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Varig - Once The Greatest Latin American Airline  
User currently offlineLatinplane From United States of America, joined Dec 1999, 2728 posts, RR: 14
Posted (7 years 3 weeks 6 days 11 hours ago) and read 8616 times:

Whenever I encounter old Varig memorabilia, I can't help but be enthralled with Varig's proud past. Here is the evidence that proves that Varig was once the greatest Latin American airline that ever was...



Old Commercial made for the Japanese-Brazilian community



Old Commercial made for the Portuguese-Brazilian community



Old Commercial promoting Rio de Janeiro



Varig 60th Anniversary



Varig's Catering Services



Varig 70th Anniversary



Varig's 777



Varig 78th Anniversary, by now the airline was in really bad trouble

http://i64.photobucket.com/albums/h190/ADiaz747/VarigIntMap1993.jpg

Varig's Route Map at its height, circa 1993



Varig, Orgulho de ser Brasileira

Varigee... Varigee... Varigee!

 Smile LatinPlane

31 replies: All unread, showing first 25:
 
User currently offlineWesternA318 From United States of America, joined Oct 2004, 5700 posts, RR: 24
Reply 1, posted (7 years 3 weeks 6 days 10 hours ago) and read 8604 times:

Hey speaking of their beautiful planes...heres the best one of all!

Big version: Width: 640 Height: 439 File size: 99kb



Check out my blog at fl310travel.blogspot.com!
User currently offlineC010T3 From Brazil, joined Jul 2006, 3708 posts, RR: 19
Reply 2, posted (7 years 3 weeks 6 days 10 hours ago) and read 8583 times:

That's a really great thread, Latinplane! Thank you for the initiative.

That all shows what hyperinflation, recession, sudden market liberalization, price freeze, a mistaken dual-hub strategy and a NPO in command can do to an airline.


User currently offlineHALFA From United States of America, joined Jan 2004, 1354 posts, RR: 15
Reply 3, posted (7 years 3 weeks 6 days 9 hours ago) and read 8533 times:

Quoting Latinplane (Thread starter):
Whenever I encounter old Varig memorabilia, I can't help but be enthralled with Varig's proud past.

Me too! One of my all time favorite airlines! I have kept all of my VARIG memorabilia, from first class amenity kits given to me by their kind flight attendants, to inflight magazines and a hat that I bought on board from the duty free cart. We can only hope that they can reestablish their proud traditions of flying from Brazil all over the world again someday.
I have great memories of my travels with them.
Thanks Latinplane for sharing the videos.

Aloha,
HALFA



Don't mess with Texas....We just may do that!
User currently offlineBrenintw From Taiwan, joined Jul 2006, 1656 posts, RR: 1
Reply 4, posted (7 years 3 weeks 6 days 9 hours ago) and read 8522 times:

As a matter of interest, which tri-jet did RG fly to JNB? I remember years ago waiting to board a flight, and seeing a Varig tri-jet being fueled at JNB ... I remember a lot of fuel spilled onto the apron, and then the engines obstinately resisted starting ...

My memory tells me it was a 727, but I don't think that's correct.

Bren



I'm tired of the A vs. B sniping. Neither make planes that shed wings randomly!
User currently offlineAF022 From France, joined Dec 2003, 2162 posts, RR: 1
Reply 5, posted (7 years 3 weeks 6 days 1 hour ago) and read 8313 times:

Quoting C010T3 (Reply 2):
That all shows what hyperinflation, recession, sudden market liberalization, price freeze, a mistaken dual-hub strategy and a NPO in command can do to an airline.

I think incompetent management trumps all the above.


User currently offlinePdpsol From United States of America, joined Feb 2004, 1116 posts, RR: 5
Reply 6, posted (7 years 3 weeks 6 days ago) and read 8277 times:

Quoting AF022 (Reply 5):
I think incompetent management trumps all the above.

Oh, yes. Completely incompetent management and, even worse, dreadful corporate governance!

RG's Board of Directors was controlled by its primary shareholder, the FRB; a fund backing the pensions of RG's own employees. The FRB was a DISASTROUS shareholder for RG and is responsible for its horrible performance.

G3's public parent, Gol, has a competent Board of Directors and will, hopefully, be an effective shareholder of RG. Gol's equity is traded on the NYSE, as well as the BOVESPA, and its management is highly-competent. Gol's Board of Directors has one primary objective: enhancing the value of its operations, G3 and RG, and delivering maximum value to its myriad shareholders.


