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Why Has Delta Removed The Northwest Name Already?  
User currently offlineSankaps From United States of America, joined Jan 2008, 2255 posts, RR: 2
Posted (5 years 1 month 3 weeks 1 day 10 hours ago) and read 17765 times:

I find it odd that Delta has already removed the Northwest name from airport terminal signage etc, when Northwest still operates under its own operating certificate with NW flight numbers, as a unit of Delta.

At DFW airport, for instance, a passenger booked on a Northwest flight (with a NW flight number) will not see any mention of the name Northwest on the airport terminal listings. So if it happens to be someone who just happens not to know to look for Delta, he/she can get thoroughly confused driving around looking for the terminal Northwest operates out of!

I think it would have been much more prudent for Delta to have waited for the NW code to actually disappear before removing the signage! Surprised they do not seem to have thought this through very well!

153 replies: All unread, showing first 25:
 
User currently offlineDALMD88 From United States of America, joined Jul 2000, 2545 posts, RR: 14
Reply 1, posted (5 years 1 month 3 weeks 1 day 10 hours ago) and read 17720 times:

Part of the problem is the change over has taken too long. They should have stopped selling NW branded tickets by now. All the flights should have a DL number and the NW signage should be pretty much gone from a customer viewpoint. Sure the single ops cert is months away still and the fleet is nowhere close to being painted, but the customer front end should have been very quick. For most mergers they go around throwing stickers over the old airline name in a matter of days. For us it looks like the approach is we will only rebrand with the total package. So the brand stays NW until we can change all the signage to look like a legacy DL station. Meanwhile we keep selling tickets under the NW brand.

User currently offlineSmcmac32msn From United States of America, joined May 2004, 2211 posts, RR: 4
Reply 2, posted (5 years 1 month 3 weeks 1 day 10 hours ago) and read 17698 times:

If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been living under. Both airline websites have a "Northwest-Delta Merger FAQ's" link at the top of the site. The tickets being sold also have "Operated by" on them. Say next Friday I looked up a MSP-MKE roundtrip and found the same fare on both airlines. On the exact same flights.... Northwest, then on Delta "Operated by Northwest" for nonstop flights.


Hey Obama, keep the change! I want my dollar back.
User currently offlineSankaps From United States of America, joined Jan 2008, 2255 posts, RR: 2
Reply 3, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17574 times:



Quoting Smcmac32msn (Reply 2):
If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been living under

You miss my point. Regardless of whether you know about the merger or not, if you have a Northwest ticket with a Northwest flight number, it would be entirely reasonable to look for the terminal Northwest (and not Delta) operates out of!

And there are plenty of international travellers who may not follow US airline mergers that closely, and get confused my the lack of directions to Northwest at the airports.


User currently offlinePilotboi From United States of America, joined Sep 2007, 2366 posts, RR: 9
Reply 4, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17572 times:



Quoting Sankaps (Thread starter):
I think it would have been much more prudent for Delta to have waited for the NW code to actually disappear before removing the signage!

Oh, so the rebranding process can continue long after the SOC and you and everyone else can complain that the NW image is still around but the airline doesn't exist anymore. Right. Let alone the passengers now see all this NW stuff but have DL tickets. Now we're back to square one.

Why wait for some legal documents that say you are one airline to actually start the re-branding process? They're just trying to get ahead of the game here. Besides, there is plenty of signage that indicates NW passengers can check in at DL. And if they really need help - I'm sure they'll ask any airport employee (believe me - I get asked quite often).

Quoting Sankaps (Thread starter):
Surprised they do not seem to have thought this through very well!

You're right. They can't do anything right. Maybe you should step in and take charge.

Quoting Sankaps (Thread starter):
So if it happens to be someone who just happens not to know to look for Delta, he/she can get thoroughly confused driving around looking for the terminal Northwest operates out of!

Answered very well here:

Quoting Smcmac32msn (Reply 2):
If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been living under.

 checkmark   checkmark 


User currently offlinePilotboi From United States of America, joined Sep 2007, 2366 posts, RR: 9
Reply 5, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17517 times:



Quoting Sankaps (Reply 3):
it would be entirely reasonable to look for the terminal Northwest (and not Delta) operates out of!

Actually I would find it not reasonable. But either way - at almost every airport, there is signage to indicate where to go for NW passengers.

Quoting Sankaps (Reply 3):
And there are plenty of international travellers who may not follow US airline mergers that closely, and get confused my the lack of directions to Northwest at the airports.

Come on, we all know that no one ever pays attention when driving around the airport. At least not here at MCO. 10,000 signs and they are rarely read.


User currently offlineSankaps From United States of America, joined Jan 2008, 2255 posts, RR: 2
Reply 6, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17513 times:



Quoting Pilotboi (Reply 4):
You're right. They can't do anything right. Maybe you should step in and take charge.

