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Rumour: Changes To Qantas Logo  
User currently offlineMEA From Australia, joined Jan 2001, 631 posts, RR: 0
Posted (7 years 2 months 3 weeks 4 days 3 hours ago) and read 16987 times:

In today's edition of Crikey the Tips and Rumours section had the following comment:

"The Flying Kangaroo will soon be unveiling a new logo... or should I say slightly modernised"

Has anyone heard if these rumours are true?

Source: http://www.crikey.com.au/

52 replies: All unread, showing first 25:
 
User currently offlineAnsett767 From Australia, joined May 1999, 1021 posts, RR: 2
Reply 1, posted (7 years 2 months 3 weeks 4 days 3 hours ago) and read 16974 times:

I LOVE the flying Kangaroo Logo - and wouldnt actually mind if it was altered slightly to make it more modern but still kept the red triangular shape with the Kangaroo... but with a modern twig?
 Smile


User currently offlineRuscoe From Australia, joined Aug 1999, 1567 posts, RR: 2
Reply 2, posted (7 years 2 months 3 weeks 4 days 3 hours ago) and read 16936 times:

Agree. Have no inside info but it does need modernising.

Ruscoe


User currently offlineCX flyboy From Hong Kong, joined Dec 1999, 6611 posts, RR: 55
Reply 3, posted (7 years 2 months 3 weeks 4 days 2 hours ago) and read 16839 times:

Maybe a Ryanair style change? Do kangaroos have er......you know?  Big grin

User currently offlinePbb152 From United States of America, joined Feb 2000, 617 posts, RR: 2
Reply 4, posted (7 years 2 months 3 weeks 4 days 2 hours ago) and read 16780 times:

Quoting CX flyboy (Reply 3):
Maybe a Ryanair style change? Do kangaroos have er......you know?

Now that was pretty damn funny! Sick, but funny.

I think most would agree that the Qantas logo is pretty well known throughout the world so a drastic change would probably not be smart. But some minor tweaking to bring it more up to date would be great. Possibly to coincide with delivery of their first A380?


User currently offlineCopaair737 From , joined Dec 1969, posts, RR:
Reply 5, posted (7 years 2 months 3 weeks 4 days 2 hours ago) and read 16753 times:

I hope they don't change it.
the NZ Koru is in teh same position. Both are classy and recognizeable.

-Copa


User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 6, posted (7 years 2 months 3 weeks 4 days 2 hours ago) and read 16753 times:

Quoting Pbb152 (Reply 4):
I think most would agree that the Qantas logo is pretty well known throughout the world so a drastic change would probably not be smart. But some minor tweaking to bring it more up to date would be great. Possibly to coincide with delivery of their first A380?

 checkmark  I hope to goodness that they do not consult the folk who did the logo for BHP Billiton. That is still awful years after the event. The old steel ladle might have been out of date but it was distinctive. And come to that, when did BHP have any interest in Broken Hill? They have not even been among the companies looking for another Broken Hill orebody.

I cannot see how you can update a kangaroo, even a flying one!


User currently offlineGemuser From Australia, joined Nov 2003, 5682 posts, RR: 6
Reply 7, posted (7 years 2 months 3 weeks 4 days ago) and read 16560 times:

Quoting Baroque (Reply 6):


I cannot see how you can update a kangaroo, even a flying one!

Put the bloody WINGS back on it! That's what needed, nothing else!

Gemuser



DC23468910;B72172273373G73873H74374475275376377L77W;A319 320321332333343;BAe146;C402;DHC6;F27;L188;MD80MD85
User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 8, posted (7 years 2 months 3 weeks 3 days 23 hours ago) and read 16472 times:

Quoting Gemuser (Reply 7):
Quoting Baroque (Reply 6):


I cannot see how you can update a kangaroo, even a flying one!

Put the bloody WINGS back on it! That's what needed, nothing else!

Touche! And designers please note, they must be "bloody" wings.


