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Observations On The Delta Livery  
User currently offlinefca767 From United Kingdom, joined Nov 2006, 1745 posts, RR: 1
Posted (3 years 11 months 3 weeks 1 day 5 hours ago) and read 13807 times:

I'm going to LAX from Liverpool Via Detroit and I am just reading up and looking at the airports and thinking about how Northwest had made a nice airport terminal and the red monorail. It makes me feel sad that they gave up their identity to just be named Delta.
I have been on Delta and like them too, Delta's old livery was great but now it just doesn't feel right. It's nice to have diverse livery's and keeping a few northwest ones with the old delta would have been nice.

I wonder if they've had feedback and will change them again.

48 replies: All unread, showing first 25:
 
User currently offlinerwy04lga From United States of America, joined Jul 2005, 3176 posts, RR: 8
Reply 1, posted (3 years 11 months 3 weeks 1 day 4 hours ago) and read 13780 times:

And it saddens me that BOAC and BEA gave up THEIR identities to form British Airways.


Just accept that some days, you're the pigeon, and other days the statue
User currently offlineGeneralAviator From , joined Dec 1969, posts, RR:
Reply 2, posted (3 years 11 months 3 weeks 1 day 4 hours ago) and read 13639 times:

I feel the same way about Midwest being absorbed into Frontier. Funny thing is Midwest and Northwest were always in price wars. They both were trying to dominate the MKE.

User currently offlineVasu From United Kingdom, joined Apr 2005, 3874 posts, RR: 0
Reply 3, posted (3 years 11 months 3 weeks 1 day 4 hours ago) and read 13598 times:

Times change I'm afraid... things just move on!

User currently offlineDelimit From United States of America, joined Jan 2009, 1508 posts, RR: 2
Reply 4, posted (3 years 11 months 3 weeks 1 day 4 hours ago) and read 13559 times:

Some of us actually like the new Delta livery. It's definitely better than the last two it replaced, although nothing will ever seem quite as right as the classic Delta widget and cheat line (on an L1011).

It's sad from an enthusiast point of view to see the industry consolidate, but I'd rather have fewer aiines that are healthy than the slow die off of the last 40 years.


User currently offlineAloha717200 From United States of America, joined Aug 2003, 4479 posts, RR: 15
Reply 5, posted (3 years 11 months 3 weeks 1 day 4 hours ago) and read 13558 times:

I find the DL livery very bland as well.

User currently offlineJBo From Sweden, joined Jan 2005, 2316 posts, RR: 0
Reply 6, posted (3 years 11 months 3 weeks 1 day 3 hours ago) and read 13446 times:

The new Delta livery has grown on me, I do think it's a refreshing update from the 'wavy gravy' livery ... but I still find it a bit bland.

What I liked most about the older liveries was how the Delta Connection livery allowed for so much prominent branding from the respective operating carriers, which was unique to Delta.

Under the 'Widget' livery, Comair, SkyWest, ASA, and BEX had unique tail designs with the common Delta fuselage.

The Ron Allen 1997 livery had the operator logos in white on the tail in place of the "Delta" type (except for Trans States and ACA, who kept their tails blank).

The 'wavy gravy' livery saw the operator logo featured prominently on the nose, at least for SkyWest, ASA, and Comair. Chautauqua also has their logo on the lose, but it is much smaller, and other operators like Shuttle America simply used plain text for the operator badging.

On the current livery, the 'legacy' operators still use their logos on the nose, but it is much smaller, while most of the other operators use plain type in the same location.

It is indeed a natural progression, as with an increased number of DCX operators, consistent branding is important, not to mention not all regional operators these days have logos that stand very strong on their own.



I'd take the awe of understanding over the awe of ignorance any day.
User currently offlineWESTERN737800 From United States of America, joined Feb 2008, 693 posts, RR: 2
Reply 7, posted (3 years 11 months 3 weeks 1 day 2 hours ago) and read 13285 times:

Quoting Delimit (Reply 4):
Some of us actually like the new Delta livery. It's definitely better than the last two it replaced, although nothing will ever seem quite as right as the classic Delta widget and cheat line (on an L1011).

