Sponsor Message:
Civil Aviation Forum
My Starred Topics | Profile | New Topic | Forum Index | Help | Search 
How Airlines Communicate Visually...  
User currently offlineGosimeon From Ireland, joined Jan 2008, 663 posts, RR: 0
Posted (6 years 2 months 2 weeks 4 days 19 hours ago) and read 1451 times:

Hey guys

So, one of my modules in college is Visual Communications. I has to make a brief presentation tomorrow on one piece of visual communication, whatever example I want. I will have to explain why I like it and how it commucates, how it does so effectively, and to whom it communicates.

Most students are doing basic magazine adverts and the likes, but I would love to make my presentation on how airlines communicate visually. I might do it on how an airline communicates through it's livery, or even it's website.

For example; Ryanairs website and it's lack of colour co-ordination, cheap imagery and empahasise on cheap prices communicates they are a budget airline, who value function over class or image. SilverJet's livery exuded class and exclusivity.

So....

Anybody on here have any example of how an airline communicated visually? Any particularly good liverys or adverts out there that REALLY say something about an airline?

2 replies: All unread, jump to last
 
User currently offlineCanadianNorth From Canada, joined Aug 2002, 3395 posts, RR: 9
Reply 1, posted (6 years 2 months 2 weeks 4 days 19 hours ago) and read 1445 times:

If you look into Air North, they like to make it stand out clearly that they are "Yukon's Airline"...


CanadianNorth



What could possibly go wrong?
User currently offlineBraybuddy From Ireland, joined Aug 2004, 5815 posts, RR: 31
Reply 2, posted (6 years 2 months 2 weeks 4 days 17 hours ago) and read 1398 times:



Quoting Gosimeon (Thread starter):
Anybody on here have any example of how an airline communicated visually? Any particularly good liverys or adverts out there that REALLY say something about an airline?

A particular favourite of mine is the Qantas livery: simple, effective, modern and clearly symbolising Australia. I love the way they almost hold the copyright on the red triangle, which they use very effectively all over the place, from the tail of all their aircraft right down to their web address ( http://www.qantas.com.au/regions/dyn/home ) in your browser. Just look at the following promo by clicking on the red triangle and see how it is used discreetly right the way through it: http://www.qantas.com.au/info/flying/qantas-experience

One of the best airline corporate images, IMHO.


Top Of Page
Forum Index

This topic is archived and can not be replied to any more.

Printer friendly format

Similar topics:More similar topics...
How Airlines Decide For A Or B Or Both? posted Sun Jun 8 2008 10:28:27 by Plairbus
How Airlines Used 747sp On The LAX-SFO? posted Mon Aug 21 2006 00:35:36 by 747400sp
How Airlines Lose Money? posted Thu Jul 7 2005 10:16:03 by VS773ER
How Airlines Land In Trouble posted Thu Sep 16 2004 03:06:08 by TACAA320
How Airlines Got Their Names? posted Wed Jan 28 2004 06:07:03 by COIAH99
Is This How Airlines Choose New Intl Routes? posted Sun Dec 21 2003 08:04:43 by Jet-lagged
How Airlines Make You Hate Them posted Wed Jul 23 2003 22:52:39 by ClipperNo1
How Airlines Number Their Seats posted Thu Jul 10 2003 14:00:08 by CactusCMH
Graphic Example Of How Airlines Lose Bags... posted Tue Oct 8 2002 05:07:48 by Bobcat
How Do Airlines Choose A/C For Special Livery? posted Sun Sep 14 2008 08:34:17 by AA777223