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BMI new Livery Picture  
User currently offlineAF-A319 From France, joined Oct 1999, 603 posts, RR: 3
Posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3943 times:


The best spotter of Toulouse, Yannick Delamarre, has already the 1st pics of the new color scheme of British Midland Intl on his site http://fly.to/airbus/.
You can visit his site for another picture.

Best Regards


Copyright : Yannick Delamarre

68 replies: All unread, showing first 25:
User currently offlineAvion From Bouvet Island, joined May 1999, 2205 posts, RR: 6
Reply 1, posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3325 times:

Uggh! That makes feel sick!!


User currently offlineCrosswind From United Kingdom, joined Nov 2000, 2650 posts, RR: 56
Reply 2, posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3287 times:
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Clean looking and fresh. Unique. Distinctive. Very STAR Alliance and Very British. The "fake" impression had me a bit worried with the wavy lines, but this is much more businesslike. Can't wait for the A330!

Still remains to be seen whether the Union Jack will be painted Blue and Red or not.

But before you criticise, remember BMI could have gone for an uninspired all-white livery, with a logo on the tail...

User currently offlineOH-LGA From Denmark, joined Oct 1999, 1436 posts, RR: 18
Reply 3, posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3276 times:

Ew no!

I've liked most of the new color schemes that have come out (yes, including Southwest's) but this one is just baaaaddd... as BranVan3K said "Who let Delta's designers near the engines?" Big grin Does not look professional in the least... yech. Reminds me of a charter airline, certainly not a scheduled passenger airline with high standards.


Head in the clouds... yet feet planted firmly on the ground.
User currently offlineHermansCVR580 From United States of America, joined Jul 1999, 528 posts, RR: 1
Reply 4, posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3229 times:

Please correct me if I'm wrong but it looks like an inbreed between Jet Blue,Sun Country new colors, and Delta??? Big grin

The right decision at the wrong time, is still a wrong decision. "Hal Carr"
User currently offlineCopper1 From Canada, joined Jun 2000, 439 posts, RR: 1
Reply 5, posted (15 years 4 months 1 week 3 days 21 hours ago) and read 3220 times:

Two thumbs down !!!!!


User currently offlineCtbarnes From United States of America, joined Mar 2000, 3491 posts, RR: 47
Reply 6, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3212 times:

The new livery looks really naff. Makes BD appear cheap and downmarket. The old livery was classy and well-recognized in Europe. Why change for change's sake?

At least they were smart enough not to significantly change the name.

Charles, SJ

The customer isn't a moron, she is your wife -David Ogilvy
User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13756 posts, RR: 18
Reply 7, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3197 times:

Fresh eye-catching, modern, with curves (now very in).

Sexy and lovely, a bit too masucline, dunno what the women will think!

SIA should get a new livery

Anyone can fly, only the best Soar.
User currently offlineCactusA319 From United States of America, joined Jan 2000, 2918 posts, RR: 23
Reply 8, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3181 times:

Is that the final product? It looks ok, but the color on the engines look out of place, and it would be cool if the union jack on the tail was painted red

User currently offlineAndyEastMids From United Kingdom, joined Jan 2001, 1107 posts, RR: 2
Reply 9, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3170 times:

Even more JMC like IMHO. Oh well, at least its better than the fake, and actually I quite like it.

As to the "What was Sir Michael thinking of" post, I have it on pretty good authority from the inside that the image make-over was done by none other than Landor.

You pay's your money, you takes your choice.


User currently offlineEnglandair From United Kingdom, joined Oct 2000, 2228 posts, RR: 3
Reply 10, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3153 times:

I expected to be really angery when seeing it, but it's so crap all I can do is laugh!

User currently offlineFlashmeister From United States of America, joined Apr 2000, 2939 posts, RR: 6
Reply 11, posted (15 years 4 months 1 week 3 days 20 hours ago) and read 3148 times:
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Awful... no one will know WHAT the "i" in BMI stands for, unless you follow the industry like we do...

I like the tail, but the rest is terrible. And what's up with the engines?