Wow... with such an aggressive and arrogant response to a perfectly legitimate questions, I sure hope you're not a pilot in real life -- how would you deal with routine questions without blowing your top?

Quoting Pilotboi (Reply 4):
And if they really need help - I'm sure they'll ask any airport employee (believe me - I get asked quite often).

If you get asked quite often, you make my point -- obviously people are getting confused!


User currently offlineSankaps From United States of America, joined Jan 2008, 2255 posts, RR: 2
Reply 7, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17494 times:



Quoting Pilotboi (Reply 5):
Actually I would find it not reasonable. But either way - at almost every airport, there is signage to indicate where to go for NW passengers.

Not at the roadways and terminal maps at DFW, which I am sure would agree is a pretty major airport.


User currently offlineMSPNWA From United States of America, joined Apr 2009, 1936 posts, RR: 2
Reply 8, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17469 times:

I for one would have liked to have seen the separate DL/NW check-in desks at MSP not share the same signage.

User currently offlineSmcmac32msn From United States of America, joined May 2004, 2211 posts, RR: 4
Reply 9, posted (5 years 1 month 3 weeks 1 day 9 hours ago) and read 17471 times:



Quoting Sankaps (Reply 7):

On DFW's list of airlines it doesn't even show NW. I'm sure the "uninformed" traveller is researching and finding out all they can before getting to the airport. If not, they should be... As said earlier, both airlines, most airport websites, and many other resources link to the NW/DL merger before you even arrive at the airport. I know airplanes, procedures and everything else quite well, but even when I travel I look at maps of terminals and other needed info before even leaving for the airport.



Hey Obama, keep the change! I want my dollar back.
User currently offlineNws2002 From United States of America, joined Feb 2008, 896 posts, RR: 0
Reply 10, posted (5 years 1 month 3 weeks 1 day 8 hours ago) and read 17363 times:

Have you ever heard the saying Rome wasn't built in a day? That's the case here. There is no way to merge two airline operations without confusion. Overall things have actually gone smoothly so far.

As for not knowing about the NW-DL merger I think many on a.net would be surprised. I'm a CO employee and I get stopped in the airport all the time by NW pax who are confused and looking for their check-in. Sure there is signage, but I've been guilty myself of standing right under a sign and looking everywhere buy up (or across, or at the wall, etc.)


User currently offlineAtlwest1 From United States of America, joined Jan 2009, 1046 posts, RR: 1
Reply 11, posted (5 years 1 month 3 weeks 1 day 8 hours ago) and read 17260 times:

I cant tell you how when im at work in a concourse CLEARLY branded for my carrier that I get people looking for another carrier. Delta or any carrier for that matter could have cheerleaders and streaming banners and people will still be confused. When people travel it seems sometimes that outside the airport they are coherent smart productive members of society, in the airport they sky cap check there brains to there final destination. Its cute sometimes but sometimes all you can do is smile and nod  Smile


ALL views, opinions expressed are mine ONLY and are NOT representative of those shared by Southwest Airlines Co. or Airt
User currently offlineIAD51FL From United States of America, joined Dec 2006, 354 posts, RR: 3
Reply 12, posted (5 years 1 month 3 weeks 1 day 7 hours ago) and read 17155 times:

Its just like codeshare flights.... if you are in SLC and have a Continental ticket, you may be actually flying on Delta.

Quoting Atlwest1 (Reply 12):
cant tell you how when im at work in a concourse CLEARLY branded for my carrier that I get people looking for another carrier. Delta or any carrier for that matter could have cheerleaders and streaming banners and people will still be confused. When people travel it seems sometimes that outside the airport they are coherent smart productive members of society, in the airport they sky cap check there brains to there final destination. Its cute sometimes but sometimes all you can do is smile and nod  

I had a guy stand in my line at IAD for 20 minutes looking at me, the other agent and the big sign behind me, and gets mad at me because he was flying B6 and WE made him wait in the wrong line.

People don't read signs, or notices on webpages or even pay attention to announcements. They just expect others to hold their hand and get them through life, and if they don't get the hand holding, they say they had a bad experience and complain. On a similar note, check out the movie Idiocracy, it shows what kind of world we may be living in soon.

Chris



Enjoying the view of KIAH approach end of 27. 29.9758015, -95.2695694
User currently offlineAirNZ From , joined Dec 1969, posts, RR:
Reply 13, posted (5 years 1 month 3 weeks 1 day 3 hours ago) and read 16790 times:



Quoting Pilotboi (Reply 4):
Why wait for some legal documents that say you are one airline to actually start the re-branding process?