User currently offlineStylo777 From Germany, joined Feb 2006, 2978 posts, RR: 12
Reply 7, posted (7 years 3 weeks 5 days 20 hours ago) and read 8086 times:

in my eyes Varig has the most beautiful livery on the 777 as well as the MD11 - unfortunately had...  Sad

User currently offlineLawnDart From United States of America, joined May 2005, 970 posts, RR: 3
Reply 8, posted (7 years 3 weeks 5 days 19 hours ago) and read 8035 times:

Quoting Brenintw (Reply 4):
As a matter of interest, which tri-jet did RG fly to JNB?

Just guessing, it would be the DC-10...GRU to JNB is 4,600 miles, the 727 could only do just over 2,000.


User currently offlineFyano773 From Mexico, joined Mar 2004, 784 posts, RR: 1
Reply 9, posted (7 years 3 weeks 5 days 19 hours ago) and read 8035 times:

Interesting Hommage à Varig, LatinPlane. After reading the topic I recalled a PR from Boeing; It's amazing how things change:

Quote:

Varig Becomes First In Latin America To Order Boeing 777
FARNBOROUGH, England, Sept. 08, 1998 -- VARIG, the largest airline in Latin America, announced an agreement to purchase 39 Boeing jetliners, Boeing Commercial Airplane Group confirmed today.

Demonstrating a bold vision for the future, VARIG becomes the first carrier in Latin America to order the 777. VARIG has ordered four 777s, 10 Next-Generation 737-800s, four 737-700s and six extended-range 767-300ERs. In addition, VARIG will place options for four 777-200s and 11 737-700s. The approximate value of the order, including options, is $2.7 billion.

"We worked very hard with Boeing to re-evaluate our fleet needs in order to better serve our flying customers," said VARIG president and chief executive officer Fernando Pinto. "We have been operating Boeing aircraft for many years, and we look forward to continuing our partnership into the future. The opportunity to acquire the Boeing 777 and the Next-Generation 737 will reinforce our position as a market leader into the next century."

"We're delighted that VARIG is the first airline in Latin America to order the 777," said Harry Stonecipher, president, chief operating officer and acting chief financial officer - The Boeing Company. "VARIG's vision demonstrates its commitment to long-term profitable growth. We're confident these airplanes will meet VARIG's needs well into the next century."

VARIG and its subsidiaries, Rio Sul and Nordeste, currently operate more than 100 Boeing jetliners.

By fortune, the company is back, fleet and destinations are growing again.

Fyano


User currently offlineFlagshipAZ From United States of America, joined Jan 2001, 3419 posts, RR: 14
Reply 10, posted (7 years 3 weeks 5 days 19 hours ago) and read 8013 times:

Here's a bit of interesting trivia regarding Varig. They were the ONLY airline in the world ever to operated the B-707, the CV-990 and the DC-8 at the same time. Great fleet history behind Varig there.
Regards.



"Beer is living proof that God loves us and wants us to be happy." --Ben Franklin
User currently offlineAM744 From Mexico, joined Jun 2001, 1779 posts, RR: 0
Reply 11, posted (7 years 3 weeks 5 days 18 hours ago) and read 7954 times:

I remember seeing their DC-10s landing at MEX a few years ago. I've always been keen to that great airline.

User currently offlineSAOAP From Brazil, joined Mar 2005, 170 posts, RR: 3
Reply 12, posted (7 years 3 weeks 5 days 17 hours ago) and read 7912 times:

A lot of people, myself included, have high hopes that Varig will once again take its place among Latin America's finest.

Time will tell what will happen.

Cheers,

Marcelo



"When it's dark enough, you can see the stars" - Charles A. Beard
User currently offlineAvianca707359B From Colombia, joined Oct 2005, 206 posts, RR: 0
Reply 13, posted (7 years 3 weeks 5 days 17 hours ago) and read 7908 times:

Quoting Latinplane (Thread starter):
I can't help but be enthralled with Varig's proud past

Thanks for that look back!

I'll always treasure my flights on their B747-200 JFK-GIG, B707-320 BSB-GIG, and even an Electra on the Santos Dumont-Congonhas "Shuttle" - not to mention the sexy female voice announcing the flights at GIG.

Wherever my travels took me - BOG, NRT, LHR, LAX, AMS - seeing the Blue & White Varig cheatline always made me think - WOW it must be great to fly RG all the way to Brazil!

Obrigado...

[Edited 2007-09-07 00:01:29]


In Memory of HK-1402 "Sucre" & HK-1410 "Bolivar"
User currently offlineComorin From United States of America, joined May 2005, 4897 posts, RR: 16
Reply 14, posted (7 years 3 weeks 5 days 14 hours ago) and read 7755 times:

I flew Varig JFK-GIG and also did the fabulous shuttle to Rio many years ago.