User currently offlineAmo757 From , joined Dec 1969, posts, RR:
Reply 12, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3136 times:

BMI go to your room and dont come out untill u know how 2 behave!!!!..... and dont whine at me like that! now get a move on!!!!!!!

User currently offlineNavion From United States of America, joined May 1999, 1033 posts, RR: 1
Reply 13, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3132 times:

I like it, but I have to admit it doesn't flow.

User currently offlineEnglandair From United Kingdom, joined Oct 2000, 2228 posts, RR: 3
Reply 14, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3131 times:

I must admit, it's growing on me already!

Afew things I'd change though-

1) Make the blue on the tail the same shade of blue (royal) as that on the fuselage.

2)Put the Union Flag in it's proper colours.

3)Remove the red on the engines and paint them the same blue as the 'BMI' lettering.

4)Paint a red line along the bottom of the blue on the fuselage.

5)The 'back wings' (what ever they're called) REALLY shouldn't be painted red!

After seeing the artists impresion I was discusted, but to see the real design I'm releaved. I think perhaps more of a compromise between the old livery and the new would be best.

Although, I wish they'd just keep the present design- it's so beautiful, British & business like.

A slightly relived Jamie.

ps.I'm so glad that British Midland is written on the fuselage, and they've not totally renamed themselves BMI.

I love the name British Midland International.

User currently offlineBostonBeau From United States of America, joined Sep 2000, 487 posts, RR: 0
Reply 15, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3121 times:

The coloring of the fuselage reminds me of Shamu the whale.

User currently offlineUSAFHummer From United States of America, joined May 2000, 10685 posts, RR: 51
Reply 16, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3117 times:

Looks a lot like the fake pic posted earlier-I have lost all respect for BM with that-their old scheme was by far my favorite of any airline, however this new one makes me wanna puke on my keyboard.

The tail does resemble jetBlue a lot.


Chief A.net college football stadium self-pic guru
User currently offlineBranvan3k From United States of America, joined Jul 2000, 168 posts, RR: 1
Reply 17, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3108 times:

I uh.... like the font??

Don't have something nice to say, say nothing at all!

User currently offlineAPP From United Kingdom, joined Feb 2000, 553 posts, RR: 5
Reply 18, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3105 times:

Yeah, The font is good.......and thats about all I can say, it looks as though someone's been throwing paint around!!!!

User currently offlineRayChuang From United States of America, joined Jun 2000, 8364 posts, RR: 4
Reply 19, posted (15 years 4 months 1 week 3 days 19 hours ago) and read 3104 times:

This isn't a joke, isn't it?

Bleah.  Nuts

They have GOT to be totally kidding. The new livery has WAY too many "busy" details and just doesn't look good. Looks like Sir Michael Landor may have had a few too many pints of room-temperature British beer designing this livery.  Insane

Well, there's another airline that has created a fine mess of their livery. And I thought WN's new livery was bad enough.

They need to run on over to www.suncountry.com and see how a PROPER implementation of a new livery works.

User currently offlineSoku39 From United States of America, joined Nov 2000, 1797 posts, RR: 8
Reply 20, posted (15 years 4 months 1 week 3 days 18 hours ago) and read 3065 times:

I think we better stop asking for new schemes because every time an airline comes out with one everbody ends up hating it. I am no big fan of this it is quite ugly thats all I have to say.

The Ohio Player
User currently offlineSdate747 From United States of America, joined Oct 2000, 272 posts, RR: 0
Reply 21, posted (15 years 4 months 1 week 3 days 18 hours ago) and read 3061 times:

Beauiful Livery. Can't wait for non stop service from MAN - IAD (Washington Dulles) beginning in March.

I hope I can ride it someday for my next european vacation
 Smile  Smile  Smile  Smile  Smile  Smile  Smile  Smile

User currently offlineFlyCMH From United States of America, joined Jul 1999, 2348 posts, RR: 9
Reply 22, posted (15 years 4 months 1 week 3 days 18 hours ago) and read 3055 times:

Overall, I think it could be better, but it's not that bad. I think the tail looks especially nice, very creative. I don't think the "Delta-like" engine design is all that great, it doesn't seem to match the rest of the livery.

