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Meaning Of Jazz (as In Air Canada Jazz)  
User currently offlineFlyASAGuy2005 From United States of America, joined Sep 2007, 7004 posts, RR: 11
Posted (5 years 7 months 5 days 23 hours ago) and read 5213 times:

Pretty stright forward question. I was doing research on regional airlines and when I got to Jaz, I got to to thinking on exactly what does that mean. I thought it may have a particular meaning in Canada (besides the obvious I would think, as in music).

Seems like a corky question but it's been on my mind for a while.


What gets measured gets done.
24 replies: All unread, jump to last
 
User currently offlineOta1 From Germany, joined Apr 2008, 396 posts, RR: 0
Reply 1, posted (5 years 7 months 5 days 23 hours ago) and read 5207 times:
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I think it refers to the music... when Jazz was created AC also had a subsidiary called Tango

User currently offlineMileHighFlyer From Canada, joined Feb 2008, 55 posts, RR: 0
Reply 2, posted (5 years 7 months 5 days 23 hours ago) and read 5174 times:

For a while, Air Canada had some "Tango" planes, I'm not sure if they still do. Now, Air Canada's cheapest tickets are "Tango" tickets. My guess is that they wanted to give the Air Canada regional airline a name that was similar to Tango... so they came up with Jazz!

User currently offlineViscount724 From Switzerland, joined Oct 2006, 24080 posts, RR: 22
Reply 3, posted (5 years 7 months 5 days 23 hours ago) and read 5156 times:



Quoting MileHighFlyer (Reply 2):
For a while, Air Canada had some "Tango" planes, I'm not sure if they still do.

No, it's just a fare brand now.


User currently offlineAAmd11 From UK - Wales, joined Nov 2001, 1056 posts, RR: 1
Reply 4, posted (5 years 7 months 5 days 18 hours ago) and read 4906 times:

Some people, very occasionally, still come to YOW looking for an airline called "Tango".

It confuses them when you tell them that's just the name of their fare class, so it's easier to just say "oh, they're called Air Canada now".  Silly


User currently offlineSflaflight From United States of America, joined Nov 2005, 1183 posts, RR: 1
Reply 5, posted (5 years 7 months 5 days 16 hours ago) and read 4805 times:

Canada's answer to song!!!!  rotfl 

User currently offlineFlyASAGuy2005 From United States of America, joined Sep 2007, 7004 posts, RR: 11
Reply 6, posted (5 years 7 months 5 days 15 hours ago) and read 4739 times:



Quoting Sflaflight (Reply 5):

Laugh if you want Big grin but everytime I heard or saw Jazz, I would think about Song.



What gets measured gets done.
User currently offlineRikkus67 From Canada, joined Jun 2000, 1577 posts, RR: 1
Reply 7, posted (5 years 7 months 5 days 15 hours ago) and read 4724 times:

The three subsidiaries were:

Jazz

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Photo © Michael Durning


CURRENT SCHEME


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Photo © Henry Jr Godding


TRANSITIONAL SCHEME - AC "old colours" used by regional partners, with AC Jazz replacing the partner name



Zip

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ORIGINAL SCHEME (solid, with bumble bee on nose), and cost saving "tail only" colours



Tango

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Photo © Richard Barsby - Aviation Photographer





IIRC, the whole idea was to make the different divisions unique, and instantly recognizable. Although I have completely warmed up to AC's current mainline scheme (looks so good when next to a white fuselage), I loved that Tango returned the revised maple leaf roundel to the tail!



AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
User currently offlineUSFlyer MSP From United States of America, joined May 2000, 2026 posts, RR: 0
Reply 8, posted (5 years 7 months 5 days 12 hours ago) and read 4639 times:



Quoting FlyASAGuy2005 (Thread starter):
I thought it may have a particular meaning in Canada (besides the obvious I would think, as in music).

Seems like a corky question but it's been on my mind for a while.