Well now, if you want to get both technical and accurate about it......UNTIL those legal documents state you are one airline, you are NOT one airline, are you?
Sorry, but the poster was entitled to ask a question he thought valid. However, if you're going to be rude and condescending in answering, then you should really make sure you're correct.


User currently offlineRevelation From United States of America, joined Feb 2005, 12457 posts, RR: 25
Reply 14, posted (5 years 1 month 3 weeks 1 day 2 hours ago) and read 16730 times:



Quoting AirNZ (Reply 15):
Well now, if you want to get both technical and accurate about it......UNTIL those legal documents state you are one airline, you are NOT one airline, are you?

Sure, but as mentioned, things like codeshares and regionals flying for majors mean that quite often folks are buying tickets branded for airline X yet are flying airline Y. Thus there's no reason why Delta can't rebrand all their flights to Z regardless of whether NW or a regional is flying them.

Brand name != airline name, not any more at least.



Inspiration, move me brightly!
User currently offlineDaleaholic From UK - England, joined Oct 2005, 3207 posts, RR: 13
Reply 15, posted (5 years 1 month 3 weeks 1 day 2 hours ago) and read 16614 times:



Quoting Chootie (Reply 10):
Working at an airport has unfortunately given me the insight that approximately 70-80% of people travelling, have left their brain in a jar at home. Amazing that soooo many peolple do NOT inform themselves before leaving.

Correct!  thumbsup 

Even if all the signs pointed passengers in the right direction, they still wouldn't have a f**king clue where to go! Passengers lose all common sense when they walk through the doors of an airport terminal.

Back on topic... Passengers should already know about the merger and be aware that their flight is being operated by Delta. It's a similar situation in the UK where Thomson took over First Choice. All branding has now changed and only some of the aircraft remain in First Choice colours, operating under Thomson flight numbers/codes.



Religion is an illusion of childhood... Outgrown under proper education.
User currently offlineJosh32121 From United States of America, joined Apr 2008, 369 posts, RR: 1
Reply 16, posted (5 years 1 month 3 weeks 1 day 1 hour ago) and read 16470 times:

If someone books a ticket on nwa.com, does the itinerary that's e-mailed to the passenger indicate that they may need to check in at a Delta kiosk/counter? If so, one could argue that they have been notified (although I know people rarely read everything in those e-mails).

Separately, I traveled with some coworkers a couple of months ago, and they experienced the opposite issue. One of them had booked a flight with a NW flight number but operated by DL out of LAX (which wasn't consolidated or rebranded at that time). I had to point out to him that he should come to T5 instead of T2 because he didn't realize he was on a DL-operated flight. There was no mention of it on the itinerary from our corporate travel agency.


User currently offlineNWAESC From United States of America, joined exactly 7 years ago today! , 3386 posts, RR: 9
Reply 17, posted (5 years 1 month 3 weeks 1 day ago) and read 15977 times:



Quoting Smcmac32msn (Reply 2):
If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been living under.

I hear you, but you'd be surprised how many people don't know anything about this merger.

Quoting Pilotboi (Reply 4):
And if they really need help - I'm sure they'll ask any airport employee (believe me - I get asked quite often)

I get asked often too. No big deal. This also happens when they have a ticket "on Northwest," but see a plane in DL colors at the gate.

Quoting Smcmac32msn (Reply 9):
I'm sure the "uninformed" traveller is researching and finding out all they can before getting to the airport.

You're being sarcastic, right?

Quoting Smcmac32msn (Reply 9):
but even when I travel I look at maps of terminals and other needed info before even leaving for the airport.

Excellent idea... and one I'm sure never occurs to 95% of the traveling public...



"Nothing ever happens here, " I said. "I just wait."
User currently offlineRscaife1682 From United States of America, joined Feb 2008, 332 posts, RR: 0
Reply 18, posted (5 years 1 month 3 weeks 1 day ago) and read 15633 times:



Quoting Smcmac32msn (Reply 2):
If people still haven't heard of this merger and the implications of their tickets on NW/DL... I'd love to know under which Afghani rock they've been living under. Both airline websites have a "Northwest-Delta Merger FAQ's" link at the top of the site. The tickets being sold also have "Operated by" on them. Say next Friday I looked up a MSP-MKE roundtrip and found the same fare on both airlines. On the exact same flights.... Northwest, then on Delta "Operated by Northwest" for nonstop flights.