I agree. The classic widget was the absolute best. I really liked the widget on the L10s and 727s. The biggest problem I had with the Ron Allen was that it replaced the greatest livery of all time. Wavy Gravy would've been alright, but there was just too much white, tail was good though. I've got used to the current one, although I would go back to the classic widget in a heartbeat.



Bring back Western Airlines!
User currently offlineDALMD88 From United States of America, joined Jul 2000, 2540 posts, RR: 14
Reply 8, posted (3 years 11 months 3 weeks 1 day 2 hours ago) and read 13267 times:

I like the current livery, with one exception. I hate the Citgo/fire/NW red widget. Bring back the Red White and Blue REAL widget.

User currently offlineCALPSAFltSkeds From United States of America, joined Dec 2006, 2614 posts, RR: 9
Reply 9, posted (3 years 11 months 3 weeks 1 day 1 hour ago) and read 13187 times:

for what its' worth, I remember when the Citgo livery photos were first posted on ANet. Most thought it was a joke and of the rest it was maybe 80%, including me, posted negatively on the proposed livery. It turned out to be real.
I personally don't like the two-tuned red and widget pointing on a weird angle.
However, I can see the paint job is probably pretty cheap to complete with few colors to put on the aircraft.


User currently offlinemayor From United States of America, joined Mar 2008, 10377 posts, RR: 14
Reply 10, posted (3 years 11 months 3 weeks 1 day 1 hour ago) and read 13090 times:

I initially didn't like the current livery, either, but it has grown on me. However I'd go back to the "Widget" livery in a heartbeat. To me, that IS Delta.

Having said that, I'm sure every generation of DL worker has felt the same way over the years when liveries got changed. The thing with the Widget livery is that it was that way for 35 years and then, in rapid fire succession, we had three different liveries.



"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
User currently onlineRyanairGuru From Australia, joined Oct 2006, 5384 posts, RR: 4
Reply 11, posted (3 years 11 months 3 weeks 1 day 1 hour ago) and read 13062 times:

Am I the only ANetter out there who actually liked the Ron Allen and Wavy Gravy liveries???


Worked Hard, Flew Right
User currently offlineDelimit From United States of America, joined Jan 2009, 1508 posts, RR: 2
Reply 12, posted (3 years 11 months 3 weeks 1 day 1 hour ago) and read 13039 times:

Quoting mayor (Reply 10):
The thing with the Widget livery is that it was that way for 35 years and then, in rapid fire succession, we had three different liveries

Bingo. Of course, as much as I love it, it does look pretty dated. Same with AA in my mind though, and some people call that timeless, so I can see how opinions might differ.

I really don't understand the dislike of the current widget. Especially as it's nowhere remotely as bad as the Ron Allen frowning widget, which was a total abomination.


User currently offlinemayor From United States of America, joined Mar 2008, 10377 posts, RR: 14
Reply 13, posted (3 years 11 months 3 weeks 21 hours ago) and read 12785 times:

Quoting Delimit (Reply 12):
Especially as it's nowhere remotely as bad as the Ron Allen frowning widget, which was a total abomination.

Which was actually changed back to the "normal" Widget, shortly before the new livery came out, due to urging by the employees.

Quoting RyanairGuru (Reply 11):
Am I the only ANetter out there who actually liked the Ron Allen and Wavy Gravy liveries???

I didn't mind the Ron Allen at the time, but looking back on it, now, it actually looks worse than the orignal Widget livery. I also kind of liked the Wavy Gravy. I just wish the fleet could have been changed over and flown for a little while before they changed again.

Quoting DALMD88 (Reply 8):
Bring back the Red White and Blue REAL widget.

I agree. There have been some different renderings of the a/c in the current livery with the old widget and it looks pretty good......and UPRIGHT, too!  



"A committee is a group of the unprepared, appointed by the unwilling, to do the unnecessary"----Fred Allen
User currently offlineABQ707 From United States of America, joined Sep 2010, 67 posts, RR: 0
Reply 14, posted (3 years 11 months 3 weeks 21 hours ago) and read 12741 times:

IMHO, the current livery is better than "DeltaFlot", but still doesn't compare to the widget we loved. However, you do have to give DL kudos for repainting 100's of planes in short order following the merger. I miss NW tho.


