mah4546 From Sweden, joined Jan 2001, 33195 posts, RR: 71 Posted (3 years 8 months 1 week 6 days 14 hours ago) and read 11487 times:
Today KLM resumed service to Miami after a nearly 5.5 year absence. The original start date was March 27th, but due to requests from dance music fans, it was moved up one week to benefit from traffic from the Ultra music festival. The inaugural flight featured live deejay broadcasts over Dutch radio, A deejay booth and an in-flight bar for all passengers. It will be followed by a dance party at the Mondrian in South Beach.
Miami-Amsterdam was the second single largest O&D market between the United States and Europe without non-stop service, but now that KLM is on the route, and Iberia is flying Los Angeles-Madrid, all of the 75 busiest U.S.-Europe city pairs have non-stop service, as does every city pair with at least 100 PDEW. The busiest unserved route is now LAX-MIL, followed by LAX-CPH and MIA-CPH.
AA737-823 From United States of America, joined Mar 2000, 5915 posts, RR: 11
Reply 2, posted (3 years 8 months 1 week 6 days 13 hours ago) and read 11123 times:
Of course they did this.... flying KLM is like having a party every time I do it!
Dutch people dancing in the aisles, booze everywhere...
And I just sitting there thinking, "We ain't on Continental anymore, Ethel..."
OB1504 From United States of America, joined Jul 2004, 3433 posts, RR: 6
Reply 6, posted (3 years 8 months 1 week 6 days 8 hours ago) and read 10293 times:
Quoting 777klm (Reply 5): Wasn't this just a charter instead of the actual inauguration?
Sort of. Though it was the Ultra attendees that got the start date pushed up by meeting the 150 passenger minimum per flight, the rest of the tickets were presumably sold to the general public. Great crew on KL 627 tonight, signed my model airplane and everything.
ETFokker50 From Netherlands, joined Feb 2006, 107 posts, RR: 0
Reply 17, posted (3 years 8 months 1 week 5 days 15 hours ago) and read 4363 times:
I believe the deal for the flight was that some DJs asked KLM on Twitter why the inaugural flight was a week late for Spring break. The deal ended up being that if they got the plane full of DJs and dance fans, KLM would arrange a charter flight. Bloggers were also invited to be part of the publicity stunt.
Amsterdam From Netherlands, joined Mar 2011, 131 posts, RR: 0
Reply 18, posted (3 years 8 months 5 days 9 hours ago) and read 2901 times:
Well done by KLM.
A staff member of the Dutch pilot association told me last week that KLM is looking at three new destinations in China.
One of which is Guangzhou, the other two he could not name, but they should be cities not at the coast, but more 'in-land'.