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No OS, SN Or SK For BA! The Future?  
User currently offlineAIR MALTA From , joined Dec 1969, posts, RR:
Posted (6 years 3 months 4 days 7 hours ago) and read 6897 times:

No that LH got SN and that only S7, AF, LH got shortlisted for OS, there is nothing left for BA in Europe. What would be the strategie for BA in Europe? The future of OW?

BA and OW are now really weak in central Europe and it might now difficult to compete with *A and SkyTeam.

43 replies: All unread, showing first 25:
 
User currently offlineLH4116 From , joined Dec 1969, posts, RR:
Reply 1, posted (6 years 3 months 4 days 6 hours ago) and read 6798 times:



Quoting AIR MALTA (Thread starter):
BA and OW are now really weak in central Europe and it might now difficult to compete with *A and SkyTeam.

What about BA making a bid on LOT?


User currently offlineFLVILLA From , joined Dec 1969, posts, RR:
Reply 2, posted (6 years 3 months 4 days 6 hours ago) and read 6799 times:

Somehow....I don't think they care !  Smile

User currently offlineAIR MALTA From , joined Dec 1969, posts, RR:
Reply 3, posted (6 years 3 months 4 days 6 hours ago) and read 6736 times:



Quoting FLVILLA (Reply 2):
Somehow....I don't think they care !

They may not care but it might be too late. There is a huge business traveler market in Central Europe and it is being split between LH and AF/KL. On the long term, those will remain with the most global alliances and I am afraid OW (and BA) will be marginalized.


User currently offlineFLVILLA From , joined Dec 1969, posts, RR:
Reply 4, posted (6 years 3 months 4 days 6 hours ago) and read 6703 times:



Quoting AIR MALTA (Reply 3):
They may not care but it might be too late. There is a huge business traveler market in Central Europe and it is being split between LH and AF/KL. On the long term, those will remain with the most global alliances and I am afraid OW (and BA) will be marginalized.

Indeed you keep reiterating this point every couple of weeks.

Shock horror, but BA are still here. As is OW. Me thinks the strategists at BA and all of the OW carriers know what theyre doing, they are afterall the most profitable set of carriers going.....so they must be doing something right.


User currently offlineLufthansa747 From , joined Dec 1969, posts, RR:
Reply 5, posted (6 years 3 months 4 days 6 hours ago) and read 6694 times:

How about BA has enough central european coverage?

Picks up IB for LATAM, AY/MA for Eastern Europe.


User currently offlineAIR MALTA From , joined Dec 1969, posts, RR:
Reply 6, posted (6 years 3 months 4 days 6 hours ago) and read 6638 times:



Quoting FLVILLA (Reply 4):
Indeed you keep reiterating this point every couple of weeks.

Well yeah could be and then it seems BA has been showing interest in OS, SN and AZ. They might have sensed that it is time they engaged in this consolidation battle.

But they have already lost OS and SN for not being very aggressive it seems.


User currently offlineLijnden From , joined Dec 1969, posts, RR:
Reply 7, posted (6 years 3 months 4 days 5 hours ago) and read 6564 times:
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Why BA should take over any airline? They are the one that are slowly becoming a prime candidate to be taken over! I am thinking AF/KL or Emirates.

User currently offlineCityofAthens From , joined Dec 1969, posts, RR:
Reply 8, posted (6 years 3 months 4 days 5 hours ago) and read 6552 times:

BA is heavily unionised so I have my doubts about another airline showing interest. This was one of the reasons Emirates backed away from such an idea.

User currently offlineCXA330300 From , joined Dec 1969, posts, RR:
Reply 9, posted (6 years 3 months 4 days 5 hours ago) and read 6519 times:

BA seems to be doing relatively fine for the moment anyway. Besides, they're currently consolidating with IB, which is much, much bigger than OS, SN, or SK. Malev provides good coverage of Central Europe, and BA and Oneworld have other markets in their pockets with the BA-IB consolidation-Spain and Latin America. Finally, BA might have it right in not trying to eat up everything. Consolidation is one thing, but an airline can only manage so many divisions...

User currently offlineAntonovman From , joined Dec 1969, posts, RR:
Reply 10, posted (6 years 3 months 4 days 4 hours ago) and read 6405 times:



Quoting Lijnden (Reply 7):
Why BA should take over any airline? They are the one that are slowly becoming a prime candidate to be taken over! I am thinking AF/KL or Emirates.

What a load of rubbish.
They are waiting for the AA/BA antitrust to be authorised first, thats the biggest thing on their agenda, then the merger with IB. After that they will maybe start looking around.


User currently offlineJRadier From , joined Dec 1969, posts, RR:
Reply 11, posted (6 years 3 months 4 days 3 hours ago) and read 6355 times:



Quoting Antonovman (Reply 10):
After that they will maybe start looking around.