First flight TWA 707 ABQ to BWI 1964
User currently offlinePiedmontINT From United States of America, joined Jul 2005, 376 posts, RR: 0
Reply 15, posted (3 years 11 months 3 weeks 20 hours ago) and read 12303 times:

This was posted not long after the new Eurowhite livery came out for DL and I thought this was definitely a better look. The sideways chopped up red widget looks silly, but turned this way it all of a sudden becomes modern but retro. Too bad the focus group that surely designed it didn't see it that way..

http://www.cardatabase.net/modifiedairlinerphotos/photos/big/00009095.jpg


User currently offlineDocLightning From United States of America, joined Nov 2005, 19510 posts, RR: 58
Reply 16, posted (3 years 11 months 3 weeks 20 hours ago) and read 12256 times:

Quoting Delimit (Reply 4):
Some of us actually like the new Delta livery. It's definitely better than the last two it replaced, although nothing will ever seem quite as right as the classic Delta widget and cheat line (on an L1011).

No. I liked the one immediately after it. It maintained the basic identity and appearance from a difference. It was very obviously Delta. But the Deltaflot livery was godawful and anything, including a pure EuroWhite scheme is better than that.

Why an American flag carrier was carrying the flag of Serbia is beyond me.


User currently offlineAloha717200 From United States of America, joined Aug 2003, 4479 posts, RR: 15
Reply 17, posted (3 years 11 months 3 weeks 19 hours ago) and read 11912 times:

Quoting mayor (Reply 13):
Quoting RyanairGuru (Reply 11):
Am I the only ANetter out there who actually liked the Ron Allen and Wavy Gravy liveries???

I didn't mind the Ron Allen at the time, but looking back on it, now, it actually looks worse than the orignal Widget livery. I also kind of liked the Wavy Gravy. I just wish the fleet could have been changed over and flown for a little while before they changed again.

I quite liked the Ron Allen and Wavy Gravy liveries. The problem with Ron Allen for me was the lack of a widget on the tail.

I created a concept not long ago of what *I* would do for a new DL livery, blending bits of the Ron Allen with a modernized, upright, red white and blue widget on the tail. Plus I brought back the widget on the forward door, which was on the "classic" livery. The font used is delta's current modernized font, but I brought back the lighter blue "Air Lines" titles, just moved below the cabin windows.



[Edited 2010-09-06 00:01:26]

User currently offlineLASoctoberB6 From Japan, joined Nov 2006, 2380 posts, RR: 1
Reply 18, posted (3 years 11 months 3 weeks 18 hours ago) and read 11701 times:

Quoting Delimit (Reply 12):
I really don't understand the dislike of the current widget. Especially as it's nowhere remotely as bad as the Ron Allen frowning widget, which was a total abomination.

I absolutely hated the Ron Allen scheme. And the frowning widget just made me mad. Silly, I know, but... no. Just, no. I also heavily disliked the wavy gravy, though I could tolerate it just a little. I actually love the current scheme. It is, however, just a little on the boring side, like too much white, but aside from that, the tail and the font are my favorite characteristics about it.

Quoting Aloha717200 (Reply 17):


I'm very sorry, but that looks... cheap, to me.



[NOT IN SERVICE] {WEStJet}
User currently offlineJBo From Sweden, joined Jan 2005, 2316 posts, RR: 0
Reply 19, posted (3 years 11 months 3 weeks 18 hours ago) and read 11648 times:

Quoting Aloha717200 (Reply 17):
I created a concept not long ago of what *I* would do for a new DL livery,

I really like your design, it's very similar to a concept I've envisioned myself but have simply never had the time to execute.

Personally, I think I would refine the design a bit by experimenting with moving the widget a little further back on the fuselage to give a little more room for the nose stripes to blend back, I'm not sure if it would look a little smoother or not.

I also would eliminate the "Air Lines" titles from below the cheatline. They look a little too squeezed-in between the cheatline and the underbelly.

I'm not sure if I would keep the bare metal underbelly with so many Airbus aircraft in the fleet now. I think I would paint it grey fleetwide for greater consistency. I also might experiment with lowering it a tad, so that the underbelly arc doesn't come up quite as high.