Wow do you....Or have you ever worked for an airline  Smile

RYAN
FLTOPS


User currently offlineJetblueguy22 From United States of America, joined Nov 2007, 2786 posts, RR: 4
Reply 19, posted (5 years 1 month 3 weeks 1 day ago) and read 15457 times:
AIRLINERS.NET CREW
HEAD MODERATOR

Well for one nobody should be confused because when you look at your itinerary it says check in with Delta Airlines. It says that on my itinerary out of BDL tomorrow and my return from LSE next weekend. I guarantee it says that on every itinerary issued for a station with new signage.
Blue



You push down on that yoke, the houses get bigger, you pull back on the yoke, the houses get bigger- Ken Foltz
User currently offlineIMissPiedmont From United States of America, joined May 2001, 6287 posts, RR: 33
Reply 20, posted (5 years 1 month 3 weeks 1 day ago) and read 15430 times:

Perhaps not relevant to the original question but back in the 1980s the old airline name was removed from everything the day after, or in a few cases the day of the merger approval.


Damn, this website is getting worse daily.
User currently offlineFX1816 From United States of America, joined Mar 2004, 1400 posts, RR: 4
Reply 21, posted (5 years 1 month 3 weeks 23 hours ago) and read 15245 times:

Quoting Sankaps (Thread starter):
I find it odd that Delta has already removed the Northwest name from airport terminal signage etc, when Northwest still operates under its own operating certificate with NW flight numbers, as a unit of Delta.

At DFW airport, for instance, a passenger booked on a Northwest flight (with a NW flight number) will not see any mention of the name Northwest on the airport terminal listings. So if it happens to be someone who just happens not to know to look for Delta, he/she can get thoroughly confused driving around looking for the terminal Northwest operates out of!

I think it would have been much more prudent for Delta to have waited for the NW code to actually disappear before removing the signage! Surprised they do not seem to have thought this through very well!

Well you could look at it this way, NW is now a PART OF DELTA. They are much like that of SkyWest, ASA, Comair, etc. When you buy a ticket on Delta and one leg of your trip is on a regional jet/prop, the ticket only says Delta on it but it also adds "Operated by XXX". Now under your thought, and it is a reasonable question, but if Detla were to have waited longer to change the signage there would still be considerable confusion down the road as at SOME POINT they would have to change from NW to DL. So I actually give Delta credit, where you don't, and believe they did a great job in jumping on top of this issue so as to minimize the confusion when the merger is officially completed. Why wait until the planes all say Delta on them and for them to be operating under one certificate, which passengers DON'T ever really know, to change the airport signage??? Delta is being VERY proactive on this front.

On kind of a side note however I actually thought it was taking quite a while for them to make a switch in that there ARE still many NW painted aircraft and that there is still some separation of the two. I remember when AA bought AirCal, they disappeared nearly overnight with the ticket counters being changed, GSE being decaled and repainted AA and even the titles on the planes themselves came off quite fast and the small black American titles were applied. Heck even the DL/WA merger seemed to have the planes with smaller Delta decals and the Western titles removed off of the fleet quite fast.


FX1816

[Edited 2009-07-10 08:10:45]

User currently offlineFX1816 From United States of America, joined Mar 2004, 1400 posts, RR: 4
Reply 22, posted (5 years 1 month 3 weeks 23 hours ago) and read 15215 times:



Quoting IMissPiedmont (Reply 22):
Perhaps not relevant to the original question but back in the 1980s the old airline name was removed from everything the day after, or in a few cases the day of the merger approval.

 checkmark   checkmark   bigthumbsup 

Very much agreed, I was actually thinking the opposite of the OP and I was surprised at how long this is actually taking.

FX1816


User currently offlineFX1816 From United States of America, joined Mar 2004, 1400 posts, RR: 4
Reply 23, posted (5 years 1 month 3 weeks 23 hours ago) and read 15179 times:



Quoting Sankaps (Reply 7):
Quoting Pilotboi (Reply 5):
Actually I would find it not reasonable. But either way - at almost every airport, there is signage to indicate where to go for NW passengers.

Not at the roadways and terminal maps at DFW, which I am sure would agree is a pretty major airport.

Yes DFW is a major airport but think of this in terms of DL and NW, it is NOT A MAJOR airport for either of them.

FX1816


User currently offlineMayor From United States of America, joined Mar 2008, 10395 posts, RR: 14
Reply 24, posted (5 years 1 month 3 weeks 23 hours ago) and read 15138 times:



Quoting FX1816 (Reply 23):
On kind of a side note however I actually thought it was taking quite a while for them to make a switch in that there ARE still many NW painted aircraft and that there is still some separation of the two. I remember when AA bought AirCal, they disappeared nearly overnight with the ticket counters being changed, GSE being decaled and repainted AA and even the titles on the planes themselves came off quite fast and the small black American titles were applied. Heck even the DL/WA merger seemed to have the planes with smaller Delta decals and the Western titles removed off of the fleet quite fast.

