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Why Has Delta Removed The Northwest Name Already?  
User currently offlineSankaps From United States, joined Jan 2008, 174 posts, RR: 0
Posted (4 months 4 days 1 hour ago) and read 13920 times:

I find it odd that Delta has already removed the Northwest name from airport terminal signage etc, when Northwest still operates under its own operating certificate with NW flight numbers, as a unit of Delta.

At DFW airport, for instance, a passenger booked on a Northwest flight (with a NW flight number) will not see any mention of the name Northwest on the airport terminal listings. So if it happens to be someone who just happens not to know to look for Delta, he/she can get thoroughly confused driving around looking for the terminal Northwest operates out of!

I think it would have been much more prudent for Delta to have waited for the NW code to actually disappear before removing the signage! Surprised they do not seem to have thought this through very well!

153 replies: (all read), jump to last
 
1 DALMD88: Part of the problem is the change over has taken too long. They should have stopped selling NW branded tickets by now. All the flights should have a D
2 Smcmac32msn: If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been
3 Sankaps: You miss my point. Regardless of whether you know about the merger or not, if you have a Northwest ticket with a Northwest flight number, it would be
4 Pilotboi: Oh, so the rebranding process can continue long after the SOC and you and everyone else can complain that the NW image is still around but the airlin
5 Pilotboi: Actually I would find it not reasonable. But either way - at almost every airport, there is signage to indicate where to go for NW passengers. Come o
6 Sankaps: Wow... with such an aggressive and arrogant response to a perfectly legitimate questions, I sure hope you're not a pilot in real life -- how would yo
7 Sankaps: Not at the roadways and terminal maps at DFW, which I am sure would agree is a pretty major airport.
8 MSPNWA: I for one would have liked to have seen the separate DL/NW check-in desks at MSP not share the same signage.
9 Post contains links Smcmac32msn: On DFW's list of airlines it doesn't even show NW. I'm sure the "uninformed" traveller is researching and finding out all they can before getting to
10 Nws2002: Have you ever heard the saying Rome wasn't built in a day? That's the case here. There is no way to merge two airline operations without confusion. Ov
11 Atlwest1: I cant tell you how when im at work in a concourse CLEARLY branded for my carrier that I get people looking for another carrier. Delta or any carrier
12 IAD51FL: Its just like codeshare flights.... if you are in SLC and have a Continental ticket, you may be actually flying on Delta. I had a guy stand in my line
13 AirNZ: Well now, if you want to get both technical and accurate about it......UNTIL those legal documents state you are one airline, you are NOT one airline
14 Revelation: Sure, but as mentioned, things like codeshares and regionals flying for majors mean that quite often folks are buying tickets branded for airline X y
15 Daleaholic: Correct! Even if all the signs pointed passengers in the right direction, they still wouldn't have a f**king clue where to go! Passengers lose all co
16 Josh32121: If someone books a ticket on nwa.com, does the itinerary that's e-mailed to the passenger indicate that they may need to check in at a Delta kiosk/cou
17 NWAESC: I hear you, but you'd be surprised how many people don't know anything about this merger. I get asked often too. No big deal. This also happens when
18 Rscaife1682: Wow do you....Or have you ever worked for an airline RYAN FLTOPS
19 Jetblueguy22: Well for one nobody should be confused because when you look at your itinerary it says check in with Delta Airlines. It says that on my itinerary out
20 IMissPiedmont: Perhaps not relevant to the original question but back in the 1980s the old airline name was removed from everything the day after, or in a few cases
21 FX1816: Well you could look at it this way, NW is now a PART OF DELTA. They are much like that of SkyWest, ASA, Comair, etc. When you buy a ticket on Delta a
22 FX1816: Very much agreed, I was actually thinking the opposite of the OP and I was surprised at how long this is actually taking. FX1816
23 FX1816: Yes DFW is a major airport but think of this in terms of DL and NW, it is NOT A MAJOR airport for either of them. FX1816
24 Mayor: Considering the size of the fleets they're dealing with, I think they're doing a pretty good job. Remember, much of the original DL fleet has to be r
25 MCOatc: And when they do, they have to stop in the middle of the road to do so, only to then cut across 4 lanes of traffic. On a more relevant note, I am a b
26 Mayor: I think that maybe they'd just as soon get as many painted as they can, to save time later. At some point, they might put stickers on, but only if ne
27 FX1816: Very true, the OC fleet was much smaller but I was just trying to drive home the point that it has before been done much quicker. I actually think DL
28 FX1816: Bingo!!! Why wait, there will still be confusion no matter what. FX1816