I'm not sure if the two-tone widget on the tail is working for me. The lighter blue seems out of place. Maybe different shades of blue or even going back to the all-red widget might work better on the tail. I do love the "DELTA" on the tail though.

I think you did a really good job with this, I'd love to see you adapt your design to different aircraft. Your challenge is to make this livery work on a 744 



I'd take the awe of understanding over the awe of ignorance any day.
User currently offlineAntoniemey From United States of America, joined Dec 2005, 1555 posts, RR: 4
Reply 20, posted (3 years 11 months 3 weeks 18 hours ago) and read 11621 times:

Quoting RyanairGuru (Reply 11):
Am I the only ANetter out there who actually liked the Ron Allen and Wavy Gravy liveries???

The Ron Allen scheme was OK... but paled in comparison to what it replaced.

I DID like teh tri-color tail and the "Wavy Gravy" looked perfect, in my opinion, once they fixed the widget. I had nothing against the "Softened" widget, but it just didn't look QUITE right.



Make something Idiot-proof, and the Universe will make a more inept idiot.
User currently offlinefca767 From United Kingdom, joined Nov 2006, 1745 posts, RR: 1
Reply 21, posted (3 years 11 months 3 weeks 18 hours ago) and read 11556 times:

Quoting DALMD88 (Reply 8):
I like the current livery, with one exception. I hate the Citgo/fire/NW red widget. Bring back the Red White and Blue REAL widget.

That's the part that I don't like now, the tail

Quoting Aloha717200 (Reply 17):
I created a concept not long ago of what *I* would do for a new DL livery, blending bits of the Ron Allen with a modernized, upright, red white and blue widget on the tail. Plus I brought back the widget on the forward door, which was on the "classic" livery. The font used is delta's current modernized font, but I brought back the lighter blue "Air Lines" titles, just moved below the cabin windows.

I love this livery, I wish you were in charge of it  


User currently offlineUSAirALB From United States of America, joined Sep 2007, 3054 posts, RR: 2
Reply 22, posted (3 years 11 months 3 weeks 14 hours ago) and read 10467 times:

Quoting RyanairGuru (Reply 11):
Wavy Gravy liveries???

I believe the wavy-gravy livery and the soft widget was the best livery ever to be painted on a plane, hands down.



E135/E140/E145/E70/E75/E90/CR2/CR7/CR9/717/732/733/734/735/73G/738/739/752/753/762/772/319/320/321/333
User currently offlinefloridaflyboy From United States of America, joined Jun 2006, 2010 posts, RR: 0
Reply 23, posted (3 years 11 months 3 weeks 13 hours ago) and read 10278 times:

Quoting RyanairGuru (Reply 11):

Am I the only ANetter out there who actually liked the Ron Allen and Wavy Gravy liveries???

Nope, you're not. I thought they were both wonderful!



Good goes around!
User currently offlineAloha717200 From United States of America, joined Aug 2003, 4479 posts, RR: 15
Reply 24, posted (3 years 11 months 3 weeks 12 hours ago) and read 9495 times:

Quoting JBo (Reply 19):
Personally, I think I would refine the design a bit by experimenting with moving the widget a little further back on the fuselage to give a little more room for the nose stripes to blend back, I'm not sure if it would look a little smoother or not

I actually gave that a try but it didn't leave any room for the forward titles before the second door of the plane. Putting the titles aft of the second door, or over the top of it, looked quite bad. So i left the forward widget over the forward door, which is actually where it was in the original DL paintscheme.

Quoting JBo (Reply 19):
I also would eliminate the "Air Lines" titles from below the cheatline. They look a little too squeezed-in between the cheatline and the underbelly.

Could do. I've never been 100% satisfied with their placement. I really liked the light blue "Air Lines" on the Ron Allen scheme and wanted to re-incorporate it somehow.

Quoting JBo (Reply 19):
I'm not sure if I would keep the bare metal underbelly with so many Airbus aircraft in the fleet now. I think I would paint it grey fleetwide for greater consistency. I also might experiment with lowering it a tad, so that the underbelly arc doesn't come up quite as high.

Actually, it's Northwest Silver.   The underbelly of the plane is all a solid silver-grey like northwest as a nod to NW.