Considering the size of the fleets they're dealing with, I think they're doing a pretty good job. Remember, much of the original DL fleet has to be repainted, also as whey were still flying around in the Wavy Gravy livery. As far as AA rebranding AirCal, how many a/c did AirCal have in their fleet that needed repainting, anyway?

You may still see some NW aircraft with stickers on them if they haven't yet been repainted by the time the SOC goes into effect.


I also think they've done a good job with the signage, no matter what the OP might say. He's not stating that this is actually occuring, just that it is possible. Remember, much of the signage OUTSIDE of the terminal, in terms of directions, etc. is the responsibility of the airport authority and not the individual airlines, so, DL can hardly be faulted if the airport hasn't updated that, yet.

DL is doing everything they can to inform the passengers, whether it's e-mails, stating it on the tickets, etc. DL cannot be held responsible if the passengers either don't read or pay attention to what is happening.

BTW, foreign passengers might have the same problems, anyway, regardless of the DL/NW merger and signage changes.



"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
25 MCOatc : And when they do, they have to stop in the middle of the road to do so, only to then cut across 4 lanes of traffic. On a more relevant note, I am a b
26 Mayor : I think that maybe they'd just as soon get as many painted as they can, to save time later. At some point, they might put stickers on, but only if ne
27 FX1816 : Very true, the OC fleet was much smaller but I was just trying to drive home the point that it has before been done much quicker. I actually think DL
28 FX1816 : Bingo!!! Why wait, there will still be confusion no matter what. FX1816
29 Luckyone : Yes it does. I booked a flight through Northwest that involves flights on KLM Malev and Delta, and it explicity states check with KLM, check in with
30 Mayor : Well, like I said before, I'm sure it could be done quicker if they wanted to go the "sticker" route, but I really think they'd rather paint as much
31 Flyabunch : If I remember correctly, When America West and US Air merged the signage was changed pretty quickly. All plane repaints from that point on got the new
32 Mayor : IIRC, when DL did the changeover from PA, in many cities, it was done overnight and even the A-310s were painted pretty quickly. Our first flight fro
33 Tharanga : Not everybody cares as much as anetters do. the merger FAQ link isn't so big; if you use orbitz or something you might not even see that; i don't kno
34 Smcmac32msn : It isn't the fact that its big on DL's site, its that its a very contrasting green color that immediately catches the eye on their site. Honestly, NW
35 Widget1580 : the backdrops at DL ticket counters now say "also serving nwa" at the rebranded stations. people just need to take a second and read them and 99% of
36 LH423 : Yes but you're giving the general population the benefit of the doubt that they have the ability to read, much less understand the "complexities" of
37 Tharanga : I sometimes buy tickets that say "operated by Shuttle America" or "Mesaba" or "Gojet". does that mean I should go looking for those ticket counters a
38 Atrude777 : I am trying to remember how AA/TWA did it, they also changed their signage overnight too, however when that change happened was it when the SOC was on
39 Mayor : Well 80%+ of the stations are re-branded and over 30% of the NW fleet is repainted....what more do you want? Remember, there is STILL an airline oper
40 Atrude777 : Hey, don't shoot me I didn't start it up and complain! I agreed it was going very fast, be nice if it went faster, but I don't expect it! STL is stil
41 PI4EVER : Tharanga said it best. Don't be so holier-than-thou or jaded when an observation is made from a passengers perspective who simply doesn't live and bre
42 Mayor : Lets use your idea for a minute and see which is more "thought through". If DL was to wait until the day that the SOC goes into effect, then you woul
43 Brettdespain : To answer the original question: Delta wants former Northwest passengers to get used to the Delta name ASAP. As to the confusion it may cause a minor
44 Rikkus67 : The sheer difference in fleet size could leigitmize why Western had the titles changed so quickly, and now why NWA's rebranding will take longer. We
45 JohnMKE : I'm sure that there are plenty of airport employees around every airport there to answer questions to help direct the passengers that do not utilize t
46 WESTERN737800 : Well said especially when you consider this is the biggest merger in U.S. airline history. [quote=Atlwest1,reply=11]When people travel it seems somet
47 FX1816 : Actually US Aiways and America West merged I believe in early 2005 or late 2004 making it almost 5 years ago but yes they did manage to make sweeping
48 Sankaps : Bingo. That is precisely my point. We are not talking about NW xxx Operated by Delta or Delta xxx Operated by NWA. We are talking about NW xxx operat
49 C767P : I know there are at least some airports that still have “Northwest” up on roadways around the terminal even though the rebranding is complete at
