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Am To DEN, YYZ And SFO; Why No Bookings?  
User currently offlineJpintoa From Mexico, joined Oct 1999, 131 posts, RR: 0
Posted (5 years 8 months 3 weeks 23 hours ago) and read 2888 times:

Aeromexico is starting daily direct flights to DEN, YYZ and SFO. Why there are no bookings to these cities in this season? What strategies are doing other airlines MX, CO, AA in Mexico to get new passenger?

8 replies: All unread, jump to last
 
User currently offlineEddieDude From Mexico, joined Nov 2003, 7582 posts, RR: 42
Reply 1, posted (5 years 8 months 3 weeks 23 hours ago) and read 2864 times:

If I am not mistaken, the flights to DEN and SFO launch in February and the flight to YYZ in March.


Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineJuventus From United States of America, joined Dec 2004, 2835 posts, RR: 2
Reply 2, posted (5 years 8 months 3 weeks 22 hours ago) and read 2817 times:



Quoting EddieDude (Reply 1):
If I am not mistaken, the flights to DEN and SFO launch in February and the flight to YYZ in March

I think Eddie is correct, still weeks away......The YYZ and SFO should do well, good luck on that DEN venture.

Quoting Jpintoa (Thread starter):
What strategies are doing other airlines MX, CO, AA in Mexico to get new passenger?

A noteworthy strategy was Southwest hooking up with Volaris.... If you're talking about first class service and flat beds and all that stuff, most of the flights between the US and Mexico are short flights.



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User currently offlineJpintoa From Mexico, joined Oct 1999, 131 posts, RR: 0
Reply 3, posted (5 years 8 months 3 weeks 20 hours ago) and read 2710 times:



Quoting EddieDude (Reply 1):
If I am not mistaken, the flights to DEN and SFO launch in February and the flight to YYZ in March

The load factors for the flights are 3% (AM sources) and the estimated are 15%. Very bad for the beginning of a new flight.

Does anybody knows the strategies of MX, because they are giving 50% discounts to their new routes, London, MCO and GRU. What is Mexicanago?


User currently offlineEddieDude From Mexico, joined Nov 2003, 7582 posts, RR: 42
Reply 4, posted (5 years 8 months 3 weeks 20 hours ago) and read 2705 times:



Quoting Juventus (Reply 2):
If you're talking about first class service and flat beds and all that stuff, most of the flights between the US and Mexico are short flights.

Yes, sadly we do not have widebody service to the U.S., except for a number of CUN flights, the random 767 from AM making its way to JFK from MEX... or CO sending maybe one or two widebodies to MEX from IAH one or two days before Christmas. It is a pity really, because I am sure that whoever served, say, MEX-JFK with widebodies, would see its popularity jump in the minds of many travelers... plus, JFK-MEX can be as long as 5:30 or even 6 hours when the headwinds are very strong.

On the other hand, I suppose that the using narrowbodies only between MEX and the U.S. ensures that the airlines can be more successful in managing the yields and also allow for increased frequency, which is good for business travelers.

The longest regularly scheduled flight between MEX (notice I am talking about MEX only, and I don't know what it is like for other cities in Mexico with service to the U.S.) and a U.S. city is MEX-SEA, and it is approximately 5 hours or even a bit longer. Many people psychologically relate narrowbody service in a 4 hour plus flight with discomfort, but sadly the route is so thin and unprofitable that a 73G is kind of too much plane for it  Sad



Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
User currently offlineLAXintl From United States of America, joined May 2000, 25381 posts, RR: 49
Reply 5, posted (5 years 8 months 3 weeks 20 hours ago) and read 2684 times:

Keep in mind DEN, SFO and YYZ are solid Star hubs.

So AM is not only planning flights into the hearts of an opposition alliance, but locations where its US partner DL are rather weak also.

As I've said many times here on A.net, just because an airline adds a flight, does not mean people will come to it automatically.
AM needs to market itself hard in these cities, and also nurture relationships with the appropriate ethnic travel agents and consolidators which are an important link in getting passengers on these flights.



From the desert to the sea, to all of Southern California
User currently offlineMexicana767 From United States of America, joined Aug 2005, 59 posts, RR: 0
Reply 6, posted (5 years 8 months 3 weeks 19 hours ago) and read 2651 times:



Quoting Jpintoa (Reply 3):
What is Mexicanago?

MexicanaGo is the rebranding of Mexicana's Frecuenta program. This was done because of Mexicana's new brand recognition and its introduction into OneWorld

More information at www.mexicanago.com

Mexicana767



"Never, Never, Never Quit" -Winston Churchill
User currently offlineNAVEGA From United States of America, joined Nov 1999, 741 posts, RR: 0
Reply 7, posted (5 years 8 months 3 weeks 18 hours ago) and read 2566 times:



Quoting LAXintl (Reply 5):
As I've said many times here on A.net, just because an airline adds a flight, does not mean people will come to it automatically.

I agree with LAX intl.


Just look at ORD as an example of Aeromexico commencement there. It is a weak market
for them as Mexicana has been there for over 50 years and has established itself with the
ethnic marked and in the past years with the business mans market. As an AA Hub this is
likely to grow more in the future.

LAX is another example where Mexicana is extemely strong and AM very weak comparing
passengers carried etc.

However I do wish them well and hope they stay in these markets for a while as competition
is good for us passengers.


User currently offlineEddieDude From Mexico, joined Nov 2003, 7582 posts, RR: 42
Reply 8, posted (5 years 8 months 3 weeks 16 hours ago) and read 2503 times:

I looked for flights to YYZ on AM's site on random dates (they have "introductory" special fares -booking code W-) and the cheapest was U.S.$800-plus including taxes. This is just ridiculous! I hope there is sufficient demand at those prices... otherwise, AM is not going to have a long history in YYZ!


Next flights: MEX-GRU (AM 77E), GRU-GIG (JJ A320), SDU-CGH (G3 73H), GRU-MEX (JJ A332).
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