29 Luckyone: Yes it does. I booked a flight through Northwest that involves flights on KLM Malev and Delta, and it explicity states check with KLM, check in with
30 Mayor: Well, like I said before, I'm sure it could be done quicker if they wanted to go the "sticker" route, but I really think they'd rather paint as much
31 Flyabunch: If I remember correctly, When America West and US Air merged the signage was changed pretty quickly. All plane repaints from that point on got the new
32 Mayor: IIRC, when DL did the changeover from PA, in many cities, it was done overnight and even the A-310s were painted pretty quickly. Our first flight fro
33 Tharanga: Not everybody cares as much as anetters do. the merger FAQ link isn't so big; if you use orbitz or something you might not even see that; i don't kno
34 Smcmac32msn: It isn't the fact that its big on DL's site, its that its a very contrasting green color that immediately catches the eye on their site. Honestly, NW
35 Widget1580: the backdrops at DL ticket counters now say "also serving nwa" at the rebranded stations. people just need to take a second and read them and 99% of
36 LH423: Yes but you're giving the general population the benefit of the doubt that they have the ability to read, much less understand the "complexities" of
37 Tharanga: I sometimes buy tickets that say "operated by Shuttle America" or "Mesaba" or "Gojet". does that mean I should go looking for those ticket counters a
38 Atrude777: I am trying to remember how AA/TWA did it, they also changed their signage overnight too, however when that change happened was it when the SOC was on
39 Mayor: Well 80%+ of the stations are re-branded and over 30% of the NW fleet is repainted....what more do you want? Remember, there is STILL an airline oper
40 Atrude777: Hey, don't shoot me I didn't start it up and complain! I agreed it was going very fast, be nice if it went faster, but I don't expect it! STL is stil
41 PI4EVER: Tharanga said it best. Don't be so holier-than-thou or jaded when an observation is made from a passengers perspective who simply doesn't live and bre
42 Mayor: Lets use your idea for a minute and see which is more "thought through". If DL was to wait until the day that the SOC goes into effect, then you woul
43 Brettdespain: To answer the original question: Delta wants former Northwest passengers to get used to the Delta name ASAP. As to the confusion it may cause a minor
44 Rikkus67: The sheer difference in fleet size could leigitmize why Western had the titles changed so quickly, and now why NWA's rebranding will take longer. We
45 JohnMKE: I'm sure that there are plenty of airport employees around every airport there to answer questions to help direct the passengers that do not utilize t
46 WESTERN737800: Well said especially when you consider this is the biggest merger in U.S. airline history. [quote=Atlwest1,reply=11]When people travel it seems somet
47 FX1816: Actually US Aiways and America West merged I believe in early 2005 or late 2004 making it almost 5 years ago but yes they did manage to make sweeping
48 Sankaps: Bingo. That is precisely my point. We are not talking about NW xxx Operated by Delta or Delta xxx Operated by NWA. We are talking about NW xxx operat
49 C767P: I know there are at least some airports that still have “Northwest” up on roadways around the terminal even though the rebranding is complete at
50 Brilondon: The change over should not be a problem as whom ever sold you the ticket should have known about the merge and let you know. IMO we all knew about it
51 CFBFrame: I find the attitude from airline employees interesting considering the OP is a buying customer. Here we have a customer who is complaining and we end
52 Brilondon: When it comes to computers or electronic equipment, not only do I read the instructions but I usually end up calling the damn company and have to tal
53 Sankaps: Foreign as in a non-Canadian accent? Or a non-French Canadian accent? Being such a small part of the world's population, Canadians must have to deal
54 Sankaps: Well said! I too am amazed at the hostile response to a geniune question -- I am not even really complaining, I was just making an observation based
55 FX1816: Well I would have to say that you seem to be too focused on why the signage outside of the Terminal at DFW would have the NW name removed. You know t
56 Sankaps: I would wager that the airport does it based on direction from the airlines, and that DFW is not the only airport where the NWA name has been removed
57 Commavia: I was at LAX last weekend, and Northwest signs were clearly visible, just at Terminal 5 instead of their former location at Terminal 2. The signs hang
58 FX1816: Ok, then I guess I don't really understand what has you so flustered. It really seems like a moot point then I guess. Do you just really not like Del
59 Mayor: There were many legitimate answers on here. Not all were hostile but you didn't seem to read them or the well thought out responses. Again, as far as
60 Sankaps: That's the whole point -- a large number of NWA-operated flights are still NW, operated by NW (NWA flight number, NWA aircraft).
61 777Daedalus: This is only my personal opinion (and no offense to any NW fans) but the NW marque in many ways represents an old, tired, groaning brand associated wi