50 Brilondon : The change over should not be a problem as whom ever sold you the ticket should have known about the merge and let you know. IMO we all knew about it
51 CFBFrame : I find the attitude from airline employees interesting considering the OP is a buying customer. Here we have a customer who is complaining and we end
52 Brilondon : When it comes to computers or electronic equipment, not only do I read the instructions but I usually end up calling the damn company and have to tal
53 Sankaps : Foreign as in a non-Canadian accent? Or a non-French Canadian accent? Being such a small part of the world's population, Canadians must have to deal
54 Sankaps : Well said! I too am amazed at the hostile response to a geniune question -- I am not even really complaining, I was just making an observation based
55 FX1816 : Well I would have to say that you seem to be too focused on why the signage outside of the Terminal at DFW would have the NW name removed. You know t
56 Sankaps : I would wager that the airport does it based on direction from the airlines, and that DFW is not the only airport where the NWA name has been removed
57 Commavia : I was at LAX last weekend, and Northwest signs were clearly visible, just at Terminal 5 instead of their former location at Terminal 2. The signs hang
58 FX1816 : Ok, then I guess I don't really understand what has you so flustered. It really seems like a moot point then I guess. Do you just really not like Del
59 Mayor : There were many legitimate answers on here. Not all were hostile but you didn't seem to read them or the well thought out responses. Again, as far as
60 Sankaps : That's the whole point -- a large number of NWA-operated flights are still NW, operated by NW (NWA flight number, NWA aircraft).
61 777Daedalus : This is only my personal opinion (and no offense to any NW fans) but the NW marque in many ways represents an old, tired, groaning brand associated wi
62 Sankaps : Huh? Where did I say that? I just flew DL/NWA to Hawaii and back on the Upper Deck of a 744, and loved it. So this has nothing to do with my liking o
63 Sankaps : IMHO, that's exactly the way it should be until they get rid of NW flight numbers and complete the merger under a single name and operating certifica
64 Mayor : I don't think there's as many left as you think, especially based on an observation at just DFW. Having said that, I will ask you this again.......Wh
65 Nwaesc : Actually, depending on how fine a point you want to put on it, almost all of the NW flights, are still "NW flights" per se. The only exceptions would
66 Mayor : I realize that's your opinion, which you are entitled to, but I'm confused about the reasoning. Is it just so a few customers won't initially be conf
67 EXMEMWIDGET : I guess there are no hybrid aircraft paint jobs as the result of the DL/NW merger or at least I haven't seen one. I sure remember all of those garish
68 Mayor : I don't think you'll seen any hybrids, except maybe for some stickered aircraft.
69 Nwaesc : No hybrid A/C, but if anyone wants to see some hybrid GSE, there's plenty to go around... I'm with you; as bittersweet as it is to see "my" planes pa
70 FX1816 : I think this would be important in finding out what he feels should be done instead of what they are doing now. Umm, I never said that you said that,
71 Argonaut : Same thing at BWI when I drove there earlier today: "Delta/Northwest", with the DL/Citgo widget. Presumably an interim move, but full marks to the ai
72 Sankaps : And as I said before, Delta can absolutely work with the airport authorities on the road signage. The airport basically (and within reason) put on th
73 AndrewUber : Quite an arrogant statement - not all airline passengers are lurkers here on Airliners.net. You are aware that the general public can obtain airline
74 Argonaut : Um, apparently not obvious to everyone...
75 FX1816 : I'm not going to go on with this silly debate anymore. But if you would take the time to look at my profile I DON'T WORK FOR THE AIRLINES!!!!!! Can I
76 Sankaps : Perhaps when you suggested to me out of the blue that I should just admit that "I just really dont like Delta" and get over with it? These kinds of e
77 DeltAirlines : I'd say the reason why the Northwest name is disappearing is that it's a conscious decision by Delta to try and get rid of the NW name as quickly as p
78 Smcmac32msn : You don't need to be a lurker on A.net to know these two airlines are merging. If people are too oblivious to even watch the news on an occasional ba
79 Kevin752 : Pax have been notified about where to check in. Also as part of the merger signage needs to be chaged as quick as possible. We at Delta are tryig tryi
80 USPIT10L : Actually, Widgetheads is not internal at DL at all. It is run by a A.net memeber to keep fans of the airline informed about the merger/integration wi
81 Tsaord : Ain't that the truth. Just the other day in Terminal 2 a lady asked me where NW was and she was standing right in front of it! All she had to do was
82 DeltAirlines : Breezeway should be mentioned - it's SOP across the system now. Big thing is making sure it's executed properly. which is something that is hit or mi
83 Mayor : Apparently, you don't pay attention to ALL of what we say, just the parts that you don't like. I wrote this on reply 59. I don't see where it's not t