And find out there is not much left....


User currently offlineAA1818 From , joined Dec 1969, posts, RR:
Reply 12, posted (6 years 3 months 4 days 3 hours ago) and read 6330 times:



Quoting AIR MALTA (Thread starter):
What would be the strategie for BA in Europe? The future of OW?

Talk about an over-dramatization. Central Europe is but one small region in the world. One world has Fantastic presence in the western hemisphere. With LA, MX, AA and IB/ AA flights to the Caribbean/ Lat America/ South America, they are the dominant force in the hemisphere. One World is also looking at other ways to consolidate their position in the Latin America. They are also very strong in the Pacific and are looking for partners in that region. With RJ covering the Middle East and MA covering central Europe, BA is directing their attention elsewhere. Remember AA/BA are about to cross the ATI hurdle that LH/UA and AF/KL/DL/NW crossed ages ago (unfairly I might add)!

AA1818


User currently offlineAndaman From , joined Dec 1969, posts, RR:
Reply 13, posted (6 years 3 months 4 days 3 hours ago) and read 6328 times:



Quoting AIR MALTA (Thread starter):
there is nothing left for BA in Europe

I wouldn't be surprised if Finnair get closer to BA in the future.
AY have been doing quite well - weak SK being the major reason - but if LH really take SK the picture will change a lot here in up north, LH sure have the muscles to push AY in the corner. And then AY needs the company of some Big Boy in the business, BA being the natural direction. Of course a different story is how BA see things then...


User currently offlineAntonovman From , joined Dec 1969, posts, RR:
Reply 14, posted (6 years 3 months 3 days 18 hours ago) and read 6135 times:



Quoting JRadier (Reply 11):
Quoting Antonovman (Reply 10):
After that they will maybe start looking around.

And find out there is not much left....

Well I will agree with you there. They have been very cosy with SN for years and its always been predicted they would take them over. The likes of OS would be no use to BA, no historic ties or anything like that. I think they didnt dare go for SN due to the pending anti-trust decision with the USA, they could be afraid to do anything that may rock the boat for that decision.
As you say, byt the time they get anti-trust all the decent airlines would have been taken over


User currently offlineAnax From , joined Dec 1969, posts, RR:
Reply 15, posted (6 years 3 months 3 days 16 hours ago) and read 5923 times:

no worries fellow anetters!!!
BA like a new mother Teresa will buy OA and AZ and they will live happily ever after......
 praise   praise   white 


User currently offlineKonrad From , joined Dec 1969, posts, RR:
Reply 16, posted (6 years 3 months 3 days 16 hours ago) and read 5865 times:



Quoting LH4116 (Reply 1):
What about BA making a bid on LOT?

That would be most surprising.

LOT premium passengers are already in LH bag as per Miles&More program integration. LOT as a CE/EE feeder to BA wouldn't work because LHR slots are not available, or their purchase wouldn't make economic sense for relatively low yield markets.

Bottomline, LH has Poland (and CE/EE) very well covered, with or without LOT.


User currently offlineAIR MALTA From , joined Dec 1969, posts, RR:
Reply 17, posted (6 years 3 months 3 days 15 hours ago) and read 5764 times:



Quoting Anax (Reply 15):
BA like a new mother Teresa will buy OA and AZ and they will live happily ever after......

That's what's left now... All the good deals are sealed I guess.

The one interesting airline which is left now in Europe is Air Berlin. It could be a good addition to BA's network along FlyNiki. They are good quality LCCs with some kind of frills. If BA wants to have some presence in Central Europe, that's the only hope...


User currently offlineCityofAthens From , joined Dec 1969, posts, RR:
Reply 18, posted (6 years 3 months 3 days 14 hours ago) and read 5700 times:

When someone here talks of Eastern Europe, may I ask for a clarification of which markets are being discussed? As we know BA, already covers the main capitals of Europe in addition to some secondary cities.

Budapest, Bucharest, Prague, Kiev, Sofia, Belgrade, Tirana, Moscow, St.Petersburg are all already covered by BA - MA operates to other cities in the region.


User currently offlineMutu From , joined Dec 1969, posts, RR:
Reply 19, posted (6 years 3 months 3 days 10 hours ago) and read 4759 times:



Quoting AIR MALTA (Reply 17):
That's what's left now... All the good deals are sealed I guess.

what about just setting up local bases under the BA banner, cheaper option, less risky, more focussed (you dont inherit problems), significantly more flexible approach to the market.

Do the IB deal then get closer to AY

Feed traffic into HEL (asia) LHR (North america) and MAD (south america) for longhaul.

