LH4116 From Sweden, joined Aug 2007, 1715 posts, RR: 18 Posted (5 years 9 months 6 days 15 hours ago) and read 3295 times:
I did recently watched the last episode of the 2nd season of the British TV-series Skins. One of the last scenes of the episode was set in BRS (I think), and in one part, you could see a Ryanair ad sign, going back and forth several times in one of the revolving doors. The ad sign was clearly visible.
Was this made on purpose, that Ryanair had payed them to show the ad in their show, or did they just not bother that FR got to make advertisement just for free?
Shamrock350 From Ireland, joined Mar 2005, 6373 posts, RR: 14
Reply 2, posted (5 years 9 months 6 days 14 hours ago) and read 3243 times:
I've seen Ryanair advertising on quite a few TV series recently especially on the British soaps. Hollyoaks featured two shots in one episode of a Ryanair 737 landing at LPL and in later episodes it showed Ryanair adverts around the terminal building. An upcoming episode of EastEnders will feature STN, promotional shots for the episode already show the blue and yellow self service kiosks of Ryanair. EastEnders is often watched by 10 million people, the most watched in the UK but I doubt any real advertising for Ryanair will be done as the BBC rarely ever show brand names in any of their programming.
Anywho, I doubt FR would willingly pay to have an advert plastered throughout a TV program, could it be that they knew they were filming and made sure there normal advertising was visible enough to be in shot? They drum up enough publicity for free in the national press anyway.
Most mainstream programming, in the UK at least, doesn't do product placement, the BBC especially (though Skins is C4) is not allowed to do so. Although I think filming at STN you're pretty much guaranteed a nice blue/yellow backdrop to your scene, with perhaps a bit of orange thrown in for good measure.
The BBC can if they want show mainstream adverts, there was plans to do so in 2001/2002 but they were called off. BBC relies mainly on public funding, or TV Licenses. After BBC 1, Channel 4 (and the others) is like the only decent channel in the UK, channels like Five and ITV have gone down hill!
Babybus From , joined Dec 1969, posts, RR:
Reply 9, posted (5 years 9 months 1 day ago) and read 2540 times:
Quoting LH4116 (Reply 6): And don't forget about The Terminal, with Tom Hanks. Now that was a looong UA commercial, they even made one of the actors say their slogans in one of the lines
And don't forget Tom Hanks was also in that great long FedEx movie show Lost or Stranded or whatever it was called. About a guy holding a FedEx parcel and he ws in a plane crash and he still managed to save the Fedex parcel...blah blah blah.
The EU should ban such films from entering our shores.