Jonnyboy From United Kingdom, joined Jul 2000, 220 posts, RR: 1 Posted (12 years 11 months 3 weeks 3 days 6 hours ago) and read 1283 times:
Obivously for now, British Midland will be OK, but rumour has it they want to change their name once they start flying transatlantic next year. Lufthansa has apparently told them to keep their 'British' image.
Personally I would keep it simple and go for 'British International'
Englandair From United Kingdom, joined Oct 2000, 2228 posts, RR: 3 Reply 1, posted (12 years 11 months 3 weeks 3 days 5 hours ago) and read 1259 times:
I like British International but there's already a British International Helecopters.
My ideas are:
-Air Great Britain
-UK Airways (if US Airways just become United)
-Air UK (I know there's already been one, but there was a British European before the present one)
An 'initial name' eg BM would make it seem like a crappy charter.
Bluebird- Ha, ha, ha!
I agree that they should keep the British image, but that doesn't mean they have to be blue. I'd love to see a nice green plane. No, don't all say yuk. A nice forest green, but not as dark as that on City Bird.
If they went all white or all grey it would be dreadfull.
However if somethings not broken, there's no point in trying to fix it.
They should stay British Midland.
TWAneedsNOhelp From , joined Dec 1969, posts, RR: Reply 5, posted (12 years 11 months 3 weeks 3 days 4 hours ago) and read 1234 times:
I like "Bluebird", I think its a fresh quirky name...but you won't see it ever. 20% BM owner Lufthansa warned them not to remove "British" from the name and explicity said "Bluebird" was too boring.
I agree with the above posters that the name is fine and well recognized, no need to change it. However, to put it into perspective for our American friends here the name would be similar to that on a US carrier of "American Midwest" so I do see where Sir Bishop is contemplating a more worldly name.
No offense but I think British International is just as bland and awful.
Britair From United Kingdom, joined Aug 1999, 933 posts, RR: 17 Reply 6, posted (12 years 11 months 3 weeks 3 days 4 hours ago) and read 1231 times:
What's wrong with British Midland? Surely Americans aren't that ignorant not to take the corporate name so literally - if so why is there Northwest operating a hub out of Memphis (neither north nor west!) or Southwest flights in the east or Alaska Airlines flights from California to Mexico!!! I think it is a sad excuse to pay image consultants bucket loads of money to come up with the conclusion in the end that British Midland will do just fine!!!
Parisien From France, joined Dec 2000, 819 posts, RR: 2 Reply 9, posted (12 years 11 months 3 weeks 3 days 4 hours ago) and read 1220 times:
British Midland is fine....look at some of the Chinese airlines which somehow manages to keep their regional name origins...China Southern...China eastern..
That said, I also like British International...or British Midland International ?
What is the equivalent of Midland in France ?
is it like France Bretagne or France Normandy ?
Qantas also contains references to regional names...so maybe BM should become BRIMIA (British Midland International Airline) BRIMIAIR ? BRIMMIN ? Whats in a name ? A lot I guess ....BMI initials I found not at all charter like...remember Virgin? The name now does not sound so strange as at the beginning.
Fqtv From United Kingdom, joined Oct 2000, 155 posts, RR: 0 Reply 12, posted (12 years 11 months 3 weeks 3 days 3 hours ago) and read 1210 times:
I think that they should keep British in their name, but take out the Midland bit as is does make them sound like a regional airline. I think they should just call it "British MI" - sounds good?
Jmc757 From United Kingdom, joined Mar 2000, 1296 posts, RR: 7 Reply 14, posted (12 years 11 months 3 weeks 2 days 13 hours ago) and read 1197 times:
Im against any change (i live in the midlands), but that has nothing top do with my opinion.
Anywau if they changed their name they would change their c/s and that would be tragic cus the c/s is really good.
On the other hand if they call it 'Bluebird' then their BD flight code would be more relavant!
Airman99o From Canada, joined Aug 1999, 974 posts, RR: 1 Reply 18, posted (12 years 11 months 3 weeks 1 day 20 hours ago) and read 1160 times:
I think that British MidWorld would be a good one. Just my thoughts. but they should stay blue. I hate to see sooooooo many white planes, mind you some look good but there are too many. Keep with the blue and just change some of the minor details.