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Meridiana And Eurofly: How Are They Doing?  
User currently offlineJana From Antigua and Barbuda, joined Sep 2009, 110 posts, RR: 0
Posted (4 years 10 months 1 week 14 hours ago) and read 3020 times:

Italy based airline Meridiana is already quiet long operating on the market and took over/cooperating with eurofly since a while ago. How are those airlines performing and why do they still operate under two separate brands? The Meridiana eurofly website tells me that the brand Meridiana is in use for short and medium haul services while eurofly is in use for long haul services. Is there a brand merge to be expected?


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[Edited 2009-09-24 23:08:41]

21 replies: All unread, jump to last
 
User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 1, posted (4 years 10 months 1 week 14 hours ago) and read 3001 times:

I don't think we'll see a brand merge anytime soon as the two brands serve quite different markets. Meridiana flies scheduled short haul routes. Eurofly was created as, and still is, a charter airline mainly serving tour operators. If I am not mistaken, the scheduled services to the USA are a way of sweating the assets during the quieter winter months.

AZ/AP on the other hand is alot more 'interesting' (as another example of two distinctly different brands, one airline) as with short-medium haul there is considerable overlap and, unless I've missed it, there has been no indication that the new management has decided what to do with the AP brand yet and that they will continue to coexist indefinitely...


User currently offlineBurkhard From Germany, joined Nov 2006, 4386 posts, RR: 2
Reply 2, posted (4 years 10 months 1 week 14 hours ago) and read 2987 times:

Fine to hear about Meridiana, it is very rare to find mentioned here on a.net. Air One isn't a typical Italian name, so nobody will miss it.

User currently offlineTobias2702 From Germany, joined Sep 2008, 718 posts, RR: 0
Reply 3, posted (4 years 10 months 1 week 13 hours ago) and read 2968 times:



Quoting Burkhard (Reply 2):
Air One isn't a typical Italian name

I always thought it would mean heron when pronounced the Italian way... (heron=airone in Italian).



PA, AF, UK, BA, AB, DL, LH, FR, BD, A3, EZY, DY //// A319/320/346, B733/735/73G/738/744/763, AT4, 146, CR2, DH4
User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 4, posted (4 years 10 months 1 week 13 hours ago) and read 2964 times:



Quoting Burkhard (Reply 2):
Air One isn't a typical Italian name, so nobody will miss it.

If you take out the space, you get "airone", which in Italian means "heron". Now take a look at an Air One tail!  Wink


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Though admittedly, nobody does ever say airone!


User currently offlineOwlEye From Netherlands, joined Feb 2006, 957 posts, RR: 2
Reply 5, posted (4 years 10 months 1 week 13 hours ago) and read 2956 times:

How is Air One performing? It's a large and successful airline in Italy. Can you call it the 'Ryanair' of Italy?

User currently offlineTobias2702 From Germany, joined Sep 2008, 718 posts, RR: 0
Reply 6, posted (4 years 10 months 1 week 13 hours ago) and read 2950 times:



Quoting OwlEye (Reply 5):
Can you call it the 'Ryanair' of Italy?

Ryanair has a huge stake in domestic Italian routes, too.



PA, AF, UK, BA, AB, DL, LH, FR, BD, A3, EZY, DY //// A319/320/346, B733/735/73G/738/744/763, AT4, 146, CR2, DH4
User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 7, posted (4 years 10 months 1 week 13 hours ago) and read 2942 times:



Quoting OwlEye (Reply 5):
How is Air One performing? It's a large and successful airline in Italy. Can you call it the 'Ryanair' of Italy?

Air One and Alitalia are the same beast - they are two "brands" of the same company. I even hesitate to say "brands" as it is 1 airline - you cannot easily choose which one you fly with. If you book an Alitalia ticket you could well find Air One written on the side of the plane and vice versa.

Previous to the merger Air One was always full service, and very good alternative to AZ. Not really comparable to FR.

Think I've helped us stray from the original Meridiana/Eurofly topic though there hasn't been an AZ/AP thread for a while...


User currently offlineAIR MALTA From Malta, joined Sep 2001, 2486 posts, RR: 1
Reply 8, posted (4 years 10 months 1 week 13 hours ago) and read 2933 times:



Quoting Inesilio (Reply 7):
Think I've helped us stray from the original Meridiana/Eurofly topic though there hasn't been an AZ/AP thread for a while...

Meridiana has started code sharing with Finnair lately. Closer ties with OneWorld could help this airline. Meridiana is still small and if it wants to survive it should join an alliance or at least increase code sharing with other airlines.