In the meantime the big airlines like LH and AFKL will start lookimng for efficiencies and there is no doubt in my mind whatever assurances they give now, over time they will gradually drop much longhaul from VIE CPN ARN and BRU etc and feed into longhaul megahubs at FRA and CDG

They will look like the giant american carriers where evrywhere is only 2 (or more) hops away. Once you start having to change plane en route you may as well just fly BA thru LHR ir IB thru MAD. The playing field levels once more

Because lets be clear there is very little profit in any legacy's shorthaul programme, its all about feed, eliminating some competition.

Sure as eggs are eggs LH or AF will NOT be investing in a major expansion of whatever AZ operations they may acquire!!

BA would ideally get closer to AA and then possibly CX

At some point the EU hopes to agree more open skies deals with more territories.
As and when that happens, BA could just base a few longhaul frames at certain european airports and tray its luck at competing

Openskies is an exciting opportunity - I remain to be convinced about it lets be clear, but its a low risk approach to expanding influence across europe and deepening the strength of the BA brand in the USA. It may fail, who knows, but its a raw approach that relys on nothing but its own brand and reputation to live or die by, not buying soemone elses

So they are doing plenty I would say and certainly have an idea where they want to be.

AIRMALTA, as you so often say, its not that BA keep being rejected or losing out, they just havent been getting involved, period. A quite deliberate policy I would imagine!


User currently offlineAisak From , joined Dec 1969, posts, RR:
Reply 20, posted (6 years 3 months 3 days 9 hours ago) and read 4578 times:

It's impressive how people choose not to take into account several movements. Growth doesn't equal to purchase.

BA said some time ago that UK based franchisees were no longer useful. For the franchisees it was expensive to retain the BA product and the franchisee fee didn't provide BA with money and/or passengers. I'm talking about
- BA Connect which was 100% owned by BA and was posting losses. Almost the entire operation was sold to FlyBE while BA holds 15% of FlyBE which IS posting profits.
- GB Airways was put on sale and BA decided not to buy it. Instead BA decided to do the profitable routes by themselves. So BA keeps the brand on key GB Airways markets, keeps the money and the passengers still see the BA product.
- BMED was sold to BMI but BA got the slots and still keeps the passengers though a codeshare, feeding BA's longhaul network out of LHR.
- They have recently added 2 RJ85 and 2 BAes for their LCY operation: CityFlyer: 100% owned by BA
- It seems they have plans to set a new franchisee in India, and it also seems they want to expand their SouthAfrica flying through Comair, extending their brand there.


- BA has created Openskies to operate between NYC and several European cities. The 757-200 used for this growth are being replaced by new aircrafts so it's in fact growth.
- They have recently purchased L'avion.
- They have announced plans to be part of a holding owning both BA and IB.
-They have submitted an application for permission to share costs/revenues with AA.

And yet, some people say BA is standing still. They don't need to buy an airline with a bunch of planes to grow. Should BA-IB want in Central Europe, there's nothing preventing them to based 5 A320 in VIE to do flights to PAR, ROM, MIL, FRA and OTP called "Eastern Europe Airways". They could even fly VIE-JFK VIE-ORD or VIE-MIA as open skies allows it.
Why would they want to pay for OS and end all the FF and lounge agreements, codeshare agreements, change the signage, move terminals, make OS exit Star and get it into Oneworld.

I don't get why BA has to buy something to completely change it in less than a year's time.


User currently offlinePEET7G From , joined Dec 1969, posts, RR:
Reply 21, posted (6 years 3 months 3 days 8 hours ago) and read 4265 times:



Quoting AIR MALTA (Thread starter):
BA and OW are now really weak in central Europe and it might now difficult to compete with *A and SkyTeam.

I really do not see the point of your dramatization... OW is perfectly covered with AY and MA in central/eastern Europe. Just because OW is not an alliance gobbling up every rubbish getting in their way, does not mean it is by any way weaker than others. With MA in OW the alliance has one of the highest standard and reputable airline matching OW standards and perfectly covering this central/eastern market. And now with the new BUD airport under construction MA will also have, what I always felt their weak point...an efficient and modern and really nice hub.

...the only thing that could go wrong is the new owners of MA destroying the standards. As a matter of fact I still dream of BA making a move for MA... it would definitely be a more logical and more potential addition than OS...


User currently offlineKonrad From , joined Dec 1969, posts, RR:
Reply 22, posted (6 years 3 months 3 days 7 hours ago) and read 4106 times:



Quoting PEET7G (Reply 21):
OW is perfectly covered with AY and MA in central/eastern Europe.

I agree with that. Also, central/eastern Europe isn't exactly a high yield market which BA (or OW) should be after.

Speaking of MA I wish them luck with their newly acquired DH4s, they should work out much better for shorter routes out of BUD. Sadly, MA cancelled a few local destinations after getting rid of the CRJs (or maybe because flying there with CRJs didn't make sense).