84 CFBFrame : Here's the issue- people are getting ahead of the process. If you have NW flight numbers flying into an airport, leave the NW signage up. Whether you
85 Tharanga : I bet somebody could watch the nightly news every day, and not remember that NW and DL are merging. It doesn't come up all that often, and It really
86 Sankaps : It sure does, and welcome to my respected users list!
87 Smcmac32msn : I really don't care if they merged. When somebody buys a ticket to fly, they should know who they are buying the ticket on and atleast figure out wha
88 Nwaesc : That was my whole point. Sorry if that wasn't clear...
89 Tharanga : For my two cents, this thread has gotten very hostile, and I don't know why. The original observation was at one airport only, DFW. The last few airpo
90 Sankaps : Even if we were to accept that this was the case for most US-based passengers, what about passengers from other countries? What is happening in the U
91 Tharanga : Well, that's an entirely different statement from your previous one, and it proves my point. Expecting somebody to read the entire confirmation email
92 Tharanga : That reminds me: If I remember correctly, back when IC was the only domestic carrier, Terminal 1A and 1B at DEL were separated by Airbus and Boeing.
93 Sankaps : Curiously though, I just went to nwa.com and went thru the steps to buy a ticket from DFW-MSP and back. I got to the "Purchase my ticket now" step, a
94 Sankaps : You are correct. I certainly dont use IC as an example of best practices, but just to make my point about how some things are obvious to some people,
95 Tharanga : I did the same, actually, just to see. I'm sure at some point after you bought the ticket, you'd have gotten some message explaining it. Though it de
96 Post contains images Sankaps : I agree -- if indeed Delta/Northwest signage is being used in most airports, then it is much less of an issue and Delta just needs to work with DFW a
97 VC10DC10 : I could never disagree more. The day Northwest disappears is the day that company loses my business. I'll fly Delta when a snowflake has a chance in
98 FX1816 : How so, please elaborate?? I'm just a bit confused as to why you might think that it would matter to me either way??? FX1816
99 FX1816 : So that is the only way to have a merger go down??? In any industry too??? This happens in many US industries where one company name is kept. Using t
100 VC10DC10 : There are many reasons why this would be the most intelligent way for the "merger" to happen in this case. We're talking about airlines, and no other
101 Post contains images Mayor : We know, we know. You've told us that, ad nauseum. Yours is not exactly an objective viewpoint, anyway. How, exactly is DL "destroying" NW's brand? R
102 CIDFlyer : When the SOC is granted do you think we will see DL put stickers on the remaining NW aircraft that are still waiting to be repainted?
103 Mayor : I would think so.....then they might slow down the re-painting schedule, somewhat or at least start to repaint some of the DL a/c, again. IIRC, I tho
104 FlyASAGuy2005 : Very true but I tip my hat to them as they have done a pretty good job at painting a/c for two major airlines with fleet sizes well over 400 each and
105 Pilotboi : Well Sankaps, I have bad news for you. Here's what's going down at MSP: Beginning this week, Corporate Real Estate commenced rebranding signage at MSP
106 Tommy767 : I'm flying LAX-MSP-LGA next month and I expect NOTHING but NW insignia and on both flights. I guess DL is prioritizing gates and paint than interior u
107 Tharanga : I don't think the pax know or care what the hangars look like. Those can be labeled 'huff daland dusters', and it wouldn't make a difference to them.
108 DeltaL1011man : What should they do? You know the faster they get this done the quicker they can make money and cash in on the savings of this merger. I guess they s
109 DeltAirlines : Completely apples and oranges. Air France-KLM was the merger of two companies in two different countries. There are huge differences in regards to le
110 Tharanga : People are replying to anything and everything EXCEPT the OP's point. As well they should. They can take down all the NW banners and logos and carpets
111 Kappel : I was at AMS today and it was really weird to see lots of DL aircraft instead of NW aircraft. It seems DL has been rapidly painting the a330's. Of the
112 Mayor : Including, you..........we have replied to what he asked and many of us have said what we believe to be the answer. I can't speak for the signage OUT
113 DeltaHolland : Strange, here at FLL it only displays 'Delta' at the curb drop off. There is no 'Delta/Northwest'. Before the merger they still had a sign out here th
114 Tharanga : I pointed out the exact same thing to the OP. Reply #95. He agreed in reply #96. Which has also been noted. With those two points addressed, the topi
115 Mayor : No, but the OP made some confusing accusations against a few of us airline employees (retired or active) and ATC personnel (which I found rather funn
116 Nwaesc : MSN's Northwest signage goes away on Monday, IIRC...
117 Sankaps : I am the OP. The only "accusation" I have made is that people in the industry tend to see things from the operational convenience / internal point of