Air Canada chose to name their regional airline Jazz because it is the same in both French and English unlike commuter, express, airlink, connection, et al. It is quite random but it saves them quite a bit of money when complying with Canadian language and signage laws.


User currently offlineAirbuster From Netherlands, joined Mar 2007, 423 posts, RR: 0
Reply 9, posted (5 years 7 months 5 days 11 hours ago) and read 4611 times:



Quoting USFlyer MSP (Reply 8):
Air Canada chose to name their regional airline Jazz because it is the same in both French and English unlike commuter, express, airlink, connection, et al.

Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz..........



FLY FOKKER JET LINE!
User currently offlineAVLAirlineFreq From United States of America, joined Jun 2008, 970 posts, RR: 0
Reply 10, posted (5 years 7 months 5 days 9 hours ago) and read 4513 times:

They moved the airline from New Orleans and decided to keep the name even if it makes no sense at all...?  biggrin 

User currently offlineNighthawk From UK - Scotland, joined Sep 2001, 5093 posts, RR: 35
Reply 11, posted (5 years 7 months 5 days 8 hours ago) and read 4488 times:

In the UK, Jazz can also be a slang term for extras that are added to make something look a bit fancier, its kind of an alternate for "bling" which seems to have became more adopted nowadays.

"jazz it up" meaning to make something look a bit fancier, by adding some accessories or extras to it.

Is Jazz used in such a way in Canada/U.S?

Also, you may want to be careful with the spelling, Jizz is something completely different, but this is a family site so look that one up yourselves  Silly



That'll teach you
User currently offlineAAmd11 From UK - Wales, joined Nov 2001, 1056 posts, RR: 1
Reply 12, posted (5 years 7 months 5 days 7 hours ago) and read 4393 times:



Quoting Nighthawk (Reply 11):
Is Jazz used in such a way in Canada/U.S?

Not in the case of the airline itself, no.  Silly


User currently offlineYZFOO7F From Canada, joined May 2005, 158 posts, RR: 0
Reply 13, posted (5 years 7 months 5 days 6 hours ago) and read 4363 times:



Quoting AAmd11 (Reply 12):
Not in the case of the airline itself, no.

haha!

I use it the same way here in Canada anyway.



Promise me you'll always leave the ground
User currently offlineNaritaflyer From Japan, joined Apr 2006, 549 posts, RR: 1
Reply 14, posted (5 years 7 months 5 days 6 hours ago) and read 4335 times:



Quoting Sflaflight (Reply 5):
Canada's answer to song!!!!

Actually I believe Delta copied Tango and Jazz with its Song brand.


User currently offlineFlyb From Canada, joined Aug 2006, 681 posts, RR: 0
Reply 15, posted (5 years 7 months 5 days 6 hours ago) and read 4301 times:

Correct Delta copied Air Canada, so did United with Ted.

The Strategy continues to work quite well, but under the Air Canada banner.


User currently offlineUSFlyer MSP From United States of America, joined May 2000, 2026 posts, RR: 0
Reply 16, posted (5 years 7 months 5 days 5 hours ago) and read 4257 times:



Quoting Airbuster (Reply 9):
Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz

Yeah but Canadian Regional was one of the carriers merged to form Jazz. AC wanted to start over with a new brand, image, and culture. Calling it AC Regional would make seem as though Canadian Regional was the surviving carrier, In addition, Jazz is not exactly regional anymore considering it flies 4-5 hour flights on a regular basis.


User currently offlineOlympus69 From Canada, joined Jun 2002, 1737 posts, RR: 7
Reply 17, posted (5 years 7 months 5 days 5 hours ago) and read 4208 times:



Quoting Airbuster (Reply 9):
Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz..........

Except for an acute? accent over the 'e', so the French Canadians would rightly insist on dual signage,


User currently offlineYYZYYT From Canada, joined Apr 2005, 924 posts, RR: 0
Reply 18, posted (5 years 7 months 5 days 4 hours ago) and read 4172 times:



Quoting USFlyer MSP (Reply 8):
Air Canada chose to name their regional airline Jazz because it is the same in both French and English unlike commuter, express, airlink, connection, et al. It is quite random but it saves them quite a bit of money when complying with Canadian language and signage laws.

