Birdwatching From , joined Dec 1969, posts, RR: Posted (5 years 6 months 1 day 7 hours ago) and read 4210 times:
I've noticed that there have not been advertising liveries on Ryanair for years, I believe not since the 732 days. I know there are some promotional stickers like the City of Nyköping and so on, but I'm talking about full sized liveries.
Is the cost involved in the re-paint no longer worth the ad revenue? Ryanair has a huge fleet and they could have all of their planes flying around as billboards. Why are they not doing it now, but did in the past?
Irish251 From , joined Dec 1969, posts, RR:
Reply 3, posted (5 years 6 months 1 day 6 hours ago) and read 4066 times:
Quoting Vasu (Reply 1): Do they still have a Cable&Wireless(?) 737-800? I'm sure they did at one point!
It has left the fleet quite a while ago.
One of the factors to be taken into account now is the very wide variety of countries and destinations served, with aircraft moving between these all the time. There may not be that many brands that would be relevant to all of the markets and whose managers would want them to be promoted by Ryanair, which has as many detractors as admirers.