User currently offlineCrosswind From United Kingdom, joined Nov 2000, 2650 posts, RR: 56
Reply 23, posted (15 years 4 months 1 week 3 days 18 hours ago) and read 3048 times:
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It looks like a lot of people are not giving this one much of an chance!

Any major image change may be a bit of a shock and look strange at first.

BMI's old livery was introduced in 1986, and has only been subjected to modifications since then. In that period of time, the company has undergone some major, fundamental changes to the way it operates. It is now a major player in both the Domestic and European market, it is about to lauch Trans-Atlantic service, it is part owned by Lufthansa and SAS and a member of a major alliance.

A company (in any industry) that has undergone that sort of change and grown will gerally want a new image to reflect that change to their customers. With this change, BMI are clearly wanting to change the way they are seen. To be thought of an airline that flies to Washington and Chicago, rather than one that just flies to Edinburgh and Amsterdam.

BMI have kept the deep blue roof and tail, but in a much more stylised form. But gone are the grey belly, engines and tailplane - the removal of the grey gives a brighter, fresher, cleaner look.

The lowercase bmi titling in blue, compliments the fuselage colouring very well.

The red accents on the engine and tailplane just provide some colour and contrast to the rest of the scheme.

As it has been pointed out by several people, it is not yet clear whether the Union Flag will be fully painted on the tail - I would expect that it will.

BMI needed a change, this one appears to be a pretty good one. Clean lines and distinctive colours - and one that will definately stand out from the crowd of white-painted aircraft!

These pictures are snaps of an aircraft on a test flight, the livery may not be complete, and the photo quality isn't the best - Maybe wait for some official photos once the final scheme has been confirmed before condeming this scheme.

As I said in my original post - I like it  Smile

User currently offlineAa737 From United States of America, joined Oct 1999, 849 posts, RR: 0
Reply 24, posted (15 years 4 months 1 week 3 days 16 hours ago) and read 3022 times:

What does the I stand for?

