FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Posted (5 years 1 month 2 weeks 18 hours ago) and read 12230 times:
Just noticed today that Delta has added the NWA red to its main page of www.delta.com This is NOT the Delta deep red - definitely red of NWA. I believe we will see more and more of this as time goes on with the merger. I wonder if Delta will incorporate the NWA logo somehow in a small way on some or all of its aircraft once /if merger completes?
Davidlc3 From United States of America, joined exactly 6 years ago today! , 341 posts, RR: 0 Reply 1, posted (5 years 1 month 2 weeks 17 hours ago) and read 12224 times:
Actually if you look at the new widget it is two colors of red - the one you are referring to is the darker of the two...
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 2, posted (5 years 1 month 2 weeks 17 hours ago) and read 12156 times:
I am not looking at the widget - it was completed in 2 shades of red back upon bankruptcy exit. What just popped on the site today is the lighter NWA red on the left side of main page - reflecting Book a Trip and Itineraries & Check In plus the Go further down. This is definitely the first time I have seen this NWA red on the site and I am on it everyday.
TWFirst From Vatican City, joined Apr 2000, 6346 posts, RR: 53 Reply 4, posted (5 years 1 month 2 weeks 17 hours ago) and read 12082 times:
Quoting FFlyerWorld (Reply 2): I am not looking at the widget - it was completed in 2 shades of red back upon bankruptcy exit. What just popped on the site today is the lighter NWA red on the left side of main page - reflecting Book a Trip and Itineraries & Check In plus the Go further down. This is definitely the first time I have seen this NWA red on the site and I am on it everyday.
It's the two shades of the Delta widget... NOT "nwa red".
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 5, posted (5 years 1 month 2 weeks 17 hours ago) and read 12033 times:
However you choose to look at it - It is a new detail that Delta has added today! Perhaps coincidence - perhaps not! My guess is not!
Pilotboi From United States of America, joined Sep 2007, 2366 posts, RR: 10 Reply 6, posted (5 years 1 month 2 weeks 17 hours ago) and read 11984 times:
Yeah...I don't see anything different then before. Take a screenie for us.
Quoting FFlyerWorld (Thread starter): I wonder if Delta will incorporate the NWA logo somehow in a small way on some or all of its aircraft once /if merger completes?
Other way around. The DL logo will go on the NW planes. Remember the company will remain Delta Air Lines. NW will soon go away, whether you like it or not. So there is no point on putting NW logos on the DL planes. There will be no changing of the DL livery or logo. Period. The End.
Apodino From United States of America, joined Apr 2005, 3653 posts, RR: 6 Reply 7, posted (5 years 1 month 2 weeks 17 hours ago) and read 11942 times:
Well, I say incorporate the best of both worlds. I think they should put the Widget over a red tail, thus keeping the classic Delta Widget, and the Classic NW red tail.
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 9, posted (5 years 1 month 2 weeks 17 hours ago) and read 11782 times:
Apparently some of you are missing the point of this post. Once again - I am not discussing the widget shape, size, or color - ONLY that as of TODAY - the delta.com website has added a new shade of red on the main page. Go look at www.delta.com and see the new shade of red reflected as "Itineraries & Check-in". It is a NEW shade of red never used on this site and appears to be the exact same as NWA red.
It used to be a deep blue.
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 10, posted (5 years 1 month 2 weeks 17 hours ago) and read 11706 times:
Quoting Pilotboi (Reply 6): Other way around. The DL logo will go on the NW planes. Remember the company will remain Delta Air Lines. NW will soon go away, whether you like it or not. So there is no point on putting NW logos on the DL planes. There will be no changing of the DL livery or logo. Period. The End.
Absolutely - I am well aware of the fact the DL logo and livery will be placed on all NWA aircraft and the fact that Delta Air Lines will remain the name and brand of the "New Delta". I was only making a comment or a suggestion that it would be a nice gesture to incorporate the NWA logo on some or all of the new fleet combination. It certainly would be a nice way of reaching out to the few NWA folks who are against the merger. Just an idea! Don't get all worked up!
Deltal1011man From United States of America, joined Sep 2005, 8628 posts, RR: 8 Reply 11, posted (5 years 1 month 2 weeks 17 hours ago) and read 11706 times:
Quoting Apodino (Reply 7): Well, I say incorporate the best of both worlds. I think they should put the Widget over a red tail, thus keeping the classic Delta Widget, and the Classic NW red tail.
Ed already said they will use the current Delta livery/branding.
Quoting FFlyerWorld (Reply 9): Apparently some of you are missing the point of this post. Once again - I am not discussing the widget shape, size, or color - ONLY that as of TODAY - the delta.com website has added a new shade of red on the main page. Go look at www.delta.com and see the new shade of red reflected as "Itineraries & Check-in". It is a NEW shade of red never used on this site and appears to be the exact same as NWA red.
It used to be a deep blue.
hmmm.....mine is blue.......(plus you need to read above) Don't get your hopes up for anything NW as part of the New Delta
"Oh look at the sUGAr falling out of the sky! Look at the sUGAr falling out of the sky!" LM 1922-2011 Go Dawgs! G.A.T.A.
