LHboyatDTW From , joined Dec 1969, posts, RR: Posted (7 years 1 month 2 weeks 6 days 18 hours ago) and read 3318 times:
First off I want to say this was not created by a NW employee nor is it confirmed to be one when their first 787 arrives, but this certainly has a sense of creative talent that I certainly admire. I did not make it, but I believe this is worth sharing.
FlyPIJets From United States of America, joined Oct 2003, 956 posts, RR: 3
Reply 6, posted (7 years 1 month 2 weeks 6 days 5 hours ago) and read 2769 times:
I'm a little blown away with that. Very cool. Good idea, too. I know most a.netters think the gen pop would call every airliner a 747 or 737, but, consumers will respond to "we have the latest" I think it's a great way to stimulate demand.
Bobnwa From United States of America, joined Dec 2000, 6662 posts, RR: 8
Reply 9, posted (7 years 1 month 2 weeks 5 days 20 hours ago) and read 2473 times:
Quoting NW748i (Reply 7): As a born and raised Detroiter, I do not recell ever having seen NW advertise on TV. Why is this? Did they just figure that word was already on the street and everybody knows what they're all about?
Not many US airlines advertise on TV these days. Yet load factors are higher than they have ever been on all carriers, so it appears they don't have to. TV advertising is very expensive and the airlines are a low margin industry.
GRRTVC From United States of America, joined Sep 2003, 309 posts, RR: 1
Reply 12, posted (7 years 1 month 2 weeks 5 days 17 hours ago) and read 1703 times:
There were a few NW TV ads a couple of years ago. They were filmed in DTW at the WorldGateway about a year after it opened or so. A friend of my mine worked for NW at the time in the marketing department and told me they were going to be shown in some of the bigger markets. I remember seeing them on Detroit stations. Not sure where else.