Next flights : BRU-ZRH-CAI (LX)/ BRU-FCO-TLV (AZ)
User currently offlineBurkhard From Germany, joined Nov 2006, 4386 posts, RR: 2
Reply 9, posted (4 years 10 months 1 week 13 hours ago) and read 2929 times:



Quoting Inesilio (Reply 4):
If you take out the space, you get "airone", which in Italian means "heron".

Never saw this, thanks. I know Heron to be the call sign, and wondered why such a good call sign and silly junk name...


User currently offlineOwlEye From Netherlands, joined Feb 2006, 957 posts, RR: 2
Reply 10, posted (4 years 10 months 1 week 13 hours ago) and read 2929 times:



Quoting Inesilio (Reply 7):
Think I've helped us stray from the original Meridiana/Eurofly topic though there hasn't been an AZ/AP thread for a while...

You're right. I find Meridiana an intriguing airline aswell as they are flying around since many years. In my perception it's a 'quiet' airline, maybe because they are a domestic airline without a lot rumour around the brand: just hard working for their passengers and that is good!


User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 11, posted (4 years 10 months 1 week 13 hours ago) and read 2909 times:

I see a huge gap in the Italian market but think it is more a sentimental thing - Italy is synonymous with luxury, fashion, exclusivity etc. The most luxurious ocean liners in the past were Italian (think the Andrea Doria) and the cruise ships owned by the likes of Msc and Costa nowadays are up there with the best.

So it is a shame Italy has never transfered this reputation into a fantastic air service.

Meridiana as a brand could do with being freshened up but is sufficiently 'Italian sounding' to be easily identifiable with Italy.

All we need to do is convince the Aga Kahn to show the middle eastern carriers how it should be done!

But so far there has not seemed to be any desire to do so...


User currently offlineJana From Antigua and Barbuda, joined Sep 2009, 110 posts, RR: 0
Reply 12, posted (4 years 10 months 1 week 13 hours ago) and read 2903 times:



Quoting Inesilio (Reply 1):
I don't think we'll see a brand merge anytime soon as the two brands serve quite different markets. Meridiana flies scheduled short haul routes. Eurofly was created as, and still is, a charter airline mainly serving tour operators.

I'm wondering what the advantage is to keep up 2 separate brands, it must have to do with stakes, ownership etc., not?


User currently offlineBeagleboys From Italy, joined Jun 2006, 230 posts, RR: 0
Reply 13, posted (4 years 10 months 1 week 12 hours ago) and read 2841 times:

Eurofly has a lot of problem since the split form AZ. Since the acquisition by Meridiana nothing is going better. They have a lot of problems and the biggest one is called "Quality".

-FA: In the last 5y they hired a lot of new FA for only 5-8 months without giving them any chance to be re-hired for another season. Thats to pay them less. Obviously this FA wasn't able to deliver a good service to the passenger because as soon they start to know the airline they have to serch a new job.

-Planes: A330: bad cabin maintenance is the worst problem of this airline. Usually a lot of screen are out of service, the entertainment system has serious problems, the lights in cabin sometimes are broken and it take a lot of time to repair, the CA call system sometimes became a Discotheque light system etc...

-Service: They are mainly a charter operator and in italy our tour operator ask for a superior quality, better than the regular airline. Neos, Livingston have a really good services (includes real glass, ceramics, iron cutlery etc...) that Eurofly don't have. They also don't take any action to supervise the catering service so the quality of food sometimes is not that good, they have on board snack without brand or(worse) with other brands(i saw snack from BA, AZ, AP, Aeroflot, LH etc...). Sometimes they don't get enough food for all the passenger, in the best scenario the Crew ask for the missng food(late departure).

-Crew behavior: around 1/4 of the FA had the luck to have a fixed contract. A lot of them ad a bad behavior with passenger and with seasonal crew member. Also they don't have any problem to crate problem to the airline by opening fake illness to avoid bad flights or working during holidays. This caused a lot of problem to the airline.

-Strange ticket selling method: some crew tried to book a ticket trough the website. the site told 'em that the plane was full. Once on the plane the LF was around 30%.


I hope that my english is understandable...



Nervous? Yes. First Times? No, I've been nervous lots of times. -Airplane!
User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 14, posted (4 years 10 months 1 week 12 hours ago) and read 2841 times:



Quoting Jana (Reply 12):
it must have to do with stakes, ownership etc.

I think it has more to do with the markets the two brands serve. Although they are both predominantly leisure based, Eurofly is heavily orientated towards tour operators and organised travel. It was the major italian charter airline before being taken over by Meridiana, still is now, and the Meridiana website confirms they want to keep it that way:

http://www.meridiana.it/en/company_informations/Company.aspx

Meanwhile, Meridiana itself has a valuble brand in the scheduled markets it serves, particularly in Sardinia and Florence.