118 Sankaps : So I guess the situation exists in at least 2 airports (DFW and FLL), with a third airport (MSN) possibly being added on Monday.
119 Sankaps : Amen. And perhaps start using Delta's name and logo on the nwa.com website as well. Rgiht now there is nothing in the "normal" nwa.com pages (ie if y
120 Tharanga : Right. People aren't dumb just because they don't follow the business as closely as those in the business. Even for people who do follow the business
121 Mayor : Don't forget.....nwa.com will be going away Why not check on Widgetheads.net and see for yourself?
122 FX1816 : I too rather thought this quite confusing and funny at the same time. FX1816
123 Kevin752 : Well with NWA / AOP PARS system not printing zones on he bp. It really is hard to board the flight according to DL standards. Also their BP's do no i
124 Tharanga : I actually did, and it wasn't obvious to me. He's sometimes got notes on ticketing for some stations on there; but the site is more convenient for se
125 Luckyone : Do you hear yourself? Using your logic much of Northwest's current (or is it past now??LOL) route structure should be referred to as it was during th
126 FlyASAGuy2005 : Good for you! That's the attitude that we all should see and display system wide. Of course that would be all but impossible to get EVERYONE on board
127 Burnsie28 : Had Delta been smart, and since they just had to have NW's network, they should have done a KLM/Air France type deal... from the news reports and othe
128 JMV : Although I'm flying every week, my experience with the merger must be fairly limited, as it seems to be going fairly smoothly, all things considered.
129 DeltAirlines : If DL had gone the route of the Air France/KLM FFP, there would be no one left - by far the worst major FFP in the world. Instead of being a DL Plati
130 Brilondon : You need to visit Widgetheads to figure out there alot more airports where there is no NW signage any more then maybe you will stop with these posts.
131 Rj777 : on a flight from FAI-MSP, I was just on a NW 757 (In Delta Colors), but the safety card was still NW.
132 Mayor : Not sure about all the ramifications of the SOC, but perhaps, until it is a done deal, it has to be this way per the FAA.
133 NWAESC : They're slowly swapping them out. Not sure if it's by fleet type, or individual A/C. For example, a couple of the RON A320's in my station today had
134 DeltAirlines : I've been on quite a few A320s this month that had the DL-style safety cards on them. I've also heard some A330s have them as well.
135 VC10DC10 : I'm with you, Burnsie. Once SOC happens, my flying will be done on another carrier. One would think the financial guys and girls at DL would recogniz
136 Alitalia744 : Emotion getting in the way of logic leads to the reaction of many in this thread. I invite you to all step-back and think like a Marketer at the "new
137 Mayor : Burnsie has his own agenda on why he hates DL. What's yours? Unless you can show me where DL is dismantling the NW system, as you both imply, I'll re
138 VC10DC10 : Mayor, the reassignment of NW's A330s -- and their excellent onboard amenities -- to prime DL routes, while assigning run-down DL767s to important NW
139 DeltaCTO : Everyone said DTW and MSP would be immediately dismantled - all routes shifted to ATL. Instead ATL is losing international routes in favor of DTW. Per
140 CIDflyer : for me, personally, I can only speak of here at my hometown airport in CID, but the new DL is looking lot like the old NW, with flights only to MSP a
141 Lexy : Perhaps. What you are seeing is routes that are not profitable going away. Notice though, ATL has kept, and in some regards gained more, service to c
142 Post contains links DeltAirlines : Here are the routes that have lost/are losing A330s: MSP-LHR DTW-LHR PDX-NRT PDX-AMS AMS-GUM EWR-AMS AMS-BOM In some cases, yeah - they're downgrades
143 Mayor : Well, the execs and managers, for one. Perhaps everyone, including those on FlyerTalk should be patient and wait for the integration to be complete b
144 VC10DC10 : Wow, thanks for the pep talk, I feel so much better now.
145 Mayor : The truth hurts, I know.
146 Sankaps : Good, constructive advice. So I guess every Delta passenger needs to know about Widgetheads to get this kind of info...! Not even sure you followed t
147 VC10DC10 : Oh, right -- the truth I've been pointing out, and the truth that the DL praise chorus keeps shuffling under the carpet -- that the "merger of equals
148 Mayor : Check your messages. BTW, I don't know what all the complaining is about. From what I've heard DL is treating NW much better than NW did Republic. Oh
149 FX1816 : Yeah I don't get why these young folks on here are so angry about the DL/NW merger. They are really emotional about it and when someone has something
150 Mayor : Different generation, different mindset.
151 FX1816 : I guess so but hey I'm only 29 and I don't act like that. I was hanging around ONT from the time I was 4 and I remember all of the "big" mergers of t
152 Mayor : Well, from my perspective as a Deltoid in SLC, I thought the DL/WA merger came off pretty well.
153 Dalfannyc : Well, I must say, I am of this "different generation" and the DL/NW merger is one of the most exciting things I've seen in the U.S. airline world. Two
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