for the YVR games in addition to all organizing committee travel.

So while it is mainly a marketing effort, there is an actual service provided by all these "official" companies. For example, during the Olympics, try using an Amex card to buy anything, or get burger king for food at a venue or (if you have the chance to get in) at the Olympic Village.



Always wonderers if this "last and final boarding call" is in fact THE last and final boarding call.
25 Post contains images RootsAir : thank goodness its AC and not EK!!! cheers BM
26 Threepoint : The YVR-SYD isn't really so much of a new service as the elimination of a stop. YVR-CAN 'in the queue' is also not a new service either until it actu
27 Yyz717 : AC is the only logical choice. WS could have become the official carrier (if it was a member of OneWorld) but even this would have been an uphill PR b
28 VV701 : Of course you are right about Amex and Burger King. If Visa and McDonalds buy the franchise (for $80 million at the Summer Olympics and Paraolympics)
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