NWAESC From United States of America, joined Aug 2007, 3332 posts, RR: 9 Reply 12, posted (5 years 1 month 2 weeks 16 hours ago) and read 11645 times:
Quoting FFlyerWorld (Reply 10): It certainly would be a nice way of reaching out to the few NWA folks who are against the merger. Just an idea! Don't get all worked up!
It's more than a "few."
Such a hollow gesture wouldn't mean much...just my opinion...
I also went to the website to look for NW red, but only saw blue/white...
"Nothing ever happens here, " I said. "I just wait."
LHR777 From , joined Dec 1969, posts, RR: Reply 15, posted (5 years 1 month 2 weeks 16 hours ago) and read 11610 times:
Quoting FFlyerWorld (Reply 9): ONLY that as of TODAY - the delta.com website has added a new shade of red on the main page. Go look at www.delta.com and see the new shade of red reflected as "Itineraries & Check-in". It is a NEW shade of red never used on this site and appears to be the exact same as NWA red.
Both the 'Itineraries & Check-In' and 'Book a Trip' functions on my computer are distinctly blue. Perhaps your monitor is faulty?
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 16, posted (5 years 1 month 2 weeks 16 hours ago) and read 11604 times:
Quoting Deltal1011man (Reply 11): hmmm.....mine is blue.......(plus you need to read above) Don't get your hopes up for anything NW as part of the New Delta
Let me just say I am a DL FF but I do think it bodes well to try and incorporate some branding of a company that is merged with another. To not do so is arrogant and will only further divide work forces. So it may be that we see nothing from NWA into Delta or it may be that we see the best taken from NWA and blended into Delta. I much prefer the latter!
Jetlanta From United States of America, joined Jul 2001, 2916 posts, RR: 28 Reply 17, posted (5 years 1 month 2 weeks 16 hours ago) and read 11492 times:
Quoting LHR777 (Reply 15): Both the 'Itineraries & Check-In' and 'Book a Trip' functions on my computer are distinctly blue. Perhaps your monitor is faulty?
Actually they appear to be experimenting with the red because I have seen it in spots discussed over the past couple days, however I don't see it now.
NWAJettjockie From , joined Dec 1969, posts, RR: Reply 18, posted (5 years 1 month 2 weeks 16 hours ago) and read 11403 times:
What DL needs to do is use our (NWA) website after the merger. It is superior to Delta's.
As for the new improved Delta Widget. It looks like the Citgo Gas logo. Go back to the original, it was and still is classic! Coming from a NW pilot, LOL.
Nasmal From United States of America, joined Jun 2000, 218 posts, RR: 0 Reply 20, posted (5 years 1 month 2 weeks 15 hours ago) and read 11115 times:
There are 3 different shades of red that delta official branding uses. Two of them are for the widget, and the other is for all other uses. That is what you may be seeing. There is no NWA colors being used in official delta press.
FFlyerWorld From United States of America, joined Apr 2008, 335 posts, RR: 0 Reply 21, posted (5 years 1 month 2 weeks 15 hours ago) and read 11080 times:
Quoting NWAJettjockie (Reply 18): What DL needs to do is use our (NWA) website after the merger. It is superior to Delta's.
As for the new improved Delta Widget. It looks like the Citgo Gas logo. Go back to the original, it was and still is classic! Coming from a NW pilot, LOL.
You must be joking!!!!! The NWA site looks like an advertisement in a kids book! You obviously are not aware of Delta Technology (separate subsidiary of Delta) which has been and continues to be leading the entire airline industry in advancement of design and technology. How many languages can you utilize at nwa.com ? How many airlines can you book award travel on at nwa.com ?? Try booking seat assignments on a code share carrier or Skyteam airline at nwa.com - NOT doable. Check it out and while you are doing that - please tell me ONE advantage that nwa.com has over delta.com ? Can assure you - nothing!
Pilotboi From United States of America, joined Sep 2007, 2366 posts, RR: 10 Reply 22, posted (5 years 1 month 2 weeks 14 hours ago) and read 10953 times:
Okay, after some investigating, this is what I found:
A friend of mine also reported seeing the red on his computer, and I even saw it for myself. I then realized he was using firefox and thought maybe it was just something different between the browsers. He opened his IE and it was blue there. So I checked firefox on my laptop and found blue on mine. So let's review that:
Me-
IE: blue
FF: blue
Friend-
IE: blue
FF: red
So that doesn't really solve the puzzle, but it's just some info. Personally, I think it's just a glitch in the coding. Why it happens so randomly, I don't know. It may have something to do with the flash or something.
BlueFlyer From United States of America, joined Jan 2006, 3160 posts, RR: 1 Reply 23, posted (5 years 1 month 2 weeks 14 hours ago) and read 10918 times:
FWIW, I do see the two shades of red the OP is talking about, dark red for Book A Trip and brighter red for Itineraries & Check-In, but in my inexperienced eye (don't fly NW, don't go on the NW web site, don't know the "NW red"), the two shades do seem to match the widget's two shades... Anyone with Photoshop or Paint Shop Pro should be able to settle this conclusively one way or the other though.