Quoting JBo (Reply 19):
I'm not sure if the two-tone widget on the tail is working for me. The lighter blue seems out of place. Maybe different shades of blue or even going back to the all-red widget might work better on the tail. I do love the "DELTA" on the tail though.

Perhaps I need a bolder blue? I did work on a concept for using the fire-widget on the tail as well. But plain and simple I miss the red white and blue widget and really want to make it work on the tail.

Quoting JBo (Reply 19):
I think you did a really good job with this, I'd love to see you adapt your design to different aircraft. Your challenge is to make this livery work on a 744 

I need to get about 100 pages of college homework done first, so I might not be able to come up with a full 3D flight simulator version shown here, but I can throw together a 2D template soonish.

Here's a 2D template left over from when I was designing this. It's basically the same as above but with the fire widget on the tail instead:



25 SVO767 : I actually love the new Delta livery, especially the blue belly. Nice, clean, simple. Does Delta have a connection through Detroit straight from Liver
26 UltimateDelta : I actually liked the Ron Allen livery, especially on the 757. The cheatline and little blob on the nose worked really well in tha particular applicat
27 ord : The frowning widget was not part of the Ron Allen 1997 scheme. It was introduced as part of the Leo Mullin 'wavy gravy' scheme in 2000.
28 Post contains images CF-CPI : I actually find the tail to have an attractive simplicity, and the symbol is immediately recognizable, which is smart from a marketing standpoint. Lo
29 flyorski : I actually like the current livery. When it first came out, I thought it looked very bland and not nearly as nice as the NW paint scheme. However it h
30 MSPNWA : I'm holding hope for a new livery someday that incorporates both the red tail and widget. There's just so much potential with the combination. Today's
31 Aloha717200 : It's interesting, but it is true that cheatlines harken back to the old days. Almost no one uses a cheatline over the windows anymore. But what's int
32 Post contains images Aloha717200 : Just out of curiosity, what do you all think of this? I didnt make it, but found it on MAP and quite like it despite it's eurowhite tendencies:
33 JBo : Not with the same spacing between the titles and the widget, no, but by cutting down the space a bit it could fit. As for the tail, I think you just
34 Post contains images EA CO AS :
35 richiemo : What is so bad about the new livery is that the "delta" font up front is so small and boring. At least the font on the wavy-gravy livery was big and b
36 nyc2theworld : Anybody else find it ironic that most people want to go back to a livery almost 40 years ago for a company who'se name in mathematics means "change in
37 TOMMY767 : I used to hate the current DL livery but now it has grown on me. Wavy Gravy was okay, Ron Allen looked hideous. I think this is the best out of all th
38 Post contains images rikkus67 : This was my take on the new livery. I have grown to like the new typeset, but I agree the tail should have been a retro-mod. The 777 picture Piedmont
39 reltney : Funny, I have not found anyone who liked the Mullins frowning widget (not allen)and it was never called wavy gravy by employees. Infact, I can't print
40 Post contains images mayor : Actually, I never knew that some people called it "wavy gravy" until AFTER I had retired and I came on here. I think maybe the frowning widget was a
41 WESTERN737800 : Thats what I've been missing on the new livery. I like the new livery, but it just needs something else not huge and having Delta on the cowl would b
42 Alias1024 : My thoughts on the current Delta livery are simple.............at least it isn't deltaflot/wavy gravy. That was one of the worst liveries to ever be p
43 NASCARAirforce : I like the new tail colors, just need a cheatline and widget on fuselage - a combination of the 70s/80s colors with todays. I didn't care for wavey g
44 micstatic : I like the new livery. I think it is very classy. It took me a few months to get into it though. I still would like to see them paint the engine nacel
45 Post contains images fca767 : Hi, Yes it's Cityhopper Liverpool-Amsterdam-Detroit-Los Angeles, It's about £250 cheaper just by me choosing an airport 35 miles away which is prett
46 Post contains images Airport : I really like the ideas you posted. Though if anything I feel there's just a little too much going on in the first one, and it might be a bit expensi
47 Post contains images Airport : Updated the livery. Overall I think the cheatline looks better without all the swoopys and the swishys. I think that freshly painted on an aircraft wo
48 type-rated : Aloha717200: I really liked the drawings in reply 17. . It reminded me of the Delta of the early 60's. Very classic.
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