Which is also (as I understand it) one reason why Trans Canada Airlines was changed to Air Canada.


User currently offlinePnwtraveler From Canada, joined Jun 2007, 2201 posts, RR: 12
Reply 19, posted (5 years 7 months 5 days 4 hours ago) and read 4147 times:

As well since the long term goal has been or is to eventually sell Jazz - having it with its own identity and brand is a bonus. Jazz is short, snappy and memorable. Other airlines have their reasons why they brand their regional/feeder airlines closer.

User currently offline3ingreen From Canada, joined Sep 2008, 46 posts, RR: 0
Reply 20, posted (5 years 7 months 5 days 4 hours ago) and read 4141 times:

My observation, is that the name Jazz was created as a " brand " only......coming up with a name that was completely off the wall..... something that is done periodically by marketing gurus when the intention is not only to make a big spalsh initially, but make the brand " catchy " enough that the consuming public will embrace it and feel very comfortable using it. They had to come up with a name that would also be easy to remember and not be the " same old "while blending the likes of Air Nova, Air Ontario, Air BC etc. into one entity.
I believe that Song, Zip and Tango etc. came later, to go head to head with the new LCCs that were springing up at the time.


User currently offlineViscount724 From Switzerland, joined Oct 2006, 24080 posts, RR: 22
Reply 21, posted (5 years 7 months 5 days 4 hours ago) and read 4099 times:



Quoting Airbuster (Reply 9):
Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz..........

I disagree. A short one-syllable name like Jazz is unique and easier to remember than a bland and generic name like Regional.

Quoting YYZYYT (Reply 18):
Which is also (as I understand it) one reason why Trans Canada Airlines was changed to Air Canada.

Correct, and just a minor correction. The old name was Trans-Canada Air Lines (Air Lines two words, and a hyphen.  Smile

Quoting Rikkus67 (Reply 7):
The three subsidiaries were: Jazz,Zip,Tango

AC also uses the Jetz brand for their dedicated all-business class A320s used for sports team and similar charter operations. Two Jetz aircraft are now being used by the Conservative and NDP political parties during the current Canadian election campaign.


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User currently offlineSebring From Canada, joined Jul 2004, 1663 posts, RR: 14
Reply 22, posted (5 years 7 months 5 days 3 hours ago) and read 4078 times:



Quoting Airbuster (Reply 9):

Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz..........

Jazz flies a number of routes with the CRJ-705 that aren't really regional in nature, but rather link two major cities more than three hours apart.


User currently offlineYYZYYT From Canada, joined Apr 2005, 924 posts, RR: 0
Reply 23, posted (5 years 7 months 5 days 3 hours ago) and read 4045 times:



Quoting Olympus69 (Reply 17):
Quoting Airbuster (Reply 9):
Regional is the same in english and french...makes more sense to call it Air Canada regional than jazz..........

Except for an acute? accent over the 'e', so the French Canadians would rightly insist on dual signage,

more than just that - while the word "regional" is the same, its placement is not - thus, Air Canda Regional v. Regional d'Air Canada (if I remember my high-school french correctly).

In fact, many of AC's prior regional names have generic English-French conversion...

Air Alliance, Air Nova, Air Ontario

Quoting Viscount724 (Reply 21):
just a minor correction. The old name was Trans-Canada Air Lines (Air Lines two words, and a hyphen.

damn. should have caught that.


User currently offlineAvt007 From Canada, joined Jul 2000, 2132 posts, RR: 5
Reply 24, posted (5 years 7 months 5 days 2 hours ago) and read 3936 times:



Quoting Pnwtraveler (Reply 19):
As well since the long term goal has been or is to eventually sell Jazz

Jazz has already been sold- it is 100% publicly owned and traded now. "Air Canada Jazz" is a brand name. The actual company name is Jazz Air LP.


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