The F experience in VARIG (JFK-GRU) was the best F experience I have ever had. The stylish presentation of a long multi-course dinner , the romance of flying over the Amazon at night was just wonderful. You got up refreshed and ready to go on landing at GRU. Very classy indeed.

Then the flight on the old but beautifully refurbished Lockheed Electra shuttle to Rio was another experience that evoked the gracious days of flying. The landing at Rio was breathtaking as the evening lights twinkled...

VARIG was such a fitting airline for such a wonderful country and people.

[Edited 2007-09-07 03:16:17]

User currently offlineCV990 From , joined Dec 1969, posts, RR:
Reply 15, posted (7 years 3 weeks 5 days 6 hours ago) and read 7206 times:

Hi!

Maybe one of the sadest moments in LIS was when VARIG stopped flying there after many, many years. It started first with PANAIR back to the 40's when they used the L049's. After that they would stay until the DC-7C and VARIG continued the flights. Like FlagshipAZ said VARIG was the only airline to fly at the same time the CV990 ( from an early order of REAL - PP-VJE, VJF and VJG ), the DC-8 ( from the previous operator PANAIR ) and of course their own 707's, early 441 "diesel" ones and latter the 300C versions.


View Large View Medium
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Photo © Mel Lawrence
View Large View Medium
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Photo © Helio Bastos Salmon



Unfortunately the only photos available of VARIG CV990's are from the latter users, like Alaska Airlines, this one was ex: PP-VJE. Also the sole VARIG DC-8 photo, you can see by the registration that it was an ex: PANAIR one.


View Large View Medium
Click here for bigger photo!

Photo © Bob Garrard
View Large View Medium
Click here for bigger photo!

Photo © Mel Lawrence



I always loved to see those turbojets 707's, and the 400 series had a very neat nacelle design for the RRoyce engines, here we have PP-VJA and a very rare photo of PP-VJB that crashed really soon on VARIG service.
Besides those, VARIG operated 17 707's 300C but the interesting fact is that from those 707's only 3 of them were ordered direct from Boeing ( PP-VJR, VJS and VJT ). The rest of them came from various sources, but the big supplier was CO who sold 5 707-324C's to VARIG ( PP-VLK, VLL, VLM, VLN and VLO ). Other sources were; AA ( PP-VLP, VLU and VLI ), SW ( PP-VJX, VJY and VJZ...these airplanes were built to SW but were not-taken-up and went right away to VARIG...), Saturn also didn' t take one 707 and went also to VARIG ( PP-VJK ), BN sold one ( PP-VLJ ) and finally Boeing sold also one ( PP-VJH ) and I had the chance to fly that beauty in September 1980 from LIS to AMS.
VARIG lost 6 707's during their operation ( PP-VJB, VJK, VJR, VJT, VLJ and VLU ).


View Large View Medium
Click here for bigger photo!

Photo © Bob Garrard
View Large View Medium
Click here for bigger photo!

Photo © Eduard Marmet



Above you can see one of the only original 707-341C's and PP-VJH, the one I flew!!!
Regards


User currently offlineIncitatus From Brazil, joined Feb 2005, 4021 posts, RR: 13
Reply 16, posted (7 years 3 weeks 5 days 1 hour ago) and read 7106 times:

Those commercials are great, especially the third one about Rio. Those were indeed the very best times!

Quoting CV990 (Reply 15):
Unfortunately the only photos available of VARIG CV990's are from the latter users,

However, the web is vast. There are Varig CV-990 postcards available on Ebay. Check it out.



Stop pop up ads
User currently offlineVC10er From United States of America, joined Feb 2007, 2912 posts, RR: 10
Reply 17, posted (7 years 3 weeks 5 days ago) and read 7090 times:
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thank you so much for this amazing treat.

i read the threads and the news every day last year holding my breath that varig wouldnt be liquidated. had it gone i would have cried.
it was my favorite airline. i flew in biz on the ruben berta 777 within it's first month in the air. it was beautiful. felt like varig was moving into the next phase of its future.

again thanks. i forwarded it to all my friends in brazil.



The world is missing love, let's use our flights to spread it!
User currently offlineLatinPlane From United States of America, joined Dec 1999, 2728 posts, RR: 14
Reply 18, posted (7 years 3 weeks 4 days 8 hours ago) and read 6880 times:

On the contrary, I'd like to thank everyone for taking the time to watch these videos. I'm sure it put a smile on some of your faces!




Cheers to the new Varig and its bright future.

