To me the tail doesn't represent the Garuda bird as much as they tried.
I agree; although I love the colors and the graphic style, from a marketing point of view they should have done more with the mystical bird on their tail. When you see the tail you probably won't even recognize it's a Garuda plane (so I'm glad they still use the 'regular' logo on the fuselage). It's not a really strong brand image imo and it's a bit sad it doesn't reflect anything about Indonesia. Other than that; it looks sleek, modern and stylish.
SQ_EK_freak From United Kingdom, joined Dec 2000, 1659 posts, RR: 20
Reply 13, posted (5 years 10 months 2 weeks 2 days 8 hours ago) and read 23918 times:
Quoting Wedgetail737 (Reply 6): I'm glad they retained the condor or phoenix-looking bird adjacent to the airline name
You mean the Garuda?
I like it, it's a clean, modern update on a pretty classic livery. Have always loved the idea of the Garuda being Indonesia's national airline, given that it plays such a huge role in Balinese mythology. Also love the cool blue color scheme, goes well with Indonesia's beach culture/tourist charm.
Jamake1 From United States of America, joined May 2004, 1037 posts, RR: 2
Reply 14, posted (5 years 10 months 2 weeks 2 days 7 hours ago) and read 23642 times:
Quoting Alitalia744 (Reply 8): To me the tail doesn't represent the Garuda bird as much as they tried.
No it doesn't. Rather, the tail reflects Indonesia's ocean colors. I really think it is well done. After much anticipation, I have been so let down at most of the updated liveries that the world's airlines have unveiled in recent years. For the most part, they've been very underwhelming. This time, somebody got it right. I think Garuda's new look is clean, cool, refreshing, and striking.
Well always wondered since Garuda Indonesia is the only one that depicts the Garuda more of a pure bird, while the Garuda in other countries have the additional resemblence of a mans body, such as India and Thailand. You see the Man Bird Garuda on Thai government buildings
There Are Those Who Believe That There May Yet Be Other Airlines Who Even Now Fight To Survive Beyond The Heavens
GFFgold From Indonesia, joined Feb 2007, 443 posts, RR: 0
Reply 24, posted (5 years 10 months 2 weeks 2 days 1 hour ago) and read 21243 times:
Lets hope that with new a/c, new livery and the long awaited PTV we will see GA lifting out of the doldrums after such a prolonged decline internationally. They have a long, long way to go to catch up with the other SE Asian flag carriers but so long as they can escape political interference in their corporate affairs I see light at the end of the tunnel.
Now all we need is for the Indonesian civil aviation inspectorate to join the 21st century...
: So will we be seeing this in MEL? Looks really nice...
: Yes! Absolutely! Air France, anyone? MEA? Who knew Indonesia would hit the jackpot...
: Yes. Garuda will fly from CGK to MEL non-stop three times weekly using A332 starting August 2nd.