62 Sankaps: Huh? Where did I say that? I just flew DL/NWA to Hawaii and back on the Upper Deck of a 744, and loved it. So this has nothing to do with my liking o
63 Sankaps: IMHO, that's exactly the way it should be until they get rid of NW flight numbers and complete the merger under a single name and operating certifica
64 Mayor: I don't think there's as many left as you think, especially based on an observation at just DFW. Having said that, I will ask you this again.......Wh
65 Nwaesc: Actually, depending on how fine a point you want to put on it, almost all of the NW flights, are still "NW flights" per se. The only exceptions would
66 Mayor: I realize that's your opinion, which you are entitled to, but I'm confused about the reasoning. Is it just so a few customers won't initially be conf
67 EXMEMWIDGET: I guess there are no hybrid aircraft paint jobs as the result of the DL/NW merger or at least I haven't seen one. I sure remember all of those garish
68 Mayor: I don't think you'll seen any hybrids, except maybe for some stickered aircraft.
69 Nwaesc: No hybrid A/C, but if anyone wants to see some hybrid GSE, there's plenty to go around... I'm with you; as bittersweet as it is to see "my" planes pa
70 FX1816: I think this would be important in finding out what he feels should be done instead of what they are doing now. Umm, I never said that you said that,
71 Argonaut: Same thing at BWI when I drove there earlier today: "Delta/Northwest", with the DL/Citgo widget. Presumably an interim move, but full marks to the ai
72 Sankaps: And as I said before, Delta can absolutely work with the airport authorities on the road signage. The airport basically (and within reason) put on th
73 AndrewUber: Quite an arrogant statement - not all airline passengers are lurkers here on Airliners.net. You are aware that the general public can obtain airline
74 Argonaut: Um, apparently not obvious to everyone...
75 FX1816: I'm not going to go on with this silly debate anymore. But if you would take the time to look at my profile I DON'T WORK FOR THE AIRLINES!!!!!! Can I
76 Sankaps: Perhaps when you suggested to me out of the blue that I should just admit that "I just really dont like Delta" and get over with it? These kinds of e
77 DeltAirlines: I'd say the reason why the Northwest name is disappearing is that it's a conscious decision by Delta to try and get rid of the NW name as quickly as p
78 Smcmac32msn: You don't need to be a lurker on A.net to know these two airlines are merging. If people are too oblivious to even watch the news on an occasional ba
79 Kevin752: Pax have been notified about where to check in. Also as part of the merger signage needs to be chaged as quick as possible. We at Delta are tryig tryi
80 USPIT10L: Actually, Widgetheads is not internal at DL at all. It is run by a A.net memeber to keep fans of the airline informed about the merger/integration wi
81 Tsaord: Ain't that the truth. Just the other day in Terminal 2 a lady asked me where NW was and she was standing right in front of it! All she had to do was
82 DeltAirlines: Breezeway should be mentioned - it's SOP across the system now. Big thing is making sure it's executed properly. which is something that is hit or mi
83 Mayor: Apparently, you don't pay attention to ALL of what we say, just the parts that you don't like. I wrote this on reply 59. I don't see where it's not t
84 CFBFrame: Here's the issue- people are getting ahead of the process. If you have NW flight numbers flying into an airport, leave the NW signage up. Whether you
85 Tharanga: I bet somebody could watch the nightly news every day, and not remember that NW and DL are merging. It doesn't come up all that often, and It really
86 Sankaps: It sure does, and welcome to my respected users list!
87 Smcmac32msn: I really don't care if they merged. When somebody buys a ticket to fly, they should know who they are buying the ticket on and atleast figure out wha
88 Nwaesc: That was my whole point. Sorry if that wasn't clear...
89 Tharanga: For my two cents, this thread has gotten very hostile, and I don't know why. The original observation was at one airport only, DFW. The last few airpo
90 Sankaps: Even if we were to accept that this was the case for most US-based passengers, what about passengers from other countries? What is happening in the U
91 Tharanga: Well, that's an entirely different statement from your previous one, and it proves my point. Expecting somebody to read the entire confirmation email
92 Tharanga: That reminds me: If I remember correctly, back when IC was the only domestic carrier, Terminal 1A and 1B at DEL were separated by Airbus and Boeing.
93 Sankaps: Curiously though, I just went to nwa.com and went thru the steps to buy a ticket from DFW-MSP and back. I got to the "Purchase my ticket now" step, a
94 Sankaps: You are correct. I certainly dont use IC as an example of best practices, but just to make my point about how some things are obvious to some people,
95 Tharanga: I did the same, actually, just to see. I'm sure at some point after you bought the ticket, you'd have gotten some message explaining it. Though it de