25 N202PA : Good God, this is what graphics design companies get paid for? I can see people not liking Southwest--their new livery is, admittedly, somewhat gaudy,
26 Samurai 777 : I like Southwest's and Sun Country's colors, but BMI? -NOT! Aa737, the "i" stands for international.
27 Post contains links and images VirginFlyer : I notice the other pic (the CG one) said Union Jack was to be painted, so that should liven up the tail a bit... Who knows, perhaps they will paint th
28 Imkeww : I like everything except the monstrosity of blue on the fuselage. Perhaps they could have been more conservative in applying the blue? I mean, the bac
29 Blink182 : Two words- it sux! I like the old one a lot, I didn't see a need for a change at all. The old one was one of my favorites, this new one is terrible. I
30 ContinentalEWR : EEEEEWWWWWWWWWWWWWWWW!!!! Awful. Hideous. Unprofessional. WHY WHY WHY???? British Midland has an excellent livery. All they really needed to do is add
31 ContinentalEWR : Bad move. Do we hear another BA tailfin type scandal? Thank goodness Virgin was born.
32 Post contains images RayChuang : It's these really tacky liveries that makes you want to go back to the "wet leaser" livery look of LH and AF today. Come on, art designers out there!
33 VirginFlyer : I think they should: Colour the Union Jack in. Then, continue the vertical red stripe, and the left hand side (looking from this angle, it would be th
34 Phileo : The new lively look like the cheap no-frills airlines and some sort of Delta clone. Can't they drop the word 'Midland'? I doesn't sounds nice at all f
35 Kevin : I guess it has something in common with "Lan Chile" and "Boeing 767-400 All the Way". Anyway I was expecting something more impressive and accurate. W
36 Post contains links RyeFly : I'm not to crazy about the new look although like alot of you said, I like the font. Plus I like the colors. It just look incomplete. Hopefully it is.
37 Na : Not good, not really bad is my first impression. Looks fresh, thats the main positive thing about it. But somehow cheap. A bit like a mixture of JMC a
38 CX flyboy : My god, what have they done? It looks like a big blue pancake fell on it!! What was wrong with the old scheme? This looks like a cheap charter airline
39 RyeFly : I will be busy tomorrow so I made some changes to their scheme tonight. Its below the fantasy scheme I created earlier.
40 Post contains images VirginFlyer : RyeFly - Your one REALLY looks like Delta had a go at the engines! Its OK though, the Union jack looks good. Could you please try what I suggested in
41 Gardermoen : Rye Fly - y our livery is creative and I do like it. For some reason it reminds me of Royal Jordanian, not the colours but the overall layout and line
42 Post contains images Lowfareair : The reason is very simple. Since SAS owns part of it, they took it to their paint shop but forgot they only have 2 colors
43 BDRules : aaaaaaaaaaaaaahhhhhhhhhhhhhhhhhhhh what have they done. its JMC all over again not a bloody scheduled airline. yeh its grown on me since i saw the fak
44 Post contains images Flying_steph : 'Looks like somebody forgot the cap on the lavatory servicing panel and all the blue chemical stuff for the toilets escaped on the first takeoff !!! M
45 BDRules : yeh right
47 Star_member : interesting concept. glad they kept the union jack and british midland prominent on the fuselage. however, it definitely doesn't project any class or
48 Post contains images Airsicknessbag : Uurgh. Bad. Cheap. Looks like low cost/charter. Unprofessional. Loud. jmc-ish... Daniel
49 FamousNeptune : awfull, the only word for it
50 AF-A319 : Yes, I think that most of us agree that this new livery is really really really Ugly... That's very disapointing because the previous scheme was cool.
51 Post contains images RayChuang : Ryefly, I saw your "improvements" to the new BD livery. It's actually a -major- improvement over the "new" scheme BD will now use. Not perfect, but st
52 Airbus_a340 : what were those designers on? It looks like a few designers put all their ideat together and mixed it on the plane. O well, if thats gonna be, its gon
53 Englandair : RyeFly- Your altered version looks really good. Is there a way you could show that to the British Midland management?
54 Englandair : It might look even better if the top of the tail is light blue.
55 Post contains images RyeFly : Thanks for your comments everyone. The second picture of the A320 was not very easy to do because the image quality was low. Once I see a better pictu
56 Singapore_Air : It's a vast improvement on the old one. The old one was so formal and dull. This brings new life to the Airline. I personally don't have any probs wit
57 BDRules : its a schedualed airline its supposed to look professional singapore air not looking like jmc and quality of GO. NO FRILLS SUCK regards BDRules
58 Crosswind : Why is a modern colourscheme unprofessional? Singapore Airlines is an interesting example, an airline that has hardly changed it's image in 30 years.
59 Englandair : I'm starting to hate it again. I do agree that their livery could do with updating, but the above is just plain bad. I certainly hope that British Mid
60 Englandair : You'd have thought that after the BA dissaster lessons would have been learnt. That major airlines would ask the people who's money keeps them flying
61 Neo : What on earth is that!!!??? Looks like a flying whale or samething like that!! Points down for BMI!!! to bad.... Neo
62 RayChuang : Crosswind, However, note that SQ has NEVER needed to update their livery from the time the airline was formed. The livery that SQ chose when the airli
63 Crosswind : Singapore Airlines was formed as an airline that would use large aircraft to link major cities accross the globe, from a hub in Singapore. This has al
64 Englandair : Change is fine, sometimes great even- but that livery is just plain crap.
65 Peter : When I first saw it, I hated the new livery, but it's growing on me. I still don't like it as much as their old one, but I am begining to like it.
66 Zsx81 : one word UGLY!! Ali
67 FLY777UAL : That's worse than "Euro-white"...looks just a bit too "Scandihoovian"... On the plus side, the Union Jack would like nice if it was just that (colored
68 Laserjet : After all of the build-up I was looking forward to something good - but this livery is plain UGLY. Their current livery is clean and very porfessional
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