User currently offlineFlashFlyGuy From Australia, joined Jan 2007, 439 posts, RR: 0
Reply 9, posted (7 years 2 months 3 weeks 3 days 22 hours ago) and read 16348 times:

Couldn't agree more...put the bloody wings back on it...bring back the true FLYING Kangaroo.  Wink



User currently offlineAnsett767 From Australia, joined May 1999, 1021 posts, RR: 2
Reply 10, posted (7 years 2 months 3 weeks 3 days 19 hours ago) and read 16078 times:

Quoting FlashFlyGuy (Reply 9):
Couldn't agree more...put the bloody wings back on it...bring back the true FLYING Kangaroo

hehe it WAS nice I agree,... but I think in terms of corporate Branding and such, it would be a step backwards. Perhaps they could change the wings design to look completely different to how it was? and modernise maybe a bit like JAL did!  Smile


User currently offlineZeke From Hong Kong, joined Dec 2006, 9113 posts, RR: 75
Reply 11, posted (7 years 2 months 3 weeks 3 days 18 hours ago) and read 16046 times:

Maybe paint the aircraft silver and put a orange kangaroo that looks like a star

 duck 

Maybe put cross hairs on the kangaroo

 duck 



We are addicted to our thoughts. We cannot change anything if we cannot change our thinking – Santosh Kalwar
User currently offlineEK413 From Australia, joined Nov 2003, 4929 posts, RR: 4
Reply 12, posted (7 years 2 months 3 weeks 3 days 18 hours ago) and read 16017 times:

Quoting Pbb152 (Reply 4):
Quoting CX flyboy (Reply 3):
Maybe a Ryanair style change? Do kangaroos have er......you know?

Now that was pretty damn funny! Sick, but funny.

I think most would agree that the Qantas logo is pretty well known throughout the world so a drastic change would probably not be smart. But some minor tweaking to bring it more up to date would be great. Possibly to coincide with delivery of their first A380?



Quoting Copaair737 (Reply 5):
I hope they don't change it.
the NZ Koru is in teh same position. Both are classy and recognizeable.

-Copa

I just hope this becomes nothing more than just a rumour doesnt materialise... The Qantas logo is well known through out the globe and it doesnt require any altering whats so ever...

EK413



Good evening, ladies and gentlemen. We are tonight’s entertainment!
User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 13, posted (7 years 2 months 3 weeks 3 days 17 hours ago) and read 15905 times:

Quoting Zeke (Reply 11):
Maybe put cross hairs on the kangaroo

Wot, and get shot up every time they land in the US. They would also have to paint AIRPLANE in red along the fuse.  duck   duck 


User currently offlineFLYGUY767 From , joined Dec 1969, posts, RR:
Reply 14, posted (7 years 2 months 3 weeks 3 days 17 hours ago) and read 15801 times:

Quoting FlashFlyGuy (Reply 9):
Couldn't agree more...put the bloody wings back on it...bring back the true FLYING Kangaroo

That would remind people of the QANTAS we all grew to love ..

 thumbsup   thumbsup 


View Large View Medium
Click here for bigger photo!

Photo © Gerhard Plomitzer



 thumbsup   thumbsup 

That was the greatest colour scheme ever!


-JD


User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 15, posted (7 years 2 months 3 weeks 3 days 17 hours ago) and read 15761 times:

Quoting FLYGUY767 (Reply 14):
That was the greatest colour scheme ever!

It does look good, but I flicked open the pic - uh oh City of Para!

The worst trip I ever had from Europe was on that plane. Blew a nose wheel in Rome. Lost two thrust reversers (same side) in Bangkok. Lost them again in Singapore. Were struck by lightning on the tail waiting for the repairs in Singapore, requiring another couple of hours of electrical fixing as the APU was not well. We then flew down to Melb. It was supposed to take us on to Sydney, but after some shuffling they parked it and found something else to take us to Sydney. I think we took over 40 hours for the epic.


User currently offlineFLYGUY767 From , joined Dec 1969, posts, RR:
Reply 16, posted (7 years 2 months 3 weeks 3 days 15 hours ago) and read 15599 times:

Quoting Baroque (Reply 15):
It does look good, but I flicked open the pic - uh oh City of Para!