96 Post contains images Sankaps: I agree -- if indeed Delta/Northwest signage is being used in most airports, then it is much less of an issue and Delta just needs to work with DFW a
97 VC10DC10: I could never disagree more. The day Northwest disappears is the day that company loses my business. I'll fly Delta when a snowflake has a chance in
98 FX1816: How so, please elaborate?? I'm just a bit confused as to why you might think that it would matter to me either way??? FX1816
99 FX1816: So that is the only way to have a merger go down??? In any industry too??? This happens in many US industries where one company name is kept. Using t
100 VC10DC10: There are many reasons why this would be the most intelligent way for the "merger" to happen in this case. We're talking about airlines, and no other
101 Post contains images Mayor: We know, we know. You've told us that, ad nauseum. Yours is not exactly an objective viewpoint, anyway. How, exactly is DL "destroying" NW's brand? R
102 CIDFlyer: When the SOC is granted do you think we will see DL put stickers on the remaining NW aircraft that are still waiting to be repainted?
103 Mayor: I would think so.....then they might slow down the re-painting schedule, somewhat or at least start to repaint some of the DL a/c, again. IIRC, I tho
104 FlyASAGuy2005: Very true but I tip my hat to them as they have done a pretty good job at painting a/c for two major airlines with fleet sizes well over 400 each and
105 Pilotboi: Well Sankaps, I have bad news for you. Here's what's going down at MSP: Beginning this week, Corporate Real Estate commenced rebranding signage at MSP
106 Tommy767: I'm flying LAX-MSP-LGA next month and I expect NOTHING but NW insignia and on both flights. I guess DL is prioritizing gates and paint than interior u
107 Tharanga: I don't think the pax know or care what the hangars look like. Those can be labeled 'huff daland dusters', and it wouldn't make a difference to them.
108 DeltaL1011man: What should they do? You know the faster they get this done the quicker they can make money and cash in on the savings of this merger. I guess they s
109 DeltAirlines: Completely apples and oranges. Air France-KLM was the merger of two companies in two different countries. There are huge differences in regards to le
110 Tharanga: People are replying to anything and everything EXCEPT the OP's point. As well they should. They can take down all the NW banners and logos and carpets
111 Kappel: I was at AMS today and it was really weird to see lots of DL aircraft instead of NW aircraft. It seems DL has been rapidly painting the a330's. Of the
112 Mayor: Including, you..........we have replied to what he asked and many of us have said what we believe to be the answer. I can't speak for the signage OUT
113 DeltaHolland: Strange, here at FLL it only displays 'Delta' at the curb drop off. There is no 'Delta/Northwest'. Before the merger they still had a sign out here th
114 Tharanga: I pointed out the exact same thing to the OP. Reply #95. He agreed in reply #96. Which has also been noted. With those two points addressed, the topi
115 Mayor: No, but the OP made some confusing accusations against a few of us airline employees (retired or active) and ATC personnel (which I found rather funn
116 Nwaesc: MSN's Northwest signage goes away on Monday, IIRC...
117 Sankaps: I am the OP. The only "accusation" I have made is that people in the industry tend to see things from the operational convenience / internal point of
118 Sankaps: So I guess the situation exists in at least 2 airports (DFW and FLL), with a third airport (MSN) possibly being added on Monday.
119 Sankaps: Amen. And perhaps start using Delta's name and logo on the nwa.com website as well. Rgiht now there is nothing in the "normal" nwa.com pages (ie if y
120 Tharanga: Right. People aren't dumb just because they don't follow the business as closely as those in the business. Even for people who do follow the business
121 Mayor: Don't forget.....nwa.com will be going away Why not check on Widgetheads.net and see for yourself?
122 FX1816: I too rather thought this quite confusing and funny at the same time. FX1816
123 Kevin752: Well with NWA / AOP PARS system not printing zones on he bp. It really is hard to board the flight according to DL standards. Also their BP's do no i
124 Tharanga: I actually did, and it wasn't obvious to me. He's sometimes got notes on ticketing for some stations on there; but the site is more convenient for se
125 Luckyone: Do you hear yourself? Using your logic much of Northwest's current (or is it past now??LOL) route structure should be referred to as it was during th
126 FlyASAGuy2005: Good for you! That's the attitude that we all should see and display system wide. Of course that would be all but impossible to get EVERYONE on board
127 Burnsie28: Had Delta been smart, and since they just had to have NW's network, they should have done a KLM/Air France type deal... from the news reports and othe
128 JMV: Although I'm flying every week, my experience with the merger must be fairly limited, as it seems to be going fairly smoothly, all things considered.
User currently offlineDeltAirlines From United States, joined May 1999, 7292 posts, RR: 16
Reply 129, posted (4 months 1 hour ago) and read 2625 times:



Quoting Burnsie28 (Reply 127):
they should have done a KLM/Air France type deal... from the news reports and others with other airlines, NW/DL has lost many of the NW Frequent Flyers.

If DL had gone the route of the Air France/KLM FFP, there would be no one left - by far the worst major FFP in the world.

Instead of being a DL Platinum, I'd be a proud ExPlat at AA or 1K at United instead.

User currently offlineBrilondon From Canada, joined Aug 2005, 1466 posts, RR: 0
Reply 130, posted (3 months 3 weeks 2 days 8 hours ago) and read 2197 times:



Quoting Sankaps (Reply 118):
So I guess the situation exists in at least 2 airports (DFW and FLL), with a third airport (MSN) possibly being added on Monday.

You need to visit Widgetheads to figure out there alot more airports where there is no NW signage any more then maybe you will stop with these posts.


Having low expectations means you won't be disapointed.
User currently offlineRj777 From United States, joined Dec 2000, 895 posts, RR: 1
Reply 131, posted (3 months 3 weeks 2 days 3 hours ago) and read 2028 times:

on a flight from FAI-MSP, I was just on a NW 757 (In Delta Colors), but the safety card was still NW.


Mavs------- Will---------- Hunt, Mavs Will Hunt! (UNOmaha Drum Cadence)
User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 132, posted (3 months 3 weeks 2 days 1 hour ago) and read 1938 times:



Quoting Rj777 (Reply 131):
on a flight from FAI-MSP, I was just on a NW 757 (In Delta Colors), but the safety card was still NW.

Not sure about all the ramifications of the SOC, but perhaps, until it is a done deal, it has to be this way per the FAA.


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently offlineNWAESC From United States, joined Aug 2007, 1870 posts, RR: 2
Reply 133, posted (3 months 3 weeks 2 days ago) and read 1887 times:



Quoting Rj777 (Reply 131):
on a flight from FAI-MSP, I was just on a NW 757 (In Delta Colors), but the safety card was still NW.

They're slowly swapping them out. Not sure if it's by fleet type, or individual A/C. For example, a couple of the RON A320's in my station today had DL cards, but the DC9 turn did not.


Do not pass me just to slow down...
User currently offlineDeltAirlines From United States, joined May 1999, 7292 posts, RR: 16
Reply 134, posted (3 months 3 weeks 2 days ago) and read 1891 times:



Quoting Mayor (Reply 132):
Not sure about all the ramifications of the SOC, but perhaps, until it is a done deal, it has to be this way per the FAA.

I've been on quite a few A320s this month that had the DL-style safety cards on them.

I've also heard some A330s have them as well.

User currently offlineVC10DC10 From United States, joined Apr 2006, 736 posts, RR: 0
Reply 135, posted (3 months 3 weeks 1 day 9 hours ago) and read 1706 times:



Quoting Burnsie28 (Reply 127):



Had Delta been smart, and since they just had to have NW's network, they should have done a KLM/Air France type deal... from the news reports and others with other airlines, NW/DL has lost many of the NW Frequent Flyers.