 Smile LatinPlane


User currently offlineCmtehori From Brazil, joined Jun 2005, 89 posts, RR: 0
Reply 19, posted (7 years 3 weeks 4 days 7 hours ago) and read 6851 times:

Quoting LatinPlane (Reply 18):
I'm sure it put a smile on some of your faces!

Well, you bet you did more than that, you made me shed a couple tears from my eyes. Honestly, I thought at least some 3 times before posting, but waht the hell, it´s Varig, the one I´ve seen intercepting the localizer right above my head for 17R in CGH for the last 24 years. I remember once when I was a kid an Electra flying on 3 engines... Not only it landed safely, but it´s safety record has remained extraordinary over the years. I never worked for them, but just by being brazilian, I´m so proud of that beutiful star flying all around for nearly 80 years!

Way to go VARIG!!

Best,

Carlos



727-200, 737-300/700/800, 757-200, 767-200/300/400, A310, A319, A320, A330, MD-88, MD-11, DC-8-73F, F100, ERJ145, CRJ200
User currently offlineVC10er From United States of America, joined Feb 2007, 2912 posts, RR: 10
Reply 20, posted (7 years 3 weeks 3 days 13 hours ago) and read 6660 times:
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The real name for this post is "one of the greatest airlines in the world" not just latam.
All we can do is fly them when possible and write letters to star alliance to let them back in. Such a legacy carrier deserves that!



The world is missing love, let's use our flights to spread it!
User currently offlineLipeGIG From Brazil, joined May 2005, 11440 posts, RR: 58
Reply 21, posted (7 years 3 weeks 3 days 12 hours ago) and read 6642 times:
AIRLINERS.NET CREW
FORUM MODERATOR

It's really a shame that an airline like Varig, with the ability to charge even more than another airline because of their reputation, has gone...

And i agree, the best-ever looking 777 was PP-VRA/VRB special livery.

Felipe



New York + Rio de Janeiro = One of the best combinations !
User currently offlineCmtehori From Brazil, joined Jun 2005, 89 posts, RR: 0
Reply 22, posted (7 years 3 weeks 3 days 5 hours ago) and read 6555 times:

Quoting LipeGIG (Reply 21):
And i agree, the best-ever looking 777 was PP-VRA/VRB special livery

Hi Lipe! Just a bit off-topic, VRA and VRB were the only 777´s delivered to RG directly from Boeing right? The other ones were all second-hand, am I right?

Regards

Carlos



727-200, 737-300/700/800, 757-200, 767-200/300/400, A310, A319, A320, A330, MD-88, MD-11, DC-8-73F, F100, ERJ145, CRJ200
User currently offlineC010T3 From Brazil, joined Jul 2006, 3708 posts, RR: 19
Reply 23, posted (7 years 3 weeks 3 days 3 hours ago) and read 6505 times:

Quoting Cmtehori (Reply 22):
Hi Lipe! Just a bit off-topic, VRA and VRB were the only 777´s delivered to RG directly from Boeing right? The other ones were all second-hand, am I right?

Regards

Carlos

Exactly.


User currently offlineLPSHobby From Brazil, joined May 2007, 191 posts, RR: 0
Reply 24, posted (7 years 3 weeks 2 days ago) and read 6271 times:
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Quoting FlagshipAZ (Reply 10):
Here's a bit of interesting trivia regarding Varig. They were the ONLY airline in the world ever to operated the B-707, the CV-990 and the DC-8 at the same time. Great fleet history behind Varig there.
Regards.

You said at the same time, Air France operated 707, CV-900 and DC-8, but I don´t know the dates, so I don´t know if AF operated the 3 types at the same time.

[Edited 2007-09-10 17:02:15]

[Edited 2007-09-10 17:03:39]

25 LPSHobby : In Flap Internacional magazine there are lots of RG´s CV-990 too!!!!
26 Post contains images Latinplane : By the way, the first commercial is very interesting. Can somebody give us Varig's history serving Japan. LatinPlane
27 BOAC911 : I distinctly remember a huge VARIG billboard in Lisbon which portrayed the company's slogan, VARIG: The most elegant to fly. On inter-continental flig
28 Post contains links C010T3 : Check it out: http://www.varig.com.br/pops/servico_de_bordo/acao_os2961.html
29 FMAL : This business model worked for a while. It made Varig into the proud airline we are commenting here today. Their fault, in my view, was the inability
30 StarGoldLHR : Varig still has the option of re-joining star alliance, it's membership wasnt terminated, just suspended. South America is a bit of an airline allianc
31 C010T3 : That's written in Wikipedia, but no official source has ever said anything about that. Or did I miss something? The thing is that VARIG is migrating
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