Sorry...  duck 

Quoting Baroque (Reply 15):
The worst trip I ever had from Europe was on that plane. Blew a nose wheel in Rome. Lost two thrust reversers (same side) in Bangkok. Lost them again in Singapore. Were struck by lightning on the tail waiting for the repairs in Singapore, requiring another couple of hours of electrical fixing as the APU was not well. We then flew down to Melb. It was supposed to take us on to Sydney, but after some shuffling they parked it and found something else to take us to Sydney. I think we took over 40 hours for the epic.

Ouch, that seems like a flight from well. hell... Sorry to hear about that... I guess that isnt one of those "wonderful" QANTAS memories that we hear so many of.. I have one about as bad, but it involved Alitalia from Rome to Melbourne in the 1980's..

However comparing Alitalia and QANTAS is like comparing Darwin to Sydney..  rotfl 

-JD


User currently offline6YJJK From , joined Dec 1969, posts, RR:
Reply 17, posted (7 years 2 months 3 weeks 3 days 15 hours ago) and read 15547 times:

Nah, they should just put a U in QANTAS...  duck 

User currently offlineYellowtail From United States of America, joined Jun 2005, 6186 posts, RR: 2
Reply 18, posted (7 years 2 months 3 weeks 3 days 15 hours ago) and read 15480 times:

Is it me or do the wings on the kangaroo look sorta gargoyle-like...like the bat wings on the barcardi branding...


When in doubt, hold on to your altitude. No-one has ever collided with the sky.
User currently offlineHalophila From United States of America, joined Aug 2005, 646 posts, RR: 4
Reply 19, posted (7 years 2 months 3 weeks 3 days 14 hours ago) and read 15092 times:

How about Wanulu Dreaming on every aircraft, so that whatever gains are made in composite materials are lost in paint weight?


Flown on 707, 717, 727, 732 733 734 735 73G 738 739 741 742 743 744 74SP 757 753 762 763 772 773 77W D10 DC9 M11 M80 M87
User currently offlineJbernie From Australia, joined Jan 2007, 880 posts, RR: 0
Reply 20, posted (7 years 2 months 3 weeks 3 days 14 hours ago) and read 14601 times:

Well that Kangargoo is going to be massive when it is on the 380... scare the locals away  Smile

So long as they don't go with a wombat  Smile.


User currently offlineBaroque From Australia, joined Apr 2006, 15380 posts, RR: 59
Reply 21, posted (7 years 2 months 3 weeks 3 days 13 hours ago) and read 14235 times:

Quoting FLYGUY767 (Reply 16):
Ouch, that seems like a flight from well. hell...

Well I don't complain about it as at the time it was great dinner conversation. I had pretty much forgotten it until I read the caption. I think the current City of Parramatta is not a 747, but seeing the old one that stirred the memory.


User currently offlineHALFA From United States of America, joined Jan 2004, 1354 posts, RR: 15
Reply 22, posted (7 years 2 months 3 weeks 3 days 13 hours ago) and read 14053 times:

How about putting a bra on the roo stuffed with coke satchels?!
 duck   biggrin 

Aloha,
HALFA



Don't mess with Texas....We just may do that!
User currently offlinePapaNovember From United States of America, joined Jan 2005, 473 posts, RR: 2
Reply 23, posted (7 years 2 months 3 weeks 3 days 11 hours ago) and read 13261 times:

I like the 'roo on Australian Airlines tail. Modern and very Australian!





View Large View Medium
Click here for bigger photo!

Photo © Sam Chui



User currently offlineFlashFlyGuy From Australia, joined Jan 2007, 439 posts, RR: 0
Reply 24, posted (7 years 2 months 3 weeks 3 days 11 hours ago) and read 13250 times:

Quoting HALFA (Reply 22):
How about putting a bra on the roo stuffed with coke satchels?!


Aloha,
HALFA

You cheeky bugger...  rotfl 

Quoting 6YJJK (Reply 17):
Nah, they should just put a U in QANTAS...

 eyepopping   faint 
And you are too...  Big grin

Quoting Ansett767 (Reply 10):
but I think in terms of corporate Branding and such, it would be a step backwards. Perhaps they could change the wings design to look completely different to how it was?