BAW716 From United States of America, joined Nov 2003, 1995 posts, RR: 30 Reply 24, posted (5 years 1 month 2 weeks 14 hours ago) and read 10836 times:
I would not be surprised if some elements of the NW logo were incorporated into the new Delta branding. There are very good reasons for doing this beyond simply making the two parties feel as though they are coming together as one. Integrating the logos and colors will make it easier for NW and DL customers to identify with the new entity. It's a visual thing that is difficult to explain, but I imagine that the marketing consultants that are helping them define the new branding are working with variations on this theme to enhance the standing of the new carrier. Just a thought.
baw716
David L. Lamb, fmr Area Mgr Alitalia SFO 1998-2002, fmr Regional Analyst SFO-UAL 1992-1998
25 RW170: I'm seeing the red on my computer as well. I'm using Internet Explorer 7. Here's a screenshot: Just looks like the two shades of the widget to me.
26 Sdexplorer00: Other than the sunset photo, there has been no change to the website. The sunset does have a red hue but that is al. Check your browser.
28 Cageyjames: I'm pretty sure DL wouldn't invest in their "production" website in regards to the merger until it is approved. It is one thing to set up a merger web
29 DeltaMD90: Crazy... I get blue on FF and red on IE
30 Mayor: I agree....that's what I get, too. Two shades of red, reflecting the red in the Widget. I, too, wish they had just used the old Widget. To me, changi
31 SkyTeamTriStar: nwa.com makes my eyes water it's so horrendous
32 ScrubbsYWG: i took a screen cap and went into GIMP to measure the colours... the tabs are in two different reds(at least in IE, firefox they are still blue). The
33 SAN787: my tabs are still blue (unlike RW170's), but I have never noticed the footer on the drop-downs in red:
34 Alitalia744: As of right now there will be no rebranding. Delta's new branding will be the "new" Delta's branding. It is safe to assume designers are working on te
36 Alitalia744: Oh, I'm right there with you! Not in love with the flaming widget, still miss the classic, but unfortunately the two-tone is in.
37 PlanenutzTB: Nothing even close to NWA colors on my www.delta.com web site (mostly blue and white). There is a picture of black helicopters on the "About Delta" we
38 GeorgeJetson: Yes, that is as of right now (like right this second!). But at the rate Delta has been rebranding in recent years, a new Delta livery one week from t
40 Ayubogg: Reading this thread I got this brilliant idea (at least brilliant to me) so that both DL and NW get to keep a little of each other's image when they m
41 767Lover: Here are the two company's reds side by side. See if the reds are the same as what you see on the home page. http://www.newglobalairline.com/
42 ORDUSA: As far as I see it, the new Delta tail logo already points Northwest. Look at it.
43 Etops1: i think some one has to much time on their hands. i see nothing different. it's red .
44 DeltaL1011man: looks like the widget red's to me. I thought that some of the ATL gates took 2 nights?? I say bring back the widget. The "New" widget isn't "The" wid
45 Jetjeanes: There monthly statement came out today like the merger is complete...
46 DeltaOwnsAll: the change in red is definetely noticeable, but as im sure many others have echoed, it seems to me that its reflective of the new widget more than any
47 Rampart: Don'tcha think that the tiny Delta logo, pointing "NW" on the compass, surrounded by the much larger NW circle is not representative of the equal nat
48 OURBOEING: I saw the NWA 753 on its approach to BWI yesterday and it absolutely looked gorgeous!! In my opinion, Delta should keep the NWA livery and just change
49 Mayor: We always used to joke with the WA people in SLC after the merger. They complained that there was nothing left of the WA heritage and I said, "No, tha
50 PillowTester: I honestly think you're all crazy. They're not going to integrate anything. It's going to be Delta only. The two shades of red on the site are so obvi
51 CatIII: Why? DL is the new carrier. DL didn't incorporate Pan Am, Western, Northeast, etc into their logos.
52 Mayor: But we did use WA's Wally Bird on our first MD-90 and used NE's Owly Bird in some of our advertising.
53 Hloutweg: I think that the Delta widget is already designed with northwest in mind. If you look well the arrow in Northwest is printed very large in the tail of
54 NWAJettjockie: I agree 100%. Northwest certainly didn't incorporate anything from Republic, and if my memory serves me well I don't remember Delta incorporating any
55 Rikkus67: I actually LIKE the new interpretation of the widget. Delta has kept the classic red/white/blue colourscheme, and reinterpreted it. I find the new wi
56 Kanban: talk about picking fly stuff out of the pepper other notes of commonality: the both use the same font for punctuation, they've standardized bothy flee
57 Richierich: As well as northeast and due south....
58 NWAJettjockie: RED, WHITE, and BLUE. No silver please.
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The widget looks no different now then it did when they merged 
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