No overlap, two major brands, why change things?
I see no difference between this, and the current situation between AF/KL. Even though in their case the markets are different geographically, the difference between them still means the overlap is reduced and both brands can coexist.
The same cannot be said for AZ/AP, where there was considerable overlap both in geographic coverage and in target markets - in THAT case I do not see the sense in keeping both brands alive...


User currently offlineShankly From United Kingdom, joined Jan 2000, 1540 posts, RR: 1
Reply 15, posted (4 years 10 months 1 week 12 hours ago) and read 2835 times:

I have flown Meridiana more times than I can remember as I am a regular on the LGW-FLR run

I have always found them to have a good underlying service level and be reasonably punctual. Their aircraft always appear nicely maintained and crew are professional.

I hope they are around for a long time to come as FLR is a gem of an airport, rarely busy and only 15 mins from the city cente



L1011 - P F M
User currently offlineJana From Antigua and Barbuda, joined Sep 2009, 110 posts, RR: 0
Reply 16, posted (4 years 10 months 1 week 10 hours ago) and read 2763 times:



Quoting Beagleboys (Reply 13):
Eurofly has a lot of problem since the split form AZ. Since the acquisition by Meridiana nothing is going better. They have a lot of problems and the biggest one is called "Quality".

Thanks for the info! Mmm, what a pitty to read that all. It's maybe taken the Meridiana brand down aswell. They should hire a quality management team to improve eurofly.


User currently offlineInesilio From Italy, joined Sep 2009, 53 posts, RR: 0
Reply 17, posted (4 years 10 months 1 week 8 hours ago) and read 2682 times:



Quoting Jana (Reply 16):
maybe taken the Meridiana brand down aswell

Could well be another reason to keep the brands seperate!


User currently offlineAAJFKSJUBKLYN From United States of America, joined Jul 2007, 901 posts, RR: 1
Reply 18, posted (4 years 10 months 1 week 8 hours ago) and read 2667 times:

I had the opportunity in August to fly them from SUF to FCO, after my Italy tour down to Calabria. The flight was marketed by Meridiana, but was in fact flown on a Blue Panoroma plane. The plane was not in very good condition, and the flight crew was not exactly brilliant, accomodating or friendly.

After checking in and proceeding through security, we waited for the plane to arrive from FCO. Once it came in we boarded the flight via stairs. We got on the plane, and the FA quarantined us, indicating that we were on the wrong flight.. I looked at her and said...how could that be?
Apparently she couldn't figure out why I had a Meridiana boarding pass, but was standing on a Blue Panorama Aircraft. .... Made for an interesting boarding process.

Needless to say, she informed the pilot, and he sort of yelled at her, she turned red, and two minutes later we were seated.

As long as I got back to Rome, and did...it was all that mattered to me.


User currently onlineHumberside From United Kingdom, joined Dec 2005, 4917 posts, RR: 4
Reply 19, posted (4 years 10 months 1 week 8 hours ago) and read 2655 times:

Another reason for keeping Eurofly separate is that Meridiana only own 60.73% of Eurofly

Quoting AAJFKSJUBKLYN (Reply 18):
The flight was marketed by Meridiana, but was in fact flown on a Blue Panoroma plane.

It would have been a codeshare flight operated by Blu Express, the low cost brand of Blue Panorama. Meridiana codeshare on all Blu Express flights, and Blu Express on some Meridiana flights. Blu Express also make use off Blue Panorama B737's

[Edited 2009-09-25 05:31:35]

[Edited 2009-09-25 05:39:14]


Visit the Air Humberside Website and Forum
User currently offlineBeagleboys From Italy, joined Jun 2006, 230 posts, RR: 0
Reply 20, posted (4 years 10 months 1 week 8 hours ago) and read 2639 times:



Quoting Humberside (Reply 19):
only own 60.73% of Eurofly

only?



Nervous? Yes. First Times? No, I've been nervous lots of times. -Airplane!
User currently offlineAAJFKSJUBKLYN From United States of America, joined Jul 2007, 901 posts, RR: 1
Reply 21, posted (4 years 10 months 1 week 6 hours ago) and read 2571 times:



Quoting Humberside (Reply 19):
It would have been a codeshare flight operated by Blu Express, the low cost brand of Blue Panorama. Meridiana codeshare on all Blu Express flights, and Blu Express on some Meridiana flights. Blu Express also make use off Blue Panorama B737's

It confused th heck out of flight crew. It was actually amusing in retrospect. As was the check in process at Lamezia Terme. It was pure choas! The airport ticketing area is much too small.


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