The kangaroo should never have been changed in the first place. There are quite a few airlines in the world still using their original brand and it hasn't harmed them. Granted the winged kangaroo only appeared in the 1940's (I think), but still it 'meant' QANTAS !


25 Post contains images 6YJJK : Heh In all seriousness, I feel that the QANTAS tail is wonderfully bold, minimal, iconic. And it shouldn't be messed with, beyond some very minor twe
26 CupraIbiza : I cant see any reason for changing the paint scheme or logo. I dont see it as dated at all. Hopefully the board will see that there is no benefit at a
27 Post contains images Trent1000 : I think that QANTAS should definately hand over all their branding & logo design to that fantastic team who did such a professional job at designing t
28 Post contains images QF772 : Personally I think it's classic as it is but I do love change for changes sake as well. Here's one I spray painted earlier
29 Flyjetstar : Hmmm I don't think the wings work on the current roo. They did look cool ono the old school 747 pictured earlier but not now. I'm one of these people
30 Post contains images EK413 : Your got to be kidding me right! EK413
31 WesternA318 : Hey..maybe they'll replace the 'Roo with somethign else Australian...like say....Steve Irwin? (rip) LMAO...not even close..
32 Post contains images Birdseed : Oh dear God, please no! I really hope Qantas doesn't go and muck up such a fantastic design. The wings were good, but they had their day and the curr
33 PA110 : I remember when the new livery was introduced... almost immediately, my friends at QF started referring disparagingly to the new look as "The Great Wh
34 KhelmDTW : Uhhh, Please Don't pull a Delta and ruin something nice. I think its simple, classy, and original. To sum it all up, DON'T CHANGE IT!
35 Halophila : Meh, I wouldn't change it. It's one of the most recognizeable liveries in the world, and embodies the continent from which it has come. I could howeve
36 Baroque : Well yes he is very cheeky and that is OK, but more worrying he is not "on message" it would have to be beer cans surely. Mind this might be because
37 Ken777 : So QF is going to spend millions for a new design and a repainting of all the mainline planes? I personally can't see it as they have established the
38 Zkpilot : QF has put a big yellow scarf around the Kangaroo to support the Wallabies Rugby Team (QF is their main sponsor). It looks kinda cheesy but as a one o
39 TruemanQLD : Oh your really funny! Boeing would probably support it! I have always likes the idea of red kangaroos jumping up the fuselage of the A380's
40 Post contains images FlashFlyGuy : It doesn't work on the current roo because it is larger than the 'flying' roo and positioned differently. With a bit of a rearrangement it could work
41 FlyboyOz : The Kangaroo with wing look too tight on the tail. It does not look good. Also, the wing looks like a devil's wing cos it has a sharp point which is s
42 QF772 : As a kid those wings kind of scared me a bit, then they just confused me..... took me ages to realise they were wings. I think it's because of the evi
43 MEA : The Kangaroo should stay but the typeface or font of QANTAS needs to be updated. It's way to small and the looks like it's stuck in yesteryear. What f
44 NA : It´s not a common font, so much is sure. I guess its a specially designed logo-font based on something like Gill Extrabold Italic. I agree that it i
45 HKGKaiTak : The QF livery is classic, IMHO there's nothing you could do to change it and make it "better" - much like AA's. But ... How about just painting it all
46 SkyyMaster : Agreed. Now reference photo in reply 14. Two words: CHEAT LINES.
47 Iflyswa : Please, QANTAS, don't fall victim to the current industry trend. The last thing we need is yet another horribly stylized and oversized logo spilling o
48 Post contains links 797charter : . Take a closer look at this pic from Toulouse showing one of the first (if not THE first) A380 for Qantas - well not exactly showing it - but you can
49 1stfl94 : I only just realised how much better the Kangaroo looks with wings. But I think they should do another Wunala dreaming type scheme for the first A380
50 ClassicLover : Well spotted and damned interesting! Maybe they'll go red engine pods... Alternatively, it could be a special livery, but I doubt it.
51 Post contains images EK413 : That's a great possibilty... Anything to be in the spot light EK413
52 Iflyswa : Could this be some sort of protective covering? I seem to remember photos of the first A380 having a red covering (or even primer) applied to the rad
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