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Northwest Talks Up Spinoff  
User currently offlineCharlipr From Puerto Rico, joined Dec 2005, 340 posts, RR: 1
Posted (6 years 9 months 1 week 9 hours ago) and read 3301 times:

Northwest Talks Up Spinoff

By Ted Reed
TheStreet.com Staff Reporter
10/29/2007 2:29 PM EDT
Click here for more stories by Ted Reed


Northwest Airlines (NWA - Cramer's Take - Stockpickr), echoing similar comments from four other legacy carriers, said Monday it is exploring the possibility of spinning off its frequent-flier program.

Full Story: http://www.thestreet.com/_aol/s/nort...A?cm_ven=AOL&cm_cat=FREE&cm_ite=NA

12 replies: All unread, jump to last
 
User currently offlineD L X From United States of America, joined May 1999, 11217 posts, RR: 52
Reply 1, posted (6 years 9 months 1 week 9 hours ago) and read 3266 times:

You should change your thread title. It sounds like NW is spinning off part of its airline, but it's not.

Why are all the airlines mulling spinning off their frequent flier programs? How can it still work if it's not part of the company?



Send me a PM at http://www.airliners.net/aviation-forums/sendmessage.main?from_username=NULL
User currently offline7E72004 From United States of America, joined Mar 2004, 3587 posts, RR: 2
Reply 2, posted (6 years 9 months 1 week 6 hours ago) and read 2912 times:

I thought NW was spinning off a part of the airline *lol* I was wondering if they were going to call it "West." *lol*


The next generation of aircraft is just around the corner!
User currently offlineAtpcliff From United States of America, joined Jun 2001, 181 posts, RR: 0
Reply 3, posted (6 years 9 months 1 week 5 hours ago) and read 2822 times:

Hi!

Air Canada did this VERY successfully.

cliff
KYIP



TRY. It's all you have control over, and it's what God wants.
User currently offlineAzjubilee From United States of America, joined Apr 2000, 3895 posts, RR: 28
Reply 4, posted (6 years 9 months 1 week 5 hours ago) and read 2804 times:

Worldperks IS indeed apart of the airline, just like Compass, NWA Cargo and Mesaba. If it makes sense financially and if it adds value to the product and investors, it could be something that is done. They're exploring all options and by no means have comitted to anything.


AZJ


User currently offlineLASOctoberB6 From Japan, joined Nov 2006, 2380 posts, RR: 1
Reply 5, posted (6 years 9 months 1 week 4 hours ago) and read 2687 times:

And here I thought we were gonna have another TED....


[NOT IN SERVICE] {WEStJet}
User currently offlineCitrusCritter From Pitcairn Islands, joined May 2007, 1093 posts, RR: 3
Reply 6, posted (6 years 9 months 1 week 3 hours ago) and read 2561 times:

Quoting LASOctoberB6 (Reply 5):
And here I thought we were gonna have another TED....

Little Red? Or perhaps "Clifford" ??  Wink



TLH
User currently offline7E72004 From United States of America, joined Mar 2004, 3587 posts, RR: 2
Reply 7, posted (6 years 9 months 1 week 3 hours ago) and read 2475 times:

I like Clifford...what about "Red Neck?" It would go hand in hand with the "heartland" strategy  Big grin


The next generation of aircraft is just around the corner!
User currently offlineIsitsafenow From United States of America, joined Feb 2004, 4984 posts, RR: 24
Reply 8, posted (6 years 9 months 1 week 2 hours ago) and read 2418 times:

We all know this can go either way....one drops it, they all do. OR
one drops it and the others don't and the first one reinvents it again.. The old "brought back by popular
demand..."
safe



If two people agree on EVERYTHING, then one isn't necessary.
User currently offlineBurnsie28 From United States of America, joined Aug 2004, 7533 posts, RR: 8
Reply 9, posted (6 years 9 months 6 days 13 hours ago) and read 2061 times:

Quoting Atpcliff (Reply 3):
Hi!

Air Canada did this VERY successfully.

cliff
KYIP

I don't know if i would call it successfully for the passengers, their Aeroplan sucks now that its privatized, its almost impossible to earn miles without paying extra to do so, or buying a full fare ticket.



"Some People Just Know How To Fly"- Best slogan ever, RIP NW 1926-2009
User currently offlineTWFirst From Vatican City, joined Apr 2000, 6346 posts, RR: 52
Reply 10, posted (6 years 9 months 6 days 13 hours ago) and read 2055 times:

Quoting Isitsafenow (Reply 8):
We all know this can go either way....one drops it, they all do. OR
one drops it and the others don't and the first one reinvents it again.. The old "brought back by popular
demand..."

They're not talking about doing away with it... there are lots of loyalty programs out there that are not owned/managed by the client company. They're talking about essentially outsourcing it so the liability isn't on their books. They may spin it off to shareholders or they may sell it.



An unexamined life isn't worth living.
User currently offlineRJNUT From United States of America, joined Dec 1999, 1217 posts, RR: 0
Reply 11, posted (6 years 9 months 6 days 13 hours ago) and read 2046 times:

and if all the airlines spin off frequent flyer programs, what value would they have,,maybe the 1st few that are sold off , but after that I dont see where the money is, just a large marketing data base is all one seems to be acquiring!

User currently offlineEXAAUADL From , joined Dec 1969, posts, RR:
Reply 12, posted (6 years 9 months 6 days 12 hours ago) and read 1972 times:

Quoting D L X (Reply 1):
Why are all the airlines mulling spinning off their frequent flier programs? How can it still work if it's not part of the company?

Cuz greedy wall street is making them. a lot of debt was changed to equity and now that equity isnt performing as well thanks inpart to other greedy wall streeters who plow $$$$ into oil futures, thus hurting original greedy wall streeters NW investment.


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