I'm with you, Burnsie. Once SOC happens, my flying will be done on another carrier.

One would think the financial guys and girls at DL would recognize that NW's system was well-run and valuable in itself, indeed, worth more than the sum of its parts.

User currently offlineAlitalia744 From United States, joined Mar 2000, 4296 posts, RR: 47
Reply 136, posted (3 months 3 weeks 1 day 8 hours ago) and read 1651 times:

Emotion getting in the way of logic leads to the reaction of many in this thread.

I invite you to all step-back and think like a Marketer at the "new Delta." What would you do?


Some see lines, others see between the lines.
User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 137, posted (3 months 3 weeks 1 day 7 hours ago) and read 1566 times:



Quoting VC10DC10 (Reply 135):
I'm with you, Burnsie. Once SOC happens, my flying will be done on another carrier.

One would think the financial guys and girls at DL would recognize that NW's system was well-run and valuable in itself, indeed, worth more than the sum of its parts.

Burnsie has his own agenda on why he hates DL. What's yours? Unless you can show me where DL is dismantling the NW system, as you both imply, I'll reserve judgement on what they are doing. Besides, why does integrating the airline into one carrier seem to be a bad thing to you?

Neither one of you are old enough to ever have been CEOs or managers at a major airline and I know I wasn't one, either. Therefore, how do you think you can do a better job of integrating the two airlines than the people at DL have, so far? I haven't seen any monumental mistakes made so far and, in fact, much of what has been done, lately, is because of the economy, not the merger. How many airline mergers have the two of you been personally involved in, BTW? I've been involved in 3 and you can't imagine the amount of details that have to be taken care of, even at the station level, let alone systemwide.


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently offlineVC10DC10 From United States, joined Apr 2006, 736 posts, RR: 0
Reply 138, posted (3 months 3 weeks 1 day 5 hours ago) and read 1508 times:

Mayor, the reassignment of NW's A330s -- and their excellent onboard amenities -- to prime DL routes, while assigning run-down DL767s to important NW routes strikes me as the first sign of a serious dismantlement. Second, as discussions on FlyerTalk show, NW's clubs, elite program, and frequent flyer program are being diluted with substandard DL products.

I dislike integration because NW is my home town airline, I admire NW's long-term strategy (which in many ways is unchanged from decades ago, because if it ain't broke why fix it), and I deeply respect NW's 83-year heritage -- the oldest airline in the United States.

If DL is not dismantling NW, demonstrate one thing about NW that will remain in the "new" Delta, apart from physical assets.

User currently offlineDeltaCTO From United States, joined Mar 2009, 111 posts, RR: 0
Reply 139, posted (3 months 3 weeks 1 day 4 hours ago) and read 1441 times:

Everyone said DTW and MSP would be immediately dismantled - all routes shifted to ATL. Instead ATL is losing international routes in favor of DTW. Perhaps it is really going to be the best of NW and DL ??

User currently offlineCIDflyer From United States, joined Apr 2005, 1398 posts, RR: 3
Reply 140, posted (3 months 3 weeks 1 day 4 hours ago) and read 1421 times:



Quoting VC10DC10 (Reply 138):
If DL is not dismantling NW, demonstrate one thing about NW that will remain in the "new" Delta, apart from physical assets.

for me, personally, I can only speak of here at my hometown airport in CID, but the new DL is looking lot like the old NW, with flights only to MSP and DTW. Flights on the "old DL" to CVG and ATL end mid August  Sad So much for more hub choices

User currently offlineLexy From United States, joined Jun 2006, 2228 posts, RR: 6
Reply 141, posted (3 months 3 weeks 1 day 4 hours ago) and read 1406 times:
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Quoting DeltaCTO (Reply 139):
Everyone said DTW and MSP would be immediately dismantled - all routes shifted to ATL. Instead ATL is losing international routes in favor of DTW. Perhaps it is really going to be the best of NW and DL ??

Perhaps. What you are seeing is routes that are not profitable going away. Notice though, ATL has kept, and in some regards gained more, service to core international cities like AMS, NRT, LHR, etc. I think what you are seeing is a bit of "right-sizing" the service in regards to both frequency, equipment, and timing.