User currently offlineOneworld77 From , joined Dec 1969, posts, RR:
Reply 23, posted (6 years 3 months 3 days 7 hours ago) and read 3936 times:

I have to say it amazes me too everytime one of AF/KL and LH twitch, BA are expected to do likewise.

They've been there and done that, long ago. Learnt the lessons and bagged the profits (if any). Lufty and Franco-Dutch junket have to travel that road yet themselves. 10-20 years time they'll be selling off what they've gobbled up.

Star goes to quantity and certainly not quality. OW is quite the opposite and add to the mix profitability and stability.

BA has a quality cachet that is not present with LH and AF/KL. I've been in the position to fly these and LX quite a bit recently and they just don't match the standard of BA. (I'm not british btw, just resident here).

If they felt inclined, there is always EI, FI, JU, CY, KM. They'd be daft to, but there are plenty of options!!


User currently offlineAbrelosojos From , joined Dec 1969, posts, RR:
Reply 24, posted (6 years 3 months 3 days 7 hours ago) and read 3910 times:



Quoting FLVILLA (Reply 2):
Somehow....I don't think they care ! Smile

= Looking at their recent half-hearted OS bid, one would definitely extrapolate the same.

Quoting PEET7G (Reply 21):
..the only thing that could go wrong is the new owners of MA destroying the standards.

= Stop with this (every thread), Russians destroying MA crap. MA is a niche carrier and is rightsizing to make business sense. There is no reason for MA to send their gas guzzling 762's to continue prestige routes.

Quoting PEET7G (Reply 21):
OW is perfectly covered with AY and MA in central/eastern Europe. Just because OW is not an alliance gobbling up every rubbish getting in their way, does not mean it is by any way weaker than others. With MA in OW the alliance has one of the highest standard and reputable airline matching OW standards and perfectly covering this central/eastern market.

= The problem is strategy. BUD is a relatively weak hub. A passenger flying from say the U.S. to East/Central Europe has to double connect (LHR AND BUD) to make their destination in the East/Central Europe. Without ANY presence between LHR and AMM, BA/OW loses connecting revenue between high yielding north American traffic going to East/Central Europe. They could expand at home base ... but LHR remains continually oversubscribed. BA not making a serious play for OS is short-sighted - as it means to fly OW, one has to double connect to most of these "so called" lucrative markets and regions.

Saludos,
A.


25 Abrelosojos : = This whole analysis of OW being quality is absolute rubbish ... it has airlines such as AA, IB, MA, and RJ ... none of which are the benchmarks of
26 CityofAthens : I completely agree. Having flown 4 different OW carriers, I found that the quality and professionalism varied quite substantially between one carrier
27 AIR MALTA : I am working for a company with a large presence in Austria, Germany, Holland, Belgium, Italy and Switzerland (and also Finland). The number of busin
28 Mutu : Well they arent so dominant just yet, the ink isnt dry on SN, and AZ and SAS havent happened yet!! But again lets get real, BA flies double daily on
29 Abrelosojos : = This is simply not true. Saludos, A.
30 Sflaflight : I agree. Start your own hubs in central Europe if need be. Interesting how the EU is beginning to look more like the US. I really believe that LH wil
31 Kiwiandrew : I think another thing to bear in mind is that not all high yield traffic comes from the US ( indeed with the State of the US economy and the value of
32 Ota1 : Great idea... BA already tried that with DeutscheBA and it did not work. in fact the never made any profit with it. It's much more difficult to start
33 PEET7G : I am not going to stop...simply, because I fly them on a weekly bases and can simply see the way they are heading On-time performance was simply one
34 PEET7G : I would put RJ over many airlines instantly. A very, very high quality service if you ask me, ok I hate IB, but it could be only because of my bad ex
35 Beaucaire : Excellent reflection - I never understood the passivness of BA anyhow - all they understood was LHR -the rest was either of no importance or just lip
36 Ota1 : I think personal preferences don't get us anywhere on that Star Alliance vs oneworld quality topic, so I tried a more objective approach on this: Base
37 Abrelosojos : = While not all high yielding passengers come from the U.S., it still is the number 1 region for volume of high-yield passengers. It just simply cann
38 RIX : - point any other economy any close to US, even in its today's "State". - wow! Your signature fits your post perfectly ...
39 Bongodog1964 : BA seem to have made their future priorities quite clear; IB, followed by AA, and now the financial press in the UK is reporting that they are looking
40 Mutu : Could you tell me where it is wrong?
41 Mutu : Very true although in fairness it was a long time ago , maybe too early as it happens. But now 12 years later customers seem far less hung up on nati
42 Mutu : BA serves plenty of destinations in the Middle east , India, far east and india has been and contnues to be a key growth area so I would consider you
43 Viscount724 : I believe BA has unused 5th freedom rights on many longhaul routes from Continental Europe points. They used to stop at several points in Europe en r
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