Nashville, Tennessee KBNA
User currently offlineDeltAirlines From United States, joined May 1999, 7292 posts, RR: 16
Reply 142, posted (3 months 3 weeks 1 day 4 hours ago) and read 1412 times:



Quoting VC10DC10 (Reply 138):
Mayor, the reassignment of NW's A330s -- and their excellent onboard amenities -- to prime DL routes, while assigning run-down DL767s to important NW routes strikes me as the first sign of a serious dismantlement. Second, as discussions on FlyerTalk show, NW's clubs, elite program, and frequent flyer program are being diluted with substandard DL products.

Here are the routes that have lost/are losing A330s:

MSP-LHR
DTW-LHR
PDX-NRT
PDX-AMS
AMS-GUM
EWR-AMS
AMS-BOM

In some cases, yeah - they're downgrades. In some cases, it's an improvement (I'd say the lie-flats on MSP/DTW-LHR are better than the angled lie-flats on the A330s; coach is a push). One route still has an A330 on it as well (NRT-GUM is 1x A330, 1x 763), another has the KLM product on it indirectly (EWR-AMS/JFK-AMS).

Despite all the gloom and doom on NW's FlyerTalk forum, the WorldClubs have not gone downhill that much. Sure, you can't get carrots and cheese all day. Breakfast options are the same, the cookies are still there, and the lounges are going Self-Serve systemwide (except where prohibited by law - meaning ATL will still have bartenders). It's a change in philosophy - NW viewed clubs as a convenience, DL views them as areas that need to sustain themselves.

The FFP - well, NW's program was in some cases too good. Overly competitive, which has costs - FFP's aren't free things to run. I think most elites care most about the free upgrades, which are untouched. Here's some actual numbers provided to FlyerTalkers from Delta leadership (Jeff Robertson/VP Loyalty Programs and Josh Weiss/Managing Director, delta.com): http://www.flyertalk.com/forum/delta...-delta-q-meeting-execs-notes.html. It would have cost DL $250m a year to run a program where the best of both programs was taken - Richard Anderson shot that one down himself. With the 125% bonus for Plats/50% bonus for Silvers, no airline does that anymore. CO stopped it earlier this year. Simply uncompetitive with every other airline out there. Award redemption fees? All the other majors have it. It's still waived for Plats as well. Sure, the award deposit fee was a bit of a boondoggle, but DL at least gave in some ground. Again, all other airlines require redeposit fees to some extent. When an award ticket is redeposited, those seats do not go back into award inventory - some people were abusing the system simply too much an it was having an effect.

User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 143, posted (3 months 3 weeks 15 hours ago) and read 1233 times:



Quoting VC10DC10 (Reply 138):
If DL is not dismantling NW, demonstrate one thing about NW that will remain in the "new" Delta, apart from physical assets.

Well, the execs and managers, for one.

Quoting VC10DC10 (Reply 138):
Mayor, the reassignment of NW's A330s -- and their excellent onboard amenities -- to prime DL routes, while assigning run-down DL767s to important NW routes strikes me as the first sign of a serious dismantlement. Second, as discussions on FlyerTalk show, NW's clubs, elite program, and frequent flyer program are being diluted with substandard DL products.

Perhaps everyone, including those on FlyerTalk should be patient and wait for the integration to be complete before passing judgement.

Quoting VC10DC10 (Reply 138):
I dislike integration because NW is my home town airline, I admire NW's long-term strategy (which in many ways is unchanged from decades ago, because if it ain't broke why fix it), and I deeply respect NW's 83-year heritage -- the oldest airline in the United States.

I also respect NW's heritage.....but I also respect DL's 80 year heritage......NW's heritage will not be forgotten......it's in your hearts and minds just as it is for those that worked for or travelled on Chicago & Southern, NE, WA and PA.


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently offlineVC10DC10 From United States, joined Apr 2006, 736 posts, RR: 0
Reply 144, posted (3 months 3 weeks 12 hours ago) and read 1140 times:



Quoting Mayor (Reply 143):
it's in your hearts and minds just as it is for those that worked for or travelled on Chicago & Southern, NE, WA and PA.

Wow, thanks for the pep talk, I feel so much better now.  Yeah sure

User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 145, posted (3 months 3 weeks 12 hours ago) and read 1115 times:



Quoting VC10DC10 (Reply 144):
Wow, thanks for the pep talk, I feel so much better now.

The truth hurts, I know.  Yeah sure


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently offlineSankaps From United States, joined Jan 2008, 174 posts, RR: 0
Reply 146, posted (3 months 3 weeks 10 hours ago) and read 1037 times:



Quoting Brilondon (Reply 130):

Quoting Sankaps (Reply 118):
So I guess the situation exists in at least 2 airports (DFW and FLL), with a third airport (MSN) possibly being added on Monday.

You need to visit Widgetheads to figure out there alot more airports where there is no NW signage any more then maybe you will stop with these posts.

Good, constructive advice. So I guess every Delta passenger needs to know about Widgetheads to get this kind of info...!  Yeah sure

Not even sure you followed the original point being made!

User currently offlineVC10DC10 From United States, joined Apr 2006, 736 posts, RR: 0
Reply 147, posted (3 months 3 weeks 10 hours ago) and read 999 times:



Quoting Mayor (Reply 145):
The truth hurts, I know.

Oh, right -- the truth I've been pointing out, and the truth that the DL praise chorus keeps shuffling under the carpet -- that the "merger of equals" was a lie and NW is being swiftly dismembered.

747F operations, anyone?

User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 148, posted (3 months 3 weeks 8 hours ago) and read 883 times:

Quoting VC10DC10 (Reply 147):
Oh, right -- the truth I've been pointing out, and the truth that the DL praise chorus keeps shuffling under the carpet -- that the "merger of equals" was a lie and NW is being swiftly dismembered.

747F operations, anyone?



Check your messages.



BTW, I don't know what all the complaining is about. From what I've heard DL is treating NW much better than NW did Republic. Oh, sorry....you weren't around for that were you?

[Edited 2009-07-22 14:46:29]

[Edited 2009-07-22 14:47:05]


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently onlineFX1816 From United States, joined Mar 2004, 518 posts, RR: 3
Reply 149, posted (3 months 3 weeks 6 hours ago) and read 809 times:
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Quoting Mayor (Reply 148):
Check your messages.



BTW, I don't know what all the complaining is about. From what I've heard DL is treating NW much better than NW did Republic. Oh, sorry....you weren't around for that were you?

Yeah I don't get why these young folks on here are so angry about the DL/NW merger. They are really emotional about it and when someone has something positive to say about DL you're just a crazy Delta lover.

FX1816

User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 150, posted (3 months 3 weeks 6 hours ago) and read 773 times:



Quoting FX1816 (Reply 149):
Yeah I don't get why these young folks on here are so angry about the DL/NW merger. They are really emotional about it and when someone has something positive to say about DL you're just a crazy Delta lover.

Different generation, different mindset.


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently onlineFX1816 From United States, joined Mar 2004, 518 posts, RR: 3
Reply 151, posted (3 months 3 weeks 6 hours ago) and read 771 times:
Support Airliners.net - become a First Class Member!



Quoting Mayor (Reply 150):
Quoting FX1816 (Reply 149):
Yeah I don't get why these young folks on here are so angry about the DL/NW merger. They are really emotional about it and when someone has something positive to say about DL you're just a crazy Delta lover.

Different generation, different mindset.

I guess so but hey I'm only 29 and I don't act like that. I was hanging around ONT from the time I was 4 and I remember all of the "big" mergers of the 80's and how bad they went. This DL/NW merger just seems like such a cake walk compared to the many mergers of the 80's.

FX1816

User currently offlineMayor From United States, joined Mar 2008, 4090 posts, RR: 11
Reply 152, posted (3 months 3 weeks 6 hours ago) and read 756 times:



Quoting FX1816 (Reply 151):
I guess so but hey I'm only 29 and I don't act like that. I was hanging around ONT from the time I was 4 and I remember all of the "big" mergers of the 80's and how bad they went. This DL/NW merger just seems like such a cake walk compared to the many mergers of the 80's.

Well, from my perspective as a Deltoid in SLC, I thought the DL/WA merger came off pretty well.


''Life's tough . . . It's even tougher if you're stupid..'' The Duke -- John Wayne
User currently offlineDalfannyc From United States, joined Jun 2004, 74 posts, RR: 0
Reply 153, posted (3 months 2 weeks 6 days 22 hours ago) and read 605 times:

Well, I must say, I am of this "different generation" and the DL/NW merger is one of the most exciting things I've seen in the U.S. airline world. Two large legacies forming the largest airline is no small potatoes. Even if I wasn't a